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THREE DECADES & COUNTING

Insights from successes and failures in 30+ years of communicating about
sustainability

Global Footprint Network has been experimenting with communicating about
resource constraints and biological regeneration since its inception. Mathis
Wackernagel, its founder, has battled with this challenge even longer. In our
blog series Three Decades & Counting, he reflects on our communications over the
years and how we’ve learned from our successes and failures. Take a peek “behind
the curtain” and share your thoughts and perspectives with us via the form at
the bottom of each post.

Three Decades & Counting Blog Series

31 March 2021


ENGAGING AUDIENCES FOR SUSTAINABILITY ACTION

Learning from our Successes and Failures – and from YOU! by Mathis Wackernagel,
Co-Founder and President There is ever more indication that the current
narratives around sustainability, climate, and resource...   More ›

27 April 2021


FROM "FREE-RIDING" TO HAVING "SKIN IN THE GAME"

by Mathis Wackernagel, Co-Founder and President In the second installment of our
ongoing series “Three Decades & Counting: Insights from successes and failures
in 30+ years of communicating about sustainability,”...   More ›

12 May 2021


FORGET ABOUT CLIMATE COMMITMENTS…

By Mathis Wackernagel, Global Footprint Network In the third installment of our
ongoing series “Three Decades & Counting: Insights from successes and failures
in 30+ years of communicating about sustainability,”...   More ›

NO SMALL FEET

Global Footprint Network took on the challenge of making the topic of overshoot
attractive, engaging, and even empowering. Its efforts have been largely a
communication and engagement project, built on an accounting system with a
robust scientific foundation. No Small Feet traces the communication approaches
and principles, extracting key lessons, from the time Ecological Footprint was
established in the early 1990s all the way to today.

Read the full report

ADDITIONAL RESOURCES

 * From noble to necessary
 * My Obsession with Overshoot
 * Related blogs in Spanish (bioguia.com)

Creation of this content generously funded by the MAVA Foundation for Nature 

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