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Text Content

 * Services
 * Case Studies
 * Blog
 * About
 * Contact

 * Book a Discovery Call


 * Services
 * Case Studies
 * Blog
 * About
 * Contact


BUILD BETTER PRODUCTS
& SERVICES THROUGH
HUMAN-CENTERED 
DESIGN.

We provide UX & service design consulting and staffing solutions that help you
deliver exceptional customer experiences.

Start your next project


EXPERTS THAT DESIGN WITH YOU.

Outwitly Inc. has been providing outstanding user experience (UX) and service
design to clients across North America since 2016. Founded on a decade of
experience in design and research — the Outwitly team are experts in
human-centered approaches to innovation. We are deeply committed to helping you
create better products and services for the people that matter most.

Meet our team ›


SERVICES TO DRIVE INNOVATION FORWARD.

We use human-centered design to understand your challenges, improve your
customer experience, and reimagine your products and services.

What we do ›
Book a discovery call


 * UX RESEARCH & UX DESIGN
   
   
   
   Reduce the risk of launching new features and products with UX research by
   understanding HOW and WHY people use your applications. 
   
   Plus, build innovative products and services, delight your users, AND save
   money on development cycles with our world-class UX design. We design for
   mobile, tablet, responsive web, desktop, IOT, and more.
   
   More about UX Research & UX Design ›

 * SERVICE DESIGN
   
   
   
   Improve customer satisfaction and reduce support calls by deeply
   understanding your customers and their journey. Service design will help you
   uncover your biggest customer pain points, find new opportunities, and
   optimize your business processes.
   
   We utilize design research and systems thinking to understand how a service
   is delivered “behind-the-scenes” and what isn’t working for your customers
   and employees. Then, we help you design a better future!
   
   More about Service Design ›

 * UX STAFF
   AUGMENTATION
   
   
   
   Stop wasting time interviewing. Find the right candidate the first-time and
   feel secure knowing they have the experience to get the job done well.
   
   We have the expertise and qualifications to find the best UX designers, UX
   researchers, and service designers for your next project. We provide our
   clients with quick and easy access to our network of over 1000 highly-skilled
   designers and researchers.
   
   More about UX Staff Augmentation ›

 * CO-DESIGN
   WORKSHOPS
   
   
   
   Find your vision, align your team, and generate solutions with design
   thinking! Our co-design workshops and packages will help you and your team
   understand your customer needs, solve complex business challenges, and create
   a plan for innovation. 
   
   We also offer UX and service design training for teams and individuals
   wanting to build design capacity in house.
   
   More about Design Workshops ›


ACCESS TOP-TIER TALENT IN UX DESIGN, UX RESEARCH, AND SERVICE DESIGN.

Learn about staffing ›
Book a staffing call

Previous

Next


REDESIGNING A PUBLIC SECTOR INTRANET AND EMPLOYEE EXPERIENCE

Outwitly worked with a Crown Corporation to streamline and modernize its
intranet web portals (used by 5,000 employees) in order to create a single point
of access with a more discoverable, shareable, and engaging user experience for
staff. We helped our client move from 8 disparate internal systems down to one.

Read the case study ›
See more projects


DIGITALLY TRANSFORMING THE FUTURE OF HERITAGE PRESERVATION

Outwitly worked with a national cultural heritage institution as they shifted
towards using new digital tools and processes to properly and efficiently
acquire and preserve heritage artifacts. We created service blueprints of the
current disjointed processes and worked with our client to create a streamlined
future-state.

Read the case study ›
See more projects


MAKING THE JOURNEY FOR CHILD AND SPOUSAL SUPPORT MORE HUMAN

Outwitly was engaged over 10 months to improve the customer experience of an
online government service for citizens seeking child or spousal support, provide
recommendations for its reinvention, and lead its complete redesign. Our task
was to reduce manual processes with automated/efficient systems, reduce call
volume, improve case load, and improve user experience by providing meaningful
case information to citizens in an easy-to-access and modern online portal.

Read the case study ›
See more projects


REIMAGINING THE ADULT EDUCATION EXPERIENCE

Outwitly engaged with a provincial department of advanced education to transform
the delivery of adult education using human-centered design. Our job was to
understand current learner pathways and needs, including challenges faced by
education service providers, and seek new opportunities for innovation in the
current system to inform a clear and consistent program model.

Read the case study ›
See more projects


CO-CREATING THE FUTURE OF E-LEARNING IN CANADA

Outwitly partnered with Employment and Social Development Canada’s Office of
Literacy and Essential Skills (OLES) to facilitate a co-design workshop
experience where participants generated concepts for a holistic eLearning
solution. This solution would offer consistent essential skills assessment and
learning resources to help jobseekers, workers, and employers across the
country.

Read the case study ›
See more projects


I WILL ALWAYS GIVE OUTWITLY 5 GOLD STARS. I HAVE ENJOYED WORKING WITH THEIR UX
TEAM AND APPRECIATE THEIR THOUGHTFULNESS AND ATTENTION TO DETAIL. I CAN’T WAIT
TO WORK WITH THEM AGAIN!

Senior IT Professional, Federal Crown Corporation


IT WAS A REAL PLEASURE TO WORK WITH OUTWITLY. THEY CREATED AN EXCELLENT REPORT
AND THERE WILL BE MANY POSITIVES TO FOLLOW FROM THIS.

Senior Project Officer, Federal Government Office


I SHOWED THE APP OUTWITLY CREATED TO OUR DEPUTY MINISTER… SHE WAS THRILLED WITH
HOW NICE IT LOOKED AND THE SIMPLE LAYOUT OF INFORMATION. SHE IS EXCITED FOR HOW
USEFUL THE CLIENTS WILL FIND THE NEW SERVICE.

Executive Director, Provincial Government Department


THE PROJECT IS GAINING MOMENTUM AND WE’VE BEGUN INTRODUCING CHANGES. WE REFER TO
OUR PERSONAS OFTEN! WORKING WITH OUTWITLY WAS A WONDERFUL EXPERIENCE.

– Director, Department of Adult Education


THE WORKSHOP PUT ON BY OUTWITLY WAS INCREDIBLE AND VERY WORTHWHILE. WE LOOK
FORWARD TO MORE DISCUSSIONS AND OPPORTUNITIES TO WORK TOGETHER IN FUTURE!

Manager, George Brown College


GET INSPIRED! DISCOVER FREE UX RESOURCES AND EXPERT KNOWLEDGE ON OUR BLOG.

Read our blog ›
Previous
7/6/23
Design Research,
Government,
Service Design,

DIGITAL SERVICE DESIGN IN GOVERNMENT 101: MYTH-BUSTING AND RESOURCES

In the first of our series on Digital Service Design in Government, we bust
three common myths around design projects in government and provide you with a
resource library.

Read more ›
6/23/23
Business,
Customer Journey,
Service Design,

7 STEPS TO BETTER CUSTOMER EXPERIENCE (CX)

This post details how you can improve your customer experience (CX) in 7
easy-to-follow steps.

Read more ›
6/7/23
UX Hiring,
UX/UI Design,

HOW TO BUILD A STAND-OUT UX DESIGN PORTFOLIO

This post will walk you through how to build a UX design portfolio, what kind of
content to include, real-life examples to draw inspiration from, and our best
tips.

Read more ›
5/26/23
HCD,
Service Design,
UX/UI Design,

8 KEY ELEMENTS OF EFFECTIVE UX AND SERVICE DESIGN TEAMS

Written by Kristin Swan, Outwitly’s Director of Strategic Design, this post
covers the importance of clarity, communication, and collaboration in UX and
service design teams, and the five cultural components teams need to thrive.

Read more ›
5/4/23
HCD,
Service Design,
UX Hiring,
UX/UI Design,

THE SECRET SAUCE BEHIND GREAT UX AND SERVICE DESIGN TEAMS

This post is a collaborative effort from Outwitly's Design Team!

Read more ›
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DESIGN RESEARCH.

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service design career.

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 * About Us
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   * What We Do
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