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   prevent malicious use of our services.
   
   If you consent, we may also use your user profile information to send
   customized communications to you (e.g., emailed recommendations). We process
   your user profile information with your consent, or as part of a contract
   with you (for example, to provide a service such as GeForce NOW or NVIDIA
   Developer Program).
   
   If we process your user profile information to detect and prevent malicious
   use of our services, we do so based on our legitimate interest in protecting
   our services from abuse.
   
   We rely solely on your consent if we process your user profile information to
   customize our communications with you. If you visit our online discussion
   forums, your user profile is shared with a vendor to manage operations such
   as content moderation and account management.
   
   If you have consented to receive marketing communications or recommendations,
   we share obfuscated (hashed) information about you with third-party ad
   providers such as Google to serve personalized ads to you and others. Learn
   more. We collect your birthdate. We use your birthdate to ensure compliance
   with local laws regarding children’s access to digital services. We are
   required by law to process your birthdate to ensure compliance with local
   laws regarding children’s access to digital services. We never share this
   data. We collect your geographic region. We use your geographic region to (1)
   ensure compliance with local laws; (2) customize the language, format, or
   substance of our communications with you; and (3) configure our network
   services. We are required to process your geographic region to ensure
   compliance with local laws.
   
   When we customize communications or configure our network services based on
   your geographic region, we do so based on our legitimate interest in
   communicating effectively with you. If you have consented to receive
   marketing communications or recommendations, we share obfuscated (hashed)
   information about you with third-party ad providers such as Google to serve
   personalized ads to you and others. Learn more.

 * USING NVIDIA PRODUCTS
   
   WE COLLECT YOUR INFORMATION WHEN YOU USE NVIDIA SOFTWARE, INCLUDING GEFORCE
   EXPERIENCE, GEFORCE NOW, SOFTWARE FOR NVIDIA SHIELD, AND ENTERPRISE SOFTWARE
   FOR OUR CLOUD, DATA CENTER, NETWORKING, AND EMBEDDED SYSTEMS PRODUCTS.THIS
   HELPS US OPTIMIZE YOUR EXPERIENCE, IMPROVE OUR PRODUCTS AND SERVICES, AND
   BETTER COMMUNICATE WITH YOU.
   
   SEE MORE › SEE LESS ›
   
   Type of Data How We Use This Data Legal Basis for Processing Whether We Share
   This Data We collect installation and configuration details about your
   software, hardware, and network configuration (e.g., version of operating
   system, applications installed, type of hardware, network speed, IP address).
   We use this data to optimize your settings, and to improve our products and
   services by understanding how they are used.
   
   If you consent, we may also use this data to send customized communications
   to you (e.g., emailed recommendations). We process this data as part of a
   contract with you to provide a service (e.g., optimizing your system for
   GeForce NOW), and based on our legitimate interest in making and improving
   our products and services.
   
   We rely solely on your consent if we use this data to customize our
   communications with you. We do not share this data unless you use GeForce NOW
   as an account holder with one of our GeForce NOW Alliance partners. If so, we
   share your operating system version, network type, and the last three digits
   of your IP address with your GeForce Now Alliance partner. We collect
   information about the features and applications used in connection with our
   products or services, including the software or games you are using. We use
   feature and application data to understand your experience and to improve our
   products and services.
   
   If you consent, we may also use feature and application data to send
   customized communications to you (e.g., emailed recommendations). We process
   feature and application data as part of a contract with you to provide a
   service (e.g., optimizing your system settings for GeForce NOW), and based on
   our legitimate interest in making and improving our products and services.
   
   We rely solely on your consent if we use your feature and application data to
   customize our communications with you. We do not share this data unless you
   use GeForce NOW as an account holder with one of our GeForce NOW Alliance
   partners. If so, we share your games played and session time with your
   GeForce Now Alliance partner. If you consent, we collect error or crash data
   in connection with our products or services. We use error or crash data to
   find and fix bugs. We rely solely on your consent if we use your error or
   crash data. We do not share this data unless you use GeForce NOW as an
   account holder with one of our GeForce NOW Alliance partners. If so, we share
   error data with your GeForce Now Alliance partner.

 * FOR LEAD GENERATION AND IDENTITY ENRICHMENT
   
   WE COLLECT YOUR INFORMATION FROM PUBLICLY OR COMMERCIALLY AVAILABLE SOURCES
   SUCH AS ATTENDANCE AT EVENTS WE SPONSOR, SEARCHES ON THE PUBLIC INTERNET, AND
   DATA ENRICHMENT SERVICES. THIS HELPS US COMMUNICATE WITH YOU MORE EFFECTIVELY
   AND FIND OTHERS WHO ARE INTERESTED IN OUR PRODUCTS AND SERVICES.
   
   SEE MORE › SEE LESS ›
   
   Type of Data How We Use This Data Legal Basis for Processing Whether We Share
   This Data If you attend an event we sponsor, we collect from the event
   organizer information such as your name, email address, business
   affiliations, phone number, and physical or billing address. We use this data
   to communicate with you and find individuals and organizations that may be
   interested in our products and services.
   
   If you consent, we may also use this information to send customized
   communications to you (e.g., emailed recommendations). We process this data
   based on our legitimate interest in finding and communicating with potential
   customers. We share this information with business partners so they can
   communicate with you about relevant products or services.
   
   We also share this information with identity enrichment providers such as
   6Sense or Leadspace to obtain additional details (e.g., title, associated
   industries) about you.
   
   If you have consented to receive marketing communications or recommendations,
   we share obfuscated (hashed) information about you with third-party ad
   providers such as Google to serve personalized ads to you and others. Learn
   more. We collect certain personal data from publicly available sources (e.g.,
   the internet) to find individuals and organizations that may be interested in
   our products or services. The personal data we collect includes names,
   titles, areas of work, publication or funding histories, mentions of NVIDIA
   technology, and contact information including emails, phone numbers, and
   associated organizations or collaborations. We use this data to understand
   the market for our products and to communicate with potential customers or
   partners. We process this data based on our legitimate interest in market
   research and in finding and communicating with potential customers. If you
   have consented to receive marketing communications or recommendations, we
   share obfuscated (hashed) information about you with third-party ad providers
   such as Google to serve personalized ads to you and others. Learn more. We
   collect identity enrichment data from third-party sources such as your name,
   email, job title, company, associated industries, and social media handles.
   We combine this data with other information about you to more effectively
   communicate with you and others, including by customizing online content you
   view or making recommendations. We process this data based on our legitimate
   interest in finding and communicating with potential customers. We share this
   information with business partners so they can communicate with you about
   relevant products or services.
   
   If you have consented to receive marketing communications or recommendations,
   we share obfuscated (hashed) information about you with third-party ad
   providers such as Google to serve personalized ads to you and others. Learn
   more.

 * FOR AUTONOMOUS VEHICLE (AV) AND ARTIFICIAL INTELLIGENCE (AI) RESEARCH AND
   DEVELOPMENT
   
   AV AND AI TECHNOLOGIES REQUIRE ACCESS TO LARGE VOLUMES OF HIGH-QUALITY DATA
   TO LEARN HOW TO PERCEIVE, CLASSIFY, AND NAVIGATE AMONG PEOPLE, OBJECTS, AND
   SCENES. WE COLLECT PUBLIC IMAGES AND OTHER DATA THROUGH SENSORS ON NVIDIA OR
   PARTNER-IDENTIFIED VEHICLES AND IN CLEARLY DISCLOSED PUBLIC SPACES–AS WELL AS
   DATASETS COLLECTED BY OTHERS–TO IMPROVE THE SAFETY AND RELIABILITY OF OUR AV
   AND AI MODELS. THIS DATA IS NEVER ASSOCIATED WITH ANY OTHER PRODUCT OR
   SERVICE.
   
   SEE MORE › SEE LESS ›
   
   Type of Data How We Use This Data Legal Basis for Processing Whether We Share
   This Data Public images, audio-video, and survey data (e.g., lidar / radar
   data) surrounding our NVIDIA- or partner-identified vehicles.
   
   Public images and audio-video in clearly disclosed locations.
   
   Publicly available or appropriately licensed datasets containing images,
   audio-video, or text relating to people, voices, or other personal data or
   scenes. We use this data to train our AV and AI models to perform safely and
   reliably, including to accurately classify or generate images, audio, video,
   or text, or to navigate public roads or other spaces.
   
   This data is used exclusively for the purposes of our AV and AI projects and
   is not used or connected to personal data for our other products and
   services. We process this data based on our legitimate interest in developing
   safe and reliable AV and AI models. We sometimes share this data with
   third-party vendors supporting our technology or with business partners that
   are also developing AV and AI technology.
   
   We require all recipients to strictly abide by this privacy policy including
   its restrictions on how personal data is used, stored, and shared.
   
   




SHARING DATA FOR PERSONALIZED ADVERTISING

If you’ve consented to receive marketing communications or recommendations, we
share hashed details about your identity with third-party ad providers such as
Google to serve personalized ads to you and others. These hashed details may
include your name, email, phone number, job title, organizational business
affiliations, zip code, country, and social media handles.

Your information is shared in hashed form only, which means that your details
are irreversibly converted to a fixed-size string of characters such as
“0890f456684a70f1a9f1dbcee40c1fe847b76f338581a9a1d9202c76b1c175f4” (which is the
SHA-256 hash of “NVIDIA”). Sharing information in hashed form means that
third-party ad providers can only identify you if they already have the
information we have shared and have hashed it themselves to match the hashed
version we are sharing. Sharing information in hashed form is a way of
identifying information that both parties have without sharing the information
itself.

You can opt out of data sharing for personalized advertising at any time by
visiting our Privacy Center.






DATA ON NVIDIA WEBSITES

If you visit any of our NVIDIA websites, we or our third-party partners collect
information using cookies, web beacons, or log file information. Please see our
Cookies Policy for more details.






CHILDREN’S PRIVACY POLICY

We take special care to protect the privacy of children, and our products and
services are not targeted for use by children under the age of 13.

We don’t collect data from children under the age of 13. We also don’t collect
data if the collection would require parental consent in the relevant
jurisdiction.

We employ reasonable technological safeguards to comply with local laws, and to
prevent underage children from accessing areas of our services where personal
information may be collected. For example, underage children are not allowed to
participate in our user-to-user forums, subscribe to an email newsletter, or
enter any of our sweepstakes or contests.

Please contact us if you become aware that your child has provided us with
personal data without your consent.






CROSS-BORDER DATA TRANSFER

NVIDIA is located in California, and in most cases we need to securely transfer
and store your information in the United States. Transfers of personal data to
the United States, and to or from NVIDIA, are made subject to the Standard
Contractual Clauses which have been pre-approved by the European Commission and
ensure appropriate data protection safeguards. NVIDIA implemented the Standard
Contractual Clauses as an additional data protection safeguard because the
United States lost the benefit of a European Commission adequacy decision in
July of 2020. In addition, NVIDIA continues to be a member of the EU-U.S. and
Swiss-U.S. Privacy Shield frameworks, and we are subject to enforcement by the
U.S. Federal Trade Commission. This means we adhere to the Privacy Shield
Principles of notice, choice, and accountability for onward transfer, security,
data integrity, purpose limitation, access, recourse, enforcement, and
liability. We are the data controller, and we remain responsible for any of your
personal information that is shared with third parties for processing on our
behalf.

NVIDIA has committed to cooperating with the panel established by the EU data
protection authorities (DPAs) and the Swiss Federal Data Protection and
Information Commissioner (FDPIC) with regard to unresolved Privacy Shield
complaints concerning data transferred from the EU and Switzerland. Under
certain conditions, you may invoke binding arbitration to resolve any complaint.
We are subject to U.S. law, and we may be required to share data with U.S. law
enforcement agencies. To learn more about Privacy Shield, please visit the U.S.
Department of Commerce Privacy Shield website: https://www.privacyshield.gov.
For more information regarding our Privacy Shield certification, please see:
https://www.privacyshield.gov/list.






DATA RETENTION

We retain your personal data for as long as our engagement with you continues
(e.g., emails, website visits, logins, or event attendance). We erase customer
and enterprise personal data if there has been no engagement with you for more
than five years.

We retain data collected from public spaces for as long as it continues to
support our AV and AI projects. If you are a member of the public and wish to
exercise any of your privacy rights, please contact us directly at
privacy@nvidia.com.

You may also exercise your right to erasure at any time. If you have an NVIDIA
account or have signed up for our content with your email address, you may visit
privacy.nvidia.com to exercise your privacy rights. Otherwise contact us
directly at privacy@nvidia.com.






CONTACT US

If you have any questions, or if you’re an Authorized Agent seeking to make a
request on behalf of a consumer under California’s Consumer Privacy Act, please
contact our Data Privacy Team.

Email
privacy@nvidia.com

Mail
ATTN: Data Privacy Team
NVIDIA Corporation
2788 San Tomas Expressway
Santa Clara, CA 95051

Updates to this policy will be posted at privacy.nvidia.com. Significant updates
will be communicated by email.






YOU CAN CHANGE YOUR PRIVACY SETTINGS AT ANY TIME.

Visit NVIDIA Privacy Center

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