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25% OFF


25% OFF SUMMER STYLES

For a limited time only, enjoy 25% OFF select shorts, tees and swim for the
family.

For a limited time only, enjoy 25% OFF select shorts, tees and swim for the
family.

Shop Select Styles



SUMMER-READY GIFTS WITH PURCHASE


SUMMER-READY GIFTS WITH PURCHASE

Receive an All-Inclusive Straw Hat with your $150 spend, or get the Straw Hat
plus a ST Hammock Float with a $250 spend. While supplies last.

Receive an All-Inclusive Straw Hat with your $150 spend, or get the Straw Hat
plus a ST Hammock Float with a $250 spend. While supplies last.

New for Him
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NEW FOR SUMMER '24

Springers Point Madras Plaid Long Sleeve Sport Shirt

$128.00

Sold Out


+5 more
brrr°®-eeze Heather Performance Polo Shirt

$108.00

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23 Reviews
Beach Blooms Linen Rayon Short Sleeve Sport Shirt

$105.00

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1 Reviews
Driver Coastal Geo Polo Shirt

$98.00

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Sun Washed Seersucker Bucket Hat

$39.00

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Summer Rays Short Sleeve Sport Shirt

$105.00

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Londyn Eyelet Dress

$168.00

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Sylvie Eyelet Maxi Dress

$188.00

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Meadow Lawn Blouse

$118.00

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Alain Garden Splendor Pant

$128.00

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Imogen Double Cloth Top

$78.00

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Mary Ellen Short

$88.00

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Explore the drop


COOL? VERY.


COOL? VERY.

Lightweight and built to stand the heat, our Coastal Breeze collection keeps you
cool and fresh from sun up to sun down.

Lightweight and built to stand the heat, our Coastal Breeze collection keeps you
cool and fresh from sun up to sun down.

Shop the Collection



Shop His Summer Prints



Shop Her Summer Prints


SUMMER BEST SELLERS

 * T3 Gulf 9" Performance Short
   Southern Tide
   $89.50 $67.12
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   Original Skipjack Short Sleeve T-Shirt
   Southern Tide
   $48.00 $36.00
 * Channel Marker 7" Short
   Southern Tide
   $79.50 $59.62
 * +5 more
   brrr°®-eeze Heather Performance Polo Shirt
   Southern Tide
   $108.00
 * Driver Verdae Stripe Polo
   Southern Tide
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 * The Seaport Davenport Stripe Tee
   Southern Tide
   $58.00 $43.50
 * Charleston Blazer
   Southern Tide
   $295.00
 * +5 more
   brrr°-eeze Meadowbrook Stripe Polo
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   Skipjack Polo Shirt
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 * Jack Performance Pant - Sandstone Khaki
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 * Channel Marker 9" Short
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   $79.50 $59.62
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   brrr°-eeze Beattie Stripe Performance Polo
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   $108.00
 * Jack Performance Pant - Dark Seas
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   $135.00
 * brrr°die 10" Performance Short
   Southern Tide
   $108.00
 * Sun Farer 6" Short
   Southern Tide
   $69.50 $52.12
 * +6 more
   brrr°®-die 8" Performance Short
   Southern Tide
   $108.00
 * Charleston Denim Jeans - Medium Wash
   Southern Tide
   $135.00
 * +7 more
   Team Colors Driver Spacedye Polo Shirt
   Southern Tide
   $95.00
 * Intercoastal Performance Pant - True Navy
   Southern Tide
   $135.00
 * brrr°®eeze Desmond Stripe Polo
   Southern Tide
   $99.50





THE SOUTHERN EDIT

Go to the blog
style-guide
travel
The Ultimate Spring Break Packing List 5 min read
style-guide
Southern Tide's Easter Edit: Preppy Pastels & Coastal Comfort 5 min read
style-guide
Research-Backed Tips on What to Wear on a First Date 5 min read

The Ultimate Spring Break Packing List 5 min read
style-guide
Southern Tide's Easter Edit: Preppy Pastels & Coastal Comfort 5 min read
style-guide
Research-Backed Tips on What to Wear on a First Date 5 min read


AS SEEN IN




#FOLLOWTHETIDE




S
sarahgtucker

03/05/24
My Florida boys 💙💙💙 📷 alisiathompson_photo #followthetide southerntide 🐟
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1

1
4.7 4.7 star rating


SOLID SWIM TRUNK

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C
02/15/23
CAROLINE



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0

0
4.4 4.4 star rating


EVELYN SEERSUCKER TIERED DRESS

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J
jillian_eversole

03/25/23
Meet your newest favorite wardrobe staple: the prettiest little white dress from
southerntide. This beauty boasts a classic seersucker stripe, flirty ruffles on
the shoulders, and the most versatile silhouette that can be styled over a
swimsuit after a long day at the beach or with heels and a cocktail in hand for
a warm night out with girlfriends. What makes her even more marvelous? She’s 25%
off right now as part of Southern Tide’s sitewide Friends & Family Sale!
#STPartner
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0

0
5.0 5.0 star rating


BOYS SKIPJACK POLO SHIRT

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S
shopsandestin

07/06/22
Climb your way to best dressed, one southerntide polo at a time! 👕
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0

0
4.9 4.9 star rating


JACK PERFORMANCE PANT - GREY

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5.0 5.0 star rating


DRIVER CHANGE YOUR ALTITUDE PRINTED POLO

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5.0 5.0 star rating


BOWLINE PERFORMANCE VEST

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D
dillon_staples

10/18/23
Just trying not to think in my backswing 📸: hugofilmco - - - #golf #monterey
#southerntide #pebblebeach
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0

0
A
alexandra.b.moss

06/22/23
Summer in southerntide, on my blog today at AlexandraMoss.com (tap the link in
my bio to read). 💙 #liketkit shop.ltk https://liketk.it/4bZhD
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2

0
4.5 4.5 star rating


MOIRA STRIPE PERFORMANCE ROMPER - FINAL SALE

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G
grandboulevard

08/03/22
Join us southerntide #GrandBoulevard on August 7th from 11am-5pm for Teacher
Appreciation Day! Southern Tide will offer a 30% discount for teachers. Tag the
teachers in your life to let them know about this sweet deal! P.S. August 7th is
the last day of Florida's tax-free holiday!
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0

0
4.2 4.2 star rating


SUN FARER SHORT SLEEVE T-SHIRT

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D
dillon_staples

11/08/22
It’s that time of year !!❄️🌊 #southerntide #followthetide 📸: krobinsonphotos
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0

0
5.0 5.0 star rating


NIKI TEXTURE SHIRT

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GINGHAM BIKINI TOP

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GINGHAM BIKINI BOTTOM

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S
styleherstrong

04/06/23
When I saw this gingham seersucker bikini from southerntide I knew it needed to
be part of my swimsuit rotation! I love the fit, coverage, and cross back
detail! I styled it with a gauzy shirt cover-up (also from ST) and love the way
they paired perfectly together. Swipe to see Alex rocking his new favorite swim
trunks from Southern Tide. He loves the print and fit and didn’t complain once
about the lining (which if you are married, you know is one of the number one
complaints from a guy while wearing swim trunks 😂). Linking our swimsuits along
with some other Southern Tide favorites over on StyleHerStrong and the shop.ltk
app 👉 https://liketk.it/46iRF #followthetide #southerntide
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0

0
4.8 4.8 star rating


SUNNY DUNES SUN FARER POLO SHIRT

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D
dillon_staples

09/29/23
Just what the doctor ordered - - - #followthetide #southerntide #amalfi
#amalficoast #positano #italy #italytravel #travel
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D
dillon_staples

06/30/23
This is a special place. I grew up driving by this ranch, admiring from afar.
Over 50 acres of equestrian property with a historic 4,000ft home. If you want
more information about one of the most iconic properties on the Monterey
Peninsula, please reach out. 1014 Monterey Salinas Highway 5 bed, 6 bath,
$6,599,000 Link in bio!
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0

0
4.8 4.8 star rating


MILANI TEXTURE DRESS

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S
styleherstrong

10/30/23
‘Just around the river bend’ there is beautiful fall foliage waiting… 🍂🍁 I
start posting holiday content on November 1st, but just know-if my heart were a
season, it would definitely be fall. So sad to see it go this year. 🍂🍁 Linked
our outfits for you here 👉 https://liketk.it/4mlSQ #ltkfall #followthetide
#stowevermont #vermontfall #ltkseasonal #ltktravel
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0

0


BOYS COASTAL PASSAGE DEARVIEW PLAID LONG SLEEVE SPORT SHIRT

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4.9 4.9 star rating


ARDEN REVERSIBLE QUARTER ZIP

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M
morganmcak

10/24/23
Dad of the year. Gosh we love you so… still not quite sure how he does it all.
He’s the best sandwich maker, lunch packer, bus driver, and coach. He rarely
complains (out loud) and loves when he gets to match his boys. 😜 Thanks for
spoiling us all, and letting me sleep in kruliskyjames. You win all of the
trophies. Thank you southerntide for dressing my wild Kru in all of the handsome
fall essentials. Our go to, year round! Follow my shop Morgan Krulisky on the
shop.LTK app to shop this post and get my exclusive app-only content!
https://liketk.it/4lU8y : : : #mykruofboys #pagingdrkrulisky #cliffhouse
#fallwardrobe #boymom #houseofboys #ourtravelingkru
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0

0
4.9 4.9 star rating


JACK PERFORMANCE PANT - NAVY

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5.0 5.0 star rating


ABERCORN PERFORMANCE VEST

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4.7 4.7 star rating


CRUISER HEATHER MICRO-STRIPE PERFORMANCE QUARTER ZIP PULLOVER

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K
kjroy_

11/01/22
Very excited to announce my partnership with southerntide. Such a great company
with even better people, and really looking forward to working with them and
rocking the skipjack logo on the pgatour Link to press release in story!
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0

0
4.8 4.8 star rating


GWEN PLEATED PERFORMANCE SKORT

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5.0 5.0 star rating


KELSEA QUILTED HEATHER PULLOVER

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N
newenglandstyleguide

10/16/23
New England fall with my boys #southerntide #newenglandfall #fallstyles
#tennisskirt #sweaterweather #adidassamba #meandmydog #newenglanddog #dogmomaf
#twinningwithmydog southerntide
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0

1
4.8 4.8 star rating


BRRR°®-DIE 8" PERFORMANCE SHORT

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5.0 5.0 star rating


ETERNAL HOPTIMIST INTERCOASTAL SHORT SLEEVE BUTTON DOWN SPORT SHIRT

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S
styleherstrong

08/12/23
Weekends are for the grill masters. Not sure if Alex is teaching Lane solid life
skills or how to win over the ladies when he’s older 😅 but either way it sure
is fun to watch these two together. Lane’s cute grill that helps him perfect his
fine motor skills is from hearthsong_toys and you already know how much we love
his outfit from courtside.kids Alex’s outfit is from southerntide and he loves
his favorite grilling shirt, The Eternal Hoptimist button down. Southern Tide is
having a great sale right now! Get 25% off select styles (for men and women)
with code: SAIL25 #followthetide #courtsidekids #fathersontime #ltkfamily
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0

0
5.0 5.0 star rating


CRUISER HEATHER MICRO STRIPED PERFORMANCE QUARTER ZIP PULLOVER

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5.0 5.0 star rating


ABERCORN PERFORMANCE VEST

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4.9 4.9 star rating


THE EXCURSION PERFORMANCE JOGGER

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B
belleoftheball45

10/06/22
A little dose of mens fall style for your feed! 💙Jax has been loving these
joggers from southerntide that can be styled so many ways! 🍂Use code
‘ABIGAIL20’ for 20% off your order until 10/7! Shop Jax’s fall favorites from
southerntide here: https://liketk.it/3R60N #southerntide #partner
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JOSETTE MIXED MEDIA FULL ZIP JACKET

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02/15/23
CAROLINE



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CORA BRRR°®-ILLIANT TIE BACK TANK

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NEELEY BRRR°® PERFORMANCE SHORT

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#southerntide


Introducing brrr°®-illiant from southerntide 🐟 this new collection will keep
you cool even when Florida heats up! It has cooling minerals, active wicking and
maximized airflow. Plus I’m a big fan of the fit! #southerntide #followthetide
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HEATHER OUTBOUND QUARTER ZIP

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styleherstrong

10/20/23
When Alex and I first started dating. He hated pictures; taking them, being in
them, you name it. Unfortunately for him he married a photo-obsessed girl who
spent her childhood scrapbooking and formative college years blogging 😂 on
Blogspot (IYKYK). After being together for twelve years, this guy now shoots all
my content (isn’t he awesome!?) and doesn’t mind sneaking in a few pictures
himself…especially if he’s wearing southerntide 🫶 Alex will be the first to
tell you how much he adores this brand. Whether he’s golfing on a hot July day
or scaling a mountain to get the perfect fall foliage view in Vermont,
southerntide always has the best styles that he reaches for over and over again.
Linking his favorite fall looks from southerntide for you on my stories and on
my shop.ltk profile 👉 https://liketk.it/4lDk9 #followthetide #ltkmens
#southerntide
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wyattgree

06/30/23
Till next time✌🏽
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styleherstrong

06/22/23
I may not always be under par but at least I look the part thanks to
southerntide and I am working hard at my golf game so I can hopefully beat Alex
before the end of summer 😅 Our outfits would be perfect for a 4th of July golf
tournament, tennis round robin, or just as a casual patriotic look! I love the
‘Backyard BBQ’ print of Alex’s golf shirt! Linked our favorite picks from
southerntide on the blog, stories, and shop.ltk 👉 https://liketk.it/4c1JJ
#followthetide #southerntide
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styleherstrong

07/01/23
Red❤️, Woof 🐶, and Blue 💙 Hope you are enjoying your holiday weekend friends!
Hoping that there are s’mores and more of this patriotic lounge set from
southerntide in my future 🇺🇸🤞 Linked my favorite loungewear from southerntide
over on my shop.ltk profile 👉 https://liketk.it/4d2kC #followthetide
#southerntide #4thofjulyweekend
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styleherstrong

10/18/23
In my cozy girl era 🍁🍂 This outfit has been my go-to all fall! I love the
quarter zip sweater (that comes in two colors) and am I a wide-leg pants with
sneakers girl now!? Thank youuuu Gen-Z! 😂 Just wishing I still had the views
from our stay at omnimountwashington Linking my whole look from southerntide for
you on my stories and the shop.ltk app 👉 https://liketk.it/4lae3 #followthetide
#southerntide #ltkfall #ltkfallstyle #tkl #newenglandfall #ltkseasonal
#sweaterweather #cozyszn
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4.4 4.4 star rating


SHORELINE PERFORMANCE PULLOVER

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wyattgree

08/21/23
Till next time⛺️
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4.8 4.8 star rating


MILANI TEXTURE DRESS

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5.0 5.0 star rating


HUCKSLEY VEST

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styleherstrong

10/09/23
Vermont is for L🍁VERS 🫶🍂🎃 Alex and I are both wearing southerntide fall
styles that took us from exploring the Green Mountains by canoe and hiking
trails to a nice lunch. I love this quilted dress and I don’t think Alex wore a
single outfit that didn’t include a southerntide style the whole time we were
away! Linked our favorite fall outfits from ST 🐟 via this link and in my
stories 👉 https://liketk.it/4kE2y #followthetide #southerntide #fallinvermont
#vermontfall #stowevermont #stowevt #fallinnewengland #leafpeeping #fallfoliage
#falloutfitideas
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styleherstrong

06/22/23
I may not always be under par but at least I look the part thanks to
southerntide and I am working hard at my golf game so I can hopefully beat Alex
before the end of summer 😅 Our outfits would be perfect for a 4th of July golf
tournament, tennis round robin, or just as a casual patriotic look! I love the
‘Backyard BBQ’ print of Alex’s golf shirt! Linked our favorite picks from
southerntide on the blog, stories, and shop.ltk 👉 https://liketk.it/4c1JJ
#followthetide #southerntide
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4.9 4.9 star rating


JACK PERFORMANCE PANT - GREY

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4.3 4.3 star rating


LISI STRIPE ACTIVE RUFFLE TANK

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5.0 5.0 star rating


AVEIRO PERFORMANCE SKORT

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4.9 4.9 star rating


DRIVER OVER CLUBBING PRINT PERFORMANCE POLO SHIRT

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styleherstrong

04/17/23
The course is officially open and we are golf season ready (although Alex is
going to see a lot more of the course than me but that means some negotiation
power for my online shopping carts 😂😎). Speaking of shopping, you can shop
these golf/tennis/activewear looks from southerntide on the blog, in my stories,
and over on my shop.ltk profile 👉 https://liketk.it/4789G Their activewear is
elite and I’m loving their new styles for spring and summer! #followthetide
#southerntide
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BRRR°®EEZE HARBOURVIEW STRIPE PERFORMANCE POLO SHIRT

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A
andrew_marrs_

08/08/23
“Now watch me hit this drive”🇺🇸
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GINGHAM RUFFLE ONE PIECE

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sarahgtucker

03/16/23
Pink and white gingham with ruffles? Sign me up southerntide 💗🤍💗🤍
#followthetide 📷 alisiathompson_photo
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4.3 4.3 star rating


LISI STRIPE ACTIVE RUFFLE TANK

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5.0 5.0 star rating


AVEIRO PERFORMANCE SKORT

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sarahgtucker

03/15/23
My most worn look lately is this adorable activewear set from southerntide
💙This look is cute whether I'm playing pickle ball, on a walk in the neighbor,
or running errands 🐟 #followthetide
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BENGAL BRRR® STRIPE INTERCOASTAL PERFORMANCE SPORT SHIRT

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4.7 4.7 star rating


CHANNEL MARKER 7" SHORT

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All summer long #followthetide
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4.9 4.9 star rating


CAROLENA STRIPED SHIRT DRESS

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#southerntide


Summer Americana Classics 🇺🇸 Dress is from: southerntide Backpack from:
austinandfowler Bow Baseball Hat from: bitsandbows Linked my whole outfit on
StyleHerStrong.com and on my shop.ltk profile 👉 https://liketk.it/3JP89
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CHARLESTON DENIM JEANS - MEDIUM WASH

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5.0 5.0 star rating


MAYWOOD PLAID FLANNEL INTERCOASTAL PERFORMANCE SPORT SHIRT

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02/15/23
CAROLINE



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BRRR°®-EEZE SHORES STRIPED PERFORMANCE POLO SHIRT

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02/15/23
CAROLINE



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4.7 4.7 star rating


SOLID SWIM TRUNK

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BALDWIN GINGHAM PRINTED SWIM TRUNK

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NIKI TEXTURE SHIRT

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SEASIDE ADVENTURE STRIPE ONE PIECE

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serena_sky

11/18/22
beautiful island🌺 beautiful crew📸📹 and a beautiful life☀️ thank you
southerntide for the life long memories made this week🐟✈️ and to my lovely
agent agentlyndzee 💕 beyond grateful🙏🏼
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KAMBRY FLUER PRINTED DRESS - FINAL SALE

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sosarahhunt

11/17/22
Loving these new arrivals from southerntide, one of my favorite coastal brands.
The perfect material for these transitional months, especially when the weather
can’t make up its mind. Dressed up or down, they can take you from work, to date
night, to holiday parties. Pair with booties, knee highs, sneaks, or clogs (my
personal fave this season), and you’re good to go for any occasion! Which one is
your favorite? Linked these pretty frocks, plus coordinating looks for the men
in your life in the shop.ltk app! #southerntide #followthetide 🐟☀️💙 📷:
jessierofferphotography
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MOIRA STRIPED PERFORMANCE ROMPER

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shadesofpinck

07/09/22
Summer Saturdays are easy!! We do sodacitysc, then we head to Lake Murray— and I
love every moment of it!! Shop our lake must haves (for baby + mommy) on
shop.ltk https://liketk.it/3JHua #pinckstyle #lakelife #summertime
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4.6 4.6 star rating


KAMRYN CHILLY MORNING DRESS

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styleherstrong

10/25/23
Already counting down the days until our visit to the White Mountains. One of my
favorite spots to visit in the fall! This plaid dress is perfect for fall, the
holidays, and beyond. Belt it, layer it, wear it with boots or loafers-it’s so
versatile and I loved how comfortable it was for a travel day from Vermont to
New Hampshire that involved a little hiking too! Linking this look from
southerntide along with other favorites for you on my stories and the shop.ltk
app 👉 https://liketk.it/4lZGs #followthetide #southerntide #ltkholiday #ltkfall
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4.3 4.3 star rating


TILLIE SUN FARER FOREVER FLORAL TIE SHOULDER ROMPER

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M
madisonpaigeevans

08/21/23
a little life lately ☀️
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5.0 5.0 star rating


CORA BRRR°®-ILLIANT TIE BACK TANK

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5.0 5.0 star rating


NEELEY BRRR°® PERFORMANCE SHORT

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#
#southerntide


Introducing brrr°®-illiant from southerntide 🐟 this new collection will keep
you cool even when Florida heats up! It has cooling minerals, active wicking and
maximized airflow. Plus I’m a big fan of the fit! #southerntide #followthetide
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collectivelycarolina

06/22/23
Rain has been in the forecast all week long, so I’ll be channeling sunnier days
in southerntide until further notice 😎☀️ • • Shop my posts through the link in
my profile! https://liketk.it/4bWSG #followthetide #southerntide
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TGIFLORAL ONE PIECE

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belleoftheball45

04/03/23
So happy to finally be in the sun 🌞 Swipe to see a few snaps from today!
💙🍦🌊🌴 Shop my beach look here: https://liketk.it/463Ew
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4.7 4.7 star rating


HAYES HIGH WAISTED DENIM SHORT

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REAGAN SUN FARER STRIPED CREW PULLOVER

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madirevellphotography

10/14/22
The Fall season in Florida just hits different ☀️ . . . . . #30a
#30aphotographer #30aphotography #southerntide #sowal #southwaltonbeaches
#destinfl #destinflorida #destinphotographer #30alifestyle #30alocal #30alife
#30aliving #alysbeach #alys #alysbeachphotographer #rosemarybeachfl
#rosemarybeachphotographer #seasidefl #seasideflphotographer #graytonbeach
#santarosabeachflorida #santarosabeach #santarosabeachphotographer
#floridaphotographer #brandphotographer #pcb #panamacitybeachphotographer
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YETI HOPPER FLIP 12

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A
andrew_marrs_

09/19/22
The golf course essentials: southerntide ale8one gratefuldead
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kykampp

07/05/22
It’s weekends like these #RidetheTide
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About Us

Founded in 2006, Southern Tide is the brand that defines and delivers the
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Dive into Quality, Coastal-Inspired Apparel

Here at Southern Tide, we create premium Southern clothing that lets you live in
the moment and create feel-good lasting memories wherever the tide takes you. Go
where the good times are in classic, comfortable, and colorful styles designed
to fit your life. Our signature men’s line has everything for the modern refined
man, from professional chinos for the office to moisture-wicking quarter-zip
pullovers for breezy days by the coast. Staying true to our beginnings, we
perfected our first-ever product, the Skipjack Polo Shirt, with an eco-friendly
update. Our women’s designs feature stylish, preppy, and cozy pieces, whether
your lifestyle takes you to the tailgate or the country club. The ever-growing
collection features cute swimsuits, sophisticated dresses, and comfy sweaters.
Our Youth apparel keeps your kids adorable for school pictures but free enough
to play all day. They’ll love wearing our iconic graphic t-shirts, high-quality
khaki shorts, and even our fan-favorite Father/Son matching outfits for all
seasons. There’s something here for every member of your crew, so set sail, and
#FollowTheTide.


Want more inspiration and styling tips? Dive into The Southern Edit, Southern
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