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Comfort is key uncomfortable options critical issue new comfort zone 21grams
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Comfort is key uncomfortable options critical issue new comfort zone 21grams


COMFORT IS KEY




WE WANTED TO HELP MAKE THINGS AS PAINLESS AS POSSIBLE, SO ENJOY THIS EASY-GOING
SCROLL THROUGH OUR PROPOSAL.



Everyone has their favorite chair and special blanket to get cozy with. That's
exactly what this site was designed to feel like.





ON THE GO?

Listen to the calming voice of Julie Andrews take you through the proposal
instead. Yea, she's a friend.






BRINGING ACROMEGALY TREATMENT TO THE COMFORTS OF HOME




CAM2029 NOT ONLY MAKES EFFECTIVE TREATMENT LESS PAINFUL, BUT PATIENTS CAN ALSO
GIVE IT TO THEMSELVES IN THE COMFORT OF THEIR OWN HOMES.



LESS PAINFUL DELIVERY AND FEWER INJECTION SITE REACTIONS



AT-HOME, ONCE-MONTHLY ADMINISTRATION



FAVORABLE CLINICAL PROFILE






THE EFFICACY OF A TRUSTED DRUG,
WITH LESS BURDENSOME DELIVERY.




PATIENTS ARE UNCOMFORTABLE WITH THEIR CURRENT OPTIONS,
BUT THINK THEM A NECESSARY EVIL





PAIN POINTS



 * LARGE, PAINFUL NEEDLES FOR INJECTION

 * LINGERING PAIN AND DISCOMFORT AT ADMINISTRATION SITE

 * LOGISTICS AND TIME SPENT TRAVELING TO ONCE-MONTHLY OFFICE VISITS





"WHEN I FIRST STARTED TREATMENT, I USED TO HAVE TO DRIVE 45 MILES ONE-WAY
DOWNTOWN. IT WAS A 3-HOUR TRIP DRIVING, AN HOUR WAITING, AN HOUR GETTING MY
SHOT, AND THEN DRIVING BACK HOME. AND THAT WAS REALLY STRESSFUL."


-KELLY, PATIENT





ENDOCRINOLOGISTS AND PATIENTS ARE
NOT ON THE SAME PAGE



PATIENTS ARE UNCOMFORTABLE WITH THEIR CURRENT OPTIONS

PHYSICIANS ARE COMFORTABLE WITH THE CURRENT TREATMENT PARADIGM



HEAR THE DISCONNECT FOR YOURSELF






POSITION CAM2029 AS THE BRAND THAT PROVIDES THE COMFORT OF CONTROL WITHOUT DREAD




INSIGHT



PATIENTS AND HCPS DON’T REALIZE THAT BETTER COULD BE OUT THERE, SO THEY SETTLE
FOR SUBPAR ACROMEGALY TREATMENTS. HCPS FOCUS ONLY ON WHAT THEY CAN CONTROL, AND
PATIENTS DO WHATEVER THEY HAVE TO DO TO FIND RELIEF.




BENEFIT



CAM2029 ELEVATES THE SRL TREATMENT EXPERIENCE WITH ITS INNOVATIVE DELIVERY
SYSTEM; PROVIDING A COMPARABLE CLINICAL PROFILE YOU WOULD EXPECT FROM AN
OCTREOTIDE, WITH A SMALLER, LESS PAINFUL NEEDLE AND ONCE-MONTHLY DOSING THAT CAN
BE ADMINISTERED IN THE COMFORT OF HOME.



HERE’S HOW WE BRING THIS TO LIFE CREATIVELY





OBVIOUS INSIGHT



THE TREATMENT BURDEN OF SRLS IS REAL——CONSISTING OF LARGE, PAINFUL NEEDLES,
LINGERING ADMINISTRATION SITE DISCOMFORT, AND INCONVENIENCE OF TRAVELING TO
ONCE-MONTHLY OFFICE VISITS.



THERE IS UNDENIABLE UNMET NEED FOR A NEW TREATMENT DELIVERY OPTION THAT OFFERS A
BETTER EXPERIENCE.


DEEPER INSIGHT



THERE IS CHASM BETWEEN HCPS AND PATIENTS THAT LEAVES HCPS BLIND TO THE UNMET
NEED THAT PATIENTS FEEL DEEPLY.



BECAUSE PATIENTS SILENTLY SUFFER FROM THE TREATMENT BURDEN OF FIRST-LINE SRLS
WHILE HCPS FOCUS ON CONTROL, HCPS DRAMATICALLY UNDERESTIMATE OR DISMISS THE
IMPACT OF THIS TREATMENT DISCOMFORT.


BRAND ROLE



CAM2029 IS THE ADVOCATE THAT UNITES PATIENTS AND HCPS IN THE AMBITION FOR
BETTER. IT’S THE NEXT-GENERATION SRL THAT PROVIDES THE EFFICACY OF A TRUSTED
DRUG IN A NEW FORMULATION THAT OFFERS A LESS BURDENSOME DELIVERY.



FINALLY, PATIENTS AND HCPS CAN HAVE COMFORT OF CONTROL WITHOUT DREAD.




THE ‘21 GRAMS’


THE NEW COMFORT ZONE



New York Times | March 11, 1907


WHO ARE WE?



21 GRAMS IS NOT JUST OUR NAME.



IT’S THE PHILOSOPHY, APPROACH, AND REASON WE’VE BECOME THE FASTEST GROWING
HEALTHCARE AGENCY ON THE PLANET, WITHIN THE PAST 5 YEARS.



LEARN MORE ABOUT THE STORY BEHIND OUR NAME HERE






WE LIVE BY A SIMPLE BELIEF




MEDICINE CAN CHANGE PEOPLE’S LIVES.
AIR JORDANS JUST GO ON THEIR FEET.



SO HOW CAN SNEAKERS MAKE PEOPLE FEEL SO MUCH, AND HEALTH, SO LITTLE? BY NOT JUST
FOCUSING ON FEATURES AND BENEFITS.
BUT BY TAPPING INTO THE HUMAN SPIRIT.








AND WE WANT TO HELP YOU DISCOVER
THE SOUL OF COMFORTABLE TREATMENT