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 * About us
 * Industries ⮟
   * Festivals and Events
   * Motorsports
   * Sports and Athletes
   * Charities
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 * Free Training
 * Tools
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 * About us
 * Industries ⮟
   * Festivals and Events
   * Motorsports
   * Sports and Athletes
   * Charities
   * Conferences
   * Podcasts and Influencers
 * Free Training
 * Tools
 * Programs
 * Blog
 * Client love
 * Book A Call
 * Contact

 * About us
 * Industries ⮟
   * Festivals and Events
   * Motorsports
   * Sports and Athletes
   * Charities
   * Conferences
   * Podcasts and Influencers
 * Free Training
 * Tools
 * Programs
 * Blog
 * Client love
 * Book A Call
 * Contact


SIMPLIFY YOUR SPONSORSHIP PROGRAM AND CAPTURE THE ATTENTION OF PROSPECTS


WATCH THIS FREE TRAINING TO LEARN HOW TO GROW YOUR SPONSORSHIP PROGRAM BY
TURNING SPONSORS INTO TRUE PARTNERS BY FOCUSING ON THREE HIGH IMPACT AREAS.

WATCH IT NOW!

YOU ARE A SPONSORSHIP SEEKER WITH A NONPROFIT. FESTIVAL. MAJOR EVENT.
CONFERENCE. EDUCATION INSTITUTION. SPORTS TEAM OR AN ATHLETE…

And you spend a lot of time and effort (probably too much time and effort)
trying to get companies to take notice of your sponsorship opportunities



Your Current Approach to Sponsorship Isn’t Working Because…

 * =You don’t know what to offer sponsors
 * =You are unclear about your audience
 * =You find yourself guessing at your value
 * =You are using boring, stock sponsorship packages with tiers like “gold,
   silver, bronze”
 * =You aren’t sure how to stand out from the crowd
 * =You aren’t sure how to bundle your opportunities


THREE FREE RESOURCES TO HELP YOU GROW YOUR SPONSORSHIP PROGRAM


JOIN OUR FACEBOOK GROUP


BOOK A STRATEGY SESSION


BOOK OF SPONSORSHIP TEMPLATES




PICK YOUR SPONSORSHIP OPPORTUNITY

festivals & events

motorsport

conferences

sports & athletes

charities

podcast & influencer


MEET CHRIS BAYLIS



CEO of The Sponsorship Collective

I spent over a decade making all of the common mistakes before I discovered a
systematic process to engage sponsors.

It took a lot of trial and error but after testing these concepts with tens of
millions of dollars in sponsorship sales I am excited to share them with you.

I have now worked with thousands of sponsorship seekers, written well over
200,000 words on the topic and spoken at conferences all over the world, sharing
the concepts identified in The Sponsorship Blueprint.


OUR MISSION



At The Sponsorship Collective, our goal is simple. We want to help you, the
sponsorship seeker, find clarity, stand out from the crowd and build lasting
partnerships in a repeatable and scalable way.

We help you go from spinning your tires to building real partnerships…

Here's What People Are Saying...

My associate and I took a whole new approach to sponsorships for our annual
event this year based on the suggestions of The Sponsorship Collective. It was
overwhelmingly well received! We’ve done much more advertising and public
acknowledgement of donors, reduced the number of people sponsors have to
strong-arm into attending yet another of the dozens of events that happen in our
community at this time of year, and we increased sponsorship revenue.”

Maureen Yee

Senior Officer, Leadership Gifts at Saratoga Hospital

Working with The Sponsorship Collective has allowed us to enhance our
partnership program by instituting a “partner first” approach. We have
implemented proper valuation techniques and continue to build out activations
that put our sponsors interests first. Using The Sponsorship Collective’s
methodology throughout process has been invaluable.

Edward Byers CHRP, CMP, CAE

Director, Membership & Business Development, Canadian Society of Association
Executives

Toss everything you thought you knew about sponsorships out the window.
Seriously.

The Sponsorship Collective has NAILED the sponsorship approach for our current
fundraising climate!

Jane Sleep

Executive Director, Jennifer Ashleigh Children's Charity

Most of my sales experience comes from Corporate America. I was asked constantly
to sponsor events but no one ever asked me what I wanted, what my goals were,
very frustrating!

The Sponsorship Collective’s approach is a game changer!

THIS is what I had been looking for and I have already seen great success!

Amy Ferdinando

Assistant Development Director, Children’s Advocacy Center for Denton County

Engaging The Sponsorship Collective has been a game changer for us. 

The tools, resources and the way in which Chris encourages you to approach
sponsorship, is from a mutually beneficial, conversational standpoint. This
turns the old school style of “asking for money” to a conversation between two
partners that have like-minded goals and want to work together, making the term
corporate partnership much more understandable and attainable.

Chris’s teaching methods are based off years of experience and learning from his
stories of successes and tribulations resonates so deeply for anyone who has
experience working with sponsors.  He is approachable and always takes the time
to dive into any questions our team has had. Chris genuinely wants you to
succeed in securing partnerships that are meaningful for your organization and
you end up feeling like he truly is a member of your team. 

Stephanie Miller

Senior Director, Community and Donor Development, Ontario SPCA and Humane
Society

Hi Chris,

I just want to tell you how amazing that The Sponsorship Collective is and I'm
not one to sign up for paid conferences or training online very often. I reached
out to 18 people on Sunday with your email template and already got 11 meetings
booked! 

What an eye-opener it is to simply change your mindset and truly focus on what
matters to the prospect! One prospect, who advised me that sponsorship has been
cut back, said that our phone call today was the most fun he had all week! 

He's now looking forward to receiving a custom sponsorship proposal draft which
won't have any tiers!

Thank you!

I wouldn't hesitate to recommend your work to anyone else who has to solicit
sponsorship!

Amber Richards

CEO, AMBER EFFECT EVENTS

Working with the Sponsorship Collective has been invaluable to us. We now not
only have market tested valuations for our sponsorship properties, we have
learned how to continue to build and refine our sponsorship strategies and
approaches independently. They break down every step of the sponsorship process
so that even a true beginner can employ their strategies and tools.

Frances Houston

Director of Major Gifts, University of Waterloo




WHY CHOOSE THE SPONSORSHIP COLLECTIVE?



When you partner with The Sponsorship Collective, you get more than a one-time
training. You get the collective expertise of our entire team working towards
one goal:

Your Sponsorship Success


✅ PROVEN TRACK RECORD

We’ve directly influenced millions in partnership deals across hundreds of
campaigns.


✅ REAL-WORLD EXPERIENCE

We live and breathe sponsorship sales every day alongside sponsorship seekers
just like you.


✅ ONGOING SUPPORT

We provide hands-on consulting before, during, and after deals are done.


✅ 5 STAR REVIEWS

Incredible testimonials from past clients on the game-changing value we provided
them.


✅FREE RESOURCES

And our free resources, from strategy sessions to proposal templates, will
kickstart your success.

With almost 20 years of experience, founder Chris Baylis has tested this
innovative new sponsorship model across 1000+ partnerships worth tens of
millions. We translate that knowledge into step-by-step blueprints customized to
your requirements. No abstract theory or guesswork.

You’ll walk away with clarity, confidence, and a roadmap for repeatable
sponsorship success. Real wins. More dollars. Lasting partnerships. That’s our
commitment when you join The Sponsorship Collective.


START BY WATCHING OUR FREE TRAINING

Watch this free training to learn how to grow your sponsorship program by
turning sponsors into true partners by focusing on three high impact areas.
WATCH IT NOW!

QUICK LINKS

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CONTACT

(343) 338-3891

hello@sponsorshipcollective.com

430 Hazeldean Rd Unit 6
Ottawa, ON K2L 1T9
CANADA

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LOOKING FOR A SPONSORSHIP PROPOSAL TEMPLATE?

Take mine...FREE!




Get the template that our clients have used to raise millions of sponsorship
dollars, right in your inbox!

Name
Email
Phone
Optin Monster Location
Where in the world are you located?United StatesCanadaAfricaAsiaAustralia/New
ZealandEuropeElsewhere in North AmericaSouth America
Optin Monster Revenue Goal
What is the total amount of sponsorship you are looking for in the next 12
months?$0 - $50,000$50,000- $100,000$100,000 - $250,000$250,000 -
$500,000$500,000 - $1,000,000$1,000,000 +
Dropdown Select
Which of the following most accurately describes your sponsorship
opportunity?Association/Membership OrgAthleteCharityConferenceFestivalEducation
InstitutionMajor EventMotorsportMunicipalityPodcastSpeaker/InfluencerSports
TeamNone of the Above
Send it Over!

No thanks, I don't need any more sponsors!