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Article: The performance marketing approach to working with influencers

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GAMESIGHT

 * Platform
   
     MEASURE MARKETING PERFORMANCE
   
     
     
   
   * Marketing Attribution
     
     Measure the impact of your marketing campaigns
   
     
   
   * Web3 Attribution
     
     Measure the impact of your marketing campaigns
   
     DISCOVER INFLUENCER INSIGHTS
   
     
     
   
   * Influencer Discovery
     
     Discovery & analyze millions of content creators
   
     MANAGE INFLUENCER CAMPAIGNS
   
     
     
   
   * Gamesight-run Campaigns
     
     Influencer marketing done right with end-to-end campaign management
   
     
   
   * CRM
     
     Manage all your influencer relationships in one place
   
     
   
   * FTC Disclosure
     
     Ensure regulatory compliance for your campaigns
   
     
   
   * Creators Program
     
     Develop & foster your game's community

 * Resources
   
     
   
   * Blog
   
     
   
   * Newsletter
   
     
   
   * Podcasts
   
     
   
   * Reports
   
     
   
   * Leaderboards
   
     
   
   * Glossary

 * Solutions
   
     
   
   * PC
   
     
   
   * PlayStation
   
     
   
   * Xbox
   
     
   
   * Nintendo Switch
   
     
   
   * Web3

 * About
   
     
   
   * Team
   
     
   
   * Careers

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GAMESIGHT


GAMESIGHT IS THE GROWTH ENGINE FOR PC AND CONSOLE GAMES

THE GAMESIGHT TECHNOLOGY PLATFORM COMBINES PROPRIETARY DATA, ENTERPRISE-GRADE
SOFTWARE, AND MARKET EXPERTISE TO DRIVE REVENUE FOR YOUR GAMES.

Chat with us




HOW EFFECTIVE IS YOUR MARKETING SPEND?

A PERFORMANCE MARKETING STRATEGY ACROSS MULTIPLE CHANNELS IS CRITICAL TO YOUR
GAME'S SUCCESS. BUT HOW DO YOU KNOW WHICH ONES ARE HELPING YOU REACH YOUR GOALS?
THIS IS WHERE GAMESIGHT COMES IN.


TAKE CONTROL WITH GAMESIGHT

An ecosystem of products

We offer a suite of integrated products, from marketing attribution to
influencer CRM tooling.

Unrivaled depth and data

Every day, we interact with billions of data points to help you make smarter
decisions.

Integrated with your company

With our flexible platform model, we work with everyone from small Indie studios
to AAA giants.

Battle-tested experience

Gamesight's top-notch team of engineers, data scientists, and marketers are here
to ensure your success.


A UNIFIED SUITE OF PRODUCTS

OUR FOCUS IS ON MAXIMIZING THE EFFECTIVENESS OF YOUR MARKETING THROUGH MODERN
PERFORMANCE MARKETING TOOLS AND TECHNIQUES.

WE BRING YOU COMPREHENSIVE DATA AND INSIGHTS, SURFACE THE RIGHT CHANNELS AND
CREATORS, AND MANAGE YOUR CAMPAIGNS USING ITERATIVE CHANGES AND FEEDBACK LOOPS.

Start with Marketing Measurement

Marketing Measurement

Optimize your marketing budget with attribution, platform integrations, and
automated optimization.

Influencer Insights

Find influencer insights with our data, discovery, and relationship management
tools.

Campaign Management

Bring your campaigns to life with our campaign management services and CRM.


BILLIONS OF DATA POINTS AT YOUR FINGERTIPS

WE WORK WITH MANY OF THE TOP GAMING COMPANIES IN
THE WORLD, RUN INFLUENCER CAMPAIGNS ACROSS
HUNDREDS OF CREATORS, AND ANALYZE OVER A BILLION
GAMING DATA POINTS EVERY DAY.

 * 1.2 BILLION GAMING DATA POINTS PROCESSED PER DAY

 * 50 MILLION INTERACTIONS WITH GAMERS/MONTH

Explore Influencer Insights

Hard-earned experience

We built our best-in-class solutions through all the experience we’ve gained
from helping publishers, large and small, grow their games for the last 7 years.

World-class support

We dedicate ourselves to your success. We pride ourselves on going the extra
mile to ensure that our customers reach their goals.

Built for massive scale

We power some of the world’s largest games with 99.99% uptime. You can be
confident that you’ll always have access to the insights you need.

Always improving

We work closely with our customers to stay on top of industry trends and ensure
we're always delivering solutions for "the next big thing".


CUSTOMIZED SOLUTIONS FOR ANY COMPANY

WHETHER YOU’RE NEW TO PERFORMANCE MARKETING OR A PERFORMANCE MARKETING NATIVE
COMPANY, WE PLAN TO BE IN THE
GAME WITH YOU FOR YEARS TO COME, INVESTED IN YOUR SUCCESS AS IF IT WERE OUR OWN.

Magic the Gathering: Arena
Wizards of the Coast

--------------------------------------------------------------------------------

Wizards of the Coast leveraged the entire Gamesight suite to successfully launch
Magic the Gathering: Arena to millions.

Outriders
Square Enix

--------------------------------------------------------------------------------

Square Enix partnered with Gamesight for the Outriders launch to drive over 14M
viewer hours in their launch window across hundreds of sponsored creators.

Mortal Kombat 11
WB Interactive Entertainment

--------------------------------------------------------------------------------

WB measured and optimized their campaigns with Gamesight's Marketing Measurement
platform, enabling ROI positive evergreen spend.

Valorant
Riot Games

--------------------------------------------------------------------------------

Valorant leverages Gamesight's Influencer Analytics data to understand trends in
their community.

Magic the Gathering: Arena
Wizards of the Coast

--------------------------------------------------------------------------------

Wizards of the Coast leveraged the entire Gamesight suite to successfully launch
Magic the Gathering: Arena to millions.

Outriders
Square Enix

--------------------------------------------------------------------------------

Square Enix partnered with Gamesight for the Outriders launch to drive over 14M
viewer hours in their launch window across hundreds of sponsored creators.

Mortal Kombat 11
WB Interactive Entertainment

--------------------------------------------------------------------------------

WB measured and optimized their campaigns with Gamesight's Marketing Measurement
platform, enabling ROI positive evergreen spend.

Valorant
Riot Games

--------------------------------------------------------------------------------

Valorant leverages Gamesight's Influencer Analytics data to understand trends in
their community.

Magic the Gathering: Arena
Wizards of the Coast

--------------------------------------------------------------------------------

Wizards of the Coast leveraged the entire Gamesight suite to successfully launch
Magic the Gathering: Arena to millions.

Outriders
Square Enix

--------------------------------------------------------------------------------

Square Enix partnered with Gamesight for the Outriders launch to drive over 14M
viewer hours in their launch window across hundreds of sponsored creators.

Mortal Kombat 11
WB Interactive Entertainment

--------------------------------------------------------------------------------

WB measured and optimized their campaigns with Gamesight's Marketing Measurement
platform, enabling ROI positive evergreen spend.

Valorant
Riot Games

--------------------------------------------------------------------------------

Valorant leverages Gamesight's Influencer Analytics data to understand trends in
their community.




READY TO GET STARTED?

Talk to sales

 * WITH GAMESIGHT, YOU WILL DRIVE REVENUE - NOT JUST CLICKS.

 * WITH GAMESIGHT, YOU USE DATA TO FIND THE CHANNELS THAT WILL BE EFFECTIVE.

 * WITH GAMESIGHT, YOU RUN EXPERIMENTS AND ITERATE ON YOUR STRATEGY TO DETERMINE
   WHAT WORKS.

Platform

   
 * Marketing Attribution
 * Web3 Attribution
   
 * Influencer Discovery
   
 * Gamesight-run Campaigns
 * CRM
 * FTC Disclosure
 * Creators Program

Resources

 * Blog
 * Newsletter
 * Podcasts
 * Reports
 * Leaderboards
 * Glossary

Company

 * About
 * Careers
 * GDPR & CCPA
 * Service Status
 * support@gamesight.io

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