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* About
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* Why Attend?
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Search:
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LEAD SPONSOR
Date: 18 June: 2:30pm-5:30pm: Conference
5:30pm-7:30pm: Networking Reception
19 June: 9am-5pm: Conference
5:30pm-6:30pm: Networking Reception Location: Delta Hotels Downtown Calgary,
Canada Delegates: +200 Register: Register Now Pricing: Airlines/Travel: $249
USD / Vendors: $1199 USD (Until 17 of May)
Register now to secure your place in this event! Last year’s conference
sold-out. This year’s is in the same venue and early registrations are heavy.
MEDIA PARTNER
JOIN THE “MEGA CONVERSATION” AT MEGA EVENT 2024!
Join us in Calgary for the “Mega Conversation” at Mega Event 2024! As travellers
return to the skies and our industry starts to recover, it has been loyalty
programs (and especially co-branded credit card revenues), as well as ancillary
income, that have kept many airlines and travel related companies afloat. There
are lots of lessons to learn and that continue to be learnt from these past few
turbulent years. Join Mega Event 2024 to gain the best practices and contacts to
stay ahead of our rapidly changing travel market.
A few of the hot industry topics that will be presented, discussed and debated
include:
* What is AI, and who is using it effectively now? Can it really change
loyalty and ancillary strategies?
* Big Data is (was?) meant to have revolutionised segmentation and
personalisation – who is delivering in the real world?
* What impact will regulators have on ancillary selling practices? Will they
stop the billion dollar industry with legislation?
* Taking your co-brand program global – what are the lessons from more
regulated markets?
* Are there new ancillary products to add to your existing mix? Our Lions’ Den
product pitching competition will showcase potential new ones
* Loyalty meets payments – as more tech companies claim to be able to turn
points instantly into cash at point of sale, and more programs over points +
cash is this a long term trend or just a passing fad?
* Are Industry Initiatives like NDC and One Order positive for airlines?
Mega Event is the place to meet industry professionals looking to discover and
share best practice. To update themselves on the likes of AI and how it will
(or will not) change loyalty, co-brands and ancillary merchandising.
Scroll down to see the initial conference agenda.
If you are interested in speaking, please send an email to the Event Chairman,
Michael Smith by clicking here.
Sponsorships are also available and to get up-to-date details of what is
available, please reach out to Airline Information’s Managing Director
Christopher Staab for more details. Sponsorship options are also listed here.
On the morning of the 18th, Mega attendees will be invited to and intimate and
behind the scenes tour of the aviation collections at the Calgary Aviation
Museum. This will also include sitting in some of our historic aircraft!
Registration coming soon!
JOIN YOUR TRAVEL PARTNERS AT ONE TIME AND PLACE AT MEGA EVENT!
SPONSORS
Click To View Full Agenda
DAY ONE: MEGA EVENT 2024
TUESDAY 18 JUNE
.
1:30pm – 2:00pm
WELCOME COFFEE & REGISTRATION SPONSORED BY STATUSMATCH
2:00pm
WELCOME REMARKS FROM THE CHAIRMAN
– Michael Smith, Board Advisor, Airline Information
2:00pm – 2:40pm
*
*
*
LOVE, LOYALTY, AND LOTS OF CASH – TOO GOOD TO BE TRUE AND HOW LONG WILL IT LAST?
– Jay Sorensen, President, IdeaWorksCompany
2:40pm – 3:05pm
*
*
*
*
CASE STUDY: USING AI TO MAXIMISE ANCILLARY REVENUE
– Eduardo Rivas, Advanced Analytics Team Leader, LATAM Airlines
– Joaquin Perez, Senior Data Scientist, LATAM Airlines
3:05pm – 3:30pm
WHAT CAN AI DELIVER WHEN IT COMES TO THE CUSTOMER BOOKING EXPERIENCE?
– Peter Marriott, Co-founder, Dataiera.com (invited)
3:30pm – 4:00pm
COFFEE BREAK & NETWORKING
4:00pm – 5:00pm
*
*
*
*
PANEL DISCUSSION: WILL INDUSTRY INITIATIVES LIKE NDC AND ONE ORDER MAKE ANY
DIFFERENCE TO ANCILLARY MERCHANDISING STRATEGIES?
Moderator
– Michael Smith, Board Advisor, Airline Information
Panellists
– Marc Rosenberg, President, Strataconnex (invited)
….others to be announced
5:00pm – 7:00pm
NETWORKING RECEPTION WITH FIRESIDE CHAT: WILL THE BILLION DOLLAR CLUB CONTINUE?
This session will also feature a short fireside chat and Jay Sorensen. As
President of IdeaWorksCompany, Jay is a recognized global thought leader in the
airline and travel industry in both Loyalty and Ancillary Revenue Generation.
He’ll be sharing his views on where the industry could be heading.
DAY TWO: MEGA EVENT 2024
WEDNESDAY 19 JUNE
.
8:30am – 9:10am
WELCOME COFFEE & REGISTRATION
9:10am – 9:15am
WELCOME REMARKS FROM THE CHAIRMAN
– Michael Smith, Board Advisor, Airline Information
9:15am – 9:40am
*
*
*
*
*
LOYALTY DRIVEN BY SPEND? AS MORE PROGRAMS BECOME REVENUE BASED WHO BENEFITS?
– Bob Daly, SVP Head of Co-Branded Reward Cards, US Bank (invited)
– Charles Christianson, Chief Revenue Officer, cxLoyalty in coversation with
– Jay Sorensen, President, IdeaWorksCompany
9:40am – 10:05am
*
*
*
HOW A NEOBANK/FINTECH IS HELPING TAKE CO-BRAND CARD PARTNERSHIP TO THE NEXT
LEVEL
– Jeff Adamson, Co-founder, Neo Financial
10:05am – 10:30am
*
*
*
CASE STUDY: HOW THE REDEMPTION BOOKING PLATFORM IS KEY TO ANCILLARY REVENUE AND
LOYALTY
– Kenneth Purcell, Founder and CEO, iSeatz
10:30am – 11:00am
COFFEE BREAK & NETWORKING
*
*
*
*
LOYALTY PARTNERSHIPS TRACK
Track Chair
– Kevin Crowe, Founder, GiveAMile
ANCILLARY TRACK
Track Chair
– Sinead Finn, Director, Affinnity
11:00am – 11:30am
Loyalty Partnerships Track
IS TECHNOLOGY HELPING LOYALTY OR HOLDING IT BACK?
Speaker to be announced
Ancillary Track
ANCILLARY PARTNERSHIPS CASE STUDY: WIN-WIN-WIN BENEFITS FOR CUSTOMERS AND
PARTNERS
Speaker to be announced
11:30am – 12:00pm
*
*
*
*
*
*
FIRESIDE CHAT: LOYALTY MEETS PAYMENTS: THE GROWING TREND FOR POINTS & MILES TO
BE TURNED IN TO CASH AND FOR PART PAYMENT FOR REDEMPTION HAS TAKEN OFF AS THE
COST OF LIVING BITES. IS IT A PASSING FAD OR A GROWING TREND?
Moderator
– Michael Smith, Board Advisor, Ai Events
Panellists
– Niduk D’Souza, EVP, PassEntry | How to use Apple/Google Wallet as a new
loyalty payment channel
– Mustafa Ozalicin, Consultant, Loylogic | Turning loyalty points in to cash at
Point of Sale (invited)
WHAT NEW PRODUCTS CAN BE ADDED – OR SHOULD BE – TO THE ANCILLARY REVENUE MIX?
– Iñaki Úriz, CEO, Caravelo and Airline Client (invited)
12:00pm – 2:00pm
LUNCH & NETWORKING
2:00pm – 2:30pm
*
*
*
Loyalty Partnerships Track
CAN LOYALTY PROGRAMS REALLY USE THE DATA THEY HAVE TO DRIVE LOYALTY OR IS IT
JUST ABOUT REVENUES?
– Patrick Sojka, Founder, FFB Group
Ancillary Track
UNDERSTANDING THE FLIGHT PATH | HOW TO DRIVE CONVERSION ACROSS CHANNELS
Speaker to be announced
2:30pm – 3:00pm
*
*
*
*
THE RISE AND FALL OF 123MILHAS: LOYALTY LESSONS FROM THE FALL OF THE LARGEST
ONLINE RETAILER OF AIRLINE TICKETS IN BRAZIL
– Ryan Calder, Assistant Professor, Johns Hopkins University
HOW BUY NOW PAY LATER CAN TAKE YOUR ANCILLARY & REVENUE MANAGEMENT TO A HIGHER
LEVEL
– Ian Citulsky, Partnerships Executive, Uplift and Airline Client (invited)
3:00pm – 3:30pm
USING POINTS FOR MORE THAN JUST FLIGHTS AND NIGHTS: ISSUES & CHALLENGES FOR
TURNING POINTS TO CASH
– Len Covello, CTO, Engage People (invited)
CROSS AND UPSELLING | HOW MUCH IS TOO MUCH AND WHAT’S THE BEST STRATEGY?
Speaker to be announced
3:30pm – 4:00pm
COFFEE BREAK & NETWORKING
4:00pm – 5:00pm
*
*
*
*
*
*
*
*
THE FAMOUS LIONS´ DEN | PITCHING NEW PRODUCTS AND SERVICES FOR LOYALTY,
ANCILLARY AND CO-BRANDS!
This is an exciting pitching contest where new Travel Tech solutions to drive
engagement and new revenues are pitched for 5 minutes. Pitchers are then
questioned by the Lions (judges) for an additional 5 minutes. The judges will
then crown winners for Best Product.
This session is a fun way for the audience to see some of the new fintech
solutions coming to market.
Ringmasters
– Michael Smith, Board Advisor, Airline Information
– Sinead Finn, Director, Affinnity
Judges (invited)
– Máire Walsh, CEO, Belayer (Chief Lion)
– Samuel Williams, Senior Manager Customer Loyalty, Sun Country Airlines
– David Feldman, Director – Loyalty Strategy, Radisson Hotel Group
Americas (invited)
– Frank Reeuwijk, Partner Marketing Manager Flying Blue, Air
France/KLM (invited)
Pitching Companies
TWIA
Cardguru
GiveAMile
Just one slot left to pitch!
5:00pm – 6:00pm
NETWORKING SESSION
* HOW TO SPONSOR THIS EVENT
View the sponsorship items and packages that are available for this
conference....
* ATTENDING COMPANIES
View registered companies for this event....
* VENUE & HOTEL BOOKING
Book your Hotel for the 2024 Mega Event...
UPCOMING EVENTS
* Airline & Travel Payments Summit 2024
22-23 May, London, UK
* ATPS 2024 Networking Event
22 May, London, UK
* Ai Events Networking Evening at Mega
17 June, Calgary
* Mega Event 2024
18-19 June, Calgary, Canada
* Revenue Management Conference Latam 2024
10-11 Julio, Bogota
* Ai Events Networking Evening Bogotá
10 Julio 2024
* ATPS APAC 2024
20-21 August, Phuket
* Co-Brand & Travel Rewards 2024
6-7 November, Wilmington, US
* Ai Events Networking Evening at Co-Brand
6 November, Wilmington, US
* ATPS LATAM 2024
4-5 Diciembre, Santiago
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