www.yotpo.com Open in urlscan Pro
2.19.217.12  Public Scan

Submitted URL: http://yotpo.com/
Effective URL: https://www.yotpo.com/
Submission: On June 09 via manual from FI — Scanned from FI

Form analysis 4 forms found in the DOM

POST https://www.yotpo.com/request-a-demo/

<form class="radform" novalidate="" form-id="666510e6c07de" data-location="Top menu" data-rad-popup="" action="https://www.yotpo.com/request-a-demo/" method="post" data-hs-cf-bound="true">
  <div class="pre-fill-rad-v3-cta-wrapper">
    <button type="submit" class="pre_fill_rad_v3_btn pre_fill_rad_v3_btn-with_arrow " data-text="Get a demo">
      <span> Get a demo <svg class="pre_fill_rad_v3_btn_arrow" xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="none">
          <path d="M9.45215 12.1953L8.56152 11.3203L11.4365 8.44531H1.32715V7.19531H11.4365L8.57715 4.32031L9.45215 3.44531L13.8271 7.82031L9.45215 12.1953Z" fill="#ffffff"></path>
        </svg>
      </span>
    </button>
  </div>
</form>

POST https://www.yotpo.com/request-a-demo/

<form class="radform" novalidate="" form-id="666510e6c0ab4" data-location="Header mobile navbar" data-rad-popup="" action="https://www.yotpo.com/request-a-demo/" method="post" data-hs-cf-bound="true">
  <div class="pre-fill-rad-v3-cta-wrapper">
    <button type="submit" class="pre_fill_rad_v3_btn " data-text="Get a demo">
      <span> Get a demo </span>
    </button>
  </div>
</form>

POST /request-a-demo/

<form class="radform" novalidate="" form-id="65cc7e709160d" data-location="Header" data-rad-popup="" action="/request-a-demo/" method="post" data-hs-cf-bound="true">
  <input type="email" name="rad_email" placeholder="Enter your email">
  <button
    onclick="redcross.track('Button Clicked' ,{'radPrefillEmail': 'empty', 'ctaType': 'Button', 'ctaText': 'Get a Demo', 'originalSource': 'Yotpo', 'btnName': 'Request a demo','btnContext': 'https://www.yotpo.com/request-a-demo/', 'btnText': 'Get a Demo','btnLocation': 'Header'})"
    class="cta__btn cta__btn--arrow" type="submit" data-text="Get a demo">
    <span> Get a Demo <svg class="cta__arrow" xmlns="http://www.w3.org/2000/svg" width="16" height="16" viewBox="0 0 16 16" fill="none">
        <path d="M9.45215 12.1953L8.56152 11.3203L11.4365 8.44531H1.32715V7.19531H11.4365L8.57715 4.32031L9.45215 3.44531L13.8271 7.82031L9.45215 12.1953Z" fill="#ffff"></path>
      </svg>
    </span>
  </button>
</form>

POST https://www.yotpo.com/request-a-demo/

<form class="radform" novalidate="" form-id="666510e6eec06" data-location="Footer" data-rad-popup="" action="https://www.yotpo.com/request-a-demo/" method="post" data-hs-cf-bound="true">
  <input class="" type="email" name="rad_email" placeholder="Enter your email">
  <div class="pre-fill-rad-v3-cta-wrapper">
    <button type="submit" class="pre_fill_rad_v3_btn " data-text="Get a demo">
      <span> Get a demo </span>
    </button>
  </div>
</form>

Text Content

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PHPSESSIDwww.yotpo.com/Session

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purpose identifier used to maintain user session variables. It is normally a
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cookiehub.yotpo.com/365 days

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BIGipServer*leap.yotpo.com/Session

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The __cf_bm cookie supports Cloudflare Bot Management by managing incoming
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Used by Dynamic Yield to detect browser sessions.

_dy_csc_ses.yotpo.com/Session

Used by Dynamic Yield to notice close of browser

_dy_c_exps.yotpo.com/30 days

Used by Dynamic Yield to keeps state of persistent experiment selections

_dy_soct.yotpo.com/365 days

Used by Dynamic Yield to indicate the last time an action occurred, used for
frequency settings (once per day, for example).

DYID.dynamicyield.com/366 days3rd party

Dynamic Yield unique anonymous identifier

DYSES.dynamicyield.com/Session3rd party_dycnst.yotpo.com/30 days

GDPR consent user status used by Dynamic Yield

_dyid.yotpo.com/30 days

Dynamic Yield unique anonymous identifier

_dyjsession.yotpo.com/Session

Session ID used by Dynamic Yield

dy_fs_page.yotpo.com/Session

Used by Dynamic Yield to indicate the URL of the first page in the session

_dy_lu_ses.yotpo.com/Session_dycst.yotpo.com/30 days

Used by Dynamic Yield to collect data about the user agent and window size

_dy_geo.yotpo.com/30 days

Machine-friendly country, continent, area, city used by Dynamic Yield

_dy_df_geo.yotpo.com/30 days

Human-friendly country, state, city used by Dynamic Yield

_dy_toffset.yotpo.com/30 days

Used by Dynamic Yield to validate for client’s clock drift

lidc.linkedin.com/1 day3rd party

Used by LinkedIn for routing.

drift_campaign_refreshwww.yotpo.com/1 hour

Used by Drift to provide Website Chat functionality.

drift_aidwww.yotpo.com/400 days

Used by Drift to provide Website Chat functionality.

driftt_aidwww.yotpo.com/400 days

This is the anonymous identifier token. It is used to tie the visitor on your
website with the profile within the Drift system.

li_gc.linkedin.com/180 days3rd party

Used by LinkedIn to store consent of guests regarding the use of cookies for
non-essential purposes

DRIFT_visitCountsPersistent_dy_lu_sesPersistentDRIFT_openTabsPersistentDRIFT_SESSION_STARTEDSessionloglevelPersistentdriftt_aid.61dd1c50fdede4006ab32f31.services.infinigrow.com/Session3rd
party

This is the anonymous identifier token. It is used to tie the visitor on your
website with the profile within the Drift system.

DRIFT_NOTIFICATION_PLAYEDSession__hssc.yotpo.com/1 hour

This cookie name is associated with websites built on the HubSpot platform. This
cookie keeps track of sessions. This is used to determine if HubSpot should
increment the session number and timestamps in the __hstc cookie. It contains
the domain, viewCount (increments each pageView in a session), and session start
timestamp.

NID.google.com/183 days3rd party

A browser sends this cookie with requests to Google’s sites. The NID cookie
contains a unique ID Google uses to remember your preferences and other
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Analytical cookiesNameHostnamePathExpiryTagsajs_anonymous_id.yotpo.com/365 days

This cookie is used to aggregate and segment data to different data tracking
tools by Segment

_ga.yotpo.com/400 days

Contains a unique identifier used by Google Analytics to determine that two
distinct hits belong to the same user across browsing sessions.

_gid.yotpo.com/1 day

Contains a unique identifier used by Google Analytics to determine that two
distinct hits belong to the same user across browsing sessions.

_hjSessionUser_*.yotpo.com/365 days

Hotjar cookie. This cookie is set when the customer first lands on a page with
the Hotjar script. It is used to persist the Hotjar User ID, unique to that site
on the browser. This ensures that behavior in subsequent visits to the same site
will be attributed to the same user ID.

_hjSession_*.yotpo.com/1 hour

Used by Hotjar to hold current session data.

ajs_anonymous_idPersistent

This cookie is used to aggregate and segment data to different data tracking
tools by Segment

_dyuss_8767569SessionDRIFT_SESSION_IDSession_dyaud_sessSession_ga.giphy.com/400
days3rd party

Contains a unique identifier used by Google Analytics to determine that two
distinct hits belong to the same user across browsing sessions.

_gid.giphy.com/1 day3rd party

Contains a unique identifier used by Google Analytics to determine that two
distinct hits belong to the same user across browsing sessions.

_gat.giphy.com/1 hour3rd party

Used by Google Analytics to throttle request rate (limit the collection of data
on high traffic sites)

_sp_ses.*.yotpo.com/1 hour

Used by Snowplow to store user information that is created when a user first
visits a site and updated on subsequent visits. It is used to identify users and
track the users activity across a domain. This cookie stores a unique identifier
for each user, a unique identifier for the users current session, the number of
visits a user has made to the site, the timestamp of the users first visit, the
timestamp of their previous visit and the timestamp of their current visit.

_sp_id.*.yotpo.com/400 days

Used by Snowplow to identify if the user is in an active session on a site or if
this is a new session for a user (i.e. cookie doesn’t exist or has expired).

_ga_*.yotpo.com/400 days

Contains a unique identifier used by Google Analytics 4 to determine that two
distinct hits belong to the same user across browsing sessions.

analytics_session_id.last_accessPersistentanalytics_session_id.yotpo.com/365
daysanalytics_session_id.last_access.yotpo.com/365 days__hssrc.yotpo.com/Session

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determine if the visitor has restarted their browser. If this cookie does not
exist when HubSpot manages cookies, it is considered a new session.

_gat_*.yotpo.com/1 hour

Used by Google Analytics to throttle request rate (limit the collection of data
on high traffic sites)

hjActiveViewportIdsPersistent

User by Hotjar to store user active viewports IDs and an expirationTimestamp
that is used to validate active viewports on script initialization.

hjViewportIdSession

This Hotjar cookie stores information about the user viewport such as size and
dimensions.

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to display relevant and engaging advertisements. By enabling marketing cookies,
you grant permission for personalized advertising across various platforms.

Marketing cookiesNameHostnamePathExpiryTagsMUID.bing.com/390 days3rd party

Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by
embedded microsoft scripts. Widely believed to sync across many different
Microsoft domains, allowing user tracking.

_uetsid.yotpo.com/1 day

This cookie is used by Bing to determine what ads should be shown that may be
relevant to the end user perusing the site.

_uetvid.yotpo.com/390 days

Used by Microsoft Advertising to store a unique, anonymized visitor ID to
personalize marketing.

_session_idtracking.g2crowd.com/14 days3rd party_fbp.yotpo.com/90 days

Facebook Pixel advertising first-party cookie. Used by Facebook to track visits
across websites to deliver a series of advertisement products such as real time
bidding from third party advertisers.

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This cookie is associated with an email marketing service provided by Marketo.
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of an email marketing campaign, to measure campaign effectiveness.

bcookie.linkedin.com/365 days3rd party

This is a Microsoft MSN 1st party cookie for sharing the content of the website
via social media.

r.influ2.com/365 days3rd partyYSC.youtube.com/Session3rd party

This cookie is set by YouTube video service on pages with YouTube embedded
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VISITOR_INFO1_LIVE.youtube.com/180 days3rd party

A cookie that YouTube sets that measures your bandwidth to determine whether you
get the new player interface or the old.

sp_t.spotify.com/365 days3rd party

This cookie is set by the provider Spotify. This cookie is used to implement
audio content from spotify on the website. It also helps in collecting
information on user interaction with this audio content.

sp_landing.spotify.com/1 day3rd party

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information on user interaction with this audio content.

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Used by Google AdSense to understand user interaction with the website by
generating analytical data.

6suuid.6sc.co/400 days3rd party

Registers user behavior and navigation on the website, and any interaction with
active campaigns. This is used for optimizing advertisement and for efficient
retargeting.

_gd_visitorwww.yotpo.com/400 days

6sense cookie that collects visitor data related to the user’s visit to the
website, such as number of visits, average time spent on the website and which
pages have been loaded, for the purpose of serving targeted advertisements.

_gd_sessionwww.yotpo.com/4 hours

6sense cookie that collects visitor data related to the user’s visit to the
website, such as number of visits, average time spent on the website and which
pages have been loaded, for the purpose of serving targeted advertisements.

_gd_svisitorwww.yotpo.com/400 days_GRECAPTCHAwww.google.com/recaptcha180 days3rd
party

Used by Google reCaptcha for risk analysis

ajs_user_idPersistent_uetvid_expPersistent

This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It
allows us to engage with a user that has previously visited our website.

_dy_toffsetPersistent

Used by Dynamic Yield to validate for client’s clock drift

_dy_geoPersistent

Machine-friendly country, continent, area, city used by Dynamic Yield

_uetsid_expPersistent

This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It
allows us to engage with a user that has previously visited our website.

DRIFT_SESSION_CAMPAIGNSPersistent_dycstPersistent

Used by Dynamic Yield to collect data about the user agent and window size

_uetsidPersistent

This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It
allows us to engage with a user that has previously visited our website.

_dy_df_geoPersistent

Human-friendly country, state, city used by Dynamic Yield

_dy_c_expsPersistent

Used by Dynamic Yield to keeps state of persistent experiment selections

_dy_devicePersistent

Cached coarse device data (brand, and Tablet vs Smartphone) used by Dynamic
Yield

_dyaud_nchcPersistent

User state of the real-time audience segmentation system used by Dynamic Yield

_dycnstPersistent

GDPR consent user status used by Dynamic Yield

_dyexpsPersistent

Used by Dynamic Yield to keep state of experiment selections and attribution

_dy_cscPersistent

Used by Dynamic Yield to keep track of events for the “Elapsed time” condition.

_dy_tsrcPersistent

Cached “traffic source” used by Dynamic Yield

_dy_weather_8767569Persistentdy_fs_pagePersistent

Used by Dynamic Yield to indicate the URL of the first page in the session

_dy_soctPersistent

Used by Dynamic Yield to indicate the last time an action occurred, used for
frequency settings (once per day, for example).

_dyaud_pagePersistent

Non-user state of the real-time audience segmentation system used by Dynamic
Yield

_dyidPersistent

Dynamic Yield unique anonymous identifier

_dy_ses_load_seqPersistent

Used by Dynamic Yield to detect browser sessions.

_uetvidPersistent

This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It
allows us to engage with a user that has previously visited our website.

DRIFT_ALWAYS_SEND_IDSSession_dyjsessionSession

Session ID used by Dynamic Yield

_dy_csc_sesSession

Used by Dynamic Yield to notice close of browser

IDE.doubleclick.net/390 days3rd party

Used by Google's DoubleClick to serve targeted advertisements that are relevant
to users across the web. Targeted advertisements may be displayed to users based
on previous visits to a website. These cookies measure the conversion rate of
ads presented to the user.

wistiaPersistentelementorPersistent

Used in context with the website's WordPress theme. The cookie allows the
website owner to implement or change the website's content in real-time.

_mkto_trk.61dd1c50fdede4006ab32f31.services.infinigrow.com/Session3rd party

This cookie is associated with an email marketing service provided by Marketo.
This tracking cookie allows a website to link visitor behavior to the recipient
of an email marketing campaign, to measure campaign effectiveness.

__ig_cookies.61dd1c50fdede4006ab32f31.services.infinigrow.com/1 hour3rd
partysnowplowOutQueue_*Persistent

Used by Snowplow to store a cache of unsent events. This is used to reduce the
chance of events to be lost due to page navigation and events not being set to
the collector before the navigation event occurs.

analytics_session_idPersistentttwid.tiktok.com/360 days3rd
party__tt_embed__mountingSession__tt_embed__storage_testSessionoriginal_referrerSessionexco-uidwww.yotpo.com/blog/what-retention-strategy-is-right-for-your-brand30
days228dc635-eb7b-41bf-a6bf-5cb073343d12Persistent9889e85c-6d62-4665-aeb0-f816d723096bPersistent6e638858-fe1a-4478-abf2-8c51e6c76a1fPersistent72fc7bf6-e1ac-420a-b48d-b279becd58eaPersistentli_sugr.linkedin.com/90
days3rd party

Used by LinkedIn to make a probabilistic match of a user's identity outside the
Designated Countries

__hstc.yotpo.com/180 days

This cookie name is associated with websites built on the HubSpot platform. This
is the main cookie for tracking visitors. It contains the domain, utk, initial
timestamp (first visit), last timestamp (last visit), current timestamp (this
visit), and session number (increments for each subsequent session).

hubspotutk.yotpo.com/180 days

This cookie name is associated with websites built on the HubSpot platform. This
cookie is used to keep track of a visitor's identity. This cookie is passed to
HubSpot on form submission and used when deduplicating contacts.

previousPageSessionhubspotutk.61dd1c50fdede4006ab32f31.services.infinigrow.com/Session3rd
party

This cookie name is associated with websites built on the HubSpot platform. This
cookie is used to keep track of a visitor's identity. This cookie is passed to
HubSpot on form submission and used when deduplicating contacts.

lastExternalReferrerTimePersistent

Detects how the user reached the website by registering their last URL-address.

lastExternalReferrerPersistent

Detects how the user reached the website by registering their last URL-address.

Other cookies

The cookies in this category have not yet been categorized and the purpose may
be unknown at this time.

Other cookiesNameHostnamePathExpiryTagsMSPTC.bing.com/390 days3rd
party__tld__.yotpo.com/Sessionguid.mountain.com/400 days3rd
partytt.px.mountain.com/400 days3rd partymsToken.tiktokw.eu/10 days3rd
partyps_n.instagram.com/400 days3rd
partypersisted-queue:v1:BxhQOA0Cxo4wZRJqZ427DUPJPjUuAfox:dest-Segment.io:itemsPersistentpersisted-queue:v1:BxhQOA0Cxo4wZRJqZ427DUPJPjUuAfox:dest-Segment.io:seenPersistent

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Yotpo | eCommerce Retention Marketing Platform


 * Platform
   * * The Platform
     * 
       Retention Marketing Platform
       Access shared data, connected experiences & retention tracking
     * Our Integrations
     * Platform in Action
     * Product Releases Hub
   * * Our Products
     * 
       SMS
       Reach shoppers anywhere with mobile experiences that convert.
     * 
       Reviews & UGC
       Collect and display customer content across the buyer journey.
     * 
       Loyalty & Referrals
       Create custom-tailored loyalty and referral programs.
     * 
       Subscriptions
       Boost recurring revenue with easy-to-add subscription offerings.
     * 
       Email
       Drive more engagement with personalized, eye-catching emails.
   * * Ready to see how it
       all works?
       Get a demo
 * Customers
   * * Our Customers
     * Case Studies
       Find out what our customers love about our platform.
     * Customer Success
       Meet the team that ensures you get the most out of Yotpo.
   * * Winning with Yotpo
     * DIME Beauty Sees Retention Skyrocket With Yotpo
 * Enterprise
 * Pricing
 * Resources
   * * Learn
     * Retention Resources
       Learn how to drive retention rates through the roof.
     * Is Typing
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By marketers, for marketers.
     * Yotpo Blog
       Get the latest news and insights from the team at Yotpo.
     * Ebooks & Guides
       Deep dive into all the essential topics about retention.
     * Free Tools
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   * * Highlights
     * 
       Is Typing
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     * 
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       Highlighting the amazing women pushing our industry forward.
     * 
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       Accelerating incredible Black and Indigenous-owned brands.
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BE THE MARKETER YOU CAN BE

with

Turn one-time shoppers into customers for life and maximize customer value with
Yotpo’s Retention Marketing Platform.

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THE BUILDING BLOCKS TO CREATE CUSTOMERS FOR LIFE

Our reviews, SMS and email, loyalty and referrals, and subscriptions products
spark engagement and increase retention — all in one place.


SMS MARKETING

Drive sales and make instant connections through text messages customers
actually read.

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EMAIL MARKETING

Create personalized email experiences that drive sales and boost customer
lifetime value.

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SUBSCRIPTIONS

Boost recurring revenue by offering convenience at the click of a button.

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REVIEWS & UGC

Enhance your site with AI-driven displays of quality reviews and customizable
galleries.

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LOYALTY & REFERRALS

Motivate customers with rewards and turn them into brand advocates.

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A PLATFORM BUILT TO DRIVE MORE SALES FROM REPEAT SHOPPERS

We put all your retention solutions on one platform, so you can create seamless
post-purchase journeys tailored to each customer and track performance —
allowing you to see what drives your retention forward, and take action to
optimize.

See how Get a demo
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DON’T JUST TAKE OUR WORD FOR IT. MEET OUR BRANDS.

171%

higher repeat purchase rate for Loyalty & SMS members

”We wanted to create experiences that truly resonate. Yotpo condensed our
marketing tools into a cohesive system, making it easy to recognize and engage
shoppers at every stage.”

Emma Standing,
Head of Customer Experience & eCommerce at Bubble

Read more
+25k

5-star reviews and an above average order-to-review conversion rate

"Brooklinen wouldn't be what it is without our customers, and we need to know
how they feel about us so we can create better, more positive experiences."

Jack Lorentzen,
Senior Associate at Brooklinen

Read more
+253X

ROI from Loyalty-SMS flows and 3X CTR on VUGC

“There are so many opportunities to tailor promotions based on the shared data
in Yotpo’s platform. We can send a text to just one loyalty tier and also offer
a segmented promotion.”

Callie Tivnan,
eCommerce Manager at Barefaced

Read more
+8X

ROI from loyalty and 44% increase in AOV from loyalty members

"The performance of RevRewards was better than what we modeled. Look at the LTV
for the best customers; members are shopping nearly four times a year."

Sally Minto,
Digital Director at Revolution Beauty

Read more
+43%

MoM subscriber growth and millions in sales since launch

“Being able to send personalized messages throughout the loyalty customer
lifecycle has helped us retain our customers and build up our SMS community.”

Kim Zorn,
Head of Performance at Princess Polly

Read more
+56%

of all sales are from engaged shoppers who have interacted with reviews

"Yotpo has been vital in understanding, do people like this product? Are they
engaging with this product in the way that we want them to?"

Tom Montgomery,
Co-founder & CMO at Chubbies

Read more


MARKETING THAT ACTUALLY MOVES THE NEEDLE

YOUR GOALS BROUGHT TO LIFE

Get to Know Your Customers
Engage Throughout the Journey
Drive Repeat Purchases

MAKE IT PERSONAL, THERE’S A JOURNEY FOR EACH CUSTOMER

With all of your data in one place, access customer behavior, engagement, and
more to build the right strategy for each shopper

Get a demo
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Get a single view of your customer
All data combined into one customer profile for maximum details

See the full customer journey
Deep dive into every step in your customer timeline

Engage customers in a value exchange
Collect meaningful feedback with ease

EXPERIENCES THAT SHOPPERS WANT TO BE A PART OF

Harness your customer data to craft tailored communications that inspire
customer loyalty

Get a demo
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Target the Right Customer
Understand which message you want to send to who

Optimize the Journey
Automate personalization at scale by elevating your flow network

Build Experiences That Bring Them Back
Reward engaged customers at the right moments to keep them coming back

RETENTION MANAGEMENT AND OPTIMIZATION

Connected solutions power our holistic approach to retention, empowering brands
to iterate and act

Get a demo
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Understand Performance
Understand your retention KPIs and progress

Identify Opportunities
Visualize where in the journey needs optimization

Optimize Accordingly
Get data-driven recommendations to bring more customers back


READ THE LATEST FROM YOTPO

Multi-Message Campaigns: Email & SMS

Discover how our single setup can help you crush your campaign goals.

Take it for a spin

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Get inspired to write attention-grabbing messages.

Learn more

Retain Forward - December 2023

Peep Yotpo’s Fall 2023 Product Innovation Event, where we shared new product
features & updates.

Discover now
Be the marketer you can be
Get a demo

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