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https://www.demandbase.com/

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      * For MarketingEnd hunch-based marketing
      * For SalesUnify account intel & spot opportunities
      * For Post-SalesAvoid churn & find upselling opportunities
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      * For EnterpriseScalable go-to-market for large enterprises
      * For Financial ServicesSmarter go-to-market orchestration
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      * Build a B2B GTM FoundationComplete GTM suite that breaks silos
      * Find In-Market AccountsAI-powered insight to spot hidden intent
      * Engage Target AccountsConnected ABX, advertising, & sales intelligence
      * Close Opportunities EfficientlyInsight & action join forces
      * Expand & Retain CustomersPredictive models that reveal customer needs
    * Featured Content
      * The Clear & Complete Guide to Smarter GTM™Account-based experience
        remakes ABM around how B2B buying teams want to buy.Get the guide

 * Solutions
   Solutions Overview
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      * Account IntelligenceA hi-def view of accounts
      * IntegrationsPlug-and-play with leading technologies
      * SecurityEnterprise-grade security & compliance
    * Products
      * ABX CloudABM reinvented around customer experience
      * Advertising CloudDigital air cover
      * Data CloudIntelligence everywhere
      * Sales Intelligence CloudOur inside advantage
    * Demandbase One
      * On-Demand DemoSee how Demandbase activates the richest and most reliable
        insight to maximize your opportunities.Watch now

 * Why Demandbase?
   Why Demandbase? Overview
    * What Differentiates Us
      * Smarter IntelligenceThe richest intel on B2B buyers available
      * Only B2B DSPDemand side platform for B2B accounts
      * Enterprise ClassScalable enterprise-class GTM platform
    * Reviews & Rankings
      * Reviews & RankingsFind out how Demandbase stacks up against the
        competition and read reviews from your peers.See for yourself
    * Customer Success
      * Success StoriesInsight-filled case studies from Demandbase customers
      * Services & SupportOngoing support & professional services upgrades
      * Service PartnersExperienced and vetted implementation partners
      * CommunityPeer support & networking for Demandbase customers
    * How We Compare
      * Demandbase vs. 6SenseMore precise data and targeting
      * Demandbase vs. TerminusBetter account insight

 * Resources
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      * ROI Calculator
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    * Learn
      * What is ABX?
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      * ABM Certification

 * About Us
   About Us Overview
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    * Partners
      * Meet Our PartnersLearn about our agency & integration partners
      * Discover Our Partner ProgramGet resources & support to drive growth
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 * Problems We SolveToggle nav dropdown
   Problems We Solve Overview
    * By Role
      * For MarketingEnd hunch-based marketing
      * For SalesUnify account intel & spot opportunities
      * For Post-SalesAvoid churn & find upselling opportunities
    * By Industry
      * For EnterpriseScalable go-to-market for large enterprises
      * For Financial ServicesSmarter go-to-market orchestration
    * By Use Case
      * Build a B2B GTM FoundationComplete GTM suite that breaks silos
      * Find In-Market AccountsAI-powered insight to spot hidden intent
      * Engage Target AccountsConnected ABX, advertising, & sales intelligence
      * Close Opportunities EfficientlyInsight & action join forces
      * Expand & Retain CustomersPredictive models that reveal customer needs
    * Featured Content
      * The Clear & Complete Guide to Smarter GTM™Account-based experience
        remakes ABM around how B2B buying teams want to buy.Get the guide

 * SolutionsToggle nav dropdown
   Solutions Overview
    * Platform
      * Account IntelligenceA hi-def view of accounts
      * IntegrationsPlug-and-play with leading technologies
      * SecurityEnterprise-grade security & compliance
    * Products
      * ABX CloudABM reinvented around customer experience
      * Advertising CloudDigital air cover
      * Data CloudIntelligence everywhere
      * Sales Intelligence CloudOur inside advantage
    * Demandbase One
      * On-Demand DemoSee how Demandbase activates the richest and most reliable
        insight to maximize your opportunities.Watch now

 * Why Demandbase?Toggle nav dropdown
   Why Demandbase? Overview
    * What Differentiates Us
      * Smarter IntelligenceThe richest intel on B2B buyers available
      * Only B2B DSPDemand side platform for B2B accounts
      * Enterprise ClassScalable enterprise-class GTM platform
    * Reviews & Rankings
      * Reviews & RankingsFind out how Demandbase stacks up against the
        competition and read reviews from your peers.See for yourself
    * Customer Success
      * Success StoriesInsight-filled case studies from Demandbase customers
      * Services & SupportOngoing support & professional services upgrades
      * Service PartnersExperienced and vetted implementation partners
      * CommunityPeer support & networking for Demandbase customers
    * How We Compare
      * Demandbase vs. 6SenseMore precise data and targeting
      * Demandbase vs. TerminusBetter account insight

 * ResourcesToggle nav dropdown
   Visit DB Central
    * Read
      * Blog
      * eBooks
      * Reports
      * The Smarter GTM™ Guide
    * Watch & Listen
      * DBTV
      * Sunny Side Up Podcast
      * Events & Webinars
    * Interact
      * ROI Calculator
      * Tech Stack Evaluator
      * Target Account List Calculator
      * Advertising Planning Calculator
    * Learn
      * What is ABX?
      * What is ABM?
      * ABM Certification

 * About UsToggle nav dropdown
   About Us Overview
    * Careers
      * Job OpeningsJoin a growing company transforming B2B GTM
    * Partners
      * Meet Our PartnersLearn about our agency & integration partners
      * Discover Our Partner ProgramGet resources & support to drive growth
      * Become an ABX PartnerJoin a go-to-market leader
      * Become a Data API PartnerISVs, flow Demandbase data into your
        applications
      * Submit a ReferralEarn commission on new subscriptions
    * Newsroom
      * Press Releases
      * News
      * Press Contacts
    * Contact Us
      * General Inquiries
      * Office Locations

Get Demo
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DEMANDBASE NAMED A LEADER


2022 FORRESTER NEW WAVE FOR ACCOUNT-BASED MARKETING PLATFORMS

An objective analysis of the ABM vendor market.
See which vendors are Leaders and why.

Get the Report Today


WE’RE A GARTNER® MAGIC QUADRANT™ LEADER (BUT YOU KNEW THAT)

Get the report

Learn more

ABX CERTIFICATION: THE BEST WAY TO GROW YOUR GTM EXPERTISE

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Get certified for free

THE CLEAR & COMPLETE GUIDE TO SMARTER GTM™

Check it out

Learn more

News

Demandbase Named a Leader in Account-Based Marketing Platform Report by
Independent Research Firm

Learn more


FRAGMENTED B2B GO-TO-MARKET FORCES SMART PEOPLE TO DO STUPID THINGS



Account blindness, channel silos, data puddles, and manual processes mean you’re
missing too many opportunities — and spamming prospects with intrusive and
irrelevant interactions.

We hate that. We’re here to help B2B get better by getting smarter.


ACCOUNT INTELLIGENCE EVERYWHERE. YOU NEED THIS.

Account Intelligence captures what you need to know: Intent. Firmographics.
Technographics. Contacts. Engagement. And a lot more.


IT’S DEEPER, RICHER INSIGHT DERIVED FROM MORE SOURCES

All privacy-centric and rigorously validated.
We then AI-curate it and normalize it (sexier than it sounds) so it’s ready to
inject relevance and value everywhere you interact with buyers.

Account Intelligence




COMPLETE. RELEVANT. TRUSTED.

And ready to activate in any or all of our cloud solutions: ABX, Advertising,
Sales Intelligence, and Data.

Explore Cloud Solutions





SMARTER GTM™ BEATS, WELL, THE ALTERNATIVE. EVERY TIME.

Good things happen when you inject Account Intelligence into every step of the
B2B buyer journey:

 * Spot opportunities earlier and progress them faster
 * Stop spammy interactions and start relevant engagements
 * Glue sales and marketing together to guide buying teams forward
 * Measure every impact to constantly improve your GTM machine




THIS IS THE NEW, LOW-FRICTION, SMARTER GTM™ AND YOU’RE ABOUT A CLICK AWAY

Digest a Dazzling Demo

SALES TEAMS LOVE THIS

Better convos with way stronger opportunities.
What’s not to love?

Sales leaders start here



B2B MARKETERS SOMETIMES CRY

Happy tears. We’ve been there. Account Intelligence changes everything.

Marketing leaders start here



POST-SALES TEAMS HATE SURPRISES

Your customers leave subtle clues when they’re thinking of leaving or buying
more. Spot the signals. Stop churn. Expand customer value.

Post-sales leaders start here



OUR GORGEOUS CUSTOMERS

The best B2B marketers and sales leaders on the planet? Yeah, them.



WANT TO SEE ALL THESE NEW IDEAS IN ACTION?

Read some riveting customer stories.

Let’s do this


THIS IS SO SUITE

Four cloud solutions floating on one Account Intelligence layer. Buy it in
modules or as one beautiful whole.

Account-based engagement

ABX Cloud

Coordinate all GTM touches for spam-free, low-friction buying.

See ABM done right

Digital air cover

Advertising Cloud

Reach the right buying teams with digital ads tailored for them.

Check this out

Inside advantage

Sales Intelligence Cloud

Show your team who matters most to you — and what matters most to them.

Click to upgrade your selling

Intelligence everywhere

Data Cloud

Integrate insight where your people (and systems) touch your prospects.

Discover what smarter data looks like


So many happy stories

HOW SMARTER GTM™ WORKS IN YOUR WORLD

Video

How Gar unifies intel

Mimecast multiplies insights out of the gate.

Watch now

Video

How Lindsay & Sarah personalize

SAP Concur engagement rates skyrocket.

Watch now

Video

How Josh reaches VIPs

Smashfly zooms in on target accounts.

Watch now

DBTV

A TV CHANNEL JUST FOR B2B FOLKS LIKE US

We love this stuff. So we never stop making great content for people like… you.

Watch Now

Learn from the best

Infographic

The Superhero Adventures of DeeBee and the Intelligence League

A captivating tale of action, adventure — and advice from marketing and sales
superheroes

Read now

Video

From Account Blindness to Account Intelligence

Get better intel and close deals faster. B2B selling is about to get a lot
smarter.

Watch now

eBook

Smarter GTM™, Powered by Account Intelligence

Hi-def visibility leads to high-impact results. Account Intelligence makes it
possible.

Read now

TOOTING OUR OWN HORN



Dive deep into


ACCOUNT-BASED EXPERIENCE

Account-based experience (ABX) is a customer-centric rethinking of account-based
go-to-market — one that incorporates account-based marketing (ABM) and so much
more.

What is Account-Based Experience?

Everything you need to know to wrap your head around ABX, ABM, and using both to
drive revenue growth.

The Clear & Complete Guide to Smarter GTM™ ABM 101

Getting Started

Find out, step by step, how to get started and set yourself up for max
account-based success.

Start Simply Keep current with our blog

Scaling Your ABM

Ready to go big? Great. Let us talk you through key considerations as you put
together your plan.

Scale up Evaluate your tech stack

Getting ABM Certified

Get up-to-speed quickly on account-based marketing best practices with our
certification courses.

Get certified

Never stop learning.

B2B never stands still. Subscribe for updates and you won’t either.



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YOU’LL LOVE OUR DEMO

We don’t talk at you. We listen and show you the stuff you’ll value most.
Give us 28 minutes and we’ll raise your GTM IQ.

Let's Do This


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 * Problems We Solve
   * For Marketing
   * For Sales
   * For Post-Sales
   * Build a B2B GTM Foundation
   * Close Opportunities Efficiently
   * Expand & Retain Customers
 * Solutions
   * ABX Cloud
   * Advertising Cloud
   * Sales Intelligence Cloud
   * Data Cloud
 * Why Demandbase?
   * Smarter Intelligence
   * Demandbase B2B DSP
   * Enterprise Class
   * Customer Success
   * Reviews & Rankings
 * Resources
   * ABX Guide
   * Tech Stack Evaluator
   * Blog
   * DBTV
   * Events & Webinars
   * Demandbase Academy
 * About Us
   * Careers
   * Partners
   * Newsroom
   * Contact Us
 * Schedule a Demo

© 2022 Copyright Demandbase, Inc.
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