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DELIVERING
GROWTH


DRIVEN BY
MEASURABILITY


ENGAGING
YOUR AUDIENCE


CONVERTING
PROSPECTS


DELIVERING
GROWTH


DRIVEN BY
MEASURABILITY


ENGAGING
YOUR AUDIENCE


CONVERTING
PROSPECTS

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Marketers and business owners deserve results from their agency. We help our
clients achieve commercial success through our marketing knowledge, creative
skill and a results-driven approach.




STORM12 - YOUR CREATIVE MARKETING AGENCY

Strategic marketing consultancy that informs quality creative across physical
and digital platforms for results-driven businesses looking to effectively scale
and transform their brand.

With in-house skills, we execute well thought out, integrated projects and get
results across Marketing, Creative, Digital and Web.






RESULTS-FOCUSED APPROACH

We're here to help you grow your business. Everything we do is centred around
your brand, your values, your targets, your audience and our
commercially-focused approach means you get creative with purpose.

This strategy-led mission enables us to deliver what you need, when you need it.

See more



Bakers Garden Buildings


MARKETING STRATEGY AND DIGITAL PERFORMANCE

Creative/ Digital/ Marketing/ Web

We have been working with local design, manufacture and build company Bakers
Garden Buildings for many years. Since opening the business as Bakers Timber
Buildings in 1985, they have completed over 19,000 garden building projects for
clients across the South East, and beyond.

A family-run and independent business, Bakers continues to marry craft and
quality with cutting edge technology to deliver outstanding results for their
clients.

Bakers' inspiring designs and unique solutions for zero maintenance garden
buildings have helped people to reimagine how they can use their outdoor space,
from gyms and offices, to music rooms and chillout spaces. With a full service
offering from planning advice, groundwork, plumbing and electrics through to the
latest in lighting and app-controlled features, Bakers offer clients the
complete package from an initial consultation to handing over the keys.

Bakers help and advise clients to produce beautiful design statements in their
gardens with sleek and sophisticated buildings, built to express their own
individual style.

See more

CTPA


BESPOKE WEBSITE, CMS AND PORTALS

Creative/ Web

Storm12 replaced an inefficient, inflexible CMS with our bespoke solution that
provided the CTPA with a sophisticated range of new features, all within a
highly secure environment. The site has received universal praise from CTPA
members for its easy navigation and clarity, and provides a continuous source of
industry current affairs.

See more

PSC Global


MARKETING STRATEGY AND REBRAND DEPLOYMENT

Creative/ Digital/ Marketing

PSC Global came to us as PSG with a need to supercharge their marketing and
diversify their clientbase from the ground up. Starting from scratch, we got to
know the business and the people before we started work.

From this discovery stage, we identified key areas where we could make a real
difference and then formulated a plan that would help meet their business goals.

See more

Gatwick Airport


CAMPAIGN CREATIVE THROUGHOUT THE AIRPORT

Creative/ Digital/ Marketing

Gatwick Airport is a long standing client. Working on departmental projects from
strategy to activation, we focus on three core audiences: staff, passengers and
the local community.

Every project has its own individual challenges and clear KPIs. We deliver our
range of creative services from workshops and insight through to concepts and
activation.

See more

Bakers Garden Buildings


MARKETING STRATEGY AND DIGITAL PERFORMANCE

Creative/ Digital/ Marketing/ Web

We have been working with local design, manufacture and build company Bakers
Garden Buildings for many years. Since opening the business as Bakers Timber
Buildings in 1985, they have completed over 19,000 garden building projects for
clients across the South East, and beyond.

A family-run and independent business, Bakers continues to marry craft and
quality with cutting edge technology to deliver outstanding results for their
clients.

Bakers' inspiring designs and unique solutions for zero maintenance garden
buildings have helped people to reimagine how they can use their outdoor space,
from gyms and offices, to music rooms and chillout spaces. With a full service
offering from planning advice, groundwork, plumbing and electrics through to the
latest in lighting and app-controlled features, Bakers offer clients the
complete package from an initial consultation to handing over the keys.

Bakers help and advise clients to produce beautiful design statements in their
gardens with sleek and sophisticated buildings, built to express their own
individual style.

See more

CTPA


BESPOKE WEBSITE, CMS AND PORTALS

Creative/ Web

Storm12 replaced an inefficient, inflexible CMS with our bespoke solution that
provided the CTPA with a sophisticated range of new features, all within a
highly secure environment. The site has received universal praise from CTPA
members for its easy navigation and clarity, and provides a continuous source of
industry current affairs.

See more

PSC Global


MARKETING STRATEGY AND REBRAND DEPLOYMENT

Creative/ Digital/ Marketing

PSC Global came to us as PSG with a need to supercharge their marketing and
diversify their clientbase from the ground up. Starting from scratch, we got to
know the business and the people before we started work.

From this discovery stage, we identified key areas where we could make a real
difference and then formulated a plan that would help meet their business goals.

See more

Gatwick Airport


CAMPAIGN CREATIVE THROUGHOUT THE AIRPORT

Creative/ Digital/ Marketing

Gatwick Airport is a long standing client. Working on departmental projects from
strategy to activation, we focus on three core audiences: staff, passengers and
the local community.

Every project has its own individual challenges and clear KPIs. We deliver our
range of creative services from workshops and insight through to concepts and
activation.

See more
Prev
Next



RESULTS-DRIVEN MARKETING STRATEGY

Marketing strategy should deliver activity across every relevant marketing
channel to reach your target market, increase your brand awareness and drive
business growth. Our creative strategy ensures that your activity is engaging,
original and sticky. It is the brainpower behind delivering results and a solid
return on your investment.

Marketing


RESULTS-DRIVEN CREATIVE

Consistent, on-brand collateral, designed to grow brand awareness and deliver a
return on your investment is key. Shaping your brand through energetic and bold
creativity, we make your brand the one to beat. We express your brand's
personality through outstanding creative and clever messaging to captivate your
audience.

Whether you're rebranding or creating a seasonal campaign you must have a plan
with clear objectives/targets in order to deliver against them. We believe in
delivering a return on your investment. Our creative always starts from insights
gleaned from your audience profiles and through careful consideration and
awesome brainstorming, we'll put together memorable copy lines, campaign
messaging and stunning creative that's all designed to engage.

Creative


RESULTS-DRIVEN DIGITAL MARKETING

Digital performance marketing combines the power of data, analytics, measurement
resources and consultancy to enable your brand's growth. Using insight to drive
a performance-based strategy, we deliver tailored messages to defined audience
groups or even individual targets.

Digital


RESULTS-DRIVEN WEBSITES

Your website is essentially the shop window to the world for your brand. It's
the key marketing asset to give your visitors the first and enduring impression
of your company and allows you to nurture and convert prospects.

You might be looking for a slight tweak to your design or a complete new
website. Whatever you need, your website should reflect your brand and values
and be a core strategic marketing tool within your business.

The strategy behind your website is so important and is unique to each business.
You need a plan for ROI and that all starts with benchmarking your current
website performance. We work through these details with you, establish primary
and secondary goals and then put together a strategy to meet those requirements.
Working in collaboration, each of our departments work together to deliver on
these goals in your new website.

Websites



LATEST FROM THE BLOG

 * All
 * Our culture
 * Insights
 * Work
 * Fun

See all blogs
3rd Mar 2020
Fun


THE HISTORY OF FONTS

Whether it's bold, italic, condensed, extended, underlined or light, we use
fonts everyday. Here's the Storm12 roundup of the world's most iconic fonts.
Read more
21st Feb 2020
Insights


THE IMPORTANCE OF PHOTO MARKETING

In a world where everyone pushes videos down each other's throats, you would
think that still images might be dead. Far from it. Photo marketing is just as
important today as it was 10 years ago. In fact, there's a science behind why
photo marketing works well. Imagery can not only increase the brain's processing
ability and improve the understanding of a message, there are various studies
backing up the fact that people remember more information when a photo is
attached.
Read more
14th Feb 2020
Work


SUCCESSFUL REBRANDING FOR TAYLOR ROBINSON

Taylor Robinson is a well-established estate agent with offices across the South
East of England. While they had a loyal client base, they knew they needed to
refresh their branding to stay competitive and appeal to a younger demographic.
Read more
21st Mar 2024
Insights


EXTRA TIPS FOR CREATING DIGITAL CONTENT

Creating digital content for a business can often lead to creative block. If
you’re someone who works alone or in a small team, it can be difficult to
continuously come up with new, exciting ideas for your business’s digital
platforms. The following tips will ensure that you never run out of content
ideas.
Read more
14th Mar 2024
Our culture


TIPS FOR CREATING A POSITIVE WORK ENVIRONMENT

Storm12 was built with a people-first culture and is a workplace where the team
are given the freedom to learn, experiment and flourish. A workplace where
people feel valued, supported, and motivated leads to happier employees and
better business outcomes. Which is why creating a positive work environment is
so important. Not only will employees feel happy being at work, they will be
more productive, driving the business forward. Below are our tips to creating a
positive work environment and a great company culture.
Read more
7th Mar 2024
Insights


A GUIDE TO ENDLESS DIGITAL CONTENT IDEAS - FOR BUSINESSES

Digital content is hugely important for businesses to be able to flourish and
succeed. But in a sea of videos, posts, and stories, how can you ensure your
content stands out? The key lies in creativity and strategic brainstorming. It
isn’t easy to constantly come up with new ideas and themes for digital and
social media content. So, to make things easier, we have created a guide to help
you generate captivating social media content ideas that resonate with your
audience.
Read more
28th Feb 2024
Insights


HOW TO GET THE MOST OUT OF EMAIL MARKETING

Email marketing is an invaluable tool for businesses to connect with their
audience personally and directly. With an estimated 4.4 billion email users
worldwide in 2024, the potential reach of email marketing is huge (Oberlo 2023).
However, to truly harness the power of this marketing method, businesses need to
employ effective strategies that ensure their emails stand out amidst the
clutter of the recipient’s inbox.
Read more
15th Feb 2024
Insights


HOW TO GET YOUR CONTENT READ BY THE RIGHT AUDIENCE

Sharing content is easier now than ever before. Whether it's a blog post, social
media posts, or videos, businesses have numerous avenues to share our message
with our audiences. But with so much content out there, it can be challenging to
ensure that your message reaches the right audience. Below, we'll explore
strategies that you can use to create content targeted towards a specific
audience, increasing the likelihood of engagement and success.
Read more
7th Feb 2024
Insights


MARKETING PERFORMANCE INDICATORS YOU SHOULD BE MEASURING

Marketing is an essential part of any business’s success, especially in today’s
digital age. Being able to effectively measure your marketing performance is
just as important. This allows you to see what works and what doesn’t, and to
continually improve and develop your marketing strategy. Measuring performance
allows businesses to identify which marketing channels, campaigns, and tactics
are driving the most engagement, leads, and sales. Below is a comprehensive list
of the key marketing metrics you should be measuring.
Read more
31st Jan 2024
Insights


THE POWER OF STORYTELLING IN MARKETING

Storytelling is a marketing method that taps into the emotional side of your
target audience. Rather than promoting a product, service or brand with facts,
prices and standard sales techniques, you speak to your audience through a
story. Think Christmas ads. Most big supermarket brands create thought provoking
and often emotional TV ads that tell a story, instead of simply showing off
their Christmas deals and offers.
Read more
25th Jan 2024
Insights


THE PROCESS OF BRAND DEVELOPMENT

When it comes to creating a brand, the first things that come to mind are
probably the name, the logo and the overall look of your branding. Although
these elements are very important, there is a lot more work that needs to be
done before you can make any final decisions. Below we have outlined our steps
to creating a brand, from brainstorming and competitor research to logos and
trademarking, and how our creative team can do all of this for your business by
working with you.
Read more
17th Jan 2024
Insights


CREATING A KEYWORD STRATEGY FOR YOUR BUSINESS

Keywords enable your website and any online content to be seen by as many people
as possible. It’s all about the initial search made by a user and the keywords
they use in comparison to the keywords you’re including in your content. This
determines whether the user will see your website and therefore click on it.
Read more
11th Jan 2024
Insights


OPTIMISING YOUR BUSINESS’S LINKEDIN PROFILE (FOR FREE)

When it comes to social media, LinkedIn is the place to be for business,
especially B2B businesses. Like all social platforms, it can be difficult to
increase your following, engagement and views, but with these tips you can be
sure to see a positive impact for your company's LinkedIn profile.
Read more
5th Jan 2024
Insights


2024 DIGITAL MARKETING TRENDS

The digital industry is constantly evolving and changing. From GEN AI and new
platforms, to changing algorithms and new ways of using social media, the
digital marketing industry will always feel a big impact from emerging digital
trends. We have listed five of our favourite interesting and exciting digital
marketing trends to look out for in 2024.
Read more
14th Dec 2023
Our culture


STORM12'S 2023 HIGHLIGHTS

2023 has been a great year for Storm12. We've introduced several new team
members, we’ve attended loads of exciting events, signed on many new clients and
we’ve even developed an exciting new SME product…watch this space. We couldn’t
not write down all of our favourite moments and achievements of 2023 and we
can’t wait to see what 2024 has in store for us and our clients.
Read more
11th Dec 2023



2024 TRENDS TO WATCH

Every year we see dozens of new trends in all sorts of different sectors and
industries. We’ve been keeping an eye on the predicted emerging trends for 2024
in marketing, web and graphic design and have put together a list of the ones we
are most intrigued by and/or excited about.
Read more
1st Dec 2023
Fun


OUR FAVOURITE CHRISTMAS CAMPAIGNS OF 2023

Every year there seems to be even more anticipation during the build up to the
festive season, especially for the annual Christmas campaigns. The excitement
around Christmas adverts, particularly John Lewis’s yearly ads, is pretty
infectious. This is clear from how many brands bring out huge Christmas
campaigns every November. As a creative marketing agency, we love seeing all the
new campaigns, seeing what each brand has come up with and how people respond.
So, we’ve decided to put together our favourites for 2023!
Read more
24th Nov 2023
Insights


WHY SOCIAL MEDIA IS IMPORTANT FOR YOUR BUSINESS

Social media is where it's all at nowadays, it started off as a means of
communication, but went on to provide incredible opportunities for businesses
and people. It enables users with enough followers to make a living by simply
posting content. Even still, there are plenty of people who just aren't keen on
it. But when it comes to business, you should without a doubt be utilising
social media, and here’s why…
Read more
16th Nov 2023
Fun


WHY CHOOSE A CARD AS YOUR CHRISTMAS PROMOTION?

Using a card for your Christmas campaign isn't as boring as it might sound. It
doesn’t need to be a traditional and festive card, you can get super creative
and come up with a fun, unique idea that will catch your clients’ attention. And
it doesn't have to be a physical card, digital cards sent by email are also a
great option. However, they may lack the personal touch that comes with
receiving a card through traditional mail.
Read more
15th Nov 2023
Insights


IS IT TIME TO REBRAND?

Branding is so much more than a name or a logo. It makes up everything to do
with how a brand looks and feels, from colours to typography, tone of voice and
photography. A company’s branding truly can determine its success or failure.
Not only is it virtually representing the business, it’s also providing the
initial impression of consumers and competitors alike. We have brought together
six reasons to consider rebranding your business.
Read more
8th Nov 2023
Insights


THE PROCESS OF NAMING YOUR BUSINESS

The name of a business really can make a big difference to its success. 77% of
consumers purchase items based on their brand name (Cision), which shows how
important it is to come up with the best possible name for your business. Below
we have outlined the five-step process of naming a brand.
Read more
1st Nov 2023
Our culture


24 YEARS OF STORM12!

This month we’re celebrating Storm12’s twenty-fourth birthday! Storm12 was
founded on November 1, 1999, by our Managing Director, Matt Saunders, when he
was just twenty-four years old. After having found a gap in the market for a
results-focused creative agency that actually put the client at the heart of its
work, Matt and his business partner, Julian, moved into an old barn where the
work began.
Read more
17th May 2023
Fun


DESIGN INSPIRATION: DESIGNMUSEUM DANMARK

Matt, our Managing Director, recently had the pleasure of visiting the Design
Museum in Copenhagen during a city break. As someone who is passionate about
design, the museum is an incredible source of ideas and creativity. Read more to
find out why he thought it was a truly inspiring experience.
Read more
9th May 2023
Insights


SHOULD YOU USE ALL SOCIAL MEDIA PLATFORMS FOR YOUR BUSINESS?

Social media has revolutionised the way businesses market and connect with their
customers. However, with so many different platforms available, it can be
difficult to know which ones to use. In this blog post, we'll explore whether
your company needs to be on all social media platforms or if there are some that
are more important than others.
Read more
12th Apr 2023
Fun/ Insights


YOU CAN POLISH A TURD - WHO GIVES A CRAP CREATIVE BRANDING

Let's face it, toilet paper isn't something we usually get excited about. We go
to the store, grab a pack, and go on with our lives. But what if I told you
there's a toilet paper brand out there that's fun, creative, and making a
difference in the world? Meet Who Gives A Crap.
Read more
4th Apr 2023
Insights


DOES YOUR BUSINESS NEED A BESPOKE WEBSITE OR TEMPLATE WEBSITE?

In today's digital era, having an online presence for your business is
essential, and a high-quality website can become your most credible marketing
asset. When creating a new website, you have two options: purchase a pre-built
template or have a bespoke website created for your company. In this article, we
will discuss the differences between template and bespoke websites, the
advantages and disadvantages of each, and which one is the best for your
business.
Read more
1st Dec 2022
Fun/ Work


STORM12'S CHRISTMAS CAMPAIGN 2022: SANTA'S SPECIAL MESSAGE

It's that time of year again! The tinsel is out, the mince pies are baking, and
Storm12 has been busy working on our Christmas marketing campaign. This year, we
wanted to spread some festive cheer and have some fun with our clients and
followers. So, we decided to create a video featuring the one and only Santa
Claus, with a special message just for you.
Read more
18th Nov 2022
Work


PDT WEBSITE EVOLUTION AND DEVELOPMENT

When PDT Solicitors approached us to evolve their website with additional
functionality and the ability to display a wider range of content, we were
thrilled to be a part of their journey.
Read more
20th Jun 2022
Work


VENT-AXIA SUSTAINABLE IS ATTAINABLE CAMPAIGN

As the world becomes more aware of the impact of climate change, businesses are
under increasing pressure to showcase their environmental credentials.
Vent-Axia, a British ventilation, heating and air conditioning manufacturer,
approached us at Storm12 to create an integrated campaign that would highlight
their efforts to be more sustainable.
Read more
18th May 2022
Insights


HOW TO ELEVATE YOUR BUSINESS DURING AN EXHIBITION

You might assume that an exhibition is the most natural playground for
salespeople, but I'm afraid you would be wrong. More often than not, salespeople
are desk-based. They talk to clients on the phone, with a few client or prospect
meetings sprinkled into their schedules. They are - by and large - not regularly
in front of large volumes of potential customers simultaneously, where everyone
present has their own personal agendas and time is precious. Therefore, they may
feel ill-prepared for what lies in store in that hall.
Read more
6th May 2022
Insights/ Our culture


STORM12 DELIVER OUT-ROI-GEOUSLY GOOD PRESENTATION

Last week, Storm12 packed up the Fun Bus and headed down to sunny Brighton to
sponsor the Gatwick Diamond Business members' meeting at the superb Sodexo
Prestige at the AMEX. We were there to present our perspective as a
results-focused agency and explain our ROI-led proposition.
Read more
3rd May 2022
Insights


TIPS FOR A SUCCESSFUL EXHIBITION

Exhibitions are great. Where else do you get the chance to show off your brand
to thousands of professionals in your industry, meet potential customers and
start working your sales magic? So you've got your show and your stand booked,
but now what? Fear not exhibition-goers, here are our top tips for your next
exhibition which are guaranteed to stand the test of time.
Read more
15th Mar 2022
Work


HOW TO APPROACH A DIRECT MAIL CAMPAIGN

Direct mail campaigns are a great way to reach out to potential clients, and
when done right, they can be incredibly effective. This is especially true when
it comes to the healthcare industry, where targeted and personalised
communication can make all the difference.
Read more
16th Jan 2022
Work


NEW WEBSITE FOR HOCHIKI

Storm12 is thrilled to announce our collaboration with Hochiki Europe to create
a brand new website for their product ranges. Hochiki is a leading global
manufacturer of life safety solutions, with a strong presence in the fire alarm
and emergency lighting markets.
Read more
25th Dec 2021
Fun/ Work


SANTA'S COMING TO TOWN: A REBRANDING CAMPAIGN

Christmas is a time for giving, sharing, and of course, branding! At Storm12, we
took on the ultimate challenge of rebranding Santa Claus, with the help of some
of the world's biggest brands. In this blog post, we'll be sharing our
experience of the 'Santa's Coming to Town' campaign and how we went about giving
the man in red a fresh new look.
Read more
14th Jun 2021
Work


AARON RUSSELL WEBSITE DEVELOPMENT: A FRESH NEW LOOK

At Storm12, we're always excited to work with businesses who have a clear vision
for their online presence. That's exactly what Aaron Russell brought to the
table when he approached us to help create a brand-new website for his salon. In
this blog post, we'll take you through the process of creating the Aaron Russell
website and share the results we achieved.
Read more
13th Jun 2021
Work


THE STAGES OF A SUCCESSFUL DIRECT MAIL CAMPAIGN

Storm12 had the pleasure of working with ABN AMRO, one of the largest banks in
the Netherlands, to help them re-engage with some of their key clients. The goal
was to create a direct mail campaign that would grab the attention of their
clients and get them to engage with ABN AMRO again.
Read more
27th May 2021
Insights


WHAT IS THE NEW GOOGLE PAGE EXPERIENCE ALGORITHM ALL ABOUT AND HOW DO CORE WEB
VITALS PLAY A PART?

Google is always trying to find new ways of getting the best content to the
searcher and their new algorithm - planned to start affecting searches from June
onwards - is going to add some new core metrics into the mix. If you own a
website and ignore this algorithm update, there's a risk that your site will
start to score worse in Google search results, leading to fewer visitors and
potentially less income for you. Here, we've tried to summarise the changes
Google is making.
Read more
5th Mar 2021
Work


UPDATED BRANDED CORPORATE LITERATURE FOR EDWARDS

At Storm12, we are passionate about helping businesses bring their brand to life
through high-quality design and branding services. We recently had the
opportunity to work with Edwards, a global leader in vacuum and abatement
solutions, to create a new brand style across over 200 pieces of literature.
Read more
16th Jan 2021
Insights


2021 WEBINAR: CORE WEB VITALS

As part of the new Page Experience update in June 2021, Google has included
'core vitals' as measurements of speed, reliability and stability within their
search rating signals.
Read more
6th Jan 2021
Fun


STORM12'S 2020 CHRISTMAS GAME RESULTS!

We had a huge response to 2020's Christmas game - over 5,685 answers were
submitted. Some of them were spot on. Some of them were spectacularly wrong but
delivered with admirable logic. So here's our rundown of the top 15 ‘best of the
worst guesses'. And yes, they're real.
Read more
16th Dec 2020
Our culture/ Work


THE FUTURE'S BRIGHTER THINKING, THE FUTURE'S PURPLE.

We were so pleased to win the Gatwick Diamond Business Award for Brighter
Thinking. It rewarded our hard work and development in providing excellent
client-focused service.
Read more
2nd Dec 2020
Insights


WHY AND HOW YOU SHOULD UPDATE YOUR GOOGLE MY BUSINESS LISTING

If you have not updated your Google My Business listing in a couple of years,
now is the time to do it. Google has added so many more features of late, giving
Google more direct information about your business, increasing your chances of
being found in search, standing out from the rest and ranking higher in many
searches.
Read more
19th Nov 2020
Insights


CHRISTMAS PROMOTION IDEAS TO ENGAGE YOUR CUSTOMERS

Wow - this year has been unbelievable and unprecedented, something even my
parents' generation have not seen! So much has changed - many businesses have
gone through so much, and it's not only changed how we do business, our value
propositions, working from home, and in some cases our business models but also
the channels we sell and market through. But, one thing has not changed -
Christmas is coming up and it's on everyone's minds.
Read more
4th Nov 2020
Our culture


STORM12'S 21ST BIRTHDAY

I had always dreamt of starting my own business and at the age of 24, I realised
there was a gap in the market for a results-focused creative agency that
actually put the client at the heart of the business. So, after much business
planning, meetings with banks and estate agents, sourcing equipment (including
an Apple Mac Quadra 800!), I finally took the plunge and moved into an old barn
with a modem, a computer and the all important telephone.
Read more
22nd Sep 2020
Work


AJW GROUP ATTENTION-GRABBING CORPORATE VIDEO

When AJW Group, a world-leading independent specialist in the global management
of aircraft spare parts, approached us to create a corporate film, we jumped at
the opportunity.
Read more
18th Sep 2020
Insights


THE MARKETING CLUB: MARKETING CHALLENGES OF 2020

As we head into the last quarter of 2020 it's time to reflect on the marketing
challenges we've all faced and create a new marketing strategy that will drive
us forward into a positive year ahead.
Read more
5th Sep 2020
Insights


B2B ONLINE MARKETING TIPS FOR BETTER WEBSITE ENGAGEMENT - POST LOCKDOWN AND
COVID-19

In times of isolation and working from home, we have all taken a step or, mostly
likely, a leap in digital transformation within our work. Our worlds have
shifted, businesses readjusted and outlooks changed somewhat and it looks as if
this is here to stay - for the most part - until the end of the year. If we ever
doubted that digital marketing was synonymous with marketing itself, then now,
in these times we must surely be convinced. For sales and marketing, we need to
adjust and adapt the very hub of our online presence, our websites and our
business window to the world.
Read more
8th Aug 2020
Work


WEBSITE DEVELOPMENT FOR SUSSEX CHAMBER OF COMMERCE

As a leading full-service creative agency, we at Storm12 are always excited to
work with new clients and help them achieve their goals. So when the Sussex
Chamber of Commerce reached out to us about rebuilding their website, we were
more than happy to get started.
Read more
7th Aug 2020
Insights


IMPROVING YOUR ONLINE VISIBILITY - SOCIALLY DISTANCED LEAD GENERATION

In this new world of 'normal', the emphasis to attract attention and generate
leads is being placed more and more online, be it in search, on your website or
with social media. This webinar brings together 3 of our experts to discuss
actionable tips you can use to improve your online visibility and generate more
leads, in a time when we all need them more than ever before!
Read more
1st Aug 2020
Fun


TEST YOUR MARKETING KNOWLEDGE

Do you know your marketing lingo? A perfect quiz for marketing teams to share on
team calls or just to test your knowledge of marketing terms. Use this quiz for
your next team meeting, on us!
Read more
25th Jul 2020
Insights


HOW TO DEVELOP YOUR BUSINESS - PR, BRANDING AND COMMUNICATIONS

With the limited face-to-face business development possibilities of current
times, the marketing community is taking on a greater priority for organisations
to reach and engage current and potential customers. This webinar looks at the
sales mindset required for BD marketing, and how to apply this within PR channel
choices and quality of message.
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17th Jul 2020
Work


OUR CREATIVE VIDEO FOR COX POWERTRAIN PRODUCT

At Storm12, we take pride in collaborating with our clients to bring their
vision to life. Our collaboration with COX Powertrain was no exception. The
challenge was to create a video that would generate interest and curiosity in
their upcoming launch of the CXO300 on-board motor. With our expertise in video
production and animation, we were able to deliver a high-quality video that
exceeded our client's expectations.
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14th Jun 2020
Fun


BUSINESS BY EMOJI QUIZ

Take our Brand Emoji quiz for a bit of fun. Match the brand with the Emoji icon
string. Remember the emoji might represent some of the products of the brand,
the words in the brand, phonetics or what the brand represents. Good luck!
Read more
12th Jun 2020
Insights


ACCELERATING OUT OF LOCKDOWN

The Marketing Club has come together to bring you 7 expert marketing speakers
for some quick, actionable and achievable tips for accelerating out of lockdown
with your new marketing and brand strategy.
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19th May 2020
Work


HOW WE REBRANDED RICK

At Storm12, we understand that branding is more than just a logo or a catchy
tagline. It's about creating a connection between a company and its customers
that goes beyond mere recognition. That's why we were thrilled when the
technology consulting arm of Ricardo approached us with a challenge:
repositioning their Centre of Knowledge brand, RiCK, for the modern era.
Read more
11th May 2020
Work


WEBSITE DEVELOPMENT PROCESS

Maucher Jenkins approached us with a specific goal in mind: they wanted a fresh
new online presence that would showcase their expertise and position them as a
forward-thinking firm in their field. Find out more about our website
development process below.
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19th Mar 2020
Insights


MARKETING DURING A PANDEMIC

Quite frankly, we are in a period of uncertainty. With a nasty virus threatening
to cause everything to stop in its tracks and the dreaded B-word still hanging
in the air, some businesses are starting to brace for drastic changes. Financial
experts are warning of a global recession, with harsh cuts already being made in
certain industries. However, it's no good to panic. As the saying goes, hope for
the best but prepare for the worst. In particular, your reaction to your
approach to marketing is crucial - it can make or break your company during an
economic crisis. Here are some of Storm12's tips to help you out if you don't
know where to start.
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11th Mar 2020
Insights


WHAT IS MOBILE-FIRST INDEXING?

Ever heard of mobile-first indexing? This buzzword (or buzzphrase in this case)
is causing a shift in the way we search online. As more people rely on their
mobile phones as a source of information, Google announced this month that they
will be enabling mobile-first indexing for all websites, by September 2020. If
you're asking yourself "What is mobile-first indexing?", don't worry. Google
defines it as 'predominantly using the mobile version of the [website's] content
for indexing and ranking.' Couldn't have put it better myself.
Read more
6th Mar 2020
Insights


WHY CONTROVERSIAL MARKETING WORKS (IF DONE RIGHT)

It's a tough world for a marketing campaign nowadays. With so much going on, the
attention you need is getting harder and harder to grab. More extreme tactics
are being developed and utilised, with some marketers opting for controversial
routes to get cut through. But it isn't a new phenomenon. Do you remember the
old Benetton ads? In the 1980s and 1990s, Benetton thrived on shocking consumers
with their 'brave' (or completely unjustified, depending on how you look at it)
advertising. It all begs the question - why do this, if all they sell are
jumpers?
Read more
3rd Mar 2020
Fun


THE HISTORY OF FONTS

Whether it's bold, italic, condensed, extended, underlined or light, we use
fonts everyday. Here's the Storm12 roundup of the world's most iconic fonts.
Read more
21st Feb 2020
Insights


THE IMPORTANCE OF PHOTO MARKETING

In a world where everyone pushes videos down each other's throats, you would
think that still images might be dead. Far from it. Photo marketing is just as
important today as it was 10 years ago. In fact, there's a science behind why
photo marketing works well. Imagery can not only increase the brain's processing
ability and improve the understanding of a message, there are various studies
backing up the fact that people remember more information when a photo is
attached.
Read more
14th Feb 2020
Work


SUCCESSFUL REBRANDING FOR TAYLOR ROBINSON

Taylor Robinson is a well-established estate agent with offices across the South
East of England. While they had a loyal client base, they knew they needed to
refresh their branding to stay competitive and appeal to a younger demographic.
Read more
21st Mar 2024
Insights


EXTRA TIPS FOR CREATING DIGITAL CONTENT

Creating digital content for a business can often lead to creative block. If
you’re someone who works alone or in a small team, it can be difficult to
continuously come up with new, exciting ideas for your business’s digital
platforms. The following tips will ensure that you never run out of content
ideas.
Read more
14th Mar 2024
Our culture


TIPS FOR CREATING A POSITIVE WORK ENVIRONMENT

Storm12 was built with a people-first culture and is a workplace where the team
are given the freedom to learn, experiment and flourish. A workplace where
people feel valued, supported, and motivated leads to happier employees and
better business outcomes. Which is why creating a positive work environment is
so important. Not only will employees feel happy being at work, they will be
more productive, driving the business forward. Below are our tips to creating a
positive work environment and a great company culture.
Read more
7th Mar 2024
Insights


A GUIDE TO ENDLESS DIGITAL CONTENT IDEAS - FOR BUSINESSES

Digital content is hugely important for businesses to be able to flourish and
succeed. But in a sea of videos, posts, and stories, how can you ensure your
content stands out? The key lies in creativity and strategic brainstorming. It
isn’t easy to constantly come up with new ideas and themes for digital and
social media content. So, to make things easier, we have created a guide to help
you generate captivating social media content ideas that resonate with your
audience.
Read more
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