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Submission: On March 14 via manual from IN — Scanned from CA
Effective URL: https://www.gm.ca/en/home/privacy-statement.html
Submission: On March 14 via manual from IN — Scanned from CA
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PRIVACY POLICY
GENERAL MOTORS OF CANADA COMPANY
CONSUMER PRIVACY POLICY
SCOPE AND OVERVIEW
Your privacy is important to General Motors of Canada Company ("GM" or "we" or
"our") as is your trust in GM's products and services. We want you to know that
the information you share with us will be treated with care. This Privacy Policy
describes how we collect, use and share your personal information, including
information we obtain from our independent dealers in Canada as well as through
your use of our Canadian websites, products and services.
This Privacy Policy does not apply to: (i) personal information we collect in
our capacity as an employer; (ii) General Motors Financial's business in Canada;
(iii) products and services with own privacy statements, which should be
reviewed by you, for example the privacy statement for connected vehicle
services (such as OnStar) can be viewed
at https://www.onstar.com/ca/en/privacy_statement. Certain mobile applications
may also have separate privacy statements (that are independent of, or
supplement, this or other privacy statements), as described in the Mobile
Applications section below.
Key points about our information practices:
Collection
We may collect information about you and your vehicle, such as name, address,
email address, phone number, vehicle identification number (VIN) and vehicle
performance data through your use of our products or services, and through GM
affiliates, dealers, GM partners and others who provide information to us. Click
here to learn more.
Use
We may use your information to provide products and services, to maintain
customer relationships, for safety and product research purposes, to provide
customer and vehicle support and service, to communicate with you, and for
targeted marketing and advertising purposes. Click here to learn more.
Sharing
We may share your information as required or permitted by law, within GM, with
our GM controlled subsidiaries and affiliates, with GM dealers, with our service
providers, and with our business partners. Click here to learn more.
Choices
You have choices regarding how we use and share your information for marketing
and other purposes. Click here to learn more.
Cookies and Tracking
We may use cookies, pixel tags, web beacons and similar tracking technologies to
help provide our products and services, understand and customize your
preferences and provide you with a personalized experience that features
products and services that may be of interest to you. Click here to learn more.
Interest-Based Advertising
We work with third party advertising companies to collect information about your
activity on GM and non-GM websites and apps over time and across your different
devices in order to deliver more relevant advertising to you. Click here to
learn more.
Mobile Applications
GM has developed certain mobile applications that you may download to your
mobile device or vehicle ("GM Applications"). When you download a GM
Application, there may be an opportunity for you to provide us with or for us to
obtain information about you or your vehicle. Click here to learn more.
Third Party Products and Services
Through the use of GM products and services, you may be able to access third
party services, applications and websites not controlled by GM or covered by
this Privacy Policy. Click here to learn more.
GM Dealers
GM and GM dealers are separate legal entities with their own privacy practices.
For questions about your dealer's privacy practices including opting out of
marketing communications from your dealer, please contact your dealer
directly. Click here to learn more.
Access and Update
You may access your online accounts to update your information or you may
contact us to learn about how to do so. Click here to learn more.
Security Measures
We maintain reasonable and adequate security controls to protect your
information and require our service providers by contract to do the same. Click
here to learn more.
Retention
We keep information for as long as necessary to provide our products and
services, operate our business, and comply with legal obligations. Click here to
learn more.
Children's Privacy
GM websites do not target or knowingly collect any information from children
under the age of majority. Click here to learn more.
International Data Transfers
We maintain appropriate protections for cross-border transfers as required by
law for international data transfers. Click here to learn more.
Contact Us
If you have concerns or questions regarding GM's consumer privacy practices or
this Privacy Policy, or the manner in which our service providers treat your
personal information, please contact us at 1-800-GM-DRIVE (1 800
463-7483). Click here to learn more.
Changes
We may update this Privacy Policy from time to time. We will do so by posting
additions or modifications to this page. Click here to learn more .
INFORMATION COLLECTED
As you interact with GM, there may be opportunities for you to provide us with
your information. Additionally, we may collect certain information about you or
your vehicle as further described below.
You may provide us with information about you or your vehicle through a number
of sources: GM websites, applications, product and related events, surveys,
social media platforms, contest entries and through our customer call centers.
We also may collect information that is publicly available. For example, in
limited situations we may collect publicly available information you submit to a
blog, a chat room, or a social media platform like Facebook, Twitter or Google+
and we may use your information for the purposes set out in this privacy policy.
We may also combine on-line and off-line information that we receive from the
various sources described in this Privacy Policy, including third-party sources,
with information you provide and use or share it for the purposes identified in
this privacy policy.
We also receive information about you through vehicle sales and service records
provided by your dealer and we may obtain, with your consent, data obtained from
your vehicle's Event Data Recorder ("EDR") as described in your owner's manual
(i.e., how various systems in your vehicle operate, the speed and distance of
your vehicle). For additional information about EDR data, please see your
owner's manual.
We also may obtain information about you and your vehicle from GM affiliates, GM
divisions, GM partners (for example, credit card partners, bank partners,
financing partners, SiriusXM, etc.) and other sources such as companies that
provide lists of potential vehicle purchasers and current owners, if such
companies are permitted to share your information with us pursuant to their
privacy statements and applicable law.
GM engages with consumers on multiple social media platforms and if you contact
us on one of our social media pages, request assistance via social media or
otherwise direct us to communicate with you via social media, we may contact you
via direct message or use other social media tools to interact with you. In
addition, when you engage with GM content on or through third-party social
networking websites, plug-ins or applications (such as Twitter or Facebook
feeds), we may have access to certain information associated with your social
media account (e.g., name, username, email address, profile picture, gender) to
deliver the content or as part of the operation of the website, plug-in or
application. In these instances, your interactions with us are governed by this
privacy policy as well as the privacy policy of the social media platform you
use.
The types of information that GM collects about you may include, but are not
limited to:
* contact information (such as name, address, city, province, postal code,
email address and telephone number)
* payment information (such as your credit card number, CVV code and expiration
date)
* information about your vehicle (such as license plate number, vehicle
identification number (VIN), make, model, model year, selling dealer,
servicing dealer, date of purchase or lease, the lease/financing term and
other loan-related information, service history, mileage, oil/battery status,
fuel or charging history, electrical system function, gear status, and
diagnostic trouble codes)
* information about your connected devices (such as mobile phone, computer, or
tablet) and how you interact with our products, services, apps and websites
(such as IP address, browser type, unique device identifier, cookie data, and
associated identifying and usage information
* demographic information (such as gender, date of birth, marital status and
household composition)
* marketing profile information including purchasing patterns and preferences
(such as when you plan to purchase or lease; the vehicle in which you're
interested)
* photographs and videos such as those that you may submit for contests,
sweepstakes or social sharing
* relationships you have with GM in addition to the purchase and servicing of
your vehicle (such as through GM Dealers, GM Credit Card, OnStar, Maven etc.)
* incentive eligibility verification information (such as school name, branch
of service or company name for vehicle purchase programs)
USE
The information GM collects about you and your vehicle may be used:
* to provide products and services and maintain customer relationships
* to improve the quality, safety and security of our products and services
* to administer your account(s) and process your payments for products and
services
* to operate our websites and applications, including online registration
processes
* to administer your participation in contests or promotions
* to autofill data fields on our websites to improve your online experience
* to develop new products and services, including connected, autonomous and
car-sharing products and services
* to provide customer and vehicle support and service (such as recall
information)
* for warranty administration and validation
* to provide information and product updates
* to evaluate vehicle performance and safety as described in the vehicle owner
manual
* for research, evaluation of use, and troubleshooting purposes
* to verify eligibility for vehicle purchase or incentive programs
* for marketing and analytics purposes, including to display targeted
advertising
* to support the electronic signature process between you and your dealer
* to customize and improve our interactions with you and personalize your
experience with GM
* to comply with legal, regulatory or contractual requirements
Communications with you in connection with these uses may be via mail,
telephone, e-mail, text message, social media and other electronic messages,
through the in-vehicle OnStar system or via our websites and applications.
Communications may contain information regarding products or services, events,
special offers, promotions and contests offered by GM, its affiliates, partners
and/or the originating dealer and may be tailored based on information we have
about you. GM may send you text messages using an automated telephone dialing
system to the mobile phone number you have provided if you have opted in to
receive text/SMS messages standard data and message rates may apply. See
"Choices" below to learn how to manage your communication preferences.
You may choose to forward information from one of our websites or emails to
another person through our Forward to a Friend program. Email addresses
submitted to our E-card or other Forward to a Friend programs will not be
captured for later use in marketing unless the recipient opts into receiving
additional marketing materials from GM. You must only submit information about
individuals with whom you have a close personal or family relationship, and who
would want to receive the Forward to a Friend message.
SHARING
GM may share the information it collects about you or your vehicle in the
following instances:
* within GM, with our GM controlled subsidiaries and affiliates, and with GM
dealers
* with our service providers who work on our behalf (such as hosting our
websites, sending emails and other communications, conducting customer
research, managing and analyzing data, providing advertising services) and
who do not have an independent right to use the information to which they
have access or that we provide to them
* with our business partners for GM marketing activities, business partner
marketing activities or both (e.g. we may share certain information,
including contact and vehicle identification information, with SiriusXM in
connection with the satellite radio hardware installed in your vehicle and
the associated services and products provided by SiriusXM)
* with third parties for research and development purposes (such as university
research institutes for improving highway safety)
* in connection with the prospective or completed sale, transfer or financing
of a significant part of a GM business or its assets, including any such
activities associated with a bankruptcy proceeding
* when we believe in good faith that disclosure is necessary to protect our
rights, protect your safety or the safety of others, investigate fraud or
respond to a law enforcement request
* as required or permitted by applicable law, such as in conjunction with a
subpoena, government inquiry, litigation, dispute resolution or similar legal
process (which may include lawful access by US or other foreign courts, law
enforcement or governmental agencies).
Apart from the purposes listed above, GM will not share information about you or
your vehicle with other third parties for their independent use without your
prior consent.
CHOICES
You have certain choices regarding how we use and share your information (e.g.
marketing and related purposes):
* To make choices about how we use and share your information as described in
this Privacy Policy contact us (see "How to Contact Us" below for contact
information). For example, you can contact us to make choices about marketing
telephone, email and other electronic communications or by following the
unsubscribe instructions in the message/communication;
* To make choices about whether you would like to receive GM marketing
communications (including telephone, direct mail, email, text message or
other electronic communications), contact us (see "How to Contact Us" below
for contact information). For email and text message communications, you may
also follow the unsubscribe instructions in the message/communication you
receive;
* To make choices relating to interest-based advertising or cookies and digital
tracking technologies, please see the "Cookies/Tracking Technologies" and
"Interest-Based Advertising" sections of this Privacy Policy or contact us
(see "How to Contact Us" below for contact information);
* To change previously submitted opt-out preferences, please contact us (see
"How to Contact Us" below for contact information).
Please note that if you opt out of receiving marketing communications from GM,
your personal information will not be used to send marketing communications, but
may still be used for the other purposes described in this Privacy Policy (such
as vehicle support and service). In addition, we may still contact you with
transactional or account-related information or where we are permitted to do so
by law.
COOKIES/TRACKING TECHNOLOGIES
GM may use cookies, pixel tags, web beacons and other tracking technologies on
our websites, applications, email messages and advertisements to gather
information about your visit (such as demographic data, browser type, device ID,
IP address, pages visited, activities conducted on the page, and the day and
time of your visit). Using cookies provides benefits to you, such as allowing
you to maintain your account login information or contact information on Request
a Quote forms between visits, or locating a nearby dealer. In addition, we use
information gathered from cookies to autofill fields on forms such as the city,
province or postal code associated with your IP address. This information can be
corrected by you before submitting any form or inquiry or you can disable the
cookie as discussed below and the information will not be collected.
We place pixel tags and web beacons in our emails to measure the effectiveness
of our email campaigns by identifying the individuals who open or act upon an
email message, when an email message is opened, how many times an email message
is forwarded, the type of software, device, operating system and browser used to
deliver the email and any URL accessed through our email message.
To measure site activity, provide a better user experience, and tailor our
marketing communications, we or our service providers or business partners may
compile information from the cookies, pixel tags, web beacons or other tracking
technologies on our websites. This information may be combined with other
information collected online or offline about you, including data provided by
third party sources, and may be used or shared for the purposes described in
this Privacy Policy.
To the extent that Internet Protocol (IP) addresses or similar identifiers are
considered personal information by local law, we treat these identifiers and
associated information as personal information. Similarly, to the extent that
non-personal information is combined with personal information, we treat the
combined information as personal information for the purposes of this Privacy
Policy.
At this time, we do not honor "do no track" signals from a web site browser.
However, you may refuse or delete cookies. Please refer to your browser Help
instructions to learn more about cookies and other technologies and how to
manage their use. If you elect to refuse or delete cookies, you will need to
repeat this process if you use another computer, or change browsers. If you
choose to decline cookies, some of the functionality of a website may be
impaired.
INTEREST-BASED ADVERTISING
We work with third party advertising networks and other advertising and
personalization partners that use their own tracking technologies (including
cookies and pixel tags) on GM and non-GM websites and apps in order to provide
you with tailored advertisements on our behalf across the Internet (including on
social networking websites and apps). These companies may collect information
about your activity over time and across your different devices on GM and non-GM
websites and apps (such as web pages you visit and your interaction with our
advertising and other communications) and use this information to make
predictions about your preferences, develop personalized content and deliver ads
that are more relevant to you on third party websites and apps. This information
may also be used to evaluate our online advertising campaigns or to tailor
promotions or other marketing messages to you across your devices.
GM adheres to the Digital Advertising Alliance of Canada's Self-Regulatory
Principles for Online Behavioral Advertising (www.youradchoices.ca). If you do
not wish to receive personalized advertising or content from participating
third-party advertising companies while visiting GM web sites, you may click on
the AdChoices icon or link located on the web site or visit the Digital
Advertising Alliance of Canada's Opt-Out page. If you do not wish to receive
personalized advertising or content from participating third-party advertising
companies on non-GM websites, please visit the Digital Advertising Alliance of
Canada's Opt-Out page or click on the AdChoices icon on a GM advertisement and
follow the instructions on how to opt out. To learn more about interest-based
advertising in mobile apps and to opt out of this type of advertising by
third-party advertising companies that participate in the Digital Advertising
Alliance of Canada's AppChoices tool, please download the version of AppChoices
for your device at https://youradchoices.ca/appchoices/.
Opting out of relevant advertising will not opt you out of all advertising, but
rather only those advertisements that are personalized to your interests by GM
or its service providers.
To successfully opt-out, you must have cookies enabled in your web browser.
Please see your browser's instructions for information on cookies and how to
enable them. Your opt-out only applies to the web browser you use so you must
opt-out of each web browser on each device that you use. Once you opt out, if
you delete your browser's saved cookies, you may need to opt-out again.
We may also use services provided by third-party platforms (such as social
networking and other websites) to serve targeted advertisements on such
platforms to you or others, and we may provide a hashed version of your email
address or other information to the platform provider for such purposes. To
opt-out of the use of your information for such purposes, please contact our
customer care center at 1-800-GM-DRIVE (1 800 463-7483).
MOBILE APPLICATIONS
GM has developed certain mobile applications that you may download to your
mobile device or vehicle ("GM Applications"). When you download a GM
Application, there may be an opportunity for you to provide us with or for us to
obtain information about you or your vehicle. Each GM Application will display a
separate Privacy Policy that will inform you about how any information is
collected, used and shared via the application and how to decline such use or
uninstall the application.
Through the Infotainment system, GM may also offer applications developed by
third parties ("3rd Party Application"). When you download a 3rd Party
Application to your mobile device or vehicle, the 3rd Party Application may
collect information about you in connection with your download or use of that
application. GM is not responsible for the collection or use of information by
3rd Party Applications. We recommend that you carefully review the privacy
statement of each 3rd Party Application prior to downloading or using them.
THIRD PARTY SERVICES, APPLICATIONS AND WEBSITES
Through the use of GM products and services, you may be able to access third
party services, applications and websites not controlled by GM or covered by
this Privacy Policy, such as those belonging to GM dealers, co-branded websites
offered in conjunction with a business partner, or independent product review
sites. We recommend that you carefully review the Privacy Policy of other third
party services, applications and websites before providing any personal
information.
GM DEALERS
GM and GM dealers are separate legal entities with their own privacy practices.
For questions about your dealer's privacy practices including opting out of
marketing communications from your dealer, please contact your dealer directly.
When you buy or lease a vehicle from a GM dealer, the dealer will share your
information with GM. Please be aware that each dealer operates as a separate
legal entity and you should read the dealer's privacy statement to ensure that
you understand its privacy practices and procedures. Additionally, because the
GM dealer often is the first contact with you, the dealer can answer any
questions you may have about its privacy practices. While GM encourages its
dealers to ensure full compliance with all applicable privacy legislation and
has provided information to our dealers relating to privacy obligations, GM is
not responsible for dealers' compliance with applicable law.
When completing a purchase or lease agreement or signing a service repair order
with the GM dealer, you should be provided with information describing the
dealership's privacy practices and related policies that explain that certain
personal information that you provide to the dealer may be shared with GM for
some or all of the purposes described in this Privacy Policy.
ACCESS AND UPDATE
You may contact us, as provided under "How to Contact Us" below, to request to
access, review, correct, update, or delete the information about you in our
records subject to limited exceptions set out under applicable law. We may need
to retain certain information for recordkeeping purposes, to complete any
transactions that you began prior to your request, or for other purposes as
required or permitted by applicable law.
HOW WE SAFEGUARD YOUR INFORMATION
We maintain reasonable and adequate technical, administrative, and physical
security and confidentiality measures designed to help protect your information
from unauthorized access or acquisition. We also require by contract that third
party services providers acting on our behalf or with whom we share your
information also undertake to provide such security and confidentiality measures
in accordance with industry standards.
HOW LONG WE KEEP YOUR INFORMATION
We may keep the information we collect for as long as necessary to provide
products or services to you, to operate our business, to enable us to
communicate with you, for our safety, research, evaluation of use, or
troubleshooting purposes, or to satisfy our legal or contractual obligations.
Where required, we will anonymize or dispose of the information we collect when
we no longer need it for the uses described above.
CHILDREN'S PRIVACY
GM websites do not target or knowingly collect any information from children
under the age of majority.
INTERNATIONAL DATA TRANSFERS
We store your information in Canada, the United States, the European Economic
Area (EEA), and other locations where we or our service providers maintain
servers. With respect to such transfers between Canada, the EEA, the United
States and other non-EEA jurisdictions, we implement standard contractual
clauses and other mechanisms to protect such data. Your information may be
accessible by law enforcement, governmental agencies or courts in the country
where the data is processed or stored pursuant to a lawful access request in
accordance with the laws of that jurisdiction. You may contact us, as set out
below, in order to receive information about our policies and practices with
respect to service providers outside of Canada.
HOW TO CONTACT US
If you have concerns or questions regarding GM's consumer privacy practices
(including the use of service providers located outside of Canada) or this
Privacy Policy you may contact us at:
* 1-800-GM-DRIVE (1 800 463-7483);
* By mail at 500 Wentworth Street WEST, Oshawa, ON, L1J 0C5, Attention: Privacy
Coordinator, Mail Code: CA1-163-005; or
* By email at gmcanadaprivacy@gm.com with the term "Privacy" in the subject
line
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. We will do so by posting
additions or modifications to this page.
Effective date: April 6, 2018
Last modified: June 9, 2022
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DEFINITIONS
1. Population is based on employee count by location and not by full-time
equivalent. Data as of December 31, 2020, excluding GM Financial and
Cruise.
2. Number of GM facilities in the U.S. as of January 4, 2021. Facilities
include: Assembly, Battery, Die & Stamping, GPS, Components, Engineering,
Office, CCA, GM Financial, GM IT, Sales Service and Marketing and Cruise
offices.
3. Total number of active GM dealers in the U.S. and by individual state as of
January 31, 2021.
4. Approximate number includes both hourly and salaried retirees as of
December 31, 2020.
5. Direct investment amount announced in the U.S. since 2009.
6. State taxable wages, 2020 (Box 16 W-2).
7. State income tax, 2020 (Box 17 W-2).
8. Number of vehicles delivered in the U.S. and by state, in 2020. U.S. total
includes deliveries in Guam, Puerto Rico and Virgin Islands.
9. Number of GM primary suppliers (direct and indirect) with a purchase order
current within the last 365 days. 2020 spend is based on GM's global
purchasing and supply chain invoice system.
10. Number of individuals impacted through GM's philanthropic investments,
including Community Impact Grants in 2019.
11. Number of employees throughout GM facilities around the world as of January
31, 2020.
12. 2019 full-year earnings before tax (EBT).
13. Source: Center for Automotive Research, 2019.
14. 2020 calendar year. No state personal income tax collected on wages. State
Unemployment Income (SUI) used to provide approximate total wages paid in
the state.
15. 2020 taxable wages (Box 16 W-2) paid in the U.S. State Unemployment Income
(SUI) used to provide approximate wages for AK, FL, NV, NH, SD, TN, TX, WA
and WY where state personal income taxes are not collected on wages.
16. Total of all state income taxes withheld in 2020 (Box 17 W-2); AK, FL, NV,
NH, SD, TN, TX, WA and WY excluded as no state personal income taxes
collected on wages.