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Press / Powerback Rehabilitation Teams with Luna to Deliver Greater Access to
In-Home, In-Person Healthcare


POWERBACK REHABILITATION TEAMS WITH LUNA TO DELIVER GREATER ACCESS TO IN-HOME,
IN-PERSON HEALTHCARE

Rocklin, Ca., April 18, 2023—Luna, the leading provider of in-home, in-person
physical therapy, today announced a collaboration with Powerback Rehabilitation
(Powerback), one of the nation’s largest rehabilitation therapy providers, to
deliver in-home, in-person outpatient physical therapy together across key
strategic markets. 

“Today’s challenges in healthcare and demographic shifts in the aging population
have fueled our service evolution, including this collaboration with Luna,” said
Carl Shrom, CEO of Powerback Rehabilitation. “As the two leading companies in
outpatient, in-home, in-person physical therapy, our combined approach will
address these challenges at scale by delivering greater access to in-home
therapy, which will help more patients get their power back.”

Powerback Rehabilitation provides comprehensive rehabilitation services
(physical, occupational, and speech therapy) and wellness services in
approximately 1,400 locations across the U.S. and has over 1,000 home health
relationships. Through the partnership, the Powerback Rehabilitation To You
in-home service line, which provides high-quality, personalized rehabilitation
therapy in the safety and convenience of patients’ homes, will expand their
physical therapy service areas with licensed Luna physical therapists. The
collaboration will also expand to in-home occupational therapy and speech
therapy later this year.

Unlike remote or virtual care, Luna’s licensed physical therapists provide 1:1
hands-on care from the convenience of the patient’s home. The service is covered
by most major insurances with the same co-pay cost as facility-based care.

“Luna’s in-home, in-person physical therapy, together with the scale of
Powerback, makes for an enviable combination,” said Palak Shah, Co-Founder and
Head of Clinical Operations at Luna. “This will result in greater geographic
coverage for Powerback, along with access to Luna’s thousands of therapists,
which will improve patient experience and recovery.” 

Based on specialty, geography, schedule, and other factors, Luna will match
Powerback patients with local therapists at the time and location of their
choosing. For consistency of care, the same therapist will treat Powerback
Rehabilitation patients for the entirety of the treatment plan from the comfort
of their homes. Additionally, Powerback patients and therapists will be able to
communicate with each other and discuss care needs between visits via the Luna
Physical Therapy app. 

When looking for a partner, Powerback Rehabilitation sought to find a company
with shared values, high-quality staff to match their own, and the ability to
expand services outside of the current Powerback footprint. 

Luna currently operates across 48 markets in 27 states and has treated 30,500+
patients in their homes. In 2022, Luna became the fastest growing physical
therapy clinic nationally with a 6,183 percent growth in visits during the four
consecutive years since it was founded in 2018. This is higher than any reported
growth during the same time frame from any physical therapy clinic group. Luna
has maintained its approach to high-quality care during this record period of
growth with a three year running world-class NPS rating, specifically 87 in
2022.

According to a recent McKinsey report, up to $265 billion worth of care
services, representing up to 25 percent of the total cost of care, is expected
to shift to the home by 2025.

About Luna

Luna is the leading provider of in-home, in-person outpatient physical therapy.
Unlike virtual or remote care, Luna’s licensed physical therapists provide 1:1
hands-on care from the convenience of a patient's home. With a network of over
3,000 therapists, Luna is available in 48 metropolitan markets across 27 states.
The service is covered by most major insurances, and patients pay the same
co-pay cost as facility-based care. By extending outpatient care into the home,
Luna is helping health systems to prevent an estimated $2.5 billion loss in
revenue from referral leakage to competitive local clinics while expanding
access and geographic reach. Luna proudly partners with Providence, Emory
Health, Intermountain Healthcare, UCLA Health, and more. Learn more at
getluna.com.


About Powerback Rehabilitation

Powerback Rehabilitation, one of the largest rehabilitation organizations in the
country, is a leading provider of physical therapy, occupational therapy, speech
therapy, respiratory therapy, and wellness services, primarily for the older
adult population. Powerback Rehabilitation partners with skilled nursing
centers, assisted living facilities, independent living facilities, hospitals,
home health companies, adult day care programs, and outpatient clinics to
provide comprehensive therapy services. Powerback delivers an empowered approach
to achieving full potential by providing integrated and individualized
solutions. It’s patient-centered care that provides a sustainable way of feeling
better, moving better, and living better, all designed to get patients back home
or to their prior level of functioning as quickly as possible. Powerback
Rehabilitation To You is a service extension that provides outpatient
rehabilitation therapy services in patients' homes or communities. For more
information, visit powerbackrehab.com.


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