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Submitted URL: https://t.yesware.com/tt/2c9270e615359ff457422220586a16e8093a4ed6/7aaa86ab6153bb98d44fb2444a4269c9/b9e6236681a5e874cd3...
Effective URL: https://ecornell.cornell.edu/corporate-programs/on-demand/management-complete/
Submission: On October 12 via api from US — Scanned from DE
Effective URL: https://ecornell.cornell.edu/corporate-programs/on-demand/management-complete/
Submission: On October 12 via api from US — Scanned from DE
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POST https://start.ecornell.cornell.edu/l/44232/2017-01-23/8rykjj
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<option value="I am looking to train others in my organization">I am looking to train others in my organization</option>
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<div class="form-field force-pos-rel ">
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<option value="Immediate">Immediately</option>
<option value="2-3 months">2-3 months</option>
<option value="4-6 months">4-6 months</option>
</select></div>
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<div class="form-field force-pos-rel ">
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<option value="Director">Director</option>
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<div class="form-field force-pos-rel ">
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<div class="tmp-block tmp-hidden" aria-hidden="true">
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<option value="I will self-pay.">I will self-pay</option>
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<option value="I will use the GI Bill or another source of military funding.">I will use the GI Bill or another source of military funding</option>
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<div class="error realtime-error"></div>
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<div class="form-field force-pos-rel hidden" data-dep-fld="budget_payment_options" data-dep-val="My company will fund all or part of the program fee as part of my professional development.">
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<div class="form-field force-pos-rel ">
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<div class="force-pos-rel form-field-inner"><label for="ecForm0_why_did_you_pick_ecornell_?" class=" sr-only ">Why are you interested in eCornell? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
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<option value="Reputation of Cornell University">Reputation of Cornell University</option>
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POST https://start.ecornell.cornell.edu/l/44232/2017-01-23/8rykjj
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<option value="YT">Mayotte</option>
<option value="MX">Mexico</option>
<option value="FM">Micronesia, Federated States Of</option>
<option value="MD">Moldova</option>
<option value="MC">Monaco</option>
<option value="MN">Mongolia</option>
<option value="ME">Montenegro</option>
<option value="MS">Montserrat</option>
<option value="MA">Morocco</option>
<option value="MZ">Mozambique</option>
<option value="MM">Myanmar</option>
<option value="NA">Namibia</option>
<option value="NR">Nauru</option>
<option value="NP">Nepal</option>
<option value="NL">Netherlands</option>
<option value="AN">Netherlands Antilles</option>
<option value="NC">New Caledonia</option>
<option value="NZ">New Zealand</option>
<option value="NI">Nicaragua</option>
<option value="NE">Niger</option>
<option value="NG">Nigeria</option>
<option value="NU">Niue</option>
<option value="NF">Norfolk Island</option>
<option value="MP">Northern Mariana Islands</option>
<option value="NO">Norway</option>
<option value="OM">Oman</option>
<option value="PK">Pakistan</option>
<option value="PW">Palau</option>
<option value="PS">Palestinian Territory, Occupied</option>
<option value="PA">Panama</option>
<option value="PG">Papua New Guinea</option>
<option value="PY">Paraguay</option>
<option value="PE">Peru</option>
<option value="PH">Philippines</option>
<option value="PN">Pitcairn</option>
<option value="PL">Poland</option>
<option value="PT">Portugal</option>
<option value="PR">Puerto Rico</option>
<option value="QA">Qatar</option>
<option value="RE">Reunion</option>
<option value="RO">Romania</option>
<option value="RU">Russian Federation</option>
<option value="RW">Rwanda</option>
<option value="BL">Saint Barthelemy</option>
<option value="SH">Saint Helena</option>
<option value="KN">Saint Kitts And Nevis</option>
<option value="LC">Saint Lucia</option>
<option value="MF">Saint Martin</option>
<option value="PM">Saint Pierre And Miquelon</option>
<option value="VC">Saint Vincent And Grenadines</option>
<option value="WS">Samoa</option>
<option value="SM">San Marino</option>
<option value="ST">Sao Tome And Principe</option>
<option value="SA">Saudi Arabia</option>
<option value="SN">Senegal</option>
<option value="RS">Serbia</option>
<option value="SC">Seychelles</option>
<option value="SL">Sierra Leone</option>
<option value="SG">Singapore</option>
<option value="SK">Slovakia</option>
<option value="SI">Slovenia</option>
<option value="SB">Solomon Islands</option>
<option value="SO">Somalia</option>
<option value="ZA">South Africa</option>
<option value="GS">South Georgia And Sandwich Isl.</option>
<option value="SS">South Sudan</option>
<option value="ES">Spain</option>
<option value="LK">Sri Lanka</option>
<option value="SD">Sudan</option>
<option value="SR">Suriname</option>
<option value="SJ">Svalbard And Jan Mayen</option>
<option value="SZ">Swaziland</option>
<option value="SE">Sweden</option>
<option value="CH">Switzerland</option>
<option value="SY">Syrian Arab Republic</option>
<option value="TW">Taiwan</option>
<option value="TJ">Tajikistan</option>
<option value="TZ">Tanzania</option>
<option value="TH">Thailand</option>
<option value="TL">Timor-Leste</option>
<option value="TG">Togo</option>
<option value="TK">Tokelau</option>
<option value="TO">Tonga</option>
<option value="TT">Trinidad And Tobago</option>
<option value="TN">Tunisia</option>
<option value="TR">Turkey</option>
<option value="TM">Turkmenistan</option>
<option value="TC">Turks And Caicos Islands</option>
<option value="TV">Tuvalu</option>
<option value="UG">Uganda</option>
<option value="UA">Ukraine</option>
<option value="AE">United Arab Emirates</option>
<option value="GB">United Kingdom</option>
<option value="UM">United States Outlying Islands</option>
<option value="UY">Uruguay</option>
<option value="UZ">Uzbekistan</option>
<option value="VU">Vanuatu</option>
<option value="VE">Venezuela</option>
<option value="VN">Viet Nam</option>
<option value="VG">Virgin Islands, British</option>
<option value="VI">Virgin Islands, U.S.</option>
<option value="WF">Wallis And Futuna</option>
<option value="EH">Western Sahara</option>
<option value="YE">Yemen</option>
<option value="ZM">Zambia</option>
<option value="ZW">Zimbabwe</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
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<div class="form-field force-pos-rel hidden" data-dep-fld="country" data-dep-val="US">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_state" class=" sr-only ">State *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon" type="button" tabindex="-1" disabled="disabled"><span
class="icon-global"></span></button><select name="state" id="ecForm1_state" class="select no-val required form-control input-lg" disabled="disabled">
<option value="" selected="selected" class="no-option">State *</option>
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<option value="AK">Alaska</option>
<option value="AZ">Arizona</option>
<option value="AR">Arkansas</option>
<option value="CA">California</option>
<option value="CO">Colorado</option>
<option value="CT">Connecticut</option>
<option value="DE">Delaware</option>
<option value="DC">District of Columbia</option>
<option value="FL">Florida</option>
<option value="GA">Georgia</option>
<option value="HI">Hawaii</option>
<option value="ID">Idaho</option>
<option value="IL">Illinois</option>
<option value="IN">Indiana</option>
<option value="IA">Iowa</option>
<option value="KS">Kansas</option>
<option value="KY">Kentucky</option>
<option value="LA">Louisiana</option>
<option value="ME">Maine</option>
<option value="MD">Maryland</option>
<option value="MA">Massachusetts</option>
<option value="MI">Michigan</option>
<option value="MN">Minnesota</option>
<option value="MS">Mississippi</option>
<option value="MO">Missouri</option>
<option value="MT">Montana</option>
<option value="NE">Nebraska</option>
<option value="NV">Nevada</option>
<option value="NH">New Hampshire</option>
<option value="NJ">New Jersey</option>
<option value="NM">New Mexico</option>
<option value="NY">New York</option>
<option value="NC">North Carolina</option>
<option value="ND">North Dakota</option>
<option value="OH">Ohio</option>
<option value="OK">Oklahoma</option>
<option value="OR">Oregon</option>
<option value="PA">Pennsylvania</option>
<option value="RI">Rhode Island</option>
<option value="SC">South Carolina</option>
<option value="SD">South Dakota</option>
<option value="TN">Tennessee</option>
<option value="TX">Texas</option>
<option value="UT">Utah</option>
<option value="VT">Vermont</option>
<option value="VA">Virginia</option>
<option value="WA">Washington</option>
<option value="WV">West Virginia</option>
<option value="WI">Wisconsin</option>
<option value="WY">Wyoming</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_phone" class=" sr-only ">Phone Number *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon" type="button" tabindex="-1"><span
class="icon-phone"></span></button><input type="tel" placeholder="Phone Number *" tabindex="" pattern="[^@!]+" maxlength="20" value="" id="ecForm1_phone" name="phone" class="required form-control input-lg" minlength="5"></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
</div><!-- /tmp-block -->
<div class="tmp-block tmp-hidden" aria-hidden="true">
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_goals" class=" sr-only ">Why do you want to enroll in an eCornell program? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
type="button" tabindex="-1"><span class="icon-target"></span></button><select tabindex="" id="ecForm1_goals" name="goals" class="select no-val required form-control input-lg">
<option value="" selected="selected" class="no-option">Why do you want to enroll in an eCornell program? *</option>
<option value="to get a promotion">Career advancement/promotion</option>
<option value="Fill in gaps in my business acumen to prepare for a more senior or executive leadership role in my organization.">Fill in gaps in my skills to prepare for a more senior role in my organization</option>
<option value="Prepare to move into a management role for the first time.">Prepare to move into a management role for the first time</option>
<option value="Personal growth and enrichment.">Personal growth and enrichment</option>
<option value="Prepare to enter a new industry or career">Prepare to enter a new industry or career</option>
<option value="Help me compete in job market">Help me compete in job market</option>
<option value="Gain skills to equip me to better run my own business as a founder or entrepreneur.">Master skills to equip me to better run my own business</option>
<option value="To develop a strategy for my business">Develop a strategy for my business</option>
<option value="Insight/factors that affect org growth">Gain new insights into my field</option>
<option value="Build confidence as a leader or professional">Build confidence as a leader or professional</option>
<option value="I am looking to train others in my organization">I am looking to train others in my organization</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
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<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_timeline_for_starting" class=" sr-only ">When are you looking to start the program? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
type="button" tabindex="-1"><span class="icon-target"></span></button><select tabindex="" id="ecForm1_timeline_for_starting" name="timeline_for_starting" class="select no-val required form-control input-lg">
<option value="" selected="selected" class="no-option">When are you looking to start the program? *</option>
<option value="Immediate">Immediately</option>
<option value="2-3 months">2-3 months</option>
<option value="4-6 months">4-6 months</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_current_professional_level" class=" sr-only ">What best describes your current professional level? *</label><button aria-hidden="true"
class="btn btn-default btn-lg pos-abs input-icon" type="button" tabindex="-1"><span class="icon-edit"></span></button><select tabindex="" id="ecForm1_current_professional_level" name="current_professional_level"
class="select no-val required form-control input-lg">
<option value="" selected="selected" class="no-option">What best describes your current professional level? *</option>
<option value="Team Member/Individual Contributor">Team Member/Individual Contributor</option>
<option value="Manager">Manager</option>
<option value="Director">Director</option>
<option value="VP">VP</option>
<option value="Owner/CEO/Founder">Owner/CEO/Founder</option>
<option value="Self-employed">Self-employed</option>
<option value="Unemployed">Unemployed</option>
<option value="Military">Military</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_job_title" class=" sr-only ">What is your current job title? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon" type="button"
tabindex="-1"><span class="icon-briefcase"></span></button><input type="text" placeholder="What is your current job title? *" tabindex="" maxlength="50" value="" id="ecForm1_job_title" name="job_title"
class="required form-control input-lg"></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_retail_employer" class=" sr-only ">Where are you employed? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon" type="button"
tabindex="-1"><span class="icon-edit"></span></button><input type="text" placeholder="Where are you employed? *" tabindex="" maxlength="50" value="" id="ecForm1_retail_employer" name="retail_employer"
class="required form-control input-lg"></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
</div><!-- /tmp-block -->
<div class="tmp-block tmp-hidden" aria-hidden="true">
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_background" class=" sr-only ">Tell us a bit about your professional background. *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
type="button" tabindex="-1"><span class="icon-edit"></span></button><textarea rows="6" placeholder="Tell us a bit about your professional background. *" tabindex="" id="ecForm1_background" name="background"
class="required form-control input-lg"></textarea></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_needed_skills" class=" sr-only ">What skills do you want to gain from the program? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
type="button" tabindex="-1"><span class="icon-target"></span></button><textarea rows="6" placeholder="What skills do you want to gain from the program? *" tabindex="" id="ecForm1_needed_skills" name="needed_skills"
class="required form-control input-lg"></textarea></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
</div><!-- /tmp-block -->
<div class="tmp-block tmp-hidden" aria-hidden="true">
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_budget_payment_options" class=" sr-only ">How do you intend to pay for the program? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
type="button" tabindex="-1"><span class="icon-target"></span></button><select tabindex="" id="ecForm1_budget_payment_options" name="budget_payment_options" class="select no-val required form-control input-lg">
<option value="" selected="selected" class="no-option">How do you intend to pay for the program? *</option>
<option value="I will self-pay.">I will self-pay</option>
<option value="My company will fund all or part of the program fee as part of my professional development.">My company will fund all or part of the program fee as part of my professional development</option>
<option value="I will use the GI Bill or another source of military funding.">I will use the GI Bill or another source of military funding</option>
<option value="I will need to apply for a private loan.">I will need to apply for a private loan</option>
<option value="Not sure yet.">Not sure yet</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel hidden" data-dep-fld="budget_payment_options" data-dep-val="My company will fund all or part of the program fee as part of my professional development.">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_tuition_reimbursement_amount" class=" sr-only ">How much Tuition Assistance are you provided? *</label><button aria-hidden="true"
class="btn btn-default btn-lg pos-abs input-icon" type="button" tabindex="-1" disabled="disabled"><span class="icon-edit"></span></button><select tabindex="" id="ecForm1_tuition_reimbursement_amount" name="tuition_reimbursement_amount"
class="select no-val required form-control input-lg" disabled="disabled">
<option value="" selected="selected" class="no-option">How much Tuition Assistance are you provided? *</option>
<option value="$0-500">$0-$500</option>
<option value="$501-1000">$500-$1000</option>
<option value="$1001-2000">$1000-$2000</option>
<option value="$2001-3000">$2000-$3000</option>
<option value="$3001+">$3000+</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel hidden" data-dep-fld="budget_payment_options" data-dep-val="My company will fund all or part of the program fee as part of my professional development.">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_tuition_reimbursement_notes" class=" sr-only ">List any requirements for your tuition assistance: *</label><button aria-hidden="true"
class="btn btn-default btn-lg pos-abs input-icon" type="button" tabindex="-1" disabled="disabled"><span class="icon-edit"></span></button><input type="text" placeholder="List any requirements for your tuition assistance: *"
tabindex="" maxlength="50" value="" id="ecForm1_tuition_reimbursement_notes" name="tuition_reimbursement_notes" class="required form-control input-lg" disabled="disabled"></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
</div>
<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_budget_values" class=" sr-only ">What budget do you have in mind? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon" type="button"
tabindex="-1"><span class="icon-edit"></span></button><select tabindex="" id="ecForm1_budget_values" name="budget_values" class="select no-val required form-control input-lg">
<option value="" selected="selected" class="no-option">What budget do you have in mind? *</option>
<option value="$0-500">$0-500</option>
<option value="$501-1000">$501-1000</option>
<option value="$1001-2000">$1001-2000</option>
<option value="$2001-3000">$2001-3000</option>
<option value="$3001+">$3001+</option>
</select></div>
<div class="ec-custom-error text-left" role="alert" aria-atomic="true">
<div class="error realtime-error"></div>
</div>
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<div class="form-field force-pos-rel hidden " data-from-cookie="visitor_id44232">
<div class="force-pos-rel form-field-inner"><input type="hidden" placeholder="Pardot Visitor ID" tabindex="" maxlength="50" value="" id="ecForm1_pardot_visitor_id" name="pardot_visitor_id" class="form-control input-lg"></div>
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<div class="error realtime-error"></div>
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<div class="form-field force-pos-rel ">
<div class="force-pos-rel form-field-inner"><label for="ecForm1_why_did_you_pick_ecornell_?" class=" sr-only ">Why are you interested in eCornell? *</label><button aria-hidden="true" class="btn btn-default btn-lg pos-abs input-icon"
type="button" tabindex="-1"><span class="icon-edit"></span></button><select tabindex="" id="ecForm1_why_did_you_pick_ecornell_?" name="why_did_you_pick_ecornell_?" class="select no-val required form-control input-lg">
<option value="" selected="selected" class="no-option">Why are you interested in eCornell? *</option>
<option value="Reputation of Cornell University">Reputation of Cornell University</option>
<option value="Flexibility of an online program">Flexibility of an online program</option>
<option value="Looking to advance my career">Looking to advance my career</option>
<option value="Opportunity to learn from Cornell faculty and instructors">Opportunity to learn from Cornell faculty and instructors</option>
<option value="Need to gain new skills">Need to gain new skills</option>
<option value="Lifelong learning/personal passion">Lifelong learning/personal passion</option>
<option value="Interested in breaking into a new field">Interested in breaking into a new field</option>
<option value="Like the small classes/high quality online delivery">Like the small classes/high-quality online delivery</option>
<option value="Want to add a Cornell Certificate to my resume">Want to add a Cornell Certificate to my resume</option>
<option value="Need earn CEUs or other credentials">Need to earn CEUs or other credentials</option>
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Text Content
Skip to content 0 Toggle navigation × search * Online Certificates * Group Programs * Keynotes * Request Info * Student Menu * Take me to my courses * Student Home * Profile * Enrollment History * Applications * Certificates * Account History * Announcements * Help * Logout * * Login * 0 * Take me to my courses * Request Info * Login MANAGEMENT COMPLETE -------------------------------------------------------------------------------- Introducing eCornell On-Demand Lessons Our on-demand lessons libraries provide quick access to competency-based content that covers over 100 management and leadership topics. Lessons equip both new and seasoned managers with just-in-time skills to solve their everyday challenges. Each lesson includes short videos of Cornell faculty, practice activities, and downloadable tools — including a Blended Learning Guide that can be used to lead team conversations to contextualize and apply the learning to your business. ACCRUALS AND CASH FLOWS Starting the Entry Process Ensuring Accuracy in the Entry Process Analyzing the Cash Flow Statement ADDRESSING COMPLEX PROBLEMS USING RESULTS-BASED MANAGEMENT Defining and Addressing Complex International Problems Planning for Results-Based Management Implementing and Evaluating a Results-Based Management Plan ADDRESSING HEALTHCARE ECONOMICS Determining and Developing Economic Strategies Determining Appropriate Contract Terms Reducing Operational Costs Maximizing Reimbursements ADDRESSING WORKPLACE BEHAVIOR ISSUES Assessing Behavioral Issues Managing Special Employee Requests Resolving Behavior Issues Handling Terminations and Harassment AGILE PROJECT MANAGEMENT APPROACHES Consider Incorporating Agile into Your Work Compare Agile to Traditional Consider the “Flavors” of Agile ALIGNING EMPLOYEE PERFORMANCE WITH ORGANIZATIONAL GOALS Assess System Needs Examine System Considerations Design a Successful System Implement Your System ANALYZING CLIMATE CHANGE AND THE GLOBAL FOOD AND BEVERAGE SYSTEM Related to the Products Your Organization Makes Transportation of Your Supplies and Products Processing, Packaging, and Storage of Your Products Retailing and Consumption of Food and Beverage Products ANALYZING OPERATIONS PROCESSES Diagramming a Process Identifying and Managing Bottlenecks ANALYZING PRICE AND EQUILIBRIUM Analyze Equilibrium Analyze Changes to Equilibrium Analyze Government Intervention in Markets ANALYZING SEGMENTATION AND TARGETING Exploring Bases and Descriptors Analyzing Data to Divide the Market ANTI-DISCRIMINATION PRINCIPLES Analyzing the Potential Exposure to Discrimination Charges in Your Organization Avoiding a Hostile Environment Creating An Inclusive Work Environment APPLIED MARKETING STRATEGY AND DECISION-MAKING TOOLS Segment and Target Your Customers Explore Strategic Pricing Position Your Product Examine Economic and Behavioral Pricing APPLYING A PROBLEM-SOLVING APPROACH TO CONFLICT Moving from Conflict Diagnosis to Problem Solving Defining the Problem, Interests, and Criteria for Successful Resolution Generating and Implementing Measurable Solutions APPLYING STATISTICAL TESTS Basing Research Questions on Variables Selecting Statistical Tests Supervising Your Analyst and Evaluating Results APPLYING STRATEGIC INFLUENCE Influencing Through Heuristics Influencing by Changing the Environment ASSESS AND PLAN FOR THE RETOOL Recognize and Articulate the Shortcomings and Strengths in Your Presentations ASSESSING OPPORTUNITIES IN OWNED DIGITAL MEDIA Preparing for Marketing on Owned Media Foundational Channels in Owned Media Newer Channels in Owned Media Drafting Marketing Plans for Owned Media ASSESSING OPPORTUNITIES IN PAID DIGITAL MEDIA Preparing for Marketing on Paid Media Considering Opportunities in Foundational Channels Considering Opportunities in Newer Channels Drafting Marketing Plans for Paid Media ASSESSING STARTUP VIABILITY AND FUNDING OPTIONS Evaluate the Market Opportunity Conduct a Bottom-Up Target Market Estimate Identify the Resources Required to Get Started Find Your Place in the Investment Landscape ASSESSING THE REGULATORY ENVIRONMENT Identify Regulatory Bodies and Relevance in Your Area of Business Assess the Principal Tools Available to Regulatory Bodies Stay Current With Regulatory Developments in Your Area of Business ASSESSING YOUR ORGANIZATION’S FINANCES Navigating Financial Statements Working With Financial Ratios Making Financial Projections in a Business Plan ASSESSING YOUR PUBLIC SECTOR ORGANIZATION Examine Societal Conditions Assess External Public Factors Evaluate Internal Organizational Characteristics ASSESSING YOUR SYSTEM’S PERFORMANCE AND VALUE Performance Criteria and Measurement Constructing a Decision Matrix ASSESSING, MANAGING, AND MITIGATING PROJECT RISK Assess Risk Manage Risk AUTHENTICITY, INTEGRITY, AND ACCOUNTABILITY Authenticity Integrity Accountability BECOMING A POWERFUL LEADER Motivating People Distinguishing Between Leading and Managing Overcoming Challenges Evaluating Your Leadership BECOMING A STRATEGIC LEADER Assess Your Leadership Approach Create a Purpose-Driven Culture Enact Your Leadership Strategy BECOMING A SYSTEMS LEADER Create a Systems Thinking Culture Using Systems Thinking with Teams Be a Systems Thinker BRAND ACTIVATION Identify Target Market and Consumer Insights Develop Brand Long-Term Essentials Strategizing for Brand Messaging BRAND MEASUREMENT Identify and Analyze Data Identify Trends and Implications and Recommend a Course of Action BRAND PLANNING Complete a Situation Analysis Identify Actionable Information Develop a Brand Executional Roadmap BRAND POSITIONING Prioritize Brand Attributes and Create Positioning Maps Optimize the Brand’s Position BRAND PURPOSE Command a Brand Premium Prepare to Profit from Change Define Brand Purpose BRAND STRATEGY Analyze the Market Identify Strategies to Strengthen Brand and Prioritize Options BUILDING A PHOTOGRAPHY PORTFOLIO Define a Project Proposal BUILDING A RESILIENT SERVICES MARKETING INFORMATION SYSTEM Identifying the Components of a Services Marketing Information System Planning for Service Marketing Research Target Market Strategy BUILDING AND VALIDATING PROTOTYPES Lesson 1 – Draft a Business Model Canvas for Your Product Lesson 2 – Write Interview Questions to Validate Your Customers’ Problem or Needs Lesson 3 – Create a ‘Looks-Like’ Prototype to Validate Your Hypothesis Lesson 4 – Interview Customers With Your Prototypes Lesson 5 – Fine-Tune the Business Model Canvas BUILDING ANALYTICAL AND EMOTIONAL INTELLIGENCE WITH SYSTEMS THINKING Bridge Knowledge Gaps Expand YourThinking With New Logic Increase Your Metacognition and Emotional Intelligence BUILDING GREAT TEAMS Build Commitment to a Common Goal Instill a Commitment to Excellence in Your Team Create an Inclusive Environment BUILDING HIGH-PERFORMING TEAMS Managing Virtual Teams Utilizing Conflict to Develop Your Team Shifting Leadership Roles Cultivating Collaboration Diagnosing Your Team BUILDING HIGH-PERFORMING VIRTUAL TEAMS Identifying and Addressing Key Challenges and Opportunities on Virtual Teams BUILDING INNOVATION COMPETENCIES Implement Lean Startup Build a Maker Culture Deploy Design Thinking BUILDING LEADERSHIP CHARACTER Choosing Your Leadership Character Self-Awareness, Self-Reflection, and Character Development Demonstrating Vulnerability BUILDING THE BRAND THROUGH INFLUENCER MARKETING Integrate Influencer Marketing Into Your Social Strategy Select the Right Influencers for the Brand Creative Content Approaches for Influencers CAMERA SELECTION AND MECHANICS Select the Right Camera Use Viewfinders and Lenses Control Motion and Exposure CHANGE, DISRUPTION, AND GROWTH Evaluate Change, Disruption, and Uncertainty Strategize Responses to Change Clear the Path Towards Change CHANGING ORGANIZATIONAL CULTURE IN HEALTHCARE Assessing Your Current Culture Moving Toward the Ideal Culture Implementing Your Ideal State CLEAN SLIDEWARE DESIGN FOR LIVE AND LEGACY USE Use Presentation Slides As Knowledge Artifacts Create a Process That Protects Proprietary Information to Share With “External” Parties COACHING SKILLS FOR LEADERS Develop Your Coaching Skills Explore Coaching Navigate Goals and Obstacles Listen Like a Coach COLLABORATIVE COMMUNICATION FOR ENGINEERING LEADERS Leveraging Listening Skills Asking Powerful Questions Limiting Communication Interference Layering Communication Skills COLLABORATIVE COMMUNICATION FOR TECHNOLOGY LEADERS Leveraging Listening Skills Asking Powerful Questions Limiting Communication Interference Layering Communication Skills COMMUNICATE WELL TO DRIVE PROJECT OUTCOMES Change Your Communication Strategy to Get Better Results Use Communication Best Practices Practice Better Strategies COMMUNICATING WITH THE MEDIA Make a Plan for Cultivating a Win-Win Relationship Create Key Messages Control the Interview COMMUNICATION PLANNING FOR CHANGE Identify What and Who Address Audience Needs Send the Right Message COMPANY STRUCTURE AND DUE DILIGENCE Create a Due Diligence Plan Construct a Due Diligence Checklist Document the Due Diligence Process COMPARING MONOPOLIES AND COMPETITION Monopoly Examine Natural Monopoly Analyze Pricing and Monopolistic Competition COMPETING WITH ENTREPRENEURIAL THINKING Cultivate an Entrepreneurial Mindset Assemble Resources Establish Processes and Systems for New Ideas Scale and Sustain New Opportunities COMPLEX NEGOTIATION Creativity Time and Distance Culture and Personality Differences Team and Multi-Party Negotiations CONDUCTING MARKET ANALYSIS AND PREDICTING PRICE Extensions of Supply and Demand Analyze Externalities, Public Goods, and Common Access Goods CONSTRUCTING HIGH IMPACT CONTENT FOR GLOBAL DELIVERY Strategize and Prepare for a Formal Presentation CONSULTING SKILLS FOR INTERNAL HR The Consulting Relationship Problem Diagnosis and Assessment Feedback and Solutions Implementation and the Change Process CONTRACT FORMATION Distinguish Various Bodies of Law That Govern Contracts Recognize Essential Elements For an Enforceable Contract Recognize Barriers to Enforceability and Avoid Inadvertently Creating Binding Obligations COORDINATING SERVICES AND SUPPORT AT THE GLOBAL AND COUNTRY LEVEL Results-Based Approach to Managing Large Emergencies Delivering Economic and Social Investment and Services COUNTERACTING UNCONSCIOUS BIAS Examine Dimensions Recognize Unconscious Bias Identify Interventions that Can Help COUNTERING BIAS IN THE WORKPLACE Recognize Unconscious Bias The Dimensions of Diversity COURAGE, HUMILITY, AND COMPASSION Courage Humility Compassion COURAGEOUS COMMUNICATION FOR ENGINEERING LEADERS Discover Courageous Communication Manage Emotional Reactions Develop a Culture of Feedback Use Conflict to Improve Team Outcomes COURAGEOUS COMMUNICATION FOR TECHNOLOGY LEADERS Discover Courageous Communication Manage Emotional Reactions Develop a Culture of Feedback Use Conflict to Improve Team Outcomes CREATING AND COMMUNICATING THE VALUE OF YOUR BRAND Explore the Value of Brands Examine Strategies for Building Brand Equity Examine How Marketing Communication Can Build Brand Equity Explore How Advertising Can Build Brand Equity CREATING AND ENFORCING INTERNATIONAL AGREEMENTS Exploring International Agreements — The Requirement of Facts Enforcing International Agreements — Norm Enforcement CREATING AND SHARING INTERACTIVE DATA MODELS Relating Data Making Data More Interactive CREATING AND SUSTAINING REMOTE WORK PROGRAMS Implementing Policies and Support Systems Measure and Sustain Your Program Assess and Plan CREATING CRAFT BEVERAGES Examine the Fermentation Process Design a Fermented Product Evaluate Fermented Beverages CREATING EFFECTIVE CONTENT MARKETING Define the Brand Voice for Social Content Marketing Develop a Brand-Generated Social Content Strategy Motivate User-Generated Content and Create a Content Calendar CREATING USER PERSONAS Analyze Contextual Data Create a User Persona Create Design Requirements CRISIS COMMUNICATION PLANNING Prepare for Crisis Communication Communicate During the Crisis CROSS-CULTURAL COMMUNICATION Evaluate How Your Social Style is Interpreted by Others Become Aware of Your Social Blind Spots in a Cross-Cultural Work Environment Adapt for Effective Communication CROSS-CULTURAL TEAMS AND DIVERSITY Assess Diversity Challenges and Opportunities Compare Cultural Dimensions Diagnose Cultural Intelligence DATA PRIVACY IN MARKETING Classify Customer Data Based on Privacy Risks Become Aware of Your Organization’s Data Privacy Journey Identify Marketing Use Cases That Provide Benefits With Customer-Level Data DATA PROTECTION SOLUTIONS Examine Privacy Metrics Around Uniqueness Demonstrate the Tradeoff Between Profitability and Privacy Transform Your Data Set to Maximize Profitability and Privacy DECISION-MAKING AND ACCOUNTABILITY Develop a Plan for Leading Your Team through a Decision Together Assess and Address Bias Assess the Impact of Group Anomalies on Your Team DECODING THE GENDER GAP IN BOARD MEMBERSHIP Prepare Yourself for Board Membership Position Yourself as a Candidate Plan Your Strategy for Success DEFENSIVE DATA STRATEGIES Audit Your Organization’s Privacy Policy in Terms of Transparency and Control Measure the Value of Protected Data and Profitability Loss From Defensive Data Protection Approaches DEFINING INTERFACES Discovering and Defining Operational Interfaces Managing Interface Specifications DEFINING SCOPE Describing Your System in Terms of Interrelationships Identifying Key Scenarios Aligning Your Scope to Stakeholder Expectations DELIVERING AN EXCELLENT CUSTOMER EXPERIENCE FOR YOUR ORGANIZATION Select, Orient, and Socialize Service-Centered Employees Create an Atmosphere of Collaboration Train for Service Excellence DESCRIPTIVE STATISTICS FOR BUSINESS Numerically Describing One Quantitative Variable Visually Comparing Multiple Variables Numerically Comparing Two Quantitative Variables DESIGN CONSIDERATIONS FOR HEALTHCARE FACILITIES Recognize the Psychological Factors That Affect Our Relationship With the Environment Apply Psychological Principles to Healthcare Design Conduct an Online Literature Review Understand Children by Observing their Behavior DESIGN CONSIDERATIONS FOR SENIOR FACILITIES Recognize the Psychological Factors that Affect Our Relationship with the Environment Apply Environmental Psychology Principles to Managed Care Design Conduct an Online Literature Review Practice the Empathic Model in Senior Design DESIGNING A QUALITY CONTROL SYSTEM Setting Specification Limits Using Statistical Process Control Determining the Capability of a Process DESIGNING AND DEVELOPING PRODUCTS Capturing and Refining Requirements Obtaining Feedback From Customers Developing Your Product DESIGNING AND IMPLEMENTING EFFECTIVE SOCIAL MEDIA POLICIES Assess Social Media Risk Make A Social Media Policy Plan DESIGNING ORGANIZATIONS FOR SYSTEMS THINKING Create Your Organization’s Vision and Mission Build Capacity and Learning Systems Map and Assess Your VMCL DEVELOPING A CULTURE OF EMPOWERMENT Manage Service Perceptions Foster Employee Empowerment Promote Service Recovery Focus on Employee Care DEVELOPING A PRODUCT HYPOTHESIS AND USER PERSONAS Mapping Your Customer’s Journey Conducting User Interviews Articulating User Personas DEVELOPING A SERVICE STRATEGY AND MANAGING THE BRAND Turning Marketing Goals into Action Utilizing Innovation as a Strategy to Capture New Business Applying a Systematic Process to the Development of New Services Analyzing Your Brand Designing the Customer’s Experience Managing Your Brand DEVELOPING A UX DESIGN CONCEPT Sketch Ideas To Explore the Design Experience Create a Design Concept Develop the User Interface Design Concept Design for the User’s Mental Model DEVELOPING AN INTEGRATED MARKETING COMMUNICATIONS STRATEGY FOR SERVICES Identifying Marketing Communications Objectives Planning and Designing Creative Marketing Communications Selecting the Right Integrated Marketing Communications Methods and Media Determining the Success of Marketing Communications Campaigns DEVELOPING AND COMMUNICATING VISION AND STRATEGY Assess Your Operating Environment Outline a Clear Vision Statement Articulate Your Business Strategy DEVELOPING AND PITCHING IDEAS Select Your Best Ideas DEVELOPING EXECUTIVE PRESENCE FOR WOMEN LEADERS Define “Executive Presence” in Your Context Practice and Refine Your Executive Presence DEVELOPING INNOVATION STRATEGY Explore Innovation Strategy Identify Your Company’s Goals and Establish Success Metrics Gain Insight Into Your Customers’ Wants and Needs Mitigate Challenges and Create a Vision for the Future DEVELOPING SERVICE EXCELLENCE COMPETENCIES Become a Service Champion Further Develop Your Competencies Understand Your Communication Channels DEVELOPING SYSTEM REQUIREMENTS Developing Use Case Behavioral Diagrams (UCBD) Requirements That Best Serve Your Project DIAGNOSING WORKPLACE CONFLICT Asking Questions to Check Your Diagnosis Recognizing Possible Conflicts within your Workplace Identifying the Type and Level of Conflict Recognizing Style Impacts DIGITAL ASSET MANAGEMENT Organize Your Photos Edit Your Images DIGITAL PLATFORM STRATEGY Key Elements of Digital Platform Success Developing a Digital Platform Strategy How to Work With External Digital Platforms DINING INNOVATION IN SENIOR LIVING Use the PPO Framework to Identify the Needs in Your Food Service Operation Match Appropriate Industry Trends with Your Food Service Operation Design a Menu that Best Suits Your Organization Design a Delivery Solution That Aligns With Your Food Service Operation Develop an Action Plan to Measure the Effectiveness of Your Food Service Operation DISCOVERING SALES GROWTH OPPORTUNITIES Segment Your Customers to Focus Your Search Find Pockets of Growth in Your Market Identify Your Top Opportunities Manage Your Sales Funnel DISTRIBUTION AND PROMOTION Establish Your Distribution Format and Sales Plan Execute Pricing and Merchandising Strategies DISTRIBUTION STRATEGY AND INTERNATIONAL MARKETING Create an Action Plan to Address an Issue with Your Distribution Channel Evaluate Your Distribution Strategies Examine How Your Organization Approaches International Markets Outline a Strategy for Bringing Your Product or Service to International Markets DIVERSITY AND INCLUSION AT WORK Distinguish Between Diversity and Inclusion Examine Methods of Fostering Inclusion in Work Groups Assess the Sources of Inclusion DRIVING ENGAGEMENT Examine the Drivers of Engagement Define Engagement EFFECTIVE HIRING AND INTERVIEWING Develop a Hiring Strategy Make and Communicate Your Decision Define Your Target Preparing for the Interview EFFECTIVE PROCESS MANAGEMENT IN HEALTHCARE Use Excel to Examine Process Flow in Your Organization Explore How Making a Process Step Visible Might Improve Your Process Flow Create an Action Plan to Improve Decision-Making EFFECTIVE PROCESS MANAGEMENT IN SENIOR LIVING Use Excel to Examine Process Flow in Your Organization Explore how Making a Process Step Visible Might Improve your Process Flow Create an Action Plan to Improve Decision-Making EFFECTIVE USER RESEARCH Develop a Contextual Interview Plan Develop the Interview Protocol Conduct a Contextual Interview ELICITING NEW BEHAVIORS Understand the Person and the Need What’s Most Important to Your Client Motivational Interviewing and When to Use It Determine Realistic, Actionable Goals EMBRACING THE BASICS OF BUSINESS LAW Legal Resources and How to Find Them Business Structures and Their Legal Implications Fiduciary Duties and Why They Matter EMERGING DATA PRIVACY CHALLENGES Determine How Unstructured Data Add Value and Examine New Privacy Issues Explore Spatial-Temporal and Internet of Things (IoT) Data Differential Privacy for Your Data EMPLOYEE DUTIES AND PROMISES Assess Duty of Loyalty and Trade Secrets Evaluate Noncompete Clauses and Other Restrictive Covenants Assess Rights to Employee Inventions EMPLOYEE PRIVACY IN THE WORKPLACE Evaluate Company Employee Privacy Policies Evaluate Elements of Defamation Evaluate Your Workplace for Potential Liability Exposure Based on Section 7 EMPLOYEE TRAINING AND DEVELOPMENT Training Design and Delivery Facilitating Learning Transfer Conducting a Training Needs Analysis Analyzing Training Evaluation EMPLOYMENT LAW IN PRACTICE Evaluating Types of Workers — Who Is Covered? Exploring Exceptions to At-Will Contracts Assessing Termination Claims ENFORCING CONTRACT TERMS Determine Consequences for Non-Performance of Contractual Obligations Identify Remedies for Breach of Contract Use Indemnification and Other Provisions to Allocate Contractual Liabilities ENSURE A CONTRACT SAYS WHAT IT MEANS Recognize How Contract Disputes Arise and Get Resolved Recognize General Rules of Construction Courts Apply Draft With Clarity ESSENTIALS OF MARKETING STRATEGY Assess Your Company’s Marketing Strategy Establish a Marketing Mentality Choose a Framework for Your Marketing Strategy Evaluate Your Marketing Ethics EVALUATING AND SCALING INNOVATION Manage Your Portfolio Diffuse Your Innovation Sustain Your Innovation Strategy EVALUATING BUSINESS AND CUSTOMER FACTORS AFFECTING MARKETING DECISIONS FOR SERVICES Performing a Situation Analysis of Micro Forces Performing a Situation Analysis of Macro Forces Analyzing Consumer Behavior EVALUATING USABILITY Create a Usability Test Plan Develop the Usability Testing Script Run a Usability Test and Report on Results EXAMINING SCARCITY AND OPPORTUNITY COST Examine Scarcity and Opportunity Cost Analyze Supply Analyze Demand EXECUTIVE PRESENCE Connect Be Ready Overcome Presentation Habits Take Your Space and Speak With Purpose Take Your Time Sell It Gesture It Enjoy It Take It Easy Project Energy Respond to the Unexpected Hear It Capture the Room EXPERIENCING WINES OF CALIFORNIA, THE PACIFIC NORTHWEST, AND NEW YORK Share a Wine Experience Selecting and Serving French Wines at Your Wine Event EXPERIENCE WINES OF ITALY Selecting and Serving Italian Wines EXPERIMENTATION PLANNING Explore the Failure of the Segway Manage Risk Through Well-Sequenced Experiments EXPLORING SPECIALTY AREAS OF BUSINESS LAW Employment Law and the Path to Compliance Real Property Law and Related Processes Litigation and Its Typical Stages Tax Law and Business Tax Reduction Startups and Their Legal Considerations EXPLORING YOUR SYSTEM’S ARCHITECTURE Constructing a Functional Flow Block Diagram Analyzing Your Functional Flow Block Diagram FACILITATING STAFFING DECISIONS Candidate Sourcing Staffing and Strategy Assessment Methods and Workforce Flow Workforce Planning Staffing System Management FASHION LINE PRODUCT DEVELOPMENT Identify Your Market, Brand, and Product Category Develop Your Product Line Concept Design Your Product Line and Line Sheet FASHION TRENDS AND FORECASTING Research Fashion Trends Analyze Your Data Write a Trend Forecast Report FINANCE AND ACCOUNTING PRINCIPLES Analyze a Balance Sheet and Income Statement Interpret Basic Accounting Ratios and Examine Financial Trends in Business Organizations Analyze Financial Data to Propose Business Strategies FINANCIAL PLANNING, VALUATION, AND DILUTION Construct a Cap Table Analyze Financial Performance Estimate a Fair Valuation FINANCING REAL ESTATE INVESTMENTS Structure Equity Financing and Returns Structure Mortgage Debt Financing Calculate Mortgage Costs FINTECH DISRUPTIONS Examine FinTech’s Relevance in Your Context FOOD ALLERGIES AND INTOLERANCES Recognize Allergy Symptoms and “Hidden” Allergenic Ingredients Create a Plan to Handle Food Allergens and Communications With Customers in Your Facility FOOD SAFETY AND QUALITY Identify Physical and Chemical Food Hazards and Controls Define Food Quality Specifications FOSTERING A COACHING CULTURE The Employee Development Landscape Develop a Coaching Plan Identify and Prioritize Potential Coaching Opportunities Form a Hypothesis to Inform Your Coaching FOSTERING A CULTURE OF SERVICE EXCELLENCE Assess Your Market and Customer Journey Describe Your Organization’s Service Culture Construct Your Vision for Your Ideal Service Culture Address Any Service Excellence Gaps FOSTERING AN INCLUSIVE CLIMATE Examine an Inclusive Climate Examine the Dynamics of Inclusive Climates Take Steps Towards Inclusion FOUNDATIONS OF FINANCIAL STATEMENTS Who is Involved? How is Financial Data Used? The Parts of Financial Statements Using the Information in Financial Statements FOUNDATIONS OF ITALIAN WINES Wines of Northwestern Italy WInes of Northeastern Italy Wines of Central Italy Wines of Southern Italy FOUNDATIONS OF SOUTHERN HEMISPHERE WINES Explore Argentine Wines Explore Australian Wines Explore Chilean Wines Explore New Zealand Wines Explore South African Wines FRAMING COMPLEX PROBLEMS WITH SYSTEMS THINKING Explore Mental Models Address the Mismatch Between Mental Models and Reality Recognize Systems Thinking is a Complex Adaptive System GAME THEORY AND BUSINESS STRATEGY Analyze the Other Players Strategize Action and Reaction Influence Strategic Perception Change the Game GENDER BIAS AND NEGOTIATION STRATEGIES Examine Gender, Status, and Power in Negotiations Tailor Your Style Apply Effective Techniques GETTING STARTED WITH SPREADSHEET MODELING AND BUSINESS ANALYTICS Familiarize Yourself with Business Analytics Prepare Your Data for Analysis Perform Text Management and Analytics GETTING THE MOST FROM YOUR SALES EFFORTS Prioritize Your Accounts Align Your Efforts Against Your Highest Value Opportunities Maximize Your Time Spent Selling GETTING THE MOST OUT OF YOUR BUSINESS RELATIONSHIPS Promote the Health of Your Business Relationships Manage Potential Challenges GOAL SETTING IN PUBLIC SECTOR ORGANIZATIONS Set Goals for Your Organization Measure and Monitor Performance Overcome Challenges to Goals-Based Leadership GRAPE VARIETALS OF CALIFORNIA, THE PACIFIC NORTHWEST, AND NEW YORK Wines of California Wines of Washington Wines of Oregon Wines of New York GRAPE VARIETALS OF FRANCE Wines of Alsace Wines of Bordeaux Wines of Burgundy Wines of Champagne Wines of the Loire Valley Wines of the Rhône Valley, Languedoc-Roussillon, and Provence GUIDING YOUR ORGANIZATION’S COSTS AND BUDGETS Tracking Costs With Cost Accounting Reducing Costs With Managerial Accounting Determining a Budgeting Approach Evaluating Your Budgetary Performance HARVESTING SPREADSHEET DATA Introduction to Big Data HIRING AND MANAGING PR AGENCIES Determine When and How To Hire a PR Firm Identify Best Practices for Onboarding an Agency Make a Plan To Manage the Account Relationship Examine Ways To Measure ROI HIRING FOREIGN NATIONALS Assess Considerations and Recommend Policy Partner Effectively With Your Legal Team Distinguish Among Temporary Work Visa Categories Comply With I-9 Assess the Move From Temporary to Permanent HISTORICAL APPLICATIONS OF PLANT-BASED MEDICINE Examine the History of Ethnobotany Categorize Active Ingredients Use Plant-Based Medicines Safely Become an Informed Consumer HOW TO BUILD A STRATEGIC PLAN FOR YOUR HEALTHCARE ORGANIZATION Planning a Retreat Conducting a Strategic Retreat Monitoring and Refining Your Plan HOW TO IDENTIFY, MEASURE, AND INCORPORATE RISK AND RETURN INTO CAPITAL BUDGETING DECISIONS The Risk-Return Relationship Factoring Risk into Capital-Budgeting Decisions The Capital Asset Pricing Model Examining the Weighted Average Cost of Capital HUMAN-CENTERED DESIGN ESSENTIALS What Is HCI? The Human-Centered Design Mindset Measure Usability and Assess User Experience The Stages of the Human-Centered Design Process Interact With Users Ethically and Responsibly IDENTIFYING AND EVALUATING RISK Quantifying Risk Managing Risk IDENTIFYING AND MANAGING EMOTIONS Identify Microexpressions of Emotions Why Should You Manage Emotions? Understand Your Emotional Profile Manage Your Emotional Reactions Recover from Repeated Negative Events IDENTIFYING AND TARGETING CUSTOMER NEEDS Kicking Off Your Project Developing a Product Roadmap Conducting Customer and User Research IMMIGRATION LAW IN PRACTICE Factor the Impact of Mergers and Acquisitions Terminate Without Violating the Law Anticipate the Impact of Unionization Evaluate Eligibility for Workers’ Compensation Consider the Political Environment IMPACTFUL UNSCRIPTED COMMUNICATION Plan A Strategy for Delivering a Message Practice Public Speaking Tools Adapt to Difficult and Unplanned Situations IMPLEMENTING AN INTEGRATED DIGITAL MARKETING PLAN Creating an Integrated Digital Marketing Plan Allocating Resources and Measuring Success Preparing for a Successful Implementation Adjusting Your Approach for Maximum Reach IMPLEMENTING INNOVATION Identifying Stakeholders to Develop an Organizational Plan Enable Innovation with Processes and Pathways Develop Policies that Support Innovation Develop and Leverage Infrastructure and Resources IMPLEMENTING THE QUALITY FUNCTION DEPLOYMENT METHOD Relate System Performance to Design Define and Refine Design Targets IMPROVING ENGAGEMENT Define Engagement Examine the Drivers of Engagement Assess Your Organization Or Work Group IMPROVING OPERATIONS Determining a Steady State Analyzing and Improving a Service Process IMPROVING SERVICE OPERATIONS Determining a Steady State Analyzing a Service Process Improving a Service Process INFERENTIAL STATISTICS Estimating Population Parameters Identifying a Framework for Hypothesis Testing Testing for Averages Using P-values INFLUENCE AND MOTIVATION FOR ENGINEERING LEADERS Getting Clear on What You Want and Why Choosing an Effective Influence Approach Creating and Delivering Persuasive Messaging Shaping Environmental and Situational Factors INFLUENCE AND MOTIVATION FOR TECHNOLOGY LEADERS Getting Clear on What You Want and Why Choosing an Effective Influence Approach Creating and Delivering Persuasive Messaging Shaping Environmental and Situational Factors INFLUENCING AND CHALLENGING REGULATION Employ Strategies for Influencing Regulatory Policy Evaluate Limits and Challenges to Finalized Regulations Assess the Benefits of Communicating With Regulatory Officials INNOVATING WITH 5G Examine Evolving Communication Technologies Identify Innovation Opportunities Using 5G Operationalize Your Innovation INNOVATION TOOLS Explore the Innovation Tools Spectrum Identify Tools for Your Innovation Strategy INTEGRATE NEW SLIDE RULE TECHNIQUES Get Rid of Fragmented Headers and Create the Right Kind of Visuals INTEGRATIVE NEGOTIATION Trading and Adding Issues Separating Positions From Interests INTERPERSONAL COMMUNICATION SKILLS Using Social and Emotional Intelligence Exhibiting and Developing Presence Exploring and Developing Confidence Displaying and Planning Mindful Communication INTERPRETING AND COMMUNICATING DATA Introduction to Statistical Application Data Types Critical Evaluation of Results Communicating Results INTERPRETING THE BEHAVIOR OF OTHERS Understanding Behavior in Limited Interactions Understanding Behavior in Extended Interactions INTRODUCING NEW PRODUCTS Successes and Failures — Examine Why a Product Might Fail Successes and Failures — Explore How Customers’ Perceptions of Innovation Affect Adoption Successes and Failures — Examine Different Strategies for Different Segments of Your Customers Successes and Failures — Develop a Plan to Encourage Product Adoption INTRODUCTION TO CLIMATE CHANGE SCIENCE Articulate the Cause of Climate Change Assess the Impacts Posed by Climate Change Incorporate Climate Change Language Into Your Organization INTRODUCTION TO COMMERCIAL REAL ESTATE DEVELOPMENT Analyze the Real Estate Market, Development Strategy, and Location Perform a Site Analysis and Zoning Fit Test Evaluate Project Feasibility With the Pencil Test INTRODUCTION TO NEGOTIATION How to Split the Pie How to Grow the Pie Balance Cooperation and Competition INVENTORY MANAGEMENT Calculating Service-Level Metrics and Using the Newsvendor Model Using the EOQ Model Recommending TPS-Derived Strategies INVENTORY MANAGEMENT STRATEGIES Calculating Service-Level Metrics Using the Newsvendor Model Using the EOQ Model Recommending TPS-Derived Strategies INVESTMENTS, CAPITAL, AND FINANCIAL FORECASTING Accounting for Long-Lived Assets Determining Asset Value Accounting for Long-Term Debt and Equity Understanding Equity, Stocks, and Pricing LAUNCHING 5G APPLICATIONS Build Your Network Position Your Innovation in the Ecosystem Devise Strategies to Shape the Ecosystem LAUNCHING VIRTUAL TEAM PROJECTS Creating a Shared Vision and Defining Roles and Responsibilities Building and Sustaining Trust, Motivation and Engagement LEADERSHIP SKILLS AND TRAITS IN PUBLIC ORGANIZATIONS Assess Leadership Traits Evaluate Your Organization and Your Leadership Readiness LEADING ACROSS CULTURES Develop Skills to Lead Cross-Cultural Teams Refine Your Thoughts on Leadership Using Culture Explore Culture’s Impact on the Way We Think Explore Culture’s Impact on our Relationships with Others Examine How We Become Cultural Beings LEADING CHALLENGING CONVERSATIONS Identify and Prepare for a Challenging Conversation Have a Challenging Conversation Determine Appropriate Next Steps After the Conversation LEADING COLLABORATIVE TEAMS Growing Your Team Diagnosing Your Team Letting Go of Your Team Managing Your Team LEADING FOR CREATIVITY AND INNOVATION Exploring Innovation Managing Innovative Teams Generating New Ideas LEADING IN A VUCA WORLD Identify and Reduce the Impacts of VUCA on Your Organization Match Your Strengths/Weaknesses with Key Leadership Skills for a VUCA World Build a Plan to Improve Your Vision, Courage, and Character Skills and Lead More Effectively LEADING ORGANIZATIONAL CHANGE Consider What It Means to Be a “Change Agent” Develop Your Agenda for Change Navigate the Terrain of Change LEADING PROJECT TEAMS Assess Three Key Leadership Styles Assess Motivational and Participative Leadership Styles LEADING PUBLIC SECTOR TEAMS TO SUCCESS Lead Teams Successfully Manage Conflict on Your Team Build an Effective Team LEADING STRATEGIC CHANGE INITIATIVES Strategically Approaching Change Developing a Plan for Change LEADING SUCCESSFUL PROPERTY MANAGEMENT OPERATIONS Managing Building Systems, Maintenance, and Cleanliness Executing Waste and Environmental Programs Setting Strategies for the Cycle of Tenancy Leading Asset Profitability and Human Capital LEADING WITH CREDIBILITY Enact Espoused Values Optimize Follow-through Foster a Credibility Culture Establish a Credibility Baseline LEADING WITHOUT AUTHORITY Distinguish Between Hygiene and Motivation Factors Apply Expectancy Theory and Equity Theory to Influence Effort and Performance Examine Personal Social Networks Describe Leadership’s Effect on High-Performance Teams Propose Conflict Resolution Strategies LEVERAGE EMOTIONAL INTELLIGENCE FOR PROJECT RESULTS Identify Emotions Affecting Project Leadership Analyze and Choose Emotions to Yield Better Results LIGHTING Recognize Effects of Light Apply Lighting Styles Using Lighting Techniques Start, Review, Modify, Repeat MAKE A CONVINCING CASE FOR YOUR SOLUTION Summarize Your Analysis of the Problem Use Evidence to Prove Your Analysis and Prepare to Defend Your Proposal MAKING CAPITAL INVESTMENT DECISIONS Introduction to Capital Budgeting Rules Net Present Value Internal Rate of Return Payback Period Profitability Index and Equivalent Annual Cost MAKING PREDICTIONS AND FORECASTS WITH DATA Complete a Loan Analysis and Inform with Analytics Make Predictions with Data Tables and Simulations MAKING PREDICTIONS USING STATISTICAL PROBABILITY Determining Expected Value Understanding the Normal Curve MALT EVALUATION Determine Malt’s Impact On Wort Interpret Maltster Specifications Decide Which Malts To Use MANAGING CONFLICT ON PROJECT TEAMS When to Avoid When to Meet in the Middle When to Force a Solution MANAGING ORGANIZATIONS Determine the Organizational Structure of a Business Determine Human Resources Needs Describe a Human Resources Management Process Describe the Culture of a Business Firm Identify Power In Organizations MANAGING PEOPLE IN A HEALTHCARE SETTING Managing Cross-Disciplinary Teams Assessing and Addressing Performance Holding Effective Meetings Resolving Conflict Influencing the Organization MANAGING PRODUCT TEAMS Getting Started with Product Development Selecting Appropriate Methodologies Promoting a Team Rhythm and Culture MANAGING REAL ESTATE DEVELOPMENT PROJECTS Plan Your Project and Analyze Project Culture Create a Project Schedule Manage Project Costs Manage the Team and Assess Project Impacts MANAGING RISK IN CONTRACTS Adopt a Holistic Approach to Contracts Use Representations, Warranties, Covenants, and Conditions to Allocate Risk Mitigate Risk and Recognize Issues in Common Contract Provisions MANAGING SALES PERFORMANCE FOR GROWTH Establish Clear Sales Metrics, Accountabilities, and Targets Track and Manage Sales Performance Coach to the Sales Metrics MANAGING SERVICE DEMAND THROUGH PRICING AND DISTRIBUTION STRATEGIES Estimating Market Demand for a Service Business Applying a Strategic Approach to Pricing Identifying Pricing Methods and Tactics Selecting Distribution Channels Reducing Channel Conflict MANAGING TEAM PERFORMANCE Addressing Performance Barriers Individual and Team Performance Establishing Performance Standards Managing for Performance MANAGING THE PRODUCT LIFECYCLE Preparing for the Product Launch Launching and Tracking a Product MANAGING TIME AND PRIORITIES Auditing Priorities to Assess Fit Audit Actions to Assess Time Aligning Time to Priorities Strategic Work Distribution Evaluation for Performance Improvement MARKET RESPONSE MODELING Conceptual Views of Market Response Models Steps in Building a Market Response Model MARKETING AUTOMATION AND AI Supercharge Your Marketing Design a Performance Marketing Strategy MARKETING FUNDAMENTALS Identify Target Markets and Customer Segments Develop a Marketing Mix to Reach the Target Market Develop a Plan to Acquire and Retain Customers MARKETING RESEARCH AND ANALYSIS Examine Market Research Explore Costs and Profits Turn Data Into Useful Information MASTERING THE ESSENTIALS OF INFLUENCE How Beliefs Affect Behavior Changing Your Beliefs Changing Your Behaviors MASTERING THE TIME VALUE OF MONEY Build Your TVM Toolbox Perpetuities Annuities Future Values MEASURING AND IMPROVING EFFICIENCY The Budget as a Baseline for Efficiency Responsibility Centers, Transfer Pricing, and Decentralization MEASURING CUSTOMER PREFERENCES Exploring Conjoint Analysis Collecting Conjoint Data Simulating Business Decisions MEASURING SOCIAL MEDIA MARKETING SUCCESS Build a Social Marketing Budget Measure Social Marketing Objectives Report, Test, and Optimize Social Marketing MEDIATION FOR MANAGERS Managing the Mediation Process Selecting a Mediation Style Recognizing the Role of Emotions Solving Problems Through Mediation MODELING PERFECT COMPETITION Perfect Competition Examine Long-run Competitive Equilibrium Long-Run Supply Curve with Heterogeneous Inputs MONITORING AND CONTROLLING PROJECTS Exceed Standard Practices Manage Scope and Effort Use Monitoring Strategies MOTIVATING PEOPLE FOR HIGH PERFORMANCE Resolving a Suspected Motivation Problem Using the Drivers of Motivation MOTIVATING PUBLIC SECTOR EMPLOYEES Assess the Motivations of Public Sector Employees Apply Motivational Tools Effectively Motivate Employees With Your Behavior MULTIVARIABLE COMPARISONS Comparing Two Population Means Comparing More than Two Population Means Testing for Proportions—Qualitative Data Testing Two Qualitative Variables NAVIGATING LABOR RELATIONS Analyzing the Labor Relations Environment Managing Workplace Conflict Assessing the Current State of Labor Relations Preparing for Possible Labor Disruptions Negotiating Effectively NAVIGATING POWER RELATIONSHIPS Power Situations Networks Responsible Use of Power Sources of Power NAVIGATING THE GLOBAL BUSINESS LANDSCAPE Effective Business Communication Create a Personal Networking Strategy Generate Valuable Business Ideas The Disruptive Power of Innovation Stages of Globalization How Should Businesses Behave? NEGOTIATION SKILLS Elements of Negotiation Defining the Negotiation Interaction Preparing for the Negotiation OPTIMIZING ASSET MANAGEMENT STRATEGIES Begin Developing an Asset Management Strategic Plan Plan the Annual Asset Management Activities Assess Operations and Financial Performance Determine the Hold and Exit Strategy OPTIMIZING DIGITAL ADVERTISING WITH ANALYTICS Digital Advertising Trends and How They Are Changing Managing Sponsored Search Advertising Measuring Advertising Success Attributing Sales Outcomes and Using Randomized Controlled Trials ORGANIZING THE PROJECT AND ITS COMPONENTS Create the Project Network Identify the Project Scope and Complexity Identify Sources of Uncertainty PERSUASIVE WRITING Articulate the Three A’s Create Proposals for Multiple Media PHOTOGRAPHY FUNDAMENTALS What Makes a Good Photograph Organize and Share Your Photos Analyze Photographs PITCHING YOUR BUSINESS OPPORTUNITY Identify the Elements of a Successful Pitch and Find the Right Audience Build Your Pitch Deliver and Receive the Pitch Evaluate and Strengthen the Pitch PLANNING AND DELIVERING EFFECTIVE PRESENTATIONS Taking Command of Your Delivery Evaluating Your Audience and Its Needs Formulating Your Message Taking Command of Your Content PLANNING AND MANAGING RESOURCES Flex Schedules and Resources to Your Advantage Use Critical Project Management Tools Manage Scope, Creep, and the Unknown PLANNING HEALTHCARE INVESTMENTS AND MARKETING Analyzing Cost-Benefit and Cost-Effectiveness Financing Large Capital Investments Investing in Services Marketing Marketing Within Patient-Payer Relationships PLANTS FOR MUSCLES, BONES, AND THE REPRODUCTIVE SYSTEM Support for the Musculoskeletal System Plants To Assist the Urogenital and Reproductive Systems PLANTS TO IMPROVE CARDIOVASCULAR AND RESPIRATORY HEALTH Boost the Cardiovascular System Plants To Strengthen and Heal the Respiratory System POST-INVESTMENT BEST PRACTICES Organizing Company Leadership Communicating Effectively With the Board and Investors Optimize Your Company’s Incentive Plan Planning for Future Growth POWER AND GENDER DYNAMICS Assess Your Organization in Terms of Power and Gender Dynamics Assess Yourself as a Leader in Terms of Power and Gender Dynamics Create an Action Plan to Enhance Your Status and Power POWER DYNAMICS AND ETHICS IN NEGOTIATION Power in Negotiation Ethics in Negotiation PRACTICAL APPLICATIONS OF STATISTICS Exploring the Role of Statistics in Quality Control Introducing Strategic Decision Making Introducing Multivariate Analysis PRACTICING SERVANT LEADERSHIP Promote Ethical Conduct Demonstrate the Principles of Servant Leadership Listening Environments and Service Within PREDICTING AND MANAGING CUSTOMERS’ LIFETIME VALUE Customer Relationship Management Customer Lifetime Value PREPARING FOR DIGITAL TRANSFORMATION Map the Builder Process Locate Gaps in Your Builder Process Assess Readiness for Digital Transformation PREPARING FOR A NEGOTIATION Defining Your Goals Identifying Your Partner’s Goals Applying Negotiation Preparation PREPARING FOR SUCCESS AS A PRODUCT MANAGER Assessing the Product Manager Role Considering the Required Competencies Embracing the Processes of Product Creation PREPARING FOR THE FUTURE Develop an Assessment Plan Address a Specific Challenge Build a Plan to Sustain Momentum Apply the REST Model in Your Daily Life PRESENTING QUANTITATIVE DATA Exploring Foundational Concepts in Statistics Describing One Qualitative Variable Visualizing One Quantitative Variable PRICING STRATEGY Determine What Your Customer Is Willing to Pay Consider Behavioral Factors Affecting WTP Consider Other Pricing Strategies PRIORITIZING FOR PRODUCT ROADMAPS Generating Ideas to Address Market Needs Assessing and Ranking Ideas PROCESS ANALYSIS IN OPERATIONS Diagramming a Process Identifying Bottlenecks Managing Bottlenecks PRODUCT ANALYTICS AND ITERATION Measure Progress Validate Hypotheses Present a Path Forward PRODUCT ENGINEERING AND EXECUTION Plan a Sprint Write an Effective User Ticket Get the Product Out the Door PRODUCTION PLANNING Evaluate and Select Your Fabrics Collect Information on Construction and Fit Plan a Manufacturing Schedule PRODUCT PROTOTYPING Design Code-less Prototype(s) Create a Staffing Plan Matrix Write a Product Requirements Document PRODUCT ROADMAPPING Define Your Framework Source Your Ideas, Prioritize, and Present Your Roadmap PRODUCT VISION AND GOALS Brainstorm Potential Solutions Draw the Business Set Objectives and Key Results PROFESSIONAL PHOTOGRAPHY Becoming Professional Determine Equipment and Facilities Protect Yourself and Your Work PROJECTING EXPERTISE AND CONFIDENCE DURING PRESENTATIONS Assess Your Professional Presence Project Confidence During Your Talk Prepare to Give a Professional-Level Team Presentation PROMOTING ORGANIZATIONAL WELLNESS Blend Wellness Counseling with Your Expertise Expand Your Counseling Skills to Support Group Facilitation Create and Communicate Your Wellness Vision PROTECTING YOUR INTERESTS Match an Investment Opportunity With an Appropriate Corporate Form Evaluating Non-Equity Investment Structures Evaluating Equity Investment Structures Solidifying Terms and Identifying the Steps Required to Close Your Deal PROTOTYPES AND PILOTS Explore Experimental Techniques Design a Rigorous Experiment PROTOTYPING AND UX FEEDBACK Create a Paper Prototype Create an Interactive Medium-Fidelity Prototype Conduct a Heuristic Evaluation on Your Prototype Create an Interactive High-Fidelity Prototype PSYCHOLOGY OF NEGOTIATION Manage Your Emotions Understanding Others’ Emotions Building Rapport and Trust PUBLIC SECTOR LEADERSHIP STRATEGIES Apply the Situational Model of Leadership Explore the Contingency Leadership Model Assess the Path-Goal Model of Leadership PURCHASING CONSIDERATIONS Identify Product or Service Characteristics Apply Strategies and Tactics to Fine-Tune Purchasing Decisions Define the Variables That Impact a Make-or-Buy Decision QUALITY CONTROL SYSTEMS Setting Specification Limits Using Statistical Process Control Determining the Capability of a Process QUALITY AND PROCESS IMPROVEMENT METRICS AND STRATEGIES FOR HEALTHCARE Assess Quality in a Healthcare Facility Use Quality Improvement Methods to Identify Areas for Improvement Apply Quality Management Approaches to Improve Performance QUALITY AND PROCESS IMPROVEMENT FOR SENIOR LIVING Assess the Level of Quality in a Senior Living Facility Use Quality Improvement Methods to Identify Areas for Improvement Apply Quality Management Approaches for Improving Performance QUALITY AND SERVICE EXCELLENCE Fostering Customer Focus Supporting Employee Focus Promoting Process Focus Defining Quality Analyzing Outcomes and Thinking Strategically RAPID IDEATION Up-level the State of Digitization Shift When Business Activities Occur Create New Marketplaces Ideate and Implement Effective Product and Service Techniques Find Patterns in the Business Model Change the Sales Model REAL ESTATE INVESTMENT DECISIONS Explore the Owner’s Perspective on the Real Estate Equity Investment Estimate Investment Returns and Market Value Structure the Equity Investment SALES ACCOUNTING Recognizing Revenue Creating Offsets Using Contra Accounts Analyzing Inventory Costs Accounting for Inventory SALES NEGOTIATION TO MAXIMIZE VALUE Conduct an Effective Sales Call Drive Value Beyond Price Negotiate to Maximize Value SENIOR LIVING FUNDAMENTALS Assess the Senior Living Landscape Identify Workplace Challenges and Solutions Facilitate Service Excellence Across All Touchpoints Prepare for Future Trends and Emerging Complexities SERVICES MARKETING PLANNING AND MANAGEMENT Assessing the Role of Marketing in Your Organization Determining How Your Organization Uses the Service Marketing Process Explaining How Your Organization Succeeds in the Marketplace Assessing How Your Organization Counters the Dimensions of Services Focusing on the Customer’s Experience SETTING INTERNAL AND EXTERNAL CONDITIONS FOR SUCCESS Determine Your Most Important Internal Priorities Determine Your Most Important External Priorities Create a Plan to Prepare for What You Cannot Control SLIDE DECKS AND REPORTS Leverage Design Principles to Create an Effective PowerPoint Presentation Template Use Appropriate Message Headings and Visual Evidence Create a Sound Structure Convert Slide Deck Slides into a Reading Deck Report Page SOCIAL LISTENING AND COMMUNITY MANAGEMENT Structure a Social Listening System Develop a Social Community Management Strategy Design an Organizational Approach to Community Management and Response SOCIAL MEDIA MARKETING ACROSS THE PURCHASE FUNNEL Conduct Audience and Competitive Analyses Identify and Refine Social Media Marketing Goals and Objectives Recommend a Social Platform Strategy SOCIAL MEDIA STRATEGY Explore Social Media Marketing and Strategy Propose Content Creation and Distribution Strategies SOLVE PROBLEMS USING EVIDENCE AND CRITICAL THINKING Assess the Context of the Problem Bridge the Gap Weigh Feasibility and Desirability SOURCES OF LAW Sources of Law in the U.S. Law Made by Judges Other Sources of Law STATISTICAL FORECASTING Introducing Time Series Forecasting No-Trend (Stationary) Data Forecasting Linear Data Forecasting Seasonal Data STRATEGIC BUSINESS PLANNING AND FORECASTING Define Business Strategy Identify the Activities of the Value Chain Create a SWOT Diagram Prioritize Stakeholder Expectations STRATEGIC DECISION MAKING Follow-Through Account for Biases Gather and Weight Information Assess Your Decision STRATEGIC PR PLANNING Lesson 1 – Analysis and Audience Lesson 2 – Objectives and Messages Lesson 3 – Tactics and Timelines Lesson 4 – Measurement and Budget STRATEGIZING FOR AUDIENCES WITH DIFFERENT EXPERTISE Use Persuasive Strategies for Technical Purposes and Prepare for Unexpected Challenges STRENGTHS-BASED ENGINEERING LEADERSHIP Manage Your Inner Critic STRENGTHS-BASED TECHNOLOGY LEADERSHIP Manage Your Inner Critic STRUCTURING BUSINESS AGREEMENTS FOR SUCCESS The Fundamentals of Contracts Introduction to Transactional Agreements Working with Representations and Warranties Working with Covenants Working with Post-Closing Price Adjustments STYLE AND EXPRESSION THROUGH PHOTOGRAPHY Recognize How Photographs Affect People Find Your Expression and Style Express Yourself SYNERGIES, MERGERS, AND ALLIANCES Identify Potential Synergies Determine the Best Way to Realize Your Synergy Evaluate Your Synergy Partner’s Compatibility Strategize for Synergy Success TELEMEDICINE Set Your Stage Refine Your Virtual Communication Skills Prepare for Technical Challenges Create a Script for a Virtual Physical Exam Adapt Your Decision-Making Process for the Virtual Space THE NETWORK EFFECT Evaluate Your Network Identify Barriers to Building a Network Identify and Attract Potential Sponsors and Protégés THE PROCESS, THE PLAYERS, AND STRATEGIC CONSIDERATIONS OF RAISING CAPITAL Financing Choices and the Debt-Irrelevance Proposition Factoring Taxes into the Financing Decision Financial Distress Costs Factoring Transaction Costs into the Financing Decision THE PSYCHOLOGY OF GETTING THINGS DONE Align Your Network Make Starting Effortless Know Where You’re Going Managing Your Beliefs and Decisions THINKING LIKE A LAWYER Why Law Is Often Unclear The Law’s Distinctive Language Navigating Legal Materials TOTAL REWARDS COMPENSATION The Total Rewards Framework Total Rewards and Employee Preferences The Point Method Rewards and Risks Short-term and Long-term Incentives TRENDS IN FINTECH Analyze Trends in Key Verticals TURNING GROUPS INTO TEAMS Distinguish Between Groups and Teams Analyze a Team’s Stage of Performance Identify Possible Gaps UNDERSTANDING FINANCIAL STATEMENTS Reading the Income Statement Reading the Balance Sheet Reading the Cash Flow Statement UNDERSTANDING THE DEEPER NEED Building Trust With Continuing Responses Transitioning to a More Client-Directed Approach Clarifying Your Client’s Purpose Setting Goals and Giving Advice UNDERSTANDING THE DIGITAL MARKETING LANDSCAPE AND THE CUSTOMER FUNNEL A Tour of the Digital Marketing Landscape Using Frameworks to Identify Objectives and Strategies The Customer Funnel and the Customer Journey Evaluating Success and Preparing for Change UNDERSTANDING THE PERSON Identify the Benefits of Client-Directed Counseling Comparing Counseling Approaches Interpreting Non-Verbal Cues Integrating Self-Management Into Your Session Applying Research-Based Principles and Techniques USING DATA FOR POSITIONING BRANDS Positioning Perceptual Maps USING EARNED VALUE MANAGEMENT FOR PROJECT MANAGERS Implement Project Controls through Meetings Calculate Planned Cost, Actual Cost, and Earned Value Forecast Project Cost USING HUMOR IN THE WORKPLACE Build and Foster Confidence for Humor Reset the Room With Confidence and Empathy USING PRESCRIPTIVE ANALYTICS IN EXCEL Prescriptive Modeling Using Solver Reporting and Managing Solver for Prescriptive Modeling USING RATIO ANALYSIS TO EVALUATE FINANCIAL PERFORMANCE Asset Management Ratios Solvency and Capital Structure Ratios Profitability Ratios and DuPont Analysis Cash Conversion Cycle Fixed Asset Ratios USING STATISTICAL TESTS TO MAKE DECISIONS Interpreting Statistical Results The Limitations of Statistical Analysis Making Recommendations USING THE FOUR SIMPLE RULES OF SYSTEMS THINKING Make Distinctions Organize Part-Whole Systems Identify Relationships Explore Perspectives VALUE CREATION AND PROFITABILITY Diagnose Your Market to Create Value Create Your Organizational Plan Perform a Competitive Analysis Mitigate Threats to Profitability VALUE CREATION AND THE BUSINESS MODEL CANVAS Explore the Business Model Canvas Complete the Value Creation Analysis VALUE-BASED ENGINEERING LEADERSHIP Discovering Values Checking Value Alignment Applying Personal Values to Leadership Creating a Values Roadmap VALUE-BASED TECHNOLOGY LEADERSHIP Discovering Values Checking Value Alignment Applying Personal Values to Leadership Creating a Values Roadmap VIRTUAL COMMUNICATION Differentiate Between In-Person and Virtual Communication Adapt to Routine Virtual Communication Adapt to High-Stakes Virtual Communication VIRTUAL COMMUNICATION, CONSTRUCTIVE CONFLICT, AND COLLABORATION Assess Your Team Overcome Threats to Communication Using Negotiation Techniques to Manage Conflict VISUALIZING AND COMMUNICATING INSIGHTS IN EXCEL Use Pivot Tables to Communicate Data Clearly and Accurately Visualizing with Charts and Graphs VISUALIZING AND MODELING COMPLEX PROBLEMS Visualizing the Information and Structure of Your Thinking Increase the Efficiency of Your Thinking Build and Analyze Visual Maps WAGE AND BENEFIT REGULATIONS Determine Whether Positions Are Exempt or Nonexempt Apply Leave Regulations Assess Retirement and Medical Insurance Benefits WINE ESSENTIALS Viticulture Viniculture Evaluation Service and Storage WINNING WITH YOUR KEY ACCOUNTS Assess Your Key Accounts Tailor Your Value Proposition to Specific Customers Drive Growth through Account Planning WOMEN IN LEADERSHIP, GIVING AND RECEIVING FEEDBACK Plan to Give Feedback that Matters Find the Sweet Spot of Effective Feedback Address Problems in Feedback WOMEN IN LEADERSHIP, NAVIGATING THE DOUBLE BIND Explore Your Myers-Briggs Type Examine the Gender Dimension Handle Conflict WOMEN IN LEADERSHIP, NEGOTIATION SKILLS Outmaneuver Common Negotiation Traps Use a Negotiation Style that Fits You Practice Proven Negotiation Techniques WOMEN IN LEADERSHIP, OUTSMART THE WORK-LIFE BALANCE Take Personal Inventory Make the Most of Flexible Options Perform a Systems Check WOMEN IN LEADERSHIP, USING EMOTIONAL INTELLIGENCE TO DRIVE RESULTS Examine Emotional Intelligence Develop the Self-Related Competencies Develop the Social-Related Competencies WORKING WITH LEGAL PROFESSIONALS Establishing an Attorney Relationship Collaborating on Litigation Matters Working with Lawyers on Transactions Working with In-House Counsel YOUR MARKETING FUNDAMENTALS Outline Your Job Search Plan 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