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DYNATA


MARKTFORSCHUNG


PLANO, TEXAS 120.658 FOLLOWER:INNEN

THE WORLD’S LARGEST FIRST-PARTY DATA COMPANY FOR INSIGHTS, ACTIVATION &
MEASUREMENT

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ÜBER UNS

Dynata is the world’s largest first-party data company for insights, activation
and measurement. With a reach that encompasses nearly 70 million consumers and
business professionals globally, and an extensive library of individual profile
attributes collected through surveys, Dynata is the cornerstone for precise,
trustworthy quality data. The company has built innovative data services and
solutions around its robust first-party data offering to bring the voice of the
customer to the entire marketing continuum — from uncovering insights to
activating campaigns and measuring cross-channel marketing ROI. Dynata serves
more than 6,000 market research, media and advertising agencies, publishers,
consulting and investment firms and corporate customers in North America, South
America, Europe and Asia-Pacific. Learn more at www.dynata.com.

Website http://www.dynata.com

Externer Link zu Dynata

Branche Marktforschung
Größe 5.001–10.000 Beschäftigte
Hauptsitz Plano, Texas
Art Privatunternehmen
Spezialgebiete Data and Insights Platform, Survey Authoring, Audience Selection,
Data Analytics & Reporting, Sharing & Publishing, Connected Data, Cross-platform
Marketing ROI , Brand Health Tracking, Voice Services, High quality B2C and B2B
Data , Online Qualitative Research, Digital Ethnography, Survey Programming,
Creative Testing, Online Surveys, DIY Surveys und Online Research Panel


ORTE

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   HELPING FORTUNE 500 COMPANIES ACQUIRE, UNDERSTAND AND ACT ON THE INSIGHTS
   THAT DRIVE BUSINESS GROWTH.

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UPDATES

 * Dynata
   
   120.658 Follower:innen
   
   20 Std. Bearbeitet
    * Diesen Beitrag melden
      
   
   ⏰ There's still time to secure your spot for our upcoming webinar this
   Thursday. Join our very own Nicole Mitchell alongside the 2023 #DynataRISE
   Award winners Robert Beatus, Chief Product Officer at Nepa (EMEA winner), and
   Megan Copas, Director, Consumer Research at 84.51˚ (Americas winner) to hear
   hands-on tips and strategies for enhancing respondent experiences and
   boosting survey engagement. Don't miss out on this invaluable opportunity!
   Registration page in the comments 👇
   
   Dynata
   
   120.658 Follower:innen
   
   4 Tage Bearbeitet
   
   ⏱ Just one week to go before our webinar where Nicole Mitchell will explore
   the secrets of survey engagement excellence! Discover how our #DynataRISE
   Awards 2023 winners elevated survey experience for respondents. Gain
   actionable insights and best practices to supercharge your #SurveyEngagement
   efforts. Register now ➡ https://lnkd.in/eEVXnrcA
   
   9 1 Kommentar
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 * Dynata
   
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   5 Std.
    * Diesen Beitrag melden
      
   
   📵 Do you manage to unplug during your holidays? Or do you suffer from FOSO
   (Fear Of Switching Off)? Airport Experiences Programme Priority Pass
   commissioned Dynata to survey consumers across 11 countries to assess whether
   people are struggling to disconnect from their digital devices while on
   vacation – and why. Over a third (35%) of travellers globally experience
   FOSO, with people travelling from the UAE being among the least likely to
   switch off: 58% report finding it hard to put their phones down, and more
   than a quarter check their phone every 30 minutes or less. Find out more here
   😎 https://okt.to/NAq9UJ #FOSO #DigitalDetox #poweredbyDynata
   
   
   HALF OF UAE TRAVELLERS STRUGGLE TO SWITCH OFF WHILE ON HOLIDAY, STUDY SAYS
   
   THENATIONALNEWS.COM
   
   8
   Gefällt mir Kommentieren Teilen

 * Dynata hat dies direkt geteilt
   
   Bram-Kees Trouwborst
   
   Director Sales | Improve Business & People Performance | | Ex-Inditex & LVMH
   Group
   
   1 Tag
    * Diesen Beitrag melden
      
   
   Last week we had a blast on our yearly Dynata Client Event, edition 2023 -
   the Inspiration Summit - hosted by Stefan Boom! 🚀🔥🚀 In a beautiful setting
   at @Hotel Arena in Amsterdam we enjoyed inspiring talks, deepened
   relationships with clients and connected to potential new partners. Topics
   and speakers: 🔵 Impact Organizations - Janneke Zuidhof (Synergie) Impact
   Organizations move more than revenue, they change things for the good and
   have a positive influence on society. They are needed more than ever today,
   considering the challenges the human species is facing. What’s the impact of
   your organization? 🟡 Omnichannel Experiences - Birgit Boing (Google)
   Offering an Omnichannel Experience is becoming a prerequisite for survival
   for (Retail) Organizations. Birgit took us on an exciting journey through a
   business landscape of constant change, full of sales opportunities. 🟠 From
   Business Challenge to AI solution - Job van den Berg (@AI.nl) AI seems for
   many a recently invented technology with countless applications. History
   shows us, however, that the currently widely used phenomenon has been
   evolving over the years walking through different stages, creating
   opportunities. Follow the events throughout the year that Dynata is partner
   of and prepare for our next client event! ✅ Ask us for more information if
   you consider becoming a partner too! 🗣👍 #client #event #customer #dynata
   #impact #business #omnichannel #experience #marketing #research #expert
   #sales #relationship #AI #inspiration #opportunities #growth #summit Nina van
   Zaalen Wilko Rozema
   
    * 
    * 
    * 
    * 
   
   47
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 * Dynata
   
   120.658 Follower:innen
   
   1 Tag Bearbeitet
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   💷 How does the digital advertising sector impact UK consumers? Much of the
   online content and services which we use every day are financially supported
   by digital advertising – from watching a DIY or cooking tutorial, to
   researching new products, looking for a new job, or staying in touch with
   friends on social media. 'The Digital Dividend' report by IAB UK x Public
   First draws on new economic modelling, data analysis and consumer opinion
   research, to measure the value of digital advertising to the UK economy,
   businesses and consumers. As part of this extensive research, Dynata was
   commissioned to conduct a survey among 2,000 UK adults to understand how
   people value the services that rely on digital advertising, and the ways in
   which they directly engage with and benefit from online advertising: ➡ 61% of
   UK consumers say they save money by shopping online rather than in physical
   shops ➡ 44% say that online advertising is helpful when trying to find a new
   product or service ➡ 43% have discovered a local business through an online
   advert ➡ 23% used the internet to learn a new skill in the month prior to the
   survey For more info about this research, check out https://lnkd.in/eQXax2xD
   #DigitalDividend #DigitalAdvertising #ConsumerOpinionResearch
   
   IAB UK
   
   9.642 Follower:innen
   
   5 Tage
   
   As Sir John Whittingdale says: "Digital advertising is growing from strength
   to strength in Britain. It contributes hundreds of billions to our economy,
   supports millions of jobs and ensures that consumers can enjoy hundreds of
   online services without charge." Our latest report 'The Digital Dividend',
   quantifies the economic value of digital advertising to the UK economy, its
   businesses, and people. Find out more via Campaign Magazine UK 👇
   https://lnkd.in/evwKnX2R #IABDigitalDivided #digital #advertising #online
   #economy
   
   
   IAB UK: DIGITAL AD INDUSTRY CONTRIBUTES £129BN TO UK ECONOMY
   
   CAMPAIGNLIVE.CO.UK
   
   11
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 * Dynata
   
   120.658 Follower:innen
   
   3 Tage
    * Diesen Beitrag melden
      
   
   Known for providing objective brand-presented content, the agenda for this
   year’s #iaCRC, Nov. 1-3 in Chicago, includes presenters from TD Bank, J&J,
   Roku, Carhartt, and many other leading brands. #insightsMRX >>
   https://okt.to/DQs2lj
   
    * 
   
   28
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 * Dynata
   
   120.658 Follower:innen
   
   5 Tage Bearbeitet
    * Diesen Beitrag melden
      
   
   ✨ Welcome to Day 1 of Printemps des études 2023! We're delighted to be back
   for the 11th edition of this exciting event for all data & insights industry
   players! Our team is looking forward to connecting with you at booth № A1
   which is located by the main entrance. If you haven’t already signed up for
   either of our presentations, please hurry before these sessions are fully
   booked : 🤖 28 Sept at 4pm: IA and Data Quality by Marion Brunet and Maxime
   Le Bescond 👥 29 Sept at 10.45am: Debunking myths about panellists by Carla
   Dib and Frédéric Aden See you soon! 🇫🇷 Bienvenus au Printemps des études
   2023 ! Nous sommes ravis d'être de retour pour la 11e édition de ce
   rendez-vous annuel des professionnels des études, du marketing et de la
   communication ! Si vous êtes sur place, notre équipe est impatiente de vous
   rencontrer sur le stand № A1 (tout près de l'entrée principale). Vous ne vous
   êtes pas encore inscrit(e) à nos prises de parole ? Dépêchez-vous de le faire
   avant que nos deux sessions ne soient complètes. Il reste juste quelques
   places ! 🤖 28 Sept à 16h, salle 315 : IA et qualité des données : Premiers
   retours d’expériences par Marion Brunet et Maxime Le Bescond 👥 29 Sept à
   10h45, salle 334M : Panéliste, je t'aime, moi non plus ! par Carla Dib et
   Frédéric Aden. A tout de suite! #firstpartydata #dataquality
   #artificialintelligence #panellists #winningteam Maxime Le Bescond Marion
   Brunet Frédéric Aden Carla Dib Pierre Bancheraud Pompidou Isabelle Renault
   Thibault Marquié Teja Falleh Theophile Soule
   
    * 
   
   69
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 * Dynata
   
   120.658 Follower:innen
   
   5 Tage
    * Diesen Beitrag melden
      
   
   As the timeline for carrying out #duediligence becomes increasingly
   compressed, access to high-quality and actionable insights is crucial for
   making the right investment decisions.   Sign up for our 30-minute webinar on
   10 October with our Investment specialists Jonathan Harris and Nicole Douglas
   and find out how investors incorporate research surveys to evaluate, pursue,
   and complete M&A deals with a competitive edge. Register here 👉
   https://lnkd.in/eFatvADV
   
   27
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 * Dynata
   
   120.658 Follower:innen
   
   6 Tage
    * Diesen Beitrag melden
      
   
   🎙AI. Everything, Everywhere, All at Once. In this latest episode of Unicorny
   podcast, our very own Steven Millman talks with Dom Hawes FCIM about large
   language model AI and its impact on marketing. Whether you think AI is the
   future and will make all marketers redundant, or that AI has no place in the
   future because marketing is an art, not science, this podcast is well worth a
   listen. Steven explores the grey area between these two opposite POVs as he
   answers the following questions – and many more: ➡ What are Generative AI and
   large language models, and how do they actually work? ➡ What is Steven’s
   favourite Generative AI model? (NB: it has something to do with French
   cheese…🧀 ) ➡ How has AI impacted marketing and market research so far? And
   how will it impact our business in the next 12 to 24 months? ➡ What
   guardrails have AI businesses put on their AI technologies, and why? ➡How has
   AI been successfully used so far in targeting and personalizing ads? ➡What
   does AI mean to quality in panel research? Go to your favourite #podcast
   platform to listen to this hugely informative conversation, or click here 🤖
   https://pod.fo/e/1f1f51 #GenerativeAI #Artificialintelligence
   
   Unicorny
   
   175 Follower:innen
   
   1 Woche
   
   This week, we welcome Dynata’s Steven Millman to the studio where Dom Hawes
   FCIM picks his brain about AI. Now.... before you scroll on... we know
   there’s already loads of content on LinkedIn about artificial intelligence,
   particularly large language models. So you might ask yourself ‘why do we need
   even more’? Here's three reasons why you should listen. Firstly, this episode
   will help you sound like you know what you’re talking about when it comes to
   AI. Secondly, Steven Millman may be a coffee snob, but he is R-E-A-L-L-Y
   smart. Thirdly, that person you hate who wants your job? They are definitely
   going to listen. Actually, they are a subscriber too. To listen to the
   podcast on your favourite pod provider click on the link in the comments
   below ⬇️
   
    * 
   
   20 1 Kommentar
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 * Dynata
   
   120.658 Follower:innen
   
   1 Woche Bearbeitet
    * Diesen Beitrag melden
      
   
   ⏰Just one week to go before the 11th edition of Printemps des études ! As
   part of our speaking slots, we will be debunking myths about panellists in
   France and across the world. Places are limited so make sure to book your
   slot now to join our presentation on Friday 29 September at 10.45am! Carla
   Dib and Frédéric Aden will talk about everything you ever wanted to know
   about panellists: ➡ Why do panel members take part in surveys? ➡ Why do they
   drop out of some surveys, and what pushes them to leave a panel? ➡ Does their
   profile differ from that of the general population? ➡ Are panel members a
   homogeneous group? ➡ Are panellists taking part in mobile-first surveys
   different from other panel members? To secure your place, register here 👉
   https://okt.to/DrLYix We look forward to seeing you next week! 🇫🇷 : Plus
   qu'une semaine avant la 11ème édition du Printemps des études ! Dans le cadre
   de nos prises de paroles, nous démystifierons les mythes sur les panélistes
   en France et dans le monde lors de notre présentation ‘Panéliste, je t’aime,
   moi non plus !’ le vendredi 29 septembre à 10h45. Carla Dib et Frédéric Aden
   parleront de tout ce dont vous avez toujours voulu savoir sur les panélistes
   : ➡ Pour quelles raisons des personnes inscrites sur des panels répondent-ils
   à des enquêtes ? ➡ Pourquoi abandonnent-ils certaines enquêtes et quelles
   raisons les poussent-ils à quitter des panels ? ➡ Leur profil se
   distingue-t-il de l’ensemble de la population ? ➡ S’agit-il d’une population
   homogène ? ➡ Parmi ces panélistes, ceux répondant sur terminal mobile
   sont-ils différents ? Les places seront limitées pour cette prise de parole :
   n’hésitez-pas à vous inscrire dès maintenant à partir de ce lien 👉
   https://okt.to/ZPhkbo A la semaine prochaine ! #DebunkingMyths #Panellists
   #PanelMembers #FirstPartyData
   
    * 
   
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 * Dynata
   
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    * Diesen Beitrag melden
      
   
   In a captivating moment at the 2023 Groceryshop conference in Las Vegas, We
   had the privilege of listening to Rodney McMullen the CEO of Kroger, one of
   the largest and most influential grocery retailers in the world. This
   exciting opportunity provided an invaluable glimpse into the future of the
   grocery industry and underscored the importance of data and market research
   in shaping its trajectory. #groceryshop2023 #networking
   
    * 
   
   43
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