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Modern Political Campaigns


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 * A NEW BOOK BY MICHAEL D. COHEN, PH.D. ABOUT HOW CAMPAIGNS ARE ORGANIZED, THE
   STATE-OF-THE-ART TOOLS OF THE TRADE, AND HOW SOME OF THE MOST INTERESTING
   PEOPLE IN POLITICS GOT THEIR BIG BREAKS. PUBLISHED BY ROWMAN & LITTLEFIELD.

 * ORDER NOW
   
   IF YOU'VE PRE-ORDERED THE BOOK THROUGH ANY OF THE BOOKSELLERS BELOW OR
   DIRECTLY THROUGH ROWMAN & LITTLEFIELD PUBLISHERS, WE'RE OFFERING A FREE
   SIGNED BOOKPLATE AS A SPECIAL THANK YOU. PLEASE SEND AN EMAIL WITH PROOF OF
   PURCHASE AND PERSONALIZATION PREFERENCES TO THIS EMAIL ADDRESS.
   
   


 * ERIK MILMAN
   
   
   MILLMAN RESEARCH AND CONSULTING
   
   I HIGHLY RECOMMEND THAT ANYBODY WITH AN INTEREST IN LEARNING AND
   UNDERSTANDING HOW TO RUN POLITICAL CAMPAIGNS READ DR. MICHAEL COHEN'S BOOK.
   AS A SEASONED POLITICAL PROFESSIONAL, HE TRULY UNDERSTANDS THE NUTS AND BOLTS
   OF RUNNING MODERN DAY POLITICAL CAMPAIGNS. HIS INTERVIEWS WITH POLITICAL
   PROFESSIONALS AS WELL AS HIS OWN INSIGHTS WILL BRING THE RUNNING OF
   MODERN-DAY CAMPAIGNS TO LIFE FOR HIS READERS. POLITICAL CAMPAIGNS ARE WHAT
   MAKES OUR DEMOCRACY WORK IN THIS COUNTRY.
   
   Order the Book
   
   
   MARK SALTER
   
   
   SENIOR ADVISER, MCCAIN FOR PRESIDENT, AND BEST-SELLING AUTHOR
   
   MICHAEL COHEN HAS WRITTEN A PERCEPTIVE, LUCID AND ENTERTAINING ACCOUNT OF HOW
   POLITICAL CAMPAIGNS ACTUALLY OPERATE, AND GIVES THE READER A MUCH MORE
   REALISTIC FRAMEWORK FOR VIEWING CONTEMPORARY POLITICS THAN CAN BE GAINED FROM
   MOST ACADEMIC ANALYSES OR THE CONVENTIONAL WISDOM NARRATIVES MANY IN THE
   MEDIA RELY ON. MOST USEFULLY, HE PROVIDES AN INSIGHTFUL EXAMINATION OF THE
   MODERN TRANSITION FROM PERSUASION TO TURNOUT STRATEGIES IN POLITICAL
   CAMPAIGNS, AND ITS IMPACT ON THE HEALTH OF OUR REPUBLIC.
   
   Order the Book
   
   
   CELINDA LAKE
   
   
   PRESIDENT, LAKE RESEARCH PARTNERS AND POLLSTER FOR JOE BIDEN FOR PRESIDENT
   
   MODERN POLITICAL CAMPAIGNS IS A CONTRIBUTION TO HELPING PEOPLE WHO ARE
   INTERESTED IN POLITICS AND CAMPAIGNS TO UNDERSTAND HOW IT REALLY WORKS.
   MICHAEL COHEN’S BOOK GOES BEYOND THE ACADEMIC LITERATURE, LAYING OUT IN GREAT
   DETAIL HOW MODERN TECHNOLOGY HELPS US BETTER UNDERSTAND, REACH, AND MOTIVATE
   VOTERS AS WELL AS LIVE UP TO OUR HEIGHTENED RESPONSIBILITIES AND IDEALS.
   
   Order the Book
   
   
   TONY FABRIZIO
   
   
   PARTNER, FABRIZIO LEE AND POLLSTER FOR DONALD J. TRUMP FOR PRESIDENT
   
   FOR ANYONE WHO WANTS TO GAIN AN UNDERSTANDING OF HOW TECHNOLOGY HAS
   REVOLUTIONIZED MODERN POLITICS AND POLITICAL CAMPAIGNS, MICHAEL COHEN’S BOOK
   IS A MUST READ.
   
   Order the Book
   
   
   DORA KINGSLEY VERTENTEN, PH.D.
   
   
   PROFESSOR, USC SOL PRICE SCHOOL OF PUBLIC POLICY AND FACULTY COORDINATOR,
   MASTER IN PUBLIC ADMINISTRATION ONLINE
   
   READING MICHAEL COHEN’S SURVEY OF POLITICAL CAMPAIGN TECHNIQUES AND TALENTS
   IS LIKE STEPPING INTO A FIELD OF DREAMS FOR ANYONE SEEKING TO DETERMINE IF
   THEIR FUTURE LIES IN POLITICS, POLITICAL SCIENCE, PUBLIC AFFAIRS AND
   ADMINISTRATION. FO ANYONE INTERESTED IN LEARNING HOW PUBLIC POLICY GETS MADE,
   THIS IS THE TEXTBOOK THAT HAS BEEN MISSING FROM OUR CURRICULUM.
   
    
   
   STUDENTS, TEACHERS, ACTIVISTS, AND LEADERS ALIKE WILL APPRECIATE THAT THE
   DIGITAL LANDSCAPE AND ADVANCED TECHNOLOGY APPLICATIONS HIGHLIGHTED IN COHEN’S
   POLITICAL NARRATIVE ARE THE SAME THAT DRIVE TODAY’S IMPORTANT SOCIAL JUSTICE
   AND SUSTAINABILITY MOVEMENTS. READING THIS WORK WILL HELP SO MANY TO HAVE A
   GREATER IMPACT FOR GOOD.
   
   Order the Book
   
   
   RON FAUCHEUX, PH.D.
   
   
   AUTHOR AND POLITICAL ANALYST, FORMER PUBLISHER OF CAMPAIGNS & ELECTIONS
   MAGAZINE AND MEMBER OF THE LOUISIANA HOUSE OF REPRESENTATIVES
   
   MODERN POLITICAL CAMPAIGNS COMBINES ACADEMIC AND PRACTICAL PERSPECTIVES TO
   EXPLAIN HOW MODERN CAMPAIGNS USE PROFESSIONALISM AND TECHNOLOGY. THIS VOLUME
   LOOKS AT CAMPAIGN PLANNING AND MANAGEMENT, MEDIA, FUNDRAISING, RESEARCH AND
   POLLING, IT ALSO EXAMINES WHY MANY OF TODAY’S CAMPAIGNS PRIORITIZE TURNOUT
   OVER PERSUASION AND WHAT THAT MEANS FOR FUTURE ELECTIONS AND DEMOCRACY.
   
   Order the Book
   
   
   TEVI TROY, PH.D.
   
   
   SENIOR FELLOW, BIPARTISAN POLICY CENTER, PRESIDENTIAL HISTORIAN, AND FORMER
   WHITE HOUSE AIDE
   
   MICHAEL COHEN HAS WRITTEN A FASCINATING, READABLE, HUMOROUS AND HELPFUL LOOK
   AT THE KEY ASPECTS OF MODERN POLITICAL CAMPAIGNS. AS BOTH A PRACTITIONER AND
   A THEORETICIAN, COHEN KNOWS CAMPAIGNS COLD. AFTER READING HIS BOOK, YOU WILL
   AS WELL.
   
   Order the Book
   
   
   AMY MELI
   
   
   VICE PRESIDENT, GRASSROOTS CONSULTING, ARISTOTLE
   
   > > PEOPLE LOOKING FOR A SOUP-TO-NUTS GUIDE TO RUNNING CAMPAIGNS NEED LOOK NO
   > > FURTHER. MICHAEL COHEN PROVIDES THE PERFECT BLEND OF THEORETICAL
   > > KNOWLEDGE AND ON-THE-GROUND EXPERTISE TO GUIDE ANYONE LOOKING TO ENTER
   > > THE WORLD OF POLITICAL CAMPAIGN MANAGEMENT.
   
   Order the Book
   
   
   LISA SPIES
   
   
   PRESIDENT, THE LS GROUP
   
   MOST BOOKS ABOUT MONEY IN POLITICS TAKE A CYNICAL VIEW THAT IS WRONG AND
   MAKES THE SYSTEM WORSE. MICHAEL COHEN’S REFRESHINGLY CANDID MODERN POLITICAL
   CAMPAIGNS SHOWS THE PRACTICAL SIDE OF POLITICAL FUNDRAISING. HE DEMONSTRATES
   THAT IT IS GOOD BUSINESS AND GOOD POLITICS FOR FUNDRAISERS TO RETAIN THEIR
   ETHICS WHILE WORKING TO PROVIDE CAMPAIGNS THE RESOURCES THEY NEED TO COMPETE
   AND WIN.
   
   Order the Book
   
   
   BRUCE MEHLMAN
   
   
   FOUNDER, MEHLMAN CASTAGNETTI
   
   
   ROSEN & THOMAS
   
   MICHAEL COHEN HAS WRITTEN A BOOK THAT IS RARE IN POLITICS. IT IS BOTH
   PRACTICAL AND ASPIRATIONAL, CONCLUDING THAT TECHNOLOGY INNOVATIONS ARE BOTH
   THE CAUSE OF DIVISION AND OUR POTENTIAL SALVATION. IT'S A MUST-READ FOR ALL
   POLITICAL PROFESSIONALS WHO WORK TO ELECT CANDIDATES AND HELP THEM MOVE THE
   NATION FORWARD ONCE IN OFFICE.
   
   Order the Book
   
   
   ZAC MOFFATT
   
   
   CEO, TARGETED VICTORY
   
   THE OBAMA CAMPAIGN OPTING OUT OF PUBLIC FUNDING IN 2008 SUPERCHARGED THE
   PROFESSIONALIZATION OF POLITICS THROUGH THE DEMOCRATIZATION OF PARTICIPATION
   AND ACTIVATION. THE COMBINATION OF MORE RESOURCES AND THE INABILITY OF THE
   TRADITIONAL GATEKEEPERS TO STAY CURRENT WITH THE WORLD AROUND THEM, HAS
   FUNDAMENTALLY CHANGED HOW CAMPAIGNS ARE WAGED AND WON, AND A NEW GENERATION
   OF DECISION MAKERS HAS EMERGED. DR. MICHAEL COHEN HAS MANAGED TO CAPTURE JUST
   HOW MUCH PROFESSIONALISM, TECHNOLOGY, AND SPEED HAVE REVOLUTIONIZED ELECTIONS
   AND THE POTENTIAL IMPLICATIONS GOING FORWARD.
   
   Order the Book
   
   
   JEFF BERKOWITZ
   
   
   FOUNDER & CEO, DELVE DC
   
   DR. COHEN HAS LONG BROUGHT HIS ENTHUSIASM AND SHARP INSIGHT OF POLITICAL
   CAMPAIGNS INTO BOARD ROOMS AND CLASSROOMS ALIKE. THIS BOOK IS A VALUABLE
   COMPENDIUM OF THE WISDOM HE HAS GARNERED BOTH AS A PRACTITIONER AND FROM THE
   FORWARD LOOKING LEADERS HE REGULARLY ENGAGES TO ADVANCE THE FIELD.
   
   Order the Book
   
   
   RORY MCSHANE
   
   
   PRINCIPAL, MCSHANE, LLC
   
   FOR ANYONE WHO IS LOOKING TO WORK IN POLITICAL CAMPAIGNS OR UNDERSTAND HOW IT
   REALLY WORKS, MODERN POLITICAL CAMPAIGNS BY MICHAEL COHEN IS THE BOOK TO READ
   RIGHT NOW.
   
   Order the Book
   
   
   STEVE MALTER, PH.D.
   
   
   SENIOR ASSOCIATE DEAN OF EXPERIENTIAL LEARNING & STRATEGIC PROGRAMS AND
   SENIOR LECTURER IN MANAGEMENT, WASHINGTON UNIVERSITY IN ST. LOUIS
   
   IN MODERN POLITICAL CAMPAIGNS, MICHAEL COHEN COMBINES HIS WEALTH OF
   EXPERIENCE AS BOTH AN ACADEMIC AND PRACTITIONER TO THE EVOLUTION AND FUTURE
   OF CAMPAIGNS. HIS INSIGHTS AND EXAMPLES PROVIDE ASPIRING PROFESSIONALS WITH A
   COMPREHENSIVE UNDERSTAND OF HOW CAMPAIGNING HAS EVOLVED AND THE FUTURE OF
   CAMPAIGNS. I HAVE WITNESSED HIS ABILITY TO DO THIS AS A GUEST LECTURES IN
   SEVERAL OF MY COURSES OVER THE YEARS EXAMINING THE INTERSECTION OF
   ENTREPRENEURSHIP AND POLITICS.
   
   Order the Book
   
   
   JESSE THOMAS
   
   
   CEO & FOUNDER, JESS3
   
   MIKE IS A "MAD POLITICAL SCIENTIST" AND HIS BOOK PERFECTLY CAPTURES THE
   NEVER-ENDING CAMPAIGN IN THIS DIGITAL ERA.
   
   Order the Book
   
   
   RICHARD L. ANDERSON
   
   
   CHAIRMAN, REPUBLICAN PARTY OF VIRGINIA
   
   AS A MEMBER OF THE VIRGINIA STATE LEGISLATURE FOR THE BETTER PART OF A
   DECADE, I KNOW FIRST-HAND THAT MODERN POLITICAL CAMPAIGNS IS THE MISSING
   MANUAL FOR CANDIDATES, CONSULTANTS, AND ACTIVISTS FOR ALL RACES AT ALL LEVELS
   — THE GO-TO HANDBOOK FOR THOSE OF US WHO WORK IN STATE AND LOCAL GOVERNMENT.
   
   Order the Book
   
   
   FRANK TERRAFERMA
   
   
   DIRECTOR OF HOUSE CAMPAIGNS, REPUBLICAN PARTY OF FLORIDA
   
   A FANTASTIC READ TO UNDERSTANDING THE INTRICACIES OF CONTEMPORARY CAMPAIGNS.
   DR. COHEN'S WORK LEAVES NO STONE UNTURNED IN TACKLING THE SUBJECT WITH PLENTY
   OF PRAGMATIC EXAMPLES, TAKING READERS ON A JOURNEY OF EXPLORATION BEHIND THE
   CURTAIN OF 21ST-CENTURY CAMPAIGNS.
   
   Order the Book
   
   
   AARON EVANS
   
   
   CEO, WRS
   
   THERE IS NO BETTER PERSON TO ADDRESS TECHNOLOGY AND PROFESSIONALISM IN
   CAMPAIGNS THAN MICHAEL COHEN. MICHAEL PROVIDES GREAT INSIGHT INTO MODERN
   CAMPAIGNING AND THIS BOOK WILL QUICKLY BECOME A MUST READ FOR POLITICAL
   PROFESSIONALS AND PUBLIC POLICY STUDENTS ALIKE. IT’S A FRESH LOOK AT A
   TIMELESS ART — WINNING ELECTIONS.
   
   Order the Book
   
   
   ALAN ROSENBLATT, PH.D.
   
   
   PARTNER, UNFILTERED MEDIA AND
   
   
   PARTNER, TURNER 4D
   
   “MORE THAN JUST ADDING CHAPTERS FOR DISCUSSING DATA, DIGITAL, AND SOCIAL TO
   THE USUAL ARRAY OF CHAPTERS ON RUNNING A CAMPAIGN, MODERN POLITICAL CAMPAIGNS
   EXPLORES HOW NEW TECHNOLOGIES CHANGE THE WAY WE CONDUCT EVEN THE MOST
   TRADITIONAL OF CAMPAIGN TACTICS—ESPECIALLY OPINION RESEARCH, EARNED MEDIA,
   PAID MEDIA, AND ORGANIZING. LITERALLY EVERY PART OF THE MODERN POLITICAL
   CAMPAIGN LEVERAGES TECHNOLOGY TO DO IT BETTER THAN IT WAS DONE IN THE PAST.
   THAT IS WHAT MAKES THIS BOOK AN ESSENTIAL READ.
   
   Order the Book
   
   
   GARRISON COWARD
   
   
   FORMER CANDIDATE FOR VIRGINIA HOUSE OF REPRESENTATIVES
   
   THIS BOOK IS AN INCREDIBLE OPPORTUNITY AND MUST READ FOR ANYONE WHO IS
   INTERESTED IN HOW TO RUN A CAMPAIGN IN THE 21ST CENTURY. DR. COHEN IS A
   MASTER AT INTUITIVELY EXPLAINING ALL FACETS OF HOW TO RUN A PROFESSIONAL
   WINNING CAMPAIGN.
   
   Order the Book
   
   
   ERIK MILMAN
   
   
   MILLMAN RESEARCH AND CONSULTING
   
   I HIGHLY RECOMMEND THAT ANYBODY WITH AN INTEREST IN LEARNING AND
   UNDERSTANDING HOW TO RUN POLITICAL CAMPAIGNS READ DR. MICHAEL COHEN'S BOOK.
   AS A SEASONED POLITICAL PROFESSIONAL, HE TRULY UNDERSTANDS THE NUTS AND BOLTS
   OF RUNNING MODERN DAY POLITICAL CAMPAIGNS. HIS INTERVIEWS WITH POLITICAL
   PROFESSIONALS AS WELL AS HIS OWN INSIGHTS WILL BRING THE RUNNING OF
   MODERN-DAY CAMPAIGNS TO LIFE FOR HIS READERS. POLITICAL CAMPAIGNS ARE WHAT
   MAKES OUR DEMOCRACY WORK IN THIS COUNTRY.
   
   Order the Book
   
   
   MARK SALTER
   
   
   SENIOR ADVISER, MCCAIN FOR PRESIDENT, AND BEST-SELLING AUTHOR
   
   MICHAEL COHEN HAS WRITTEN A PERCEPTIVE, LUCID AND ENTERTAINING ACCOUNT OF HOW
   POLITICAL CAMPAIGNS ACTUALLY OPERATE, AND GIVES THE READER A MUCH MORE
   REALISTIC FRAMEWORK FOR VIEWING CONTEMPORARY POLITICS THAN CAN BE GAINED FROM
   MOST ACADEMIC ANALYSES OR THE CONVENTIONAL WISDOM NARRATIVES MANY IN THE
   MEDIA RELY ON. MOST USEFULLY, HE PROVIDES AN INSIGHTFUL EXAMINATION OF THE
   MODERN TRANSITION FROM PERSUASION TO TURNOUT STRATEGIES IN POLITICAL
   CAMPAIGNS, AND ITS IMPACT ON THE HEALTH OF OUR REPUBLIC.
   
   Order the Book
   
   
   
 * 

 * MEDIA
   
   
   
   REAL CLEAR POLITICS
   
   BOOK REVIEW
   
   "[Modern Political Campaigns is an] accessible-yet-enlightening book for
   aspiring political professionals, but also for any reader who wants to go
   deeper into the methods used by political experts." (Link)
   
   DIGITAL POLITICS PODCAST
   
   HOW COVID CHANGED CAMPAIGNS
   
   In this wide-ranging discussion, Dr. Cohen connects many of the campaign and
   advocacy activities that are changing as a result of the move to a digital
   campaign environment. (Apple | Spotify)
   
   PRO POLITICS PODCAST
   
   MODERN POLITICAL CAMPAIGNS
   
   Dr. Cohen chats with fellow pollster Zac McCrary on the changes in the
   industry over the past 25 years as well as his experience as a political pro,
   professor, app developer, and author. (Apple | Spotify)
   
   MEET THE PRESS
   
   THE CHUCK TODDCAST
   
   Dr. Cohen spends a half hour with fellow self-described "campaign nerd" MTP
   Moderator Chuck Todd on how we got here and the future of modern elections.
   (Apple | Spotify)
   
   SIRUSXM P.O.T.U.S.
   
   THE TRENDLINE
   
   Dr. Cohen joins fellow pollster Kristen Soltis Anderson in a wide-ranging
   discussion about how professionalism, technology, and speed have supercharged
   political campaigns. (Link)
   
   CAMPAIGNS & ELECTIONS
   
   FUTURE OF POLITICAL FUNDRAISING
   
   In an exclusive excerpt from the book, Dr. Cohen maps out how political
   fundraising is evolving and how that will change the future of modern
   political campaigns all over the world. (Link)
   
   THE BUSINESS OF POLITICS
   
   BREAKING INTO THE PROFESSION
   
   Dr. Cohen shares his experience in how the business has evolved and how to
   join the growing legion of politicos and activists who work in campaigns and
   public affairs full-time. (Apple | Spotify)
   
   THE POLITICAL LIFE
   
   MODERN POLITICAL CAMPAIGNS
   
   Dr. Cohen joins Jim O’Brien of The Political Life Podcast to talk about his
   new book and how to break into modern political campaigns as a profession and
   build a career. (Apple | Spotify)
   
   POLITICS, POLITICS, POLITICS
   
   VIRGINIA GUBERNATORIAL ELECTION
   
   Dr. Cohen live pods the 2021 Virginia election results with fellow political
   junkie Justin Robert Young and chat how it will impact strategy for the
   midterm election campaigns and 2024. (Link)
   
   BEYOND POLITICS
   
   MONEYBALL FOR CAMPAIGNS
   
   Dr. Cohen talks with top former congressional staffer and campaign manager
   Matt Robison about how candidates can win if they reorient their efforts
   toward the center. (Apple | Spotify)
   
   THE HILL
   
   VIRGINIA GOVERNOR'S RACE
   
   Dr. Cohen outlines the how Glenn Youngkin's high-tech campaign for Governor
   of Virginia is outperforming political expectations, the polls, and former
   governor Terry McAuliffe. (Link)
   
   THE BULWARK
   
   BIDEN'S FALLING APPROVAL RATING
   
   Dr. Cohen puts Biden's recent political slide into historical perspective and
   looks at ways where he can recover some of his relatively high-flying
   honeymoon approval numbers. (Link)
   
   SINCLAIR BROADCASTING GROUP
   
   AAPOR 2020 POLLING REPORT
   
   Dr. Cohen puts the errors in 2020 public election polling into perspective
   and outlines how the AAPOR report didn't talk with campaign professionals who
   got their election calls right. (Link)
   
   FOX NEWS
   
   2024 PRE-SEASON PRESIDENTIAL CAMPAIGN
   
   Dr. Cohen talks with Fox News Correspondent Mark Meredith about how
   pre-announcement events like the Faith and Freedom conference are important
   in framing the GOP primary contest. (Link)
   
   EU CAMPAIGN PLAYBOOK
   
   INTERNATIONAL POLITICAL CAMPAIGNS
   
   Dr. Cohen joins the Clubhouse room to discuss the differences between U.S.
   and E.U. political campaigns and his new book, Modern Political Campaigns.
   Room opens July 7 at noon ET. (Link)
   
   SOCIAL MEDIA AND POLITICS
   
   MODERN POLITICAL CAMPAIGNS
   
   Dr. Cohen talks with Dr. Michael Bossetta, Communication Professor at Lund
   University in Sweden, about the effective use of data and social media in
   political campaigns. (Apple | Spotify)
   
   INSIDER
   
   2024 GOP PRESIDENTIAL POWER RANKINGS
   
   Dr. Cohen helps readers understand the current muddled state of the GOP, the
   race for the 2024 nomination, and how the ties to former President Donald
   Trump might change. (Link)
   
   TECHTARGET Q&A
   
   ELECTION DATA REVOLUTIONIZES CAMPAIGNS
   
   In the book's launch-day interview with Eric Avidon, Dr. Cohen discusses the
   data revolution in politics and how it has helped campaigns integrate new
   sources with traditional polling. (Link)
   
   NEXSTAR TV
   
   SUPREME COURT NIXES CA DONOR DISCLOSURE
   
   Dr. Cohen discusses the implications for future political campaigns in the
   wake of the July 2021 Supreme Court decision to overrule the State of
   California's charitable contribution disclosure laws. (Link)
   
   MAGĦKOM (MALTA)
   
   2020 PRESIDENTIAL CAMPAIGN
   
   Dr. Cohen helps an international audience understand what happened in the
   2020 U.S. Presidential Election and what it means how campaigns are conducted
   and the future of democracy. (Link)
   
   POLICY INFLUENCER PLAYBOOK
   
   CAMPAIGN STRATEGY AND PUBLIC AFFAIRS
   
   Dr. Cohen shares a behind the scenes look at digital campaign innovations
   during the 2020 pandemic and presidential election, and how policy
   influencers can use them for advocacy. (Apple | Spotify)

 * 

 * SPOTIFY PLAYLIST
   
   FROM CARTER TO BIDEN, 40+ YEARS OF PRESIDENTIAL CANDIDATE WALK-UP SONGS AND
   MODERN POLITICAL CAMPAIGNS AUTHOR PODCAST INTERVIEWS
   
   

 * AUTHOR
   
   
   
   MICHAEL D. COHEN, PH.D.
   
   
   
   Michael is CEO of Cohen Research Group a leading political, public affairs,
   and corporate research firm. He publishes the pioneering and award-winning
   Congress in Your Pocket suite of mobile apps and teaches graduate courses at
   Johns Hopkins University on communications writing, research methods, digital
   strategy, political campaigns, and public policy. He is the author of Modern
   Political Campaigns: How Professionalism, Technology, and Speed Have
   Revolutionized Elections, published in June 2021 by Rowman & Littlefield. He
   is a three-time graduate of the University of Florida, where he earned
   degrees in political science and mass communication and was inducted into its
   leadership Hall of Fame. Learn more about Dr. Cohen at
   http://michaelcohen.us.
   
   




Copyright © 2023 Michael Cohen

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