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Discover Q1 2024's TV ad trends with a snapshot of key metrics. Download Now>
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DRIVE AD EFFECTIVENESS WITH UNIFIED TV MEASUREMENT

Remove blindspots across linear and streaming ad investments. Take control with
transparent, cross-platform TV measurement, from creative to audience to
outcomes. Get better business results with fast, accurate and actionable
insights.




CONTROL THE STREAMING CHAOS

With Unified Ad Measurement

Explore Solutions




THIS WEEK’S MOST SEEN TV AD


MACY'S FRIENDS & FAMILY SALE TV SPOT, 'GIFT FINDER'

Your browser does not support the video tag. Click To View
2.9K Airings
$2.4M TV Ad Spend
672.3M Impressions
111 Attention Index
1.06% Interruption Rate
Today Last Airing Date
View All Top Ads


CREATIVE ASSESSMENT


AVOID MISSING THE MARK WITH TV AND VIDEO AD CREATIVE

Traditional survey-based creative testing is too slow. Get robust analytics in
24 hours or less during planning and final stages of creative development, plus
in-market testing to identify creative wear. Assess brand recognition, purchase
intent, likeability, and sentiment of your ads and benchmark against
competitors.

Learn More


MEDIA MEASUREMENT


ELIMINATE WASTED TV AND STREAMING AD IMPRESSIONS

Immediately verify TV ad impressions and manage frequency with real-time media
measurement. Know exactly where and when your creatives ran — and even those of
your competitors. Drill into specific networks and CTV publishers that are
driving the most incremental reach to maximize your investments.

Learn More


TV ATTRIBUTION


STOP FLYING BLIND ON TV AD PERFORMANCE AND ROAS

Do you know the true impact of cross-platform TV advertising on your business?
Can you precisely attribute results to media buys and creatives? How do your
conversion and lift rates compare to benchmarks? Our outcome-based attribution
will show you the way.

Learn More



GET AN EDGE ON THE COMPETITION WITH EVERY SECOND OF TV AD ACTIVITY AT YOUR
FINGERTIPS

iSpot measures creative effectiveness, impressions, performance and
second-by-second attention of all TV ads leveraging a proprietary ad catalog,
exclusive access to 83M smart TVs and set-top boxes and direct integrations with
300+ streaming platforms and DSPs. Get a leg up on the competition with insight
into all TV ad creative in your category and competitive benchmarking.

63K Advertisers
2.3M Creatives
$541B Ad Spend
67T Impressions
45B Attributed Conversions
83M TVs & Set Top Boxes


DON'T JUST TAKE OUR WORD FOR IT


More Customers
> The iSpot Unified Measurement platform provided us with important insights
> into publisher and creative performance and will help inform and maximize the
> impact of future OTT investments.
> James Bussiere
> Senior Vice President of Marketing, Amica
> Read the full story




LATEST RESOURCES



Article

ROKU AND ISPOT CONNECT INDUSTRY’S BEST CROSS-PLATFORM MEASUREMENT WITH LEADING
STREAMING PLATFORM 

Read More


Article

ISPOT’S BLUEPRINT FOR CROSS-PLATFORM AD EFFECTIVENESS WITH SEAN MULLER, CEO &
FOUNDER

Read More


Event

POSSIBLE 2024

Read More
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