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Accept Decline Skip to content Menu * Technology * EternityX Trading Desk * ID Space * Data Services * Dynamic Creative Management * China Solution * Programmatic & China Trading Desk * China Media Strategy & Optimization * Xiaohongshu Marketing Solution * China Influencer Marketing * Global Solution * Programmatic & Trading Desk * Web3 * Our Work * Case Study * EternityX Research * About * Our Story * Management Team * Awards * Media Coverage * Press Release * Career * Blog * Professional Certifications * Contact * English * 简体中文 * English POWERFUL MARKETING TECHNOLOGY BUILT ON TRANSPARENCY ENGINEERED FOR RESULTS Learn More AI DIGITAL MARKETING ECOSYSTEM Our Proprietary Data Processing Combines 3 Capabilities: 1. PERCEIVE 2. COMPREHEND 3. ACT To Analyze Across 5 Dimensions To Effectively Target And Influence Consumer Decision Making: 1. Moment / Time 2. Stage of Consumer Journey 3. Interest / Behavior Intention 4. Demographic 5. Environment / O2O Scenarios AT A GLANCE GLOBAL CLIENTS Since 2018, performed over 5,000 campaigns for 500+ brands and agencies PERFORMANCE DRIVEN Enhance average client campaign performance by 30-100% BILLION DATA POINTS Transforming 960 billion data points into over 1,000 audience profiles MASSIVE REACH Transparent platform covering over 90% of Chinese netizens SUCCESS STORIES To raise awareness of the Thailand as the go to destination for health tourism. Convert room booking and drive button clicks for Four Seasons’ Chinese restaurant. To boost brand awareness of Manulife and drive visitors to its official website. To raise awareness of the world-class Harbour Fiesta in celebration of 25th anniversary of HKSAR’s establishment amongst Chinese tourists. Enhance brand awareness and boost quality traffic into FedEx Chinese website. To attract prospecting client and reactivate existing client. To advertise Cartier HK’s latest QiXi promotion “LOVE IS RED”. Raise awareness among Chinese travelers in Macau and to drive traffic to WeChat article. Discover GLOBAL CLIENT REFERENCE Luxury Beauty Travel Finance Business Education MEDIA SPOTLIGHT HongKongers flock to Shenzhen’s megastores: How can city retailers beat the competition? HongKongers flock to Shenzhen’s megastores: How can city retailers beat the competition? Digital Marketing 101 | New Xiaohongshu Marketing Trends and Phenomena That You Must Know Digital Marketing 101 | New Xiaohongshu Marketing Trends and Phenomena That You Must Know More HongKongers turning to Xiaohongshu: How can local brands best capitalise on the trend? More HongKongers turning to Xiaohongshu: How can local brands best capitalise on the trend? Women on the Rise: Charlene Speaks with Zhiniuer on Female-Centric Marketing Trends and Female Leadership Women on the Rise: Charlene Speaks with Zhiniuer on Female-Centric Marketing Trends and Female Leadership From Entrepreneurship to Martech Leadership: Charlene Shares with Jessica HK Her Entrepreneurship Journey and Introduces EternityX’s ID SPACE From Entrepreneurship to Martech Leadership: Charlene Shares with Jessica HK Her Entrepreneurship Journey and Introduces EternityX’s ID SPACE Charlene, EternityX’s CEO Talks to BurdaLuxury on the Role of China Social Commerce in Driving the Pre-loved Market in China Charlene, EternityX’s CEO Talks to BurdaLuxury on the Role of China Social Commerce in Driving the Pre-loved Market in China Our CEO, Charlene is on Gafencu February Feature, Sharing Her Passions in Life Our CEO, Charlene is on Gafencu February Feature, Sharing Her Passions in Life Charlene, Our CEO, Shares Her Entrepreneurial Success Factors on SundayMore Charlene, Our CEO, Shares Her Entrepreneurial Success Factors on SundayMore CaiXin Weekly | EternityX Shares its Profound Insights on Brand Marketing CaiXin Weekly | EternityX Shares its Profound Insights on Brand Marketing Charlene, CEO Of EternityX Is Interviewed By Sing Tao Daily Finance Page To Share EternityX’s Growth Story Charlene, CEO Of EternityX Is Interviewed By Sing Tao Daily Finance Page To Share EternityX’s Growth Story Subscribe Don’t Miss Out On Our Latest Research and eNewsletters! Follow Us On: * Home * Technology * EternityX Trading Desk * ID Space * Data Services * Dynamic Creative Management * China Solution * Programmatic & China Trading Desk * Extensive Media Reach * Xiaohongshu Marketing Solution * China Influencer Marketing * Global Solution * Programmatic & Trading Desk * Extensive Media Reach * China Influencer Marketing * Web3 * Insights * Case Studies * Research * Blog * News * Press Release * Media Coverage * About Us * Our Story * Management Team * Awards * Career * Professional Certifications * Contact Copyright © EternityX Marketing Technology Limited | 粤ICP备20012838号 * Terms of Use * Privacy Policy David Lee, Chief Financial Officer and Head of Product Innovation David Lee is a financial and legal strategist and entrepreneur. He is currently the CFO and Head of Product Innovation of EternityX Marketing Technology Limited, China’s acclaimed pragmatic AI marketing technology platform empowering cross-cultural, cross-border connection between global brands and consumers. David’s career has been propelled by an innate curiosity to deeply understand the business models of various industries, the financial mechanics underpinning these models, and a profound passion for technology. At EternityX, he plays a pivotal role in integrating Generative AI into the company’s solutions, driving not only the enhancement of marketing strategies but also fostering creativity, innovation, and efficiency in product development and operations. Beyond his role at EternityX, David applies his financial, legal acumen and strategic expertise to identify compelling early-stage startups and investment opportunities, including those that harness the potential of AI. Prior to his current role, David served as a legal counsel at Simpson Thacher & Bartlett, one of the world’s leading international law firms. He provided strategic advice to founders, management teams, and various international financial institutions on matters ranging from strategic decisions and private financings across different stages, to initial public offerings and other corporate matters. David played a key role in advising Alibaba on its landmark IPO in the United States, as well as the IPOs of prominent Internet companies such as Qutoutiao (趣頭條). David also advised international financial institutions in numerous high-profile transactions involving companies such as Weibo (微博), Qunar (去哪兒), and Vipshop (唯品會). X Neil Yan, Managing Director - Hong Kong & Macau As the Managing Director of EternityX, Neil leads Hong Kong & Macau BD and AM teams, providing all-round digital marketing services for luxury, banking & finance, beauty & cosmetic, travel retail, and airline clients; service range includes Google, Facebook, Programmatic, MCN, social maintenance, OTA, and direct media buying. Neil has market experience in Global, China, Hong Kong, Macau and Taiwan, and was awarded the MediaWorks championship by Campaign Asia-Pacific. He gained two years of working experience in a Nasdaq-listed company’s media and account management team, traveling across Hong Kong and Shanghai. For the past project, he conducted local marketing campaigns for one of the largest fast-food brands in Hong Kong, achieving the top ranking in both Google and Apple App and reached outstanding ROI. X Victor Lee, Chief Strategy Officer Victor has over 10 years of experience covering all aspects of digital marketing, in China as well as globally. Victor is focused on identifying and driving revenue opportunities, establishing strategic agency networks and partnership, and growing client relations. He plays an instrumental role in EternityX, responsible for its account management and ad operation team, as well as in its global business development expansion to Europe, Japan and Korea. X Remy Wong, Managing Director - Global Remy has over 10 years of Media sales experience covering different digital marketing channels, specializing in China digital marketing. Remy is focused on connecting global clients with the China market and establishing agency partnerships worldwide. He plays an instrumental role in EternityX, responsible for global business development expansion in SEA, Oceania, Europe, and Asia Prior to joining EternityX, Remy was the General Manager at Qihoo 360 HK, focusing on business development, and bringing Qihoo 360 to the worldwide stage. X Cecilia Cheng, Executive Director Cecilia has multicultural experience having studied and worked in the media industry in UK as well as Hong Kong, where she developed in-depth knowledge on Print and Digital Media planning and buying. Since joining EternityX, Cecilia played an important role in enhancing company cross-department communication efficiency, leading the account management team in serving client with professionalism, and is instrumental in assisting the business development team to advance expansion roadmap and strategies. Cecilia’s professional expertise are highly recognized by industry clients, and she has been selected by Campaign Asia in 2022 as one of the Women to Watch in Greater China. X Tony Skvarc, Sales Director, ANZ With over 15 year’s sales experience working across digital, out-of-home and radio, Tony has a keen understanding of the ever-evolving advertising landscape. With a strong focus on client relationships, Chinese consumers and data-driven campaigns, Tony is passionate about providing outstanding results for his clients. X Luke Bussell, Director, ANZ Luke has 20+ years’ experience in advertising and media across digital, radio, publishing, content and TV, including leadership roles in commercial, strategy, cross-platform and business development across Australia and the United Kingdom. Luke has a passion for identifying new advertising technology and making it available to his clients and agencies to maximise their campaign performance. X Winmin Tang, Managing Director, R&D Winmin is passionate about digital marketing technology and has deep understanding on its ecosystems in the China market. Winmin was previously the Managing Director of Research and Development at Guang Zhou Shunfei Information Technology Ltd., leading the development of its DSP and increase the system’s ability to handle the increase in daily requests from 100 million to 50 billion. Winmin also previously led the successful development and deployment of customized DMP for China Merchants Bank. X Charlene Ree, Founder & CEO Charlene is an established digital trailblazer and a growth-centric serial entrepreneur. She blends her strategic and execution acumen with her deep knowledge and passion for digital businesses. With two decades of experience in digital advertising, Charlene has spent her endeavour in identifying, growing and efficiently deploying resources to core competencies and successfully implementing go-to-market strategies. As the founder and CEO of EternityX Marketing Technology, she aspires to act as the bridge between China and the rest of the world, empowering brands to build a true connection with their target audiences, thus bringing lifelong brand value and increased revenue for their businesses. Prior to founding EternityX, Charlene co-founded Httpool Asia, the APAC regional hub of Httpool Group and one of Hong Kong’s leading cross-channel advertising networks and digital performance providers that was later sold to a subsidiary of SONY in 2017. Prior to that, Charlene has spent time in various international digital media companies in Hong Kong and New York from Yahoo! to IPG and Publicis Groupe agencies. Charlene was recently named as one of the Women to Watch 2021 by Campaign Asia. She is often invited as speaker for conferences, events, panel discussions and webinars on a wide range of topics including those related to digital marketing and China digital ecosystem. Charlene is widely recognized as a thought leader in the industry, and was featured in various world-renowned media publications. X