getcake.com Open in urlscan Pro
162.243.165.140  Public Scan

Form analysis
0 forms found in the DOM

Text Content

Cookie Policy
We use cookies to personalize content and ads, to provide social media features
and to analyze our traffic. We also share information about your use of our site
with our advertising and analytics partners. By continuing to use our site, you
agree to our "Privacy Policy". Learn more
Allow cookiesReject Cookies Cookie Preferences

Google+
CAKE

 * Support
 * Request a Demo

Request a Demo
 * +1 (949) 548-CAKE
 * info@getCAKE.com

 * SolutionsFor Advertisers, Publishers, Networks
 * ResourcesCase Studies, Webinars, Whitepapers
 * BlogHow-to, Industry Insight, CAKE News
 * Support and Services24/7 Support & Professional Services

 * About
 * Customers
 * Leadership
 * Partners
 * Careers
 * News Room
 * Contact

 * 
 * 
 * 
 * 
 * 
 * 

 * +1 (949) 548-CAKE
 * info@getCAKE.com

CAKE Request a Demo
 * SolutionsFor Advertisers, Publishers, Networks
 * ResourcesCase Studies, Webinars, Whitepapers
 * BlogHow-to, Industry Insight, CAKE News
 * Support and Services24/7 Support & Professional Services
 * 

 * About
 * Customers
 * Leadership
 * Partners
 * Careers
 * News Room
 * Contact

 * 
 * 
 * 
 * 
 * 
 * 

 * +1 (949) 548-CAKE
 * info@getCAKE.com


INTEGRATED SOLUTIONS TO GROW WITH YOUR BUSINESS

CAKE's powerful performance marketing software will bring clarity to your
marketing campaigns and empower you with the insights to make intelligent
marketing decisions.


AFFILIATE MARKETING

Manage and measure partner performance with precision for improved profit
margins.

Learn More
Request a Demo


LEAD GENERATION

Collect, validate and distribute leads in real-time for maximum profitability.

Learn More
Request a Demo


MULTICHANNEL MARKETING

Measure channel performance using multitouch attribution, for ROAS optimization.

Learn More
Request a Demo

Readily integrate with 3rd-party systems or access 24/7 support.

Integrations Support


SEE CLEARLY




MANAGE, MEASURE AND OPTIMIZE PERFORMANCE MARKETING IN REAL-TIME.



View Solutions


INTEGRATED SOLUTIONS TO GROW WITH YOUR BUSINESS

CAKE's powerful performance marketing software will bring clarity to your
marketing campaigns and empower you with the insights to make intelligent
marketing decisions.


AFFILIATE MARKETING

Manage and measure partner performance with precision for improved profit
margins.

Learn More
Request a Demo


LEAD GENERATION

Collect, validate and distribute leads in real-time for maximum profitability.

Learn More
Request a Demo


MULTICHANNEL MARKETING

Measure channel performance using multitouch attribution, for ROAS optimization.

Learn More
Request a Demo



BOOST PARTNER PERFORMANCE WITH PRECISION

CAKE’s Affiliate Marketing Solution provides the tools needed to efficiently
manage and measure your partner marketing program, optimize performance for the
highest profitability and attract valuable partners.

Learn More




MAXIMIZE PROFITABILITY WITH INTELLIGENT LEAD ROUTING

CAKE’s Lead Generation Solution captures, validates and distributes leads in
real-time and measures closed-loop performance to optimize acquisition efforts.

Learn More


DRIVE DIGITAL MARKETING PERFORMANCE WITH TRANSPARENT MEASUREMENT

CAKE’s MultiChannel Marketing Solution measures digital campaign performance
across all channels to provide a holistic view into cross-channel impact on the
customer journey.

Learn More




CAKE NEWS & RESOURCES

Insights

GOOGLE CHROME 80: EVERYTHING YOU NEED TO KNOW AS A PERFORMANCE MARKETER

Editor’s Note: This post was originally published in January 2020 and was
revised on February 4, 2020, to include updated information from Google Chrome
80 release notes. For performance marketers, figuring out how to accurately
measure campaign performance amidst ongoing privacy regulations remains a
challenge. The wave of privacy initiatives kicked off in 2018 with
...

Carlee BenitoFeb 47 Minute Read
White Paper

BETTER TOGETHER: ADDING VALUE TO YOUR AFFILIATE PROGRAM WITH LEAD DISTRIBUTION



Affiliate networks are already well-versed in creating, nurturing, and
leveraging relationships. For these networks, lead distribution can provide a
new revenue stream by getting the most value out of their campaign traffic by
passing along qualified lead data to advertisers.



Jun 81 Minute Read
Insights

DIGITAL MARKETING STATISTICS THAT WILL SHAPE 2022

It’s no surprise that digital and affiliate marketing grew in 2021, with digital
spending outperforming expert predictions once again. Digital advertising
accounted for 64.4 percent of overall ad spend last year, compared to early
projections of roughly 50 percent. The growth of ecommerce and consumer time
spent online will continue to shift ad budgets toward
...

Rocco J. SarichJan 2613 Minute Read
CAKE News

LIFE IS GOOD, BUT THE CAKE IDEA PORTAL IS HERE TO MAKE IT EVEN BETTER FOR OUR
CUSTOMERS

We are pleased to invite our customers to the CAKE Idea Portal, an exclusive
customer community, which provides a new, effective way for us to collaborate on
what’s coming next! At CAKE, we believe in empowering customers, sharing
knowledge, and inspiring continued innovation for performance and growth. With
that in mind, we created a shared
...

Garth HarrisMar 91 Minute Read
Insights

CAKE RECOGNIZED AS INDUSTRY LEADER IN THE G2 SPRING 2021 GRID® REPORT

As part of G2’s Spring 2021 Grid® reports, CAKE has earned high customer marks
in 19 categories. G2 is the largest software marketplace and services review
platform. According to G2, the Grid® represents the democratic voice of real
software users, rather than the subjective opinion of one analyst. G2 rates
products from the categories algorithmically
...

Brittany ChristopherApr 63 Minute Read
Guide

CHOOSING THE RIGHT AFFILIATE SOFTWARE FOR YOUR COMPANY



This checklist provides a guideline for how to evaluate cloud-based affiliate
software solutions and select the one that meets your requirements, such as
building strong partnerships and maximizing profitability.



Mar 111 Minute Read
Insights

ADLEADR IMPROVES ROI BY STREAMLINING ITS LEAD DISTRIBUTION AND AFFILIATE
PROGRAMS ON A SINGLE PLATFORM — CAKE

Adleadr, a UK-based performance marketing agency, was using two different
platforms to manage lead distribution and affiliate marketing programs for its
roster of clients. However, this led to lost revenue, poor leads, and
inefficiencies. To address these issues, the agency was in search of a new
solution. This is when CAKE stepped in. Adleadr decided
...

Brittany ChristopherMar 41 Minute Read
White Paper

KEYS TO SUCCESSFULLY LAUNCH AND GROW A LEAD DISTRIBUTION PROGRAM



Whether you’re starting a new lead distribution program or have been running one
for years, choosing the best path forward can feel like a challenge. This is
especially true when it comes to leveraging technology to grow your business.



Jun 301 Minute Read
Insights

IN GOOD COMPANY – PERFORMANCE MARKETING SOFTWARE REVIEWS

Where do you start when looking to purchase a consumer product? If you’re like
many, one of the first things is to check out customer reviews on sites such as
Amazon, Angie’s List, Yelp, or TripAdvisor. This provides you with insights and
ultimately helps make smart buying decisions. The same holds true for business
technology.
...

Brittany ChristopherAug 2911 Minute Read
Insights

LEAD DISTRIBUTION: THE NEXT BIG REVENUE GROWTH DRIVER FOR AFFILIATE NETWORKS

Affiliate marketing has taken exciting strides over the past decades, and
affiliate networks have played an important role in the industry’s rise. In
fact, today the vast majority of advertisers, an impressive 83 percent, partner
with affiliate networks and rely on them to secure deals with publishers. There
are numerous ways they continue to deliver
...

Garth HarrisDec 411 Minute Read
Insights

GOOGLE CHROME 80: EVERYTHING YOU NEED TO KNOW AS A PERFORMANCE MARKETER

Editor’s Note: This post was originally published in January 2020 and was
revised on February 4, 2020, to include updated information from Google Chrome
80 release notes. For performance marketers, figuring out how to accurately
measure campaign performance amidst ongoing privacy regulations remains a
challenge. The wave of privacy initiatives kicked off in 2018 with
...

Carlee BenitoFeb 47 Minute Read
White Paper

BETTER TOGETHER: ADDING VALUE TO YOUR AFFILIATE PROGRAM WITH LEAD DISTRIBUTION



Affiliate networks are already well-versed in creating, nurturing, and
leveraging relationships. For these networks, lead distribution can provide a
new revenue stream by getting the most value out of their campaign traffic by
passing along qualified lead data to advertisers.



Jun 81 Minute Read
Insights

DIGITAL MARKETING STATISTICS THAT WILL SHAPE 2022

It’s no surprise that digital and affiliate marketing grew in 2021, with digital
spending outperforming expert predictions once again. Digital advertising
accounted for 64.4 percent of overall ad spend last year, compared to early
projections of roughly 50 percent. The growth of ecommerce and consumer time
spent online will continue to shift ad budgets toward
...

Rocco J. SarichJan 2613 Minute Read
CAKE News

LIFE IS GOOD, BUT THE CAKE IDEA PORTAL IS HERE TO MAKE IT EVEN BETTER FOR OUR
CUSTOMERS

We are pleased to invite our customers to the CAKE Idea Portal, an exclusive
customer community, which provides a new, effective way for us to collaborate on
what’s coming next! At CAKE, we believe in empowering customers, sharing
knowledge, and inspiring continued innovation for performance and growth. With
that in mind, we created a shared
...

Garth HarrisMar 91 Minute Read
Insights

CAKE RECOGNIZED AS INDUSTRY LEADER IN THE G2 SPRING 2021 GRID® REPORT

As part of G2’s Spring 2021 Grid® reports, CAKE has earned high customer marks
in 19 categories. G2 is the largest software marketplace and services review
platform. According to G2, the Grid® represents the democratic voice of real
software users, rather than the subjective opinion of one analyst. G2 rates
products from the categories algorithmically
...

Brittany ChristopherApr 63 Minute Read
Guide

CHOOSING THE RIGHT AFFILIATE SOFTWARE FOR YOUR COMPANY



This checklist provides a guideline for how to evaluate cloud-based affiliate
software solutions and select the one that meets your requirements, such as
building strong partnerships and maximizing profitability.



Mar 111 Minute Read
Insights

ADLEADR IMPROVES ROI BY STREAMLINING ITS LEAD DISTRIBUTION AND AFFILIATE
PROGRAMS ON A SINGLE PLATFORM — CAKE

Adleadr, a UK-based performance marketing agency, was using two different
platforms to manage lead distribution and affiliate marketing programs for its
roster of clients. However, this led to lost revenue, poor leads, and
inefficiencies. To address these issues, the agency was in search of a new
solution. This is when CAKE stepped in. Adleadr decided
...

Brittany ChristopherMar 41 Minute Read
White Paper

KEYS TO SUCCESSFULLY LAUNCH AND GROW A LEAD DISTRIBUTION PROGRAM



Whether you’re starting a new lead distribution program or have been running one
for years, choosing the best path forward can feel like a challenge. This is
especially true when it comes to leveraging technology to grow your business.



Jun 301 Minute Read
Insights

IN GOOD COMPANY – PERFORMANCE MARKETING SOFTWARE REVIEWS

Where do you start when looking to purchase a consumer product? If you’re like
many, one of the first things is to check out customer reviews on sites such as
Amazon, Angie’s List, Yelp, or TripAdvisor. This provides you with insights and
ultimately helps make smart buying decisions. The same holds true for business
technology.
...

Brittany ChristopherAug 2911 Minute Read
Insights

LEAD DISTRIBUTION: THE NEXT BIG REVENUE GROWTH DRIVER FOR AFFILIATE NETWORKS

Affiliate marketing has taken exciting strides over the past decades, and
affiliate networks have played an important role in the industry’s rise. In
fact, today the vast majority of advertisers, an impressive 83 percent, partner
with affiliate networks and rely on them to secure deals with publishers. There
are numerous ways they continue to deliver
...

Garth HarrisDec 411 Minute Read
prev
next



MORE THAN 500 OF THE WORLD’S MOST SUCCESSFUL ADVERTISERS, NETWORKS AND
PUBLISHERS BUILD THEIR BUSINESS ON CAKE’S PERFORMANCE MARKETING SOFTWARE.

 

 


READY TO HAVE A LOOK AT CAKE?

Request a Demo


CUSTOMER SUPPORT, THE KIND YOU DESERVE

We don’t like to think of any customer being stranded without a solution. Our
team of industry experts provide the answers and assistance you need. Our 24/7
phone support, extensive Knowledge Base, online ticketing system and
professional services are always available.

Explore CAKE’s Support Options
Explore CAKE’s Professional Services


DEPENDABLE AND SECURE, OUR PROMISE TO YOU

As a company, CAKE takes great care to ensure that our client’s data is safe and
that our enterprise-grade platform and world-class infrastructure is dependable
and secure. Our mission is to ensure data security and privacy and we continue
to deliver on this commitment through ongoing GDPR efforts and additional
security regulations.

Learn More




REAL DEMANDS, REAL HELP

“Meeting the demands of advertisers and buyers can be complicated. CAKE provides
detailed, real-time visibility and insights into cross-channel campaigns, plus
world-class customer support to help drive our continued success.”

Lindsey Ruttan, Founder of STEAM Digital Media


RESULTS, THE KIND YOU WANT

By boosting network traffic quality by 20%, Revenue Ads strengthened the ROI for
their advertisers and increased profitability for their affiliates.

Read Their Story



 * Solutions
   * Affiliate Marketing
   * Lead Generation
   * MultiChannel Marketing
   * Integrations
   * Demo
 * Resources
   * White Papers
   * Case Studies
   * Webinars
 * Blog
   * CAKE News
   * How-To
   * Insights
 * Company
   * About
   * Leadership
   * Partners
   * Referral Program
   * Customers
   * News Room
   * Careers
 * Support and Services
   * Knowledge Base
   * Contact
   * Professional Services
   * Acceptable Use policy
   * CCPA
   * GDPR Readiness

 * 
 * 
 * 
 * 
 * 
 * 

Copyright © 2010-2022 CAKE

 *  Privacy Policy
 * Terms of Use
 *  Software License Agreement
 *  EU Software License Agreement
 * Cookie Policy
 * Acceptable Use Policy
 *  Data Retention Policy


ShareThis Copy and Paste