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Climate Solutions


WHAT YOU CAN LEARN ABOUT SALMON FROM ITS PACKAGING


By Naema Ahmed

and Allyson Chiu

July 24, 2024 at 2:05 p.m.

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If you’ve ever shopped for salmon, you’ve probably found yourself wavering
between a jumble of options. But a scan of the packages — typically emblazoned
with various claims about sustainability and nutrition — might not be much help.

This problem isn’t unique to salmon, the second most popular seafood eaten in
the United States after shrimp. Many shoppers want to make better choices for
themselves and for the environment, but product labels are often confusing or
sparse.

“A lot of packaging doesn’t include the information needed,” said Ben Halpern, a
professor at the University of California at Santa Barbara.

We examined more than a dozen packages of salmon sold at major grocery stores
and spoke with experts about how to better understand common labels. Here’s what
we learned.


WILD-CAUGHT OR FARMED?

Most salmon packaging will clearly state whether the fish was wild-caught or
farmed. If a package doesn’t specify wild-caught or farm-raised, you can
probably assume it’s farmed.

Images showing packaged wild and farmed salmon

Whether farmed salmon is environmentally friendly will depend on how it was
raised.

Wild-caught

salmon ranks high on

sustainability.

Wild-caught

salmon ranks high on

sustainability.

Whether farmed salmon is

environmentally friendly will

depend on how it was raised.

Wild-caught salmon

ranks high on

sustainability.

Whether farmed salmon is

environmentally friendly will

depend on how it was raised.

Wild-caught salmon

ranks high on sustainability.

Whether farmed salmon is

environmentally friendly will

depend on how it was raised.

In the United States, wild salmon stocks are generally well managed and highly
regulated, which means they are less likely to be overfished. An added bonus:
Wild salmon is a nutrient-rich and lean source of protein.

But wild-caught fish can be more expensive than farmed options and is not always
as easy to find.

Farm-raised fish is generally cheaper, though it is less environmentally
friendly, according to several experts. Salmon farms have historically relied on
the widespread use of antibiotics and pesticides. Captive fish can also escape
their pens and change the genetic makeup of wild stocks.

However, some major salmon-producing countries have improved their farming
practices over the years and many farms now use fewer chemicals.

Story continues below advertisement
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Some farmed-raised salmon might not be as pink as their wild counterparts, which
naturally get their color by eating wild shrimp. But farmed fish can also be
dyed during processing, so keep an eye out for labels that say “color added.” In
other cases, farms could use feed containing a type of carotenoid, or naturally
occurring pigment, that gives their flesh a pinker color.

The filets of farmed fish tend to be fattier, but that can keep them more moist
when cooked.

“Farmed salmon is really overall a strong option,” said Halpern.


SOCKEYE, ATLANTIC, PINK OR COHO?

Photos of different types of packaged salmon: pink, sockeye, coho and Atlantic

The only salmon native to the Atlantic

Ocean. Pollution and overfishing

decimated wild U.S. stocks, so what you

find in stores is farm-raised.

Two of seven species of

Pacific salmon. Caught wild from managed fisheries in Alaska and along the

West Coast.

Species found on the West Coast and Alaska. Coho is mainly wild-caught in
Alaska, but swim along the coast and in rivers as far south as California. It’s
also farmed in Chile.

The only salmon native to the

Atlantic Ocean. Pollution and

overfishing decimated wild

U.S. stocks, so what you find

in stores is farm-raised.

Two of seven species of

Pacific salmon. Caught

wild from managed

fisheries in Alaska and

along the West Coast.

Species found on the West Coast

and Alaska. Coho is mainly

wild-caught in Alaska, but swim

along the coast and in rivers as

far south as California.

It’s also farmed in Chile.

Species found on the West Coast

and Alaska. Coho is mainly

wild-caught in Alaska, but swim

along the coast and in rivers as

far south as California.

It’s also farmed in Chile.

The only salmon native to

the Atlantic Ocean.

Pollution and overfishing

decimated wild U.S.

stocks, so what you find

in stores is farm-raised.

Two of seven species of

Pacific salmon. Caught wild

from managed fisheries in

Alaska and along the West

Coast.

Species found on the West Coast and

Alaska. Coho is mainly wild-caught

in Alaska, but swim along the coast

and in rivers as far south as California.

It’s also farmed in Chile.

The only salmon native to the Atlantic Ocean.

Pollution and overfishing decimated wild

U.S. stocks, so what you find in stores

is farm-raised.

Two of seven species of Pacific

salmon. Caught wild from managed

fisheries in Alaska and along the

West Coast.

The global seafood supply chain can be murky. If a product includes details
about the species of salmon, you can be more confident that the fish you’re
buying is what the packaging says it is. This information helps combat seafood
fraud and signals a greater level of transparency and traceability for the
product.

Be wary of packaging that doesn’t include specifics about the type of salmon
inside.

Photo showing back of frozen salmon packaging

Some packaging will include

the scientific name of the

salmon, which provides more

confidence that the label

accurately reflects the fish

you’re getting. The scientific

name might be in parentheses

in the ingredients section on

the back of the package.

“That’s an automatic green

flag for me,” said Max

Valentine, director of

Oceana’s illegal fishing and

transparency campaign.

Some packaging will include the

scientific name of the salmon, which

provides more confidence that the

label accurately reflects the fish you’re

getting. The scientific name might be

in parentheses in the ingredients

section on the back of the package.

“That’s an automatic green flag for

me,” said Max Valentine, director of

Oceana’s illegal fishing and

transparency campaign.

Some packaging will include the

scientific name of the salmon, which provides more confidence that the label
accurately reflects the fish you’re getting. The scientific name might be in
parentheses in the ingredients section on the back of the package.

“That’s an automatic green flag for me,” said Max Valentine, director of
Oceana’s illegal fishing and

transparency campaign.

Some packaging will include the

scientific name of the salmon, which

provides more confidence that the

label accurately reflects the fish you’re

getting. The scientific name might be

in parentheses in the ingredients

section on the back of the package.

“That’s an automatic green flag for me,”

said Max Valentine, director of

Oceana’s illegal fishing and

transparency campaign.


WHAT ABOUT ITS ORIGIN?

Where your fish was caught or farmed is one of the most important pieces of
information for gauging sustainability. Fishing and farming practices and
regulations can vary widely depending on country.

Most wild salmon in the United States is fished in Alaskan waters. Meanwhile, a
majority of farmed fish sold domestically is imported from Chile, Canada or
Norway.

Chart showing salmon imports to U.S. by country in 2023

Where the U.S. is getting its salmon from

48.9%

Chile

14.6

Norway

14.5

Canada

5.6

China

3.8

Faroe Islands

2.9

Netherlands

2.3

U.K.

Note: Countries by share of total volume imported in 2023

Source: NOAA Fisheries

Where the U.S. is getting its salmon from

Chile

48.9%

Norway

14.6

Canada

14.5

China

5.6

Faroe Islands

3.8

Netherlands

2.9

U.K.

2.3

Note: Countries by share of total volume imported in 2023

Source: NOAA Fisheries

Where the U.S. is getting its salmon from

48.9%

Chile

Norway

14.6

Canada

14.5

China

5.6

Faroe Islands

3.8

Netherlands

2.9

U.K.

2.3

Note: Countries by share of total volume imported in 2023

Source: NOAA Fisheries

The Monterey Bay Aquarium Seafood Watch program rates salmon as high risk if
they’re overfished or come from farms that use too many chemicals for disease
and parasite control or have high rates of escapes into the wild.

Chart showing sustainability ratings for largest salmon producing countries in
2021

Sustainability ratings for largest salmon

producing countries

Share of

total global

production

High

environmental

risk

Low to

moderate

risk

40%

65.8%

34.2%

Norway

26

64.8

35.2

Chile

9

99.6

U.S.

8

Russia

4

U.K.

Not yet rated

3

Canada

3

Japan

Note: Share of global production in 2022

Source: Seafood Watch

Sustainability ratings for largest

salmon producing countries

Share of total

global production

High environmental

risk

Low to

moderate risk

40%

65.8%

34.2%

Norway

26

64.8

35.2

Chile

9

99.6

U.S.

8

62.8

Russia

4

U.K.

Not yet rated

3

Canada

3

Japan

Note: Share of global production in 2022

Source: Seafood Watch

Sustainability ratings for largest salmon producing countries

Share of total

global production

High environmental risk

Low to moderate risk

40%

65.8%

34.2%

Norway

26

64.8

35.2

Chile

9

99.6

U.S.

8

62.8

37.2

Russia

4

85.6

U.K.

Not yet rated

3

88.6

Canada

3

98.1

Japan

Note: Share of global production in 2021

Source: Seafood Watch

To figure out if you’re buying sustainably farmed fish, look at the species in
addition to the country of origin. For example, Chinook salmon from New Zealand
is raised responsibly, according to Seafood Watch. You should generally avoid
farm-raised Atlantic salmon from Canada, Chile, Norway or Scotland, according to
the program. For more information, check Seafood Watch’s sustainable salmon
guide.

But knowing the exact origin of the fish you’re buying can be tricky.

If the label says “product of” a country, it may not be where the fish was
caught or farmed. That designation only tells you where the fish was last
“substantially transformed,” Valentine said.

Photo showing back of salmon packaging that was processed in China and caught in
the U.S.

Sometimes you’ll find two

countries listed on the

same package, such as this

one. The fish was caught in

U.S. waters, but sent to

China to be processed and

imported back to be sold in

American supermarkets.

“This comes with a decent

amount of risk,” Valentine

said. “There’s opportunities

for fraud and mislabeling

and importers buying

products that they don’t

actually realize are not what

they’re paying for.”

Sometimes you’ll find two

countries listed on the same

package, such as this one. The

fish was caught in U.S. waters,

but sent to China to be

processed and imported back

to be sold in American

super markets.

“This comes with a decent

amount of risk,” Valentine said.

“There’s opportunities for fraud

and mislabeling and importers

buying products that they don’t

actually realize are not what

they’re paying for.”

Sometimes you’ll find two countries

listed on the same package, such as

this one. The fish was caught in U.S.

waters, but sent to China to be

processed and imported back to be sold in American super markets.

“This comes with a decent amount

of risk,” Valentine said. “There’s

opportunities for fraud and

mislabeling and importers buying

products that they don’t actually

realize are not what they’re

paying for.”

Sometimes you’ll find two countries

listed on the same package, such as this

one. The fish was caught in U.S. waters,

but sent to China to be processed and

imported back to be sold in American

super markets.

“This comes with a decent amount of

risk,” Valentine said. “There’s

opportunities for fraud and mislabeling

and importers buying products that

they don’t actually realize are not

what they’re paying for.”

Take a fish stick, for example. The country you see listed in the package is
likely not where the fish was caught, but where it was transformed into a fish
stick. “It becomes a product of that country, even if it was caught in Alaskan
waters,” she said.


WHAT’S UP WITH ECO-LABELS?

Many salmon products have various sustainability logos with phrases such as
“Responsible choice” or “Sustainably sourced.” These are not all created equal
and it’s important to distinguish vanity labels from vetted certifications.

Photos of salmon packaging showing different labels indicating sustainability

Indicates the fishery is

certified by the Marine

Stewardship Council and

is recommended by

Seafood Watch.

These labels belong

to specific grocery

stores.

Indicates the fishery is

certified by the Marine

Stewardship Council and

is recommended by

Seafood Watch.

These labels belong to specific grocery stores.

Indicates the fishery is certified by the Marine Stewardship Council and is
recommended by Seafood Watch.

These labels belong to specific grocery stores.

Indicates the fishery is certified by the Marine Stewardship Council and is
recommended by Seafood Watch.

These labels belong to specific grocery stores.

“We have to be careful with labels because they can be self-created or
self-certified,” Valentine said.

Seafood Watch generally recommends wild-caught fish certified by the Marine
Stewardship Council, an international nonprofit focused on ending overfishing.
For farmed fish, it suggests looking for the label from the Aquaculture
Stewardship Council, another nonprofit, dedicated to increasing sustainability
in seafood farming.

But while these certifications can be a good indication that your fish is
sustainable, don’t rely on them, Halpern said.

“They’re not a true signal because you can be sustainable and not have gotten
certified,” he said.

SALMON RECIPES

PreviousNext

Grilled Salmon With Pistachio Lemon Pesto

June 20, 2023

Salmon Shawarma Salad

March 20, 2024

Sticky Salmon With Sushi Rice and Pickled Vegetables

March 2, 2023

Grilled Salmon Caesar With Asparagus and Charred Lemons

April 26, 2023

Everything Salmon With Cucumber and Red Onion Salad

May 25, 2021

Honey-Dijon and Pecan Baked Salmon With Asparagus

November 2, 2021

Poached Salmon and Napa Slaw With Citrus-Miso Dressing

May 19, 2022

Orzo Skillet With Salmon, Peas, Dill and Feta

April 9, 2020

Hasselback Salmon With Chimichurri Vinaigrette

November 29, 2022

Coconut Rice With Salmon and Cilantro Sauce

August 25, 2020

Poached Salmon With Zucchini Tzatziki

July 2, 2024

Broiled Salmon With Horseradish Sauce

January 4, 2024


SO, HOW DO YOU CHOOSE?

Don’t get distracted by busy labels. The information on salmon packaging should
be clear and easy to understand, Valentine said.

Think about what’s important to you. If it’s cost, farmed Chilean salmon tends
to be more affordable, but may not be as sustainable as wild-caught options. If
it’s sustainability, experts recommend wild-caught Alaskan salmon processed
domestically — but keep in mind that it probably comes with a higher price tag.
If it’s taste or nutrition, wild-caught sockeye salmon might be your pick. Some
experts say the fish has a stronger salmon flavor than other species.

Regardless of the kind of salmon you buy, fish is a better choice for the
environment than chicken, beef and other types of land-based animal protein.

Wild and farmed salmon generate less pollution and disturb less habitat than the
same amount of pork, beef or chicken protein, according to Halpern’s study from
the National Center for Ecological Analysis and Synthesis.

“Salmon and other fish are just a far more sustainable way of getting animal
protein than almost anything else we can eat,” he said.

Share
492 Comments
Naema AhmedNaema Ahmed is a graphics reporter on The Washington Post's climate
and environment team. Before joining The Post, she worked at Axios as a data
visualization designer.@NaemaAhmed
Allyson ChiuAllyson Chiu is a reporter focusing on climate solutions for The
Washington Post. She previously covered wellness and worked overnight on The
Post's Morning Mix team.@_allysonchiu


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