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Submitted URL:
http://www.strategytorevenue.com/
Effective URL:
https://www.strategytorevenue.com/
Submission: On June 12 via api (June 12th 2023, 11:47:24 am UTC) from IE — Scanned from DE

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Text Content

BOOK A DEMO

OUR TEAM WILL WALK YOU THROUGH THE PRODUCT AND SHOW YOU HOW IT CAN HELP YOU
ACHIEVE YOUR GOALS.

How many employees?
Less than 10 employees
11-50 employees
50+ employees




Thanks

Someone will be in touch soon to shedule your demo.

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Repositioning
large sales teams
to drive revenue growth
Repositioning
large sales teams to drive revenue growth
Do any of the following ring true for your organization?

Growth flatlining?
Retention rates declining?
Struggling to find and win new customers?
Best talent leaving?
Competitors invading your space?
Tools, process and culture slowing you down?

On average, 80% of a typical sales team is pointing in the wrong direction.

You’re telling your customers what they already know. The customer journey is
dictated by them, not by you.

Sales teams are engaging with buyers too late in the cycle when decisions are
already made. The only thing you have left to sell on is price, in a race to the
bottom with your competitors.

Your business is talking to the wrong people, at the wrong time, about the wrong
thing.

Marketing, sales and customer success aren’t working together to drive
retention, acquisition and growth. They are often working against each other. as
they are all looking for different outcomes.

Your real performance blockers are hidden by the environment.

Outdated KPIs, measured through tools that don’t work and managed through
inefficient processes that waste time, reflect arbitrary goals. They need to be
updated to support the behaviors needed to drive growth.

You are over-reliant on high-performing individuals.

When a high performer leaves, it’s a disaster. No-one is ready to step up and
take their place. Those who do have high potential, leave for better
opportunities elsewhere. You need to create a culture where development and
high-performance are the norm.

How We Help



Many organizations will offer to try to improve your performance through a
training program or a piece of technology. But these quick-fix approaches tend
not to address fundamental concerns or create permanent impact.

Our approach transforms large sales teams – delivering more strategic, efficient
and effective organizations that grow – through comprehensive, multilayered
‘buyer-centric’ change programs.

Our goal is to create a ‘Buyer-centric’ culture in your business, creating an
impact that endures, and in a way that enables you to be self-sufficient once
we’re gone.

We have already helped many businesses to build and embed Buyer-Centric
Cultures.

To date, well over 100,000 individuals have benefitted from our Change Programs,
in over 40 countries, and in multiple languages. No matter how complex, diffuse
and diverse, we can help advise and lead your sales organization through the
change that needs to happen.


Where We Do Our Best Work
Sales team modernization

Redefine what sales means in your organization by ensuring your teams are
aligned with how today’s buyer thinks. You need to build healthy, efficient,
functioning customer-facing teams that sell with a buyer’s perspective.

Improving the competency of your teams

You know your teams don’t have the skills they need but you don’t know how to
solve it. You need to objectively understand how truly competent your teams are,
where the gaps are, and find a way to raise the bar.

Adapting to a merger or acquisition

You have two teams, two sets of products, two sets of tools and two – often
competing – strategies. You need to optimize everything, create efficiency,
understand how best to align your resources, and build a shared culture and
environment in the quickest and most effective way possible.

Realigning your teams to a new GTM strategy

Make sure your teams can adapt to changes in your market, whether that be by
embracing cloud, becoming solution or service-led, or simply changing their
existing positioning to reflect the modern buyer.

Focusing training where it’s really needed

Your training budget is declining and you need to find a way to do more with
less. You need a way to understand what training people really need, activate
your pockets of best practice and help your managers understand what coaching
really is and how to do it.

Design of sales process, systems and tools

You’ve got a complex environment packed full of under-utilized tools and broken
processes. It costs a fortune and doesn’t deliver. You need to refine, realign
and build efficient processes that are optimized around outcomes, rather than
creating yet more admin that slows everyone down.

How We Work

It starts with listening to you and understanding your business. Understanding
your concerns, your challenges, your strategy, your goals and your aspirations.
Once we understand who you are and who you want to be, our work – delivering the
specific outcomes that you need – begins.

All our Change Programs follow a clear process which is reviewed and confirmed
with you at every step of the way. Each step has a clearly defined set of goals
and outcomes, so that you can see the real impact of the program on your
business.

1
SNAPSHOT

All engagements start here.

Having an external opinion can highlight things that have long been hidden from
sight.

We dive beyond the surface. We build an in-depth picture of the health,
behaviors, competencies and the true performance of your team. We delve into
your environment, explore how your people are spending their time and find the
things that are stopping them from doing what they should be.

This assessment gives us our starting point, informing the strategy that will
deliver the outcome you need, creating one of the benchmarks against which we
measure our success.

2
DIRECTION

How do we get to the outcome you need?

Everyone’s desired outcome is different. We will work with you to help you
properly quantify your desired state and then build the right plan to get you
there. Culture, product, market, history, workforce demographics, and geography
all weigh differently in how we get you successfully from A to B, and no two
plans are ever the same.

Your outcome from this is a coherent plan: a set of actionable steps and clear,
phased objectives.

3
ACTIVATION

Execute well, deliver the plan, bank the results.

This is the hardest part. Making this happen in a way that is safe and
sustainable isn’t easy and requires commitment from everyone involved.

Implementation is precise and methodical, designed to deliver visible benefits
early and for everyone. We phase the program in over a timeframe that considers
the constraints and practicalities of your business and is sympathetic to those
who might find change more difficult. Your teams will be equipped with the right
structures, competencies, training, tools and processes to make the change
stick.

We’ve done this many times. We know what works and more importantly, we know how
to do it.

4
MOMENTUM

Monitor and continually improve.

Our goal is to create lasting change by building internal capability within your
business, creating the momentum needed to improve your capability.

The Snapshot and Direction we created upfront now give us our benchmarks –
showing you clear data on how you are tracking, where any gaps are, whether any
further improvements need to be made and where we’ve succeeded. This data is
built from our competency models and performance metrics, giving you ongoing
clarity and accountability – enabling you to ensure it’s not a flash in the pan
but change that stands the test of time.

Learn More
Run The Numbers


If you want to make a meaningful impact on the performance of your team, you
first need to understand what’s really happening within it. You may not be ready
to undertake a large transformation across the organization, but obtaining a
quick understanding of where you are today can be a good place to start making
more strategic changes and delivering better outcomes.

Run The Numbers uses our Kompetently® platform to build a comprehensive view of
what gains your teams might be able to make by using their time more
efficiently. It will also go beyond the standard performance KPIs, and using our
objective and proven methodology for measuring skills, competency and behaviors,
we’ll let you know just how buyer-centric your teams really are today.

From this data, we’ll build a profile that will help you pinpoint exactly where
to focus, so that you can drive real performance improvement and close the skill
gaps across your team.

LEARN MORE
From Our Blog


ARE THESE 2023 SALES TRENDS HELPFUL? – CEO MARK SHARES HIS ADVICE

Looking for valuable insights on sales trends and business growth? Listen to CEO
Mark Savinson share his expertise on a range of hot 2023 sales topics,
including: If you’d like to hear how our team can help unlock revenue for your
business, please contact us via the form below and a member of our team … Read
more


5 QUESTIONS, 10 ANSWERS THAT SHOULD LEAVE CEOS CONCERNED ABOUT THEIR SALES
STRATEGY

It’s obvious that CEOs are busy people who don’t often have the bandwidth to be
able to look above the parapet to ask fundamental questions. Here, we’ve
collated a comprehensive list of questions to help aid structured
self-reflection, alongside some answers which we believe could be red flags. If
you recognise your own business strategy … Read more


3 REASONS CEOS CAN’T LEAVE SALES TEAMS TO FIX THEIR SALES PERFORMANCE

Given that their sales team is in the capable hands of the leaders they
selected, it can be tempting for CEOs to delegate strategic decisions to their
CRO. Whilst it’s positive to avoid micromanaging, and more pertinently frees up
space in the diary, the importance of the CEO’s contribution to strategic
decision-making should not be … Read more
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