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Submitted URL: http://yotpo.com/
Effective URL: https://www.yotpo.com/
Submission: On April 10 via manual from CA — Scanned from CA
Effective URL: https://www.yotpo.com/
Submission: On April 10 via manual from CA — Scanned from CA
Form analysis
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Additionally you can see a list of cookies assigned to each category and detailed information in the cookie declaration. Learn more Necessary cookies Some cookies are required to provide core functionality. The website won't function properly without these cookies and they are enabled by default and cannot be disabled. Necessary cookiesNameHostnamePathExpiryTags__cf_bm.g2crowd.com/1 hour3rd party The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption. PHPSESSIDwww.yotpo.com/Session Cookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages. cookiehub.yotpo.com/365 days Used by CookieHub to store information about whether visitors have given or declined the use of cookie categories used on the site. __cf_bm.leap.yotpo.com/1 hour The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption. BIGipServer*leap.yotpo.com/Session Cookie used for connection persistence and routing the request to proper server in server pool __cf_bm.app-lon04.marketo.com/1 hour3rd party The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption. __cf_bm.hubspot.com/1 hour3rd party The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption. __cf_bm.prnewswire.com/1 hour3rd party The __cf_bm cookie supports Cloudflare Bot Management by managing incoming traffic that matches criteria associated with bots. The cookie does not collect any personal data, and any information collected is subject to one-way encryption. _cfuvid.hubspot.com/Session3rd party Used by Cloudflare WAF to distinguish individual users who share the same IP address and apply rate limits Preferences Preference cookies enables the web site to remember information to customize how the web site looks or behaves for each user. This may include storing selected currency, region, language or color theme. PreferencesNameHostnamePathExpiryTags_dy_ses_load_seq.yotpo.com/30 days Used by Dynamic Yield to detect browser sessions. _dy_csc_ses.yotpo.com/Session Used by Dynamic Yield to notice close of browser _dy_c_exps.yotpo.com/30 days Used by Dynamic Yield to keeps state of persistent experiment selections _dy_soct.yotpo.com/365 days Used by Dynamic Yield to indicate the last time an action occurred, used for frequency settings (once per day, for example). DYID.dynamicyield.com/366 days3rd party Dynamic Yield unique anonymous identifier DYSES.dynamicyield.com/Session3rd party_dycnst.yotpo.com/30 days GDPR consent user status used by Dynamic Yield _dyid.yotpo.com/30 days Dynamic Yield unique anonymous identifier _dyjsession.yotpo.com/Session Session ID used by Dynamic Yield dy_fs_page.yotpo.com/Session Used by Dynamic Yield to indicate the URL of the first page in the session _dy_lu_ses.yotpo.com/Session_dycst.yotpo.com/30 days Used by Dynamic Yield to collect data about the user agent and window size _dy_geo.yotpo.com/30 days Machine-friendly country, continent, area, city used by Dynamic Yield _dy_df_geo.yotpo.com/30 days Human-friendly country, state, city used by Dynamic Yield _dy_toffset.yotpo.com/30 days Used by Dynamic Yield to validate for client’s clock drift lidc.linkedin.com/1 day3rd party Used by LinkedIn for routing. drift_campaign_refreshwww.yotpo.com/1 hour Used by Drift to provide Website Chat functionality. drift_aidwww.yotpo.com/400 days Used by Drift to provide Website Chat functionality. driftt_aidwww.yotpo.com/400 days This is the anonymous identifier token. It is used to tie the visitor on your website with the profile within the Drift system. li_gc.linkedin.com/180 days3rd party Used by LinkedIn to store consent of guests regarding the use of cookies for non-essential purposes DRIFT_visitCountsPersistent_dy_lu_sesPersistentDRIFT_openTabsPersistentDRIFT_SESSION_STARTEDSessionloglevelPersistentdriftt_aid.61dd1c50fdede4006ab32f31.services.infinigrow.com/Session3rd party This is the anonymous identifier token. It is used to tie the visitor on your website with the profile within the Drift system. DRIFT_NOTIFICATION_PLAYEDSession__hssc.yotpo.com/1 hour This cookie name is associated with websites built on the HubSpot platform. This cookie keeps track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp. NID.google.com/183 days3rd party A browser sends this cookie with requests to Google’s sites. The NID cookie contains a unique ID Google uses to remember your preferences and other information, such as your preferred language (e.g. English), how many search results you wish to have shown per page (e.g. 10 or 20), and whether or not you wish to have Google’s SafeSearch filter turned on. Analytical cookies Analytical cookies help us improve our website by collecting and reporting information on its usage. Analytical cookiesNameHostnamePathExpiryTagsajs_anonymous_id.yotpo.com/365 days This cookie is used to aggregate and segment data to different data tracking tools by Segment _ga.yotpo.com/400 days Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions. _gid.yotpo.com/1 day Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions. _hjSessionUser_*.yotpo.com/365 days Hotjar cookie. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the Hotjar User ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. _hjSession_*.yotpo.com/1 hour Used by Hotjar to hold current session data. ajs_anonymous_idPersistent This cookie is used to aggregate and segment data to different data tracking tools by Segment _dyuss_8767569SessionDRIFT_SESSION_IDSession_dyaud_sessSession_ga.giphy.com/400 days3rd party Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions. _gid.giphy.com/1 day3rd party Contains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions. _gat.giphy.com/1 hour3rd party Used by Google Analytics to throttle request rate (limit the collection of data on high traffic sites) _sp_ses.*.yotpo.com/1 hour Used by Snowplow to store user information that is created when a user first visits a site and updated on subsequent visits. It is used to identify users and track the users activity across a domain. This cookie stores a unique identifier for each user, a unique identifier for the users current session, the number of visits a user has made to the site, the timestamp of the users first visit, the timestamp of their previous visit and the timestamp of their current visit. _sp_id.*.yotpo.com/400 days Used by Snowplow to identify if the user is in an active session on a site or if this is a new session for a user (i.e. cookie doesn’t exist or has expired). _ga_*.yotpo.com/400 days Contains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions. analytics_session_id.last_accessPersistentanalytics_session_id.yotpo.com/365 daysanalytics_session_id.last_access.yotpo.com/365 days__hssrc.yotpo.com/Session This cookie name is associated with websites built on the HubSpot platform. Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. _gat_*.yotpo.com/1 hour Used by Google Analytics to throttle request rate (limit the collection of data on high traffic sites) hjActiveViewportIdsPersistent User by Hotjar to store user active viewports IDs and an expirationTimestamp that is used to validate active viewports on script initialization. hjViewportIdSession This Hotjar cookie stores information about the user viewport such as size and dimensions. Marketing cookies Marketing cookies are used to track visitors across websites to allow publishers to display relevant and engaging advertisements. By enabling marketing cookies, you grant permission for personalized advertising across various platforms. Marketing cookiesNameHostnamePathExpiryTagsMUID.bing.com/390 days3rd party Microsoft User Identifier tracking cookie used by Bing Ads. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking. _uetsid.yotpo.com/1 day This cookie is used by Bing to determine what ads should be shown that may be relevant to the end user perusing the site. _uetvid.yotpo.com/390 days Used by Microsoft Advertising to store a unique, anonymized visitor ID to personalize marketing. _session_idtracking.g2crowd.com/14 days3rd party_fbp.yotpo.com/90 days Facebook Pixel advertising first-party cookie. Used by Facebook to track visits across websites to deliver a series of advertisement products such as real time bidding from third party advertisers. _mkto_trk.yotpo.com/400 days This cookie is associated with an email marketing service provided by Marketo. This tracking cookie allows a website to link visitor behavior to the recipient of an email marketing campaign, to measure campaign effectiveness. bcookie.linkedin.com/365 days3rd party This is a Microsoft MSN 1st party cookie for sharing the content of the website via social media. r.influ2.com/365 days3rd partyYSC.youtube.com/Session3rd party This cookie is set by YouTube video service on pages with YouTube embedded videos to track views. VISITOR_INFO1_LIVE.youtube.com/180 days3rd party A cookie that YouTube sets that measures your bandwidth to determine whether you get the new player interface or the old. sp_t.spotify.com/365 days3rd party This cookie is set by the provider Spotify. This cookie is used to implement audio content from spotify on the website. It also helps in collecting information on user interaction with this audio content. sp_landing.spotify.com/1 day3rd party This cookie is set by the provider Spotify. This cookie is used to implement audio content from spotify on the website. It also helps in collecting information on user interaction with this audio content. _gcl_au.yotpo.com/90 days Used by Google AdSense to understand user interaction with the website by generating analytical data. 6suuid.6sc.co/400 days3rd party Registers user behavior and navigation on the website, and any interaction with active campaigns. This is used for optimizing advertisement and for efficient retargeting. _gd_visitorwww.yotpo.com/400 days 6sense cookie that collects visitor data related to the user’s visit to the website, such as number of visits, average time spent on the website and which pages have been loaded, for the purpose of serving targeted advertisements. _gd_sessionwww.yotpo.com/4 hours 6sense cookie that collects visitor data related to the user’s visit to the website, such as number of visits, average time spent on the website and which pages have been loaded, for the purpose of serving targeted advertisements. _gd_svisitorwww.yotpo.com/400 days_GRECAPTCHAwww.google.com/recaptcha180 days3rd party Used by Google reCaptcha for risk analysis ajs_user_idPersistent_uetvid_expPersistent This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. _dy_toffsetPersistent Used by Dynamic Yield to validate for client’s clock drift _dy_geoPersistent Machine-friendly country, continent, area, city used by Dynamic Yield _uetsid_expPersistent This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. DRIFT_SESSION_CAMPAIGNSPersistent_dycstPersistent Used by Dynamic Yield to collect data about the user agent and window size _uetsidPersistent This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. _dy_df_geoPersistent Human-friendly country, state, city used by Dynamic Yield _dy_c_expsPersistent Used by Dynamic Yield to keeps state of persistent experiment selections _dy_devicePersistent Cached coarse device data (brand, and Tablet vs Smartphone) used by Dynamic Yield _dyaud_nchcPersistent User state of the real-time audience segmentation system used by Dynamic Yield _dycnstPersistent GDPR consent user status used by Dynamic Yield _dyexpsPersistent Used by Dynamic Yield to keep state of experiment selections and attribution _dy_cscPersistent Used by Dynamic Yield to keep track of events for the “Elapsed time” condition. _dy_tsrcPersistent Cached “traffic source” used by Dynamic Yield _dy_weather_8767569Persistentdy_fs_pagePersistent Used by Dynamic Yield to indicate the URL of the first page in the session _dy_soctPersistent Used by Dynamic Yield to indicate the last time an action occurred, used for frequency settings (once per day, for example). _dyaud_pagePersistent Non-user state of the real-time audience segmentation system used by Dynamic Yield _dyidPersistent Dynamic Yield unique anonymous identifier _dy_ses_load_seqPersistent Used by Dynamic Yield to detect browser sessions. _uetvidPersistent This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. DRIFT_ALWAYS_SEND_IDSSession_dyjsessionSession Session ID used by Dynamic Yield _dy_csc_sesSession Used by Dynamic Yield to notice close of browser IDE.doubleclick.net/390 days3rd party Used by Google's DoubleClick to serve targeted advertisements that are relevant to users across the web. Targeted advertisements may be displayed to users based on previous visits to a website. These cookies measure the conversion rate of ads presented to the user. wistiaPersistentelementorPersistent Used in context with the website's WordPress theme. The cookie allows the website owner to implement or change the website's content in real-time. _mkto_trk.61dd1c50fdede4006ab32f31.services.infinigrow.com/Session3rd party This cookie is associated with an email marketing service provided by Marketo. This tracking cookie allows a website to link visitor behavior to the recipient of an email marketing campaign, to measure campaign effectiveness. __ig_cookies.61dd1c50fdede4006ab32f31.services.infinigrow.com/1 hour3rd partysnowplowOutQueue_*Persistent Used by Snowplow to store a cache of unsent events. This is used to reduce the chance of events to be lost due to page navigation and events not being set to the collector before the navigation event occurs. analytics_session_idPersistentttwid.tiktok.com/360 days3rd party__tt_embed__mountingSession__tt_embed__storage_testSessionoriginal_referrerSessionexco-uidwww.yotpo.com/blog/what-retention-strategy-is-right-for-your-brand30 days228dc635-eb7b-41bf-a6bf-5cb073343d12Persistent9889e85c-6d62-4665-aeb0-f816d723096bPersistent6e638858-fe1a-4478-abf2-8c51e6c76a1fPersistent72fc7bf6-e1ac-420a-b48d-b279becd58eaPersistentli_sugr.linkedin.com/90 days3rd party Used by LinkedIn to make a probabilistic match of a user's identity outside the Designated Countries __hstc.yotpo.com/180 days This cookie name is associated with websites built on the HubSpot platform. This is the main cookie for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). hubspotutk.yotpo.com/180 days This cookie name is associated with websites built on the HubSpot platform. This cookie is used to keep track of a visitor's identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts. previousPageSessionhubspotutk.61dd1c50fdede4006ab32f31.services.infinigrow.com/Session3rd party This cookie name is associated with websites built on the HubSpot platform. This cookie is used to keep track of a visitor's identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts. lastExternalReferrerTimePersistent Detects how the user reached the website by registering their last URL-address. lastExternalReferrerPersistent Detects how the user reached the website by registering their last URL-address. Other cookies The cookies in this category have not yet been categorized and the purpose may be unknown at this time. Other cookiesNameHostnamePathExpiryTagsMSPTC.bing.com/390 days3rd party__tld__.yotpo.com/Sessionguid.mountain.com/400 days3rd partytt.px.mountain.com/400 days3rd partymsToken.tiktokw.eu/10 days3rd partyps_n.instagram.com/400 days3rd partypersisted-queue:v1:BxhQOA0Cxo4wZRJqZ427DUPJPjUuAfox:dest-Segment.io:itemsPersistentpersisted-queue:v1:BxhQOA0Cxo4wZRJqZ427DUPJPjUuAfox:dest-Segment.io:seenPersistent Save settings POPUP HEADING Close * Press ↵ Enter for Accessibility for blind people who use screen readers * Press ↵ Enter for Keyboard Navigation * Press ↵ Enter for Accessibility menu Please note: This website includes an accessibility system. Press Control-F11 to adjust the website to the visually impaired who are using a screen reader; Press Control-F10 to open an accessibility menu. * Platform * * The Platform * Retention Marketing Platform Access shared data, connected experiences & retention tracking * Our Integrations * Platform in Action * Product Releases Hub * * Our Products * SMS Reach shoppers anywhere with mobile experiences that convert. * Reviews & UGC Collect and display customer content across the buyer journey. * Loyalty & Referrals Create custom-tailored loyalty and referral programs. * Subscriptions Boost recurring revenue with easy-to-add subscription offerings. * Email Drive more engagement with personalized, eye-catching emails. * * Ready to see how it all works? Get a demo * Customers * * Our Customers * Case Studies Find out what our customers love about our platform. * Inspiration Gallery See how industry-leading brands use Yotpo. * Customer Success Meet the team that ensures you get the most out of Yotpo. * * Winning with Yotpo * DIME Beauty Sees Retention Skyrocket With Yotpo * Enterprise * Pricing * Resources * * Learn * Retention Resources Learn how to drive retention rates through the roof. * Ebooks & Guides Deep dive into all the essential topics about retention. * Yotpo Blog Get the latest news and insights from the team at Yotpo. * Free Tools Analyze, calculate & generate with our free retention tools. * Videos & Webinars Watch video tutorials from eCommerce retention experts. * * Connect * Contact us * Help Center * Yotpo Community * Become a Partner * Careers * * Celebrate * Amazing Women in eCommerce Highlighting the amazing women pushing our industry forward. * Yotpo RX Accelerating incredible Black and Indigenous-owned brands. * Log in Log in Get a demo Get a demo BE THE MARKETER YOU CAN BE with Platform SMS Loyalty & Referrals Reviews & UGC Visual UGC Subscriptions Email Turn one-time shoppers into customers for life and maximize customer value with Yotpo’s Retention Marketing Platform. Get a demo Click for sound Yotpo Powers the World’s Most Innovative Brands THE BUILDING BLOCKS TO CREATE CUSTOMERS FOR LIFE Our reviews, SMS and email, loyalty and referrals, and subscriptions products spark engagement and increase retention — all in one place. #1 SMS marketing app on SMS MARKETING Drive sales and make instant connections through text messages customers actually read. Explore more Product logo / Logo / SMS New EMAIL MARKETING Create personalized email experiences that drive sales and boost customer lifetime value. Explore more Product logo / Logo / Email SUBSCRIPTIONS Boost recurring revenue by offering convenience at the click of a button. Explore more Product logo / Logo / Subscriptions REVIEWS & UGC Enhance your site with AI-driven displays of quality reviews and customizable galleries. Explore more Product logo / Logo / Reviews LOYALTY & REFERRALS Motivate customers with rewards and turn them into brand advocates. Explore more Product logo / Logo / Loyalty A PLATFORM BUILT TO DRIVE MORE SALES FROM REPEAT SHOPPERS We put all your retention solutions on one platform, so you can create seamless post-purchase journeys tailored to each customer and track performance — allowing you to see what drives your retention forward, and take action to optimize. See how Get a demo Click for sound DON’T JUST TAKE OUR WORD FOR IT. MEET OUR BRANDS. + 2 X CLTV with Yotpo and 83% repurchase rate via redeemers “It’s everything the team needs to optimise our retention strategy and post-purchase experience. Synergizing the different tools is really easy and efficient.” James Reu, Ecommerce Manager at LSKD Read more + 25 K 5-star reviews and an above average order-to-review conversion rate "Brooklinen wouldn't be what it is without our customers, and we need to know how they feel about us so we can create better, more positive experiences." Jack Lorentzen, Senior Associate at Brooklinen Read more + 43 % MoM subscriber growth and millions in sales since launch “Being able to send personalized messages throughout the loyalty customer lifecycle has helped us retain our customers and build up our SMS community.” Kim Zorn Head of Performance at Princess Polly Read more + 253 X ROI from Loyalty-SMS flows and 3X CTR on VUGC “There are so many opportunities to tailor promotions based on the shared data in Yotpo’s platform. We can send a text to just one loyalty tier and also offer a segmented promotion.” Callie Tivnan, eCommerce Manager at Barefaced Read more + 8 X ROI from loyalty and 44% increase in AOV from loyalty members "The performance of RevRewards was better than what we modeled. Look at the LTV for the best customers; members are shopping nearly four times a year." Sally Minto, Digital Director at Revolution Beauty Read more + 80 % redeemer repeat purchase rate and 5x orders from loyalty & SMS customers “We feel like we have a strategic partner that we can leverage for guidance. If you want to focus on retention, go with the Yotpo platform and best-in-class products.” Gian Singh, eCommerce Director at PSD Underwear Read more + 20 % increase in CLTV and 89X SMS program ROI “We leverage both Reviews and SMS alongside subscriptions. Knowing that we can leverage the tools from one product into another is transformative for retention!” Kaben Kramer, Owner at Tenderly Rooted Read more + 56 % of all sales are from engaged shoppers who have interacted with reviews "Yotpo has been vital in understanding, do people like this product? Are they engaging with this product in the way that we want them to?" Tom Montgomery, Co-founder & CMO at Chubbies Read more MARKETING THAT ACTUALLY MOVES THE NEEDLE ON LTV. LTV revenue CVR Get a demo INCREASE REPEAT PURCHASES Use perfectly-timed engagements and rewards that are tailored to each customer to boost LTV and drive repeat purchase rates through the roof. DRIVE REPEAT SHOPPER SALES From AOV to recurring revenue, Yotpo has a range of ways to grow revenue — and our goal is for 50% of your sales to come from repeat shoppers. MAXIMIZE CONVERSION RATES Convert more shoppers with authentic content that alleviates hesitation, rewards that motivate, and messaging that creates a sense of urgency. See it in action with Yotpo products SMS Loyalty & Referrals Boost repeat purchases with rewards reminders Read more Loyalty & Referrals Incentivize customers to buy from new categories Read more SMS Win back +18% more customers with SMS Read more SMS Reviews & UGC Recover +33% abandoned carts with SMS & Reviews Read more SMS Use SMS to give personalized product recommendations Read more Loyalty & Referrals Give double rewards to promote new product releases Read more Reviews & UGC Answer shopper questions with Q&A Read more Visual UGC Convince shoppers to buy with Instagram galleries Read more Reviews & UGC Increase conversion from emails with reviews Read more READ THE LATEST FROM YOTPO SMS Marketing The Frown Some SMS moments are just plain cringeworthy. Let's wipe away those customer frowns. Guide Is Typing… Get inspired to write attention-grabbing messages. Event Retain Forward - December 2023 Peep Yotpo’s Fall 2023 Product Innovation Event, where we shared new product features & updates. Be the marketer you can be Get a demo Product * Platform * SMS * Reviews & UGC * Loyalty & Referrals * Subscriptions * Email * Product Releases Hub * Integrations * Supported eCommerce Platforms * Enterprise * Google Partnership * Walmart Syndication * Pricing Resources * Retention Resources * Blog * Videos & Webinars * Inspiration Gallery * Case Studies * Ultimate eCommerce Product Page Guide * Loyalty ROI Calculator * SMS Marketing Examples * eCommerce Retention Course * Google Shopping Guide * Fan Favorites * Use Cases Partnerships * Become a Partner * Connect with an Agency * Partner Portal * Agency Partner Program Guide * Partner Awards * Managed Services Program * Build an Integration * Integration Developer Terms Company * About Yotpo * Contact us * Careers * Request a Demo * Customer Success * Destination:D2C Conference * Amazing Women in eCommerce Support * Contact Support * Community * Help Center * Accessibility Statement * API Documentation * API Changelog * Yotpo Status Get a demo Terms of Service Terms of Use Security Privacy Policy Cookie Settings Accessibility Yotpo's Product Innovation is Back! Join us May 15th Register now