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Ins7ghts 0 * Ins7ghts * Posts * Guardrails for Generative AI and Marketing Insights GUARDRAILS FOR GENERATIVE AI AND MARKETING INSIGHTS AI STRATEGY UNVEILED Yves Mulkers May 22, 2024 • Estimated Reading Time: 9 minutes Sign Up | Advertise TODAY Hello Emile! Welcome to today’s edition! Dive into the latest AI advancements and see how they’re transforming data management, marketing, and strategic decision-making. Discover the essential steps to archive your historical analytics data, learn about AI’s impact on influencer marketing, and explore cutting-edge tools like Meta’s new generative AI for marketers. With insights on scaling AI across organizations and leveraging it for long-term investment strategies, this newsletter provides valuable knowledge and practical tips. Let’s explore how these AI-driven innovations can elevate your business to the next level. Keep reading to uncover these exciting developments! Yves Mulkers. WEBINAR WATCH How to Deliver Self-Service Analytics on Snowflake Using a Semantic Layer and LLMs Learn how to integrate Snowflake's data platform with AtScale’s Semantic Layer and Large Language Models (LLMs) to enhance self-service analytics capabilities. More Webinars & Conferences 🟩 23 MAY Bringing Data Closer to Decision Makers with Data Fabric 🖥️ 🟧 3 JUN Knowledge Graph, The Ultimate Center of Excellence 🖥️ DEEP DIVES OpenSearch: The Open-Source Search and Analytics suite Understand more about OpenSearch, an open-source, distributed search and analytics suite, forked from the final open-source version of Elasticsearch. Read More LET US KNOW Are you interested in ? * 1:1 data strategy coaching * Expert Data Strategy think thanks * Technical data trainings * Webinars on Data, Analytics and AI * Podcast on Data Management and Strategy INSIGHTS INTO THE DATA WORLD In this section, we delve into the latest advancements and insights in the realm of artificial intelligence and data management. Explore the innovative measures being taken to secure generative AI, discover how smart data workflows are revolutionizing data handling, understand the importance of integrating data-driven decision-making into company culture, and compare human cognitive abilities with those of AI in theory of mind tasks. Finally, we examine the launch of a large language model centered around Xi Jinping's political philosophy, highlighting the intersection of technology and governance. WitnessAI is Building Guardrails for Generative AI Models reveals how WitnessAI is enhancing the security of generative AI models by implementing robust safeguards, ensuring safe and efficient use of AI within enterprises. Komprise Smart Data Workflows Bring AI Models to All Your Data illustrates the transformative power of Komprise's smart data workflows, which automate data augmentation and integrate AI models across various data types to streamline data management and enhance accessibility. Not Just Plug-and-Play: Data-Driven Decision-Making Must be Baked into Company Culture emphasizes the critical need for businesses to embed data-driven decision-making into their organizational culture, highlighting strategies for fostering a holistic approach to data utilization and maximizing ROI. Testing Theory of Mind in Large Language Models and Humans explores the comparative performance of humans and large language models on theory of mind tasks, shedding light on the capabilities and limitations of AI in understanding human-like social interactions and mental states. China Rolls Out Large Language Model Based on Xi Jinping Thought discusses China's introduction of a large language model grounded in Xi Jinping's political philosophy, focusing on its secure and controlled application aimed at aligning AI outputs with government directives. Growth Archive Get real-world marketing examples every week from successful B2B projects that you can replicate for your own business MARKETING MATTERS Dive into the latest innovations and strategies shaping the future of marketing and data management. Discover how to preserve your valuable historical analytics data, explore the intersection of AI and influencer marketing, and learn about cutting-edge tools transforming the advertising landscape. Understand the direct impact of AI-driven initiatives on revenue growth and see how B2B leaders are leveraging generative AI for competitive advantage. This edition provides a comprehensive look at the tools and techniques driving success in the digital age. How to Archive Your Universal Analytics Historical Data details essential steps for archiving critical data before the July 1 deadline, emphasizing the importance of preserving historical analytics for future insights and strategic planning. AI-Generated UGC Ads Have Gone Viral, but Won't Replace Humans highlights the rise of AI in influencer marketing, noting the efficiency gains while addressing concerns over likeness rights and the irreplaceable value of human creativity. Meta's New Generative AI Tool for Marketers introduces a groundbreaking tool that allows marketers to generate on-brand images and text, streamlining the creative process and ensuring consistency across campaigns. AI-Driven Marketing Initiatives Directly Contribute to Increase in Revenue, According to 89% of Executives reveals that strategic AI use in marketing significantly boosts revenue, with leaders planning to expand AI investments to enhance lead generation and customer engagement. How B2B Sales and Marketing Leaders Are Getting the Most from Generative AI showcases how top companies are deploying generative AI at scale to gain a competitive edge, highlighting key strategies for leveraging AI in sales and marketing operations. AI-Powered Productivity. A Second Brain for Teams Discover Taskade, the AI-powered productivity platform for you and your teams. Unlock the power of generative workflows, task automation, connected knowledge, and real-time collaboration in a single, unified workspace. Work faster and smarter with AI assistance for tasks, notes, mind maps, and more. Embrace the future of productivity. Accessible on all devices. 🌐 ✨ 🐑 LEADING THE WAY Exploring the forefront of AI advancements, this leadership section delves into strategic implementations across industries. From enhancing data management and open-source AI initiatives to scaling AI within organizations and revolutionizing long-term investment strategies, discover how leaders are leveraging these technologies for competitive advantage and operational efficiency. Mastering AI Data Management: How World Wide Technology, NetApp, and Nvidia Drive Enterprise Success discusses the integration of AI solutions in modern data centers, emphasizing the collaboration between NetApp and Nvidia to provide scalable and secure data management strategies for enterprises. IBM Moves Ahead with Open-Source Multi-Model AI Strategy outlines IBM's commitment to open-source AI, detailing the expansion of its Watsonx platform with new AI assistants and enhanced support for third-party models to drive enterprise adoption. Global CIOs Geared Up to Scale AI, but Organizations Aren't as Ready reveals that while AI adoption is a top priority for CIOs, organizational readiness and security challenges hinder rapid scaling, highlighting the need for strategic alignment and resource investment. How AI Influences Long-Term Investment Strategies explores how AI transforms investment strategies by providing predictive analytics, optimizing risk assessment, and enabling investors to make data-driven decisions for long-term success. Frame AI Releases Enterprise API to Enable Companies to Build Composable AI Strategies introduces Frame AI's new enterprise API, designed to integrate with existing systems, enabling proactive AI-driven insights and streamlining data analysis for improved business outcomes. MAXIMIZE YOUR REACH WITH 7WDATA SPONSORSHIP * Newsletter & Social Media: Boost your visibility among 50K+ newsletter subscribers and 250K social media followers in the data and tech sectors. High engagement guaranteed with a 50% open rate and 4% CTR. * Podcast Feature: Partner with our 'Data Strategy Guru' podcast for in-depth exposure to a dedicated audience. * Analytics Directory: Get your brand listed on 7wData.be, directly in front of industry decision-makers like CIOs, CTOs, and CEOs. * Targeted Impact: Reach influential professionals transforming their companies into data-driven enterprises. Seize this opportunity to elevate your brand in a niche, dynamic market. Ready to discuss how we can collaborate to achieve your marketing goals? Click Here » for more Sponsorship INFO Generative AI Business Applications: An Executive Guide with Real-Life Examples and Case Studies Over 70 real-world case studies and applications across 12 different industries and 11 departments, our book fills a critical knowledge gap for business leaders and practitioners by providing examples of generative AI in action. The case studies discuss AI risks, implementation considerations, generative AI operations, AI ethics, and trustworthy AI. FEED FORWARD Do you have an interesting story to share, please reach out to us by sending a DM on twitter: @yvesmulkers HOW WAS TODAY'S NEWSLETTER? Your feedforward helps us get better and brings you more value * ⭐️⭐️⭐️⭐️⭐️ Epic, spot on * ⭐️⭐️⭐️ Mediocore * ⭐️ Not my style TUNE IN Don’t like reading, and still want to learn more, we got you hanging…. Tune into our Data Strategy Gurus podcast. 📺 YouTube.com/@7wdata 🎙 7wdata.be/podcast Was this email forwarded to you? Sign up here KEEP READING RESPONSIBLE AI: INSIGHTS AND INNOVATIONS Learn, Adapt, Succeed AI’S BROAD IMPACT: DREMIO, TIKTOK, SAUDI Data, Marketing, Ambition AI REVOLUTION: NEW ROLES AND REALITIES AI, Talent, and Siri View more Ins7ghts Home Posts Account Upgrade Manage Subscription Referrals © 2024 Ins7ghts 7wData. Privacy Policy Terms of Use Powered by beehiiv