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SETUP YOUR WORKFLOWS & MARKETING FOR SUCCESS Become The Hero of Your Organization * Get Custom Developed Apps To Automate Processes & Increase Personalization * Clarify Your Marketing Message To Increase Conversions * Increase Outreach w/ LinkedIn & Cold Email Automation * Leverage Our Conversion Stackers To Increase Growth, User Engagement & ROI Setup Your Workflows & Marketing For Success TOP RATED ON UPWORK SINCE 02/2021 W/ 353+ JOBS & 1846+ HOURS BILLED! 97% Job Success Rating 4.9 Stars Jason Richter X Com Feb 5, 2021 WordPress Site Speed Optimization John is very professional and knowledgeable on speed optimization. He finished the job WAY ahead of schedule which is always a plus. Would definitely hire again. WANT MORE FROM YOUR BUSINESS & ONLINE PRESENCE? Clarify Your Marketing Messages, Automate Your Systems, Optimize Your Landing Pages, and Hyper-personalize Your Messaging & Outeach… WITH A BIT OF APP CUSTOMIZATION, OUR CONVERSION STACKERS, & MARKETING MESSAGE TREATMENTS YOU'LL ENGAGE AND CONVERT W/ MORE PROSPECTS & ACCELERATE YOUR BUSINESS'S GROWTH W/O ALL THAT EXPENSE & BUSY WORK... MORE OFTEN THAN NOT BUSINESS OWNERS FEEL TRAPPED THE TO THE AGE-OLD MARKETING METHODS OF PAYING A HIGH PREMIUM FOR EXPOSURE ON A MESSAGE THAT ISN'T CONVERTING WELL. THAT CHANGES NOW! Most businesses spend a hefty amount on marketing and advertising that doesn’t work well and if it does, they are doing lots of busy work that could be automated. More often than not, they rely on one method to get new business and it’s quite a similar approach that everyone else is using, buying ads and following up with only those that opt-in. If they continue, this sets them down a rabbit hole of repeated processes that do little to move the needle. If your team gets good at the constant tweaking of ads and landing pages, maybe then only 90% of those ad clicks will be burnt on targeted prospects that will never come into contact with your business again. It’s the same old story of constantly tweaking things (ads, keywords, graphics, etc), at the end of the day that they’re just burning through revenue having made not nearly as many new conversions or connections as they thought they hoped for. Even after 10’s of thousands of dollars in ad-spend and updates, too many brands are getting their websites wrong, costs per conversion are costing a fortune, and they don’t have a clue as to why. We can work with you to turn that around by implementing a quick solution to uncover the contact information of those highly targeted visitors to your website so that you and your team can followup with them for another opportunity to turn that prospect into a buyer. You know quite well you are not the only option they have and the first salesman that addresses their specific need, quite often gets the sale. Whether you decide to call, send postal mail, or nuture them with a welcome series email, that is up to you. If you are not following up with anonymous visitors, your competition is or soon will. Next, we’ll need to see why they didn’t convert in the first place and this often has to do with message clarity of your landing page, that of your organization, even on down to your one-liners and the way your team responds when someone asks them what it is that they do. Yes, this clarity of marketing message extends throughout your whole organization. After making needed changes, you’ll see quite the amazing change begin to happen. When that is set, we can then implement several items from out conversion stackers that will help you 10X your email list growth so that you can influence more of your targeted prospects and clients to engage more with your business, remember your brand, help your company establish trust with them, and get more sales. Setup Your Workflows & Marketing For Success AVAILABLE FOR A VARIETY OF JOBS THAT FOCUS ON LIFTING PRODUCTIVITY & SALES Interested in fixing just one problem? We got you covered! Here’s a list of some of the things we specialize in. LANDING PAGES & OPTIMIZATION DO YOUR WANT TO TURN MORE BOUNCED WEBSITE VISTORS INTO CUSTOMERS? Much more than what is taught in art school, creating an effective landing page takes a balance of art, copywriting, science, business acumen, and some understanding of the principles of persuasion. If you don’t have a good answer to any of these questions, you should contact us: * Does your landing page load in under 3 seconds on mobile? * Can your prospect describe the gist of your offering within 5 seconds of seeing your landing page? * Do the headlines and subheadlines offer enough clarity to compel the reader to dig into the details? * Do you have one prominent call to action that asks the reader to take a minimum amount of risk? * Are establishing trust & credibility through 3rd party evidence to compel the prospect to take action? * Do your background images interfere with the text? Case Study: Window Marketing In a recent contract we taken on for landing page optimization, we took a little more than an hour to critique a landing page for a window replacement company down in Florida which lead to a 10% increase in conversion. We did a writeup presenting what we thought they were doing wrong, according to our training to what they should be displaying in graphics, writing in their sales copy, and how these different elements interact with the user's perception of their offer. Because we weren't familiar with the system they were using to layout the page, we gave instructions to them on what to change. Within a couple of days of running 2k in ads, they found that the new landing page design was converting at 10% where before they weren't even doing 1% conversion. At this conversion rate, the client said, it more than doubled the industry norm. Book An Appointment Now! Landing Page Design and Copywriting (completed in one day) View Google Page Speed from the teens to the 90's GOOGLE PAGE SPEED OPTIMIZATION SIGNIFICANTLY REDUCE YOUR BOUNCE RATE & ELEVATE YOUR SEARCH RANK BY INCREASING YOUR PAGE SPEED FROM THE SINGLE DIGITALS ON UP TO THE 90'S. Not only does a slow site cost you customers but with Google’s new algorithm changes, your site could significantly drop in rank as well. We optimize and put in place a system for all future pages and existing pages to be automatically optimize. Contact us to learn more about how we can help you. Case Study: 8020 Endurance Recently we got contracted by a endurance athlete trainer whom has a site with nearly 7k pages but the site was running on the slow side. The homepage which is filled with big graphics and lots of scripts had the Google Page Score in the teens with a 17 second load time. We optimized the site within a day and brought the score on mobile into the 90's with a sub 3 second load time. The url in question is https://www.8020endurance.com Book An Appointment Now! CUSTOM CALCULATORS & QUOTE BUILDERS FROM SIMPLE WEBSITE CALCULATORS TO QUOTE BUILDING TOOLS FOR WEBSITES & SPREADSHEETS If you need a simple calculator or you require a quoting building system that your prospects can use on your website or app, we have got you covered. With over 20 years of experience in graphic design, development, and application design, our developer has the experience to build what you need. If you have a calculator that you would like made for your website or you would like to have a quote building system made, enquire in the form below. Case Study: Abagados Now Recently, we got contracted by a multi-lingual ad agency to build a quote building tool that includes prices of their design, coding, translation, video, and marketing services and combination packages. Among the problems that they had is that they hadn't exactly ironed out the prices but what they did need is a solid price that they could give the prospect when their quote was built through a video conference/screen sharing session. They wanted to be able to add discount codes to the final price if the prospect was balking at the price. Within a couple of days, we had built the quote building application with a discount code option and also the ability to change prices through an admin section. In the following weeks, they presented a Figma design in which we implemented over the following weekend. The end result was that our client, an Ad Agency, was entirely impressed and proved so by when they provided a tip. To see the end result, you can view the demo URL Book An Appointment Now! Multifactor Quote Building Tool For Ad Agency Google Spreadsheet Quote Building Tool For Home Builder GOOGLE APPS SCRIPT PROGRAMMING TURN YOUR SPREADSHEET, FORMS, DRIVE, AND GMAIL INTO A POWER APPLICATION THAT CAN BECOME A VITAL PART OF YOUR BUSINESS OPERATION With Google Apps Script programming all the apps on Google Suite can be powered by custom programming so that they can perform very much like a custom web application that is used by novices but with a much lower hurdle to entry and much lower cost. If you would like to automate functions or build a web app on Google Sheets, Drive, or any other properties of Google, enquire in the form below. Case Study: House Builder Recently we got contracted by a contractor that wanted to build quotes for house flippers that approached his business. In each quote, he would have to estimate labor costs and materials at the current price that he could by them at. He also need to tack on a premium to the items and the labor and present this to the home flipper. Doing these bids took the bulk of his time during the week's work and the only solution was to build an application that automated much of this. Our solution was to build a quote building application that would get the latest prices on over 300 rows of products in his spreadsheet each Sunday. We achieved this by building a scraper to scrape the Home Depot store he shops at for the latest pricing on all of his items. With accurate pricing, he is able to copy the sheet, one for each client, and build the quote by checking boxes for labor and materials. He now has an application that saves him tens of hours a week, enables him to scale, and always ensures that he is providing the lowest cost on every item while still getting a profit. Book An Appointment Now! WORKFLOW AUTOMATION HUNDREDS OF HOURS SAVED & THOUSANDS OF DOLLARS MADE! For just about every business there is a place for automation in or to save time, labor costs, and speed up the customer journey. Examples below… * Implement open-source and scaleable marketing automation platform that reacts to the user based on email opens, website vists, and more. * LinkedIn and cold email prospecting outreach and followups * Automated SMS/Email Follow-ups & Campaigns * Spreadsheet Automation * Optimizing Web Pages For Speed * Producing Customized Spreadsheets/Docs Apps * Automated Appointment Scheduling * Automated Graphics Through Photoshop * Webinar Bookings * Abandoned Cart Follow-ups Case Studies: 1000 To 1 In 2015 when I had my first start with automation, I envisioned and lead the development of a automation software system that increased both marketing and production by 1000% or more. Because of a contract, the company would have to remain nameless but the project as a whole ended up increasing production so much the immediate manager dubbed it '1000 to 1'. After completion, projects that would normally take the staff 90 days soon got completed in an overnight automation process with half the staff. Genie Herbe A Canadian company, Genie Herbe, on Upwork.com to automate their workflow with client contracts, job leads, jobs to be done, overdue bills, and email automation. As an an owner and operator of the business he spent 10 of hours a week digging through his spreadsheets, Jobber account, Quickbooks, and Outlook contacting new customers and following up with those that he still need to perform services for, and those that were overdue. With implementation of Zapier, some scripting, and Google Sheets we put together a system that easily keeps him abreast of client statuses, automatically bills clients, and puts new clients and prospects on an email automation series which helps with generating new work. After implementation of the system, he cut down his time to only a couple of hours a week, improved his bottom line, and has more time to grow his other ventures. Book An Appointment Now! JUST A FEW LOW COST CONVERSION STACKERS THAT'LL AMPLIFY YOUR GROWTH Here are just a couple but if you would like to know them all, opt-in below. ANONYMOUS VISITOR RECOVERY & AUTOMATED FOLLOWUP DRIVING TRAFFIC TO YOUR SITE BUT MORE THEN 90% DOESN'T CONVERT AND NO-WAY TO FOLLOWUP? WE'VE GOT A SOLUTION FOR YOU! No doubt, ads are costly and, most likely, your prospects are weighing many options. More often than not, the first salesman that addresses their exact problem in a price that meets their budget will win over the client. If only there was a way to followup with them to build value, establish more trust, and get more exposure to increase the rention of your value proposition. Well, now there is and it does so much more than just identify the company that visited! Using our identify graph of more than 250 million US profiles with a snippet of code added to your website, we’ll get you their name, email, phone, and/or postal address so that you can automatically or manually followup them. If you need an automation platform, we’ve got one that scales without all the overhead associated with other platforms. It’s affordable for just a fraction of the price of an ad click. Book An Appointment Now! IMPLEMENT A 5-STAR REVIEW SYSTEM IMPLEMENT A REVIEW ACQUISITION SYSTEM SYSTEM TO GET FRESH 5 STAR REVIEWS ON THIRD PARTY REVIEW SITES & YOUR WEBSITE When reading an ad for a service that prospects are interested in, social proof in the form of fresh reviews helps over come the resistance of taking action. The more up to date reviews that you have, the better your conversions will be. And when these review are complete with the rating, name, and logo of the review site its listed on, your offer seems much more trusted. A landing page with official reviews from third party websites could make the difference between converting at less that 1% to converting at 10%. Essentially reviews help to bolster up your sales copy so that your message is much more compelling. Fortuneately, we have put together a system that includes a review funnel and collects your reviews and puts them on your website automatically. Best of all, it costs less than $260 a year. We could also integrate the review system with systems that you already have so that it isn’t extra work. Book An Appointment Now! THE PROBLEM IS THAT MOST WEBSITES AS SEEN AS CREATIVE EXPERIMENTS INSTEAD OF REVENUE TOOLS... REVENUE TOOLS LEAD BY A MARKETING STRATEGY BASED IN PSYCHOLOGY & SCIENCE WHICH STARTS W/ HAVING A CLARIFIED MARKETING MESSAGE! First and foremost it has to be about the messaging and less about the design at least, to begin with. Intuitively, though, businesses first lean on their graphic & web design team for almost every aspect that is concerned with their website with the message as an afterthought. The problem is their focus is less based on user experience, buying psychology, and marketing strategy and more on aesthetic looks and pleasing the ego of their boss. When everything looks good enough to frame on a wall, businesses jump into advertising, getting people to click on their ads, and when not enough people buy on first exposure to the company, they pull the wrong lever by adjusting the wrong things without the right message and without a system to followup to remain top of mind with their value proposition. Typically it takes 8 exposures to a business before prospects begin to trust that business. So you’ll require a strategy that enables you to reach prospects over and over to solidify your brand messaging while establishing trust with your prospect. WITH A CLARIFIED MARKETING MESSAGE & THE RIGHT TOOLS, YOU'LL ENGAGE MORE TARGETED PROSPECTS, BUILD MORE TRUST, & CONVERT THEM INTO PAYING CUSTOMERS CLARIFY YOUR MARKETING MESSAGE & RADICALLY TRANSFORM YOUR RESULTS When a prospect has their first encounter with your business, often thru exposure to your website, landing page, and word-of-mouth, the first impression is the most critical. They’re intuitively asking themselves, “Can this help me survive and thrive?”, and if your website doesn’t answer this in less than 10 seconds, you have often lost them for good. Prospects need to be drawn into the messaging before they will expel too much energy considering if and what you have can fulfill their immediate need. They’d also like to support a business that is like them and has a trajectory that is in line with their overall goal. This needs to be concise, consistent, memorabl,e and extend throughout the minds of your audience as well as your team. EXPAND WORD-OF-MOUTH & UNIFY YOUR COMPANY IN ONE ACTION BY SOLIDIFYING ONE ELEVATOR PITCH, MISSION & VISION When you solidify your elevator pitch, vision statement, and mission statement in a way that is concise and you use it throughout marketing touchpoints, it holds a place in your team’s and customers’ minds and becomes easily recalled when someone inquires about a particular need that fits your valuation proposition. And, when your team is networking and someone asks what they do, and then what that company that they work for does, they will recite the one-liner and cast a great first impression that is more likely to convert to a sale. As an added benefit, when your team can remember these statements, they begin to put the company’s goal first before their own. DELIVER PERSONALIZED VALUE-ADDED ASSETS TO MAKE WAY INTO THEIR INBOX, FOLLOWUP WITH AUTOMATED EMAIL TO INCREASE EXPOSURE & BUILD TRUST As said earlier, the majority of prospects will not convert on first exposure. Statistics show that they want even to begin to trust a company until around 8 touchpoints with the brand. The good news is that email is dirt cheap and you can leverage that to increase your exposure. The bad news is that you either have to earn their email or use our data identity graph that captures many of the visitors’ contact details after they bounce. Just remember, as long as they have a problem that you can solve, you are a prime contender for earning their business as long as your company and value proposition remains at the top of their mind. Let Our Guide Help You Clarify Your Marketing Message! KICK IT UP A FEW LEVELS OF MAGNITUDE! COMBINE YOUR CLARIFIED MARKETING MESSAGE WITH SOME OUR POPULAR ADDED EXTRAS FROM OUR CONVERSION STACK * Speed Optimization 53% OF TRAFFIC ON MOBILE BOUNCES IF YOUR SITE DOESN'T LOAD IN LESS THAN 3 SECONDS ACCORDING TO GOOGLE As you recall you have a very short window to inform the user your company can solve their problem. Long loading speeds only shorten this window even more. Once it’s loaded, it needs to pass the 5-second grunt test. The 3 seconds loading plus the 5-second grunt test is already 8 seconds with 2 seconds left to spare. * Identity Graph YOU CAN AUTOMATICALLY REMARKET TO NON-CONVERTING VISITORS OF YOUR WEBSITE BY EMAIL, SMS, SOCIAL, & MORE For a small one-time cost, a fraction of the price of the ad-click, with our system, you can automatically capture and remarket to visitors that have left your site without contacting or opting-in so that you can remain top-of-mind as a contender as they explore their options. Automatically add them to yours or our CRM to reach them by email, SMS, social, and, soon, browser notification. If you represent an Ecom site, imagine how much more likely it would be to get the sale if you connected with them automatically when they abandoned your cart. Research shows that it takes 8 touch points before a prospect begins to trust a business. Build on that first impression with personalized communications through automated email, social, and SMS campaigns. * Personalized Asset Generation ENHANCE YOUR OPT-IN OFFER W/ HIGH-VALUE PERSONALIZATION! LEVERAGE A CUSTOM BUILT APP TO GENERATE DYNAMIC ASSETS DELIVERED VIA EMAIL AND/OR SMS The more you can automate personalization and combine them with opt-in the better. With a custom-built app, you can take that quote builder, financing tool, or whatever custom evaluation tool that you have, maybe even convert from spreadsheet to web app, and deliver by way of a custom branded PDF, video, or audio script to deliver directly into your prospect’s inbox while adding them as a new lead in your email service for a nurture campaign and eventually, after 7 email opens, a sales campaign to close them. * Outreach Marketing TARGET HOT PROSPECTS WHERE THEY CONGREGATE & REACH THEM BY EMAIL AND/OR SOCIAL MEDIA FOR LESS As you know, sites like LinkedIn, Facebook, and Google are treasure troves for finding people and businesses that already categorize themselves into groups seeking answers to fix their problems. Working in these groups though can take quite a bit of time and effort. Also managing communications within them proves to be quite difficult. And people that post sales pitches quite often get ostracized and even kicked out of the group in some cases. Nevertheless, these groups identify people that fit the criteria of a hot prospect especially if they haven’t solved their problem yet. And this is where our system shines. While it does require custom implementation of our recipes, after setup to your custom needs, you can market to these people by either email, SMS, social media messaging, or a combination of them all. Maybe your combination is a recipe between your LinkedIn Sales Navigator account and the identity graph to build a list for sending a cold email campaign followed up with a sales campaign to close them. Maybe you also want to take all your identified prospects and port that list over to a Facebook or Google remarketing campaign. * Automation Platform PAYING TOO MUCH FOR YOUR EMAIL SERVICE PROVIDER / CRM OR JUST WANT A DEPENDABLE SYSTEM THAT ADAPTS & REACTS TO ALL SORTS USER BEHAVIOR We work with over 20 different systems including Zapier but there is one that we like especially. One is an open-source automation platform that boasts have more than 200k businesses using it and always adding new features and additions. One recent one is creating Facebook audiences on autopilot. Another noted set of features include, with add-ons, its ability to handle communications through more than just email but through SMS, Push Notifications, and Social Media. The great thing is that about it is that the installed version doesn’t charge per user or segment like most of the competitor offerings. One of the other noted features with an add-on is that it’s entire account-based marketing so that you can track per account for things like page opens, company IP identification, email opens, and more. In many ways, you can manage your pipeline so much easier with this tool and it will only cost you an installation & hosting fee and fees for support along with any additions you require for the add-ons. SET YOUR MARKETING FOR SUCCESS & CATAPULT ROI BECOME THE HERO OF YOUR ORGANIZATION If you realize that your marketing message could use some improvement and perhaps your strategy for targeting and establishing a relationship with these prospects could also be improved, click the play button to learn more, then opt-in, to get more from your marketing. Setup Your Workflows & Marketing For Success Your browser does not support the audio element. Listen to the audio completely and if you want to lean more info, enter your contact info into the box to receive a series on how a marketing message can be clarified and what steps can be taken to get even more leads with our LinkedIn/email outreach marketing program and conversion stackers. © 2022 Postwiser- All Rights Reserved. Privacy Policy