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Visit Page -------------------------------------------------------------------------------- WITHIN TRAVEL AND TOURISM * Airline Industry * Capabilities Capabilities See how we help our clients expand their capabilities on multiple existing—and emerging—fronts. * Artificial Intelligence Artificial Intelligence ARTIFICIAL INTELLIGENCE Scaling artificial intelligence can create a massive competitive advantage. Learn how our AI-driven initiatives have helped clients extract value. Visit Page -------------------------------------------------------------------------------- WITHIN ARTIFICIAL INTELLIGENCE * Generative AI * Responsible AI * Business and Organizational Purpose Business and Organizational Purpose BUSINESS AND ORGANIZATIONAL PURPOSE Excavating purpose is among the rewarding journeys companies can take. BCG BrightHouse helps organizations embrace purpose to achieve higher returns, employee engagement, and customer satisfaction. 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Visit Page * BCG Henderson Institute BCG Henderson Institute BCG HENDERSON INSTITUTE At the BCG Henderson Institute (BHI), we believe that leadership starts in the mind and that ideas precede action. We bring the ideas and inspiration that will help forward-looking leaders shape their next game. Visit Page * My Subscriptions My Subscriptions MY SUBSCRIPTIONS Subscribe to our newsletters and e-alerts to stay connected with the latest insights, data, ideas, and perspectives from BCG. Visit Page * BCG Alumni BCG Alumni BCG ALUMNI Access BCG’s alumni network for former and current BCGers. Visit Page * Our Company * About BCG About ABOUT As a top consulting firm, BCG helps clients with total transformation—driving complex change, enabling organizations to grow, and driving bottom-line impact. Visit Page -------------------------------------------------------------------------------- WITHIN ABOUT * Our Impact and Commitments * Our History * People People * Leadership Leadership LEADERSHIP Meet BCG’s executive, functional, and regional leadership teams. Visit Page * People and Culture People and Culture PEOPLE AND CULTURE Visit Page -------------------------------------------------------------------------------- WITHIN PEOPLE AND CULTURE * Awards and Honors * Alumni * Careers * Offices Offices * Offices Offices OFFICES Find BCG offices around the world. Visit Page * BCG in Germany BCG in Germany BCG IN GERMANY Learn about BCG’s local business consulting services, read thought leadership articles across industries, and connect with our leadership team in Germany. Visit Page * Newsroom Newsroom NEWSROOM Visit our media center for resources, press releases, trending topics, contacts, and more. 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Explore Careers -------------------------------------------------------------------------------- WITHIN CAREERS * Search Jobs * Early Careers * Culture, Values, and Inclusion * Experienced Professionals * Locations * Events ARTIFICIAL INTELLIGENCE, HUMAN POTENTIAL BCG ANNOUNCES GENAI COLLABORATION WITH MERCK LEARN MORE BCG SPOTLIGHT * Health Care Industry * BCG X * The CEO Agenda * Health Care Industry * BCG X * The CEO Agenda * Health Care Industry * BCG X * The CEO Agenda Our Impact and Commitments Guided by the belief that we grow ourselves by helping others, BCG prioritizes collaboration, challenging the status quo, and continually striving to create socially transformative businesses that align profit with purpose. Explore three recent client engagements that exemplify our broader purpose: unlocking the potential of those who advance the world. LEARN MORE ABOUT WHAT WE BELIEVE Health Equity in Action: The mRNA Technology Transfer Programme, Cohosted by WHO and MPP READ NOW At JSW Steel, Sustainability Is Creating a Powerful Cost Advantage WATCH NOW Green Revolution in Fresh Wholesale: How Woolworths Group Is Leading with Sustainable Innovation READ NOW FEATURED THIS WEEK NEW AND NOTEWORTHY Article MENU FOR ONE: GENAI LETS RESTAURANTS GET PERSONAL GenAI can allow restaurants to create 1:1 relationships with their customers. But to make this happen, restaurants will need to rethink key workflows. HIGHLIGHT: Retail Industry Article HOW CEOS CAN NAVIGATE A POLARIZED WORLD CEOs have become more cautious and strategic about taking public stands on politically charged issues. But upcoming elections will put this measured approach to the test. HIGHLIGHT: Leadership Development Article ARE ECONOMIC CLUSTERS READY FOR THE GREEN TRANSITION? Governments have two key strategies—evolving existing economic clusters to remain competitive and capitalizing on emerging opportunities—to help economic clusters rapidly adapt to the green transition. HIGHLIGHT: Economic Development Slideshow BUILDING THE TRAVEL COMPANY OF THE FUTURE Future-ready travel industry leaders produce superior financial and nonfinancial outcomes by improving their customer experience, commercial excellence, operational innovation, and cost and resilience. HIGHLIGHT: Travel and Tourism Report AI AND THE NEXT WAVE OF TRANSFORMATION The key to future growth lies in using artificial intelligence to execute a highly effective three-part plan. HIGHLIGHT: Asset Management Report DECODING GLOBAL TALENT 2024: DREAM DESTINATIONS AND MOBILITY TRENDS What a study of 150,000 people in 188 countries tells us about where people will move for work—and why. HIGHLIGHT: Talent and Skills Article MENU FOR ONE: GENAI LETS RESTAURANTS GET PERSONAL GenAI can allow restaurants to create 1:1 relationships with their customers. But to make this happen, restaurants will need to rethink key workflows. HIGHLIGHT: Retail Industry Article HOW CEOS CAN NAVIGATE A POLARIZED WORLD CEOs have become more cautious and strategic about taking public stands on politically charged issues. But upcoming elections will put this measured approach to the test. HIGHLIGHT: Leadership Development Article ARE ECONOMIC CLUSTERS READY FOR THE GREEN TRANSITION? Governments have two key strategies—evolving existing economic clusters to remain competitive and capitalizing on emerging opportunities—to help economic clusters rapidly adapt to the green transition. HIGHLIGHT: Economic Development Slideshow BUILDING THE TRAVEL COMPANY OF THE FUTURE Future-ready travel industry leaders produce superior financial and nonfinancial outcomes by improving their customer experience, commercial excellence, operational innovation, and cost and resilience. HIGHLIGHT: Travel and Tourism Report AI AND THE NEXT WAVE OF TRANSFORMATION The key to future growth lies in using artificial intelligence to execute a highly effective three-part plan. HIGHLIGHT: Asset Management Report DECODING GLOBAL TALENT 2024: DREAM DESTINATIONS AND MOBILITY TRENDS What a study of 150,000 people in 188 countries tells us about where people will move for work—and why. HIGHLIGHT: Talent and Skills 1 / 6 FIND MORE INSIGHTS OUR LOCATIONS BCG IN GERMANY Learn about our offices in Germany, read our latest thought leadership, and connect with our team. 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