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ASIA'S LEADING SOURCE OF ADVERTISING, MARKETING & MEDIA NEWS.


MOST RECENT MORE

 * Agencies
   
   
   FWD TAKAFUL TO FIGHT MENTAL HEALTH TABOOS IN NEW CAMPAIGN

 * Partner Insights
   
   
   MAKING SENSE OF THE ESG ALPHABET SOUP

 * Agencies
   
   
   TRAPPER GROUP STRENGTHENS LEADERSHIP IN MALAYSIA

 * News
   
   
   GUCCI NAMES KOREAN RAPPER JAY PARK AS NEW GLOBAL BRAND AMBASSADOR

 * News
   
   
   LUX'S NEW GLOBAL SONIC IDENTITY IS MUSIC TO OUR EARS

News


LOCAL BRANDS HIT ON MALAYSIAN GRADUATE STUDENT FOLLOWING VIRAL VIDEO

 * 07 December 2023
 * • A'bidah Zaid Shirbeeni

 * Opinions
   
   
   3 KEY TIPS AND TRICKS TO EFFECTIVE STORYTELLING, ACCORDING TO ENDOWUS' CMO
   
    * 01 December 2023
    * A'bidah Zaid Shirbeeni

 * Agencies
   
   
   M&C SAATCHI WILL MERGE SG OPERATIONS WITH MY ARM, SENIOR LEVEL SHUFFLES TO
   FOLLOW
   
    * 27 November 2023
    * Camillia Dass

 * News
   
   
   X MAY LOSE UP TO US$75 MILLION OF AD REVENUE BY END 2023
   
    * 27 November 2023
    * A'bidah Zaid Shirbeeni

 * News
   
   
   DIOR TAKES OVER KUALA LUMPUR SENTUL PAVILION WITH DINING EXPERIENCE
   
    * 24 November 2023
    * A'bidah Zaid Shirbeeni

 * Analysis
   
   
   THE 5 BIGGEST SOCIAL MEDIA TRENDS WE SAW IN 2023
   
    * 07 December 2023
    * A'bidah Zaid Shirbeeni

 * Opinions
   
   
   HOW PIZZA HUT TRANSFORMED ITSELF IN 2023 USING AI
   
    * 06 December 2023
    * A'bidah Zaid Shirbeeni

 * News
   
   
   STUDY: AI-POWERED DEEPFAKES SEE 1530% INCREASED USAGE POSING A THREAT TO
   CYBER SECURITY
   
    * 06 December 2023
    * Marcus Venu Das

 * News
   
   
   SPOTIFY AXES 17% OF EMPLOYEES IN THIRD ROUND OF LAYOFFS THIS YEAR
   
    * 05 December 2023
    * A'bidah Zaid Shirbeeni

 * News
   
   
   TIKTOK SHOP TO GO ALL OUT FOR SEA'S MEGA SHOPPING DAYS WITH VMLY&R
   
    * 04 December 2023
    * A'bidah Zaid Shirbeeni

 * Opinions
   
   
   3 KEY TIPS AND TRICKS TO EFFECTIVE STORYTELLING, ACCORDING TO ENDOWUS' CMO
   
    * 01 December 2023
    * A'bidah Zaid Shirbeeni

 * Agencies
   
   
   M&C SAATCHI WILL MERGE SG OPERATIONS WITH MY ARM, SENIOR LEVEL SHUFFLES TO
   FOLLOW
   
    * 27 November 2023
    * Camillia Dass

 * News
   
   
   X MAY LOSE UP TO US$75 MILLION OF AD REVENUE BY END 2023
   
    * 27 November 2023
    * A'bidah Zaid Shirbeeni

 * News
   
   
   DIOR TAKES OVER KUALA LUMPUR SENTUL PAVILION WITH DINING EXPERIENCE
   
    * 24 November 2023
    * A'bidah Zaid Shirbeeni

 * Analysis
   
   
   THE 5 BIGGEST SOCIAL MEDIA TRENDS WE SAW IN 2023
   
    * 07 December 2023
    * A'bidah Zaid Shirbeeni

 * Opinions
   
   
   HOW PIZZA HUT TRANSFORMED ITSELF IN 2023 USING AI
   
    * 06 December 2023
    * A'bidah Zaid Shirbeeni

 * News
   
   
   STUDY: AI-POWERED DEEPFAKES SEE 1530% INCREASED USAGE POSING A THREAT TO
   CYBER SECURITY
   
    * 06 December 2023
    * Marcus Venu Das

 * News
   
   
   SPOTIFY AXES 17% OF EMPLOYEES IN THIRD ROUND OF LAYOFFS THIS YEAR
   
    * 05 December 2023
    * A'bidah Zaid Shirbeeni


PARTNER INSIGHTS MORE


MAKING SENSE OF THE ESG ALPHABET SOUP


 * LALAMOVE MAKES ‘PAWFECT’ MOVE TO TRANSFORM PET INDUSTRY WITH 360 MARKETING
   STRATEGY


 * BEHIND BLWN’S CURTAIN: CRAFTING BRANDS WITH PASSION AND PRECISION


 * HOW CAN MARKETERS NAVIGATE A NEW AUDIENCE AS PREFERENCES CHANGE


 * MOVING BEYOND ONE-OFF IDEAS: CRAFTING PR CAMPAIGNS WITH LASTING BUSINESS
   IMPACT




AWARDS MORE

Award News


THE BIGGEST WINNERS OF ASIA ECOMMERCE AWARDS 2023 UNVEILED

 * 16 November 2023
 * • Sha Nee

Award News


PAYME BY HSBC WINS BIG AT MARKETING EXCELLENCE AWARDS HK 2023

 * 13 November 2023
 * • Vanessa Yuen

Award News


BANK CENTRAL ASIA CROWNED MARKETER OF THE YEAR AT #MEA INDONESIA 2023

 * 26 October 2023
 * • Sha Nee

Award News


MONDELĒZ NAMED MARKETER OF THE YEAR AT MARKETING EXCELLENCE AWARDS THAILAND 2023

 * 19 October 2023
 * • Camillia Dass




UPCOMING EVENTS MORE

 * Mar 2024 PR Awards Singapore 2024
 * Apr 2024 MARKies Awards Singapore 2024
 * Apr 2024 Content360 Singapore 2024
 * May 2024 Hashtag Asia Awards 2024
 * May 2024 MARKies Awards Australia 2024
 * Mar 2024 PR Awards Singapore 2024
 * Apr 2024 MARKies Awards Singapore 2024
 * Apr 2024 Content360 Singapore 2024
 * May 2024 Hashtag Asia Awards 2024
 * May 2024 MARKies Awards Australia 2024
 * Mar 2024 PR Awards Singapore 2024
 * Apr 2024 MARKies Awards Singapore 2024
 * Apr 2024 Content360 Singapore 2024
 * May 2024 Hashtag Asia Awards 2024
 * May 2024 MARKies Awards Australia 2024


 * NEWS MORE
   
   
   * LOCAL BRANDS HIT ON MALAYSIAN GRADUATE STUDENT FOLLOWING VIRAL VIDEO
     
     * 07 December 2023
     * • A'bidah Zaid Shirbeeni
   
   
   * STUDY: AI-POWERED DEEPFAKES SEE 1530% INCREASED USAGE POSING A THREAT TO
     CYBER SECURITY
     
     * 06 December 2023
     * • Marcus Venu Das
   
   
   * SPOTIFY AXES 17% OF EMPLOYEES IN THIRD ROUND OF LAYOFFS THIS YEAR
     
     * 05 December 2023
     * • A'bidah Zaid Shirbeeni
   
   
   * TIKTOK SHOP TO GO ALL OUT FOR SEA'S MEGA SHOPPING DAYS WITH VMLY&R
     
     * 04 December 2023
     * • A'bidah Zaid Shirbeeni


 * ANALYSIS MORE
   
   
   THE 5 BIGGEST SOCIAL MEDIA TRENDS WE SAW IN 2023
   
    * 07 December 2023
    * • A'bidah Zaid Shirbeeni
   
   
   THIS SOCIAL MEDIA APP IS SURPRISINGLY THE MOST POPULAR AMONG ONLINE USERS IN
   2023
   
    * 21 November 2023
    * • Camillia Dass
   
   
   VIRTUAL PROTEST HELD ON ROBLOX: HOW BRANDS CAN ETHICALLY PLAY ON THE PLATFORM
   
    * 10 November 2023
    * • Marcus Venu Das
   
   
   5 WAYS FOR BRANDS TO BALANCE COMMODIFICATION AND CREATIVITY ON SOCIAL MEDIA
   IN 2024
   
    * 07 November 2023
    * • Boo Ping Er
   
   


 * AGENCIES MORE
   
   
   * FWD TAKAFUL TO FIGHT MENTAL HEALTH TABOOS IN NEW CAMPAIGN
     
     * 27 November 2023
     * • A'bidah Zaid Shirbeeni
   
   
   * M&C SAATCHI WILL MERGE SG OPERATIONS WITH MY ARM, SENIOR LEVEL SHUFFLES TO
     FOLLOW
     
     * 27 November 2023
     * • Camillia Dass
   
   
   * TRAPPER GROUP STRENGTHENS LEADERSHIP IN MALAYSIA
     
     * 24 November 2023
     * • A'bidah Zaid Shirbeeni
   
   
   * WPP MERGES WUNDERMAN THOMPSON AND VMLY&R
     
     * 18 October 2023
     * • Marcus Venu Das


 * MEDIA MORE
   
   
   * META REQUIRES DISCLOSURES FOR THE USE OF AI IN POLITICAL ADS
     
     * 10 November 2023
     * • Staff Writer
   
   
   * MICROSOFT REORGANISES XBOX GAMING AND MARKETING LEADERSHIP
     
     * 31 October 2023
     * • Marcus Venu Das
   
   
   * STUDY: WE KNOW MARKETERS LOVE GOOGLE'S AD PLATFORMS. BUT WHY DO CONSUMERS?
     
     * 12 October 2023
     * • Marcus Venu Das
   
   
   * FLY FM AI DJS NOT AS HOT AS HUMAN ONES, ACCORDING TO CONSUMER COMPLAINTS
     
     * 10 October 2023
     * • Marcus Venu Das


 * OPINIONS MORE
   
   
   * HOW PIZZA HUT TRANSFORMED ITSELF IN 2023 USING AI
     
     * 06 December 2023
     * • A'bidah Zaid Shirbeeni
   
   
   * 3 KEY TIPS AND TRICKS TO EFFECTIVE STORYTELLING, ACCORDING TO ENDOWUS' CMO
     
     * 01 December 2023
     * • A'bidah Zaid Shirbeeni
   
   
   * IS AI THE NEW BOOGEYMAN OF MARKETING?
     
     * 08 November 2023
     * • Staff Writer
   
   
   * HALLOWEEN SPECIAL: INDUSTRY PLAYERS IN HK RECALL THEIR HORRIFYING
     ENCOUNTERS
     
     * 31 October 2023
     * • Vanessa Yuen


BRAND HIGHLIGHTS MORE


#ASIAECOMMERCEAWARDS 2022 SPILLS: PRIZM GROUP SG ON THE NEXT FRONTIER

 * 08 March 2023
 * • Staff Writer


LOYALTY & ENGAGEMENT AWARDS 2022 HIGHLIGHTS: RELIVE THE MOMENTS AT THE GALA
DINNER

 * 19 January 2023
 * • Staff Writer


#MOBEXAWARDS 2022 SPILLS: THE HONG KONG JOCKEY CLUB'S SECRET SAUCE TO MOBILE
MARKETING

 * 14 October 2022
 * • Staff Writer


#ASIAECOMMERCEAWARDS 2021 SPILLS: HOW AIA DIGITALLY ACCELERATED SERVICES TO
MAINTAIN VITAL RELATIONSHIPS

 * 21 September 2022
 * • Staff Writer


#MARKETINGEXCELLENCEAWARDS SG 2021 SPILLS: MERKLE SG ON CONQUERING THE RAPIDLY
CHANGING LANDSCAPE OF MARKETING

 * 20 September 2022
 * • Staff Writer


TECH MORE


SK TELEKOM PARTNERS CELCOMDIGI, AGATE AND COSMIC TECHNOLOGIES IN LOCALISED
METAVERSE PUSH

 * 29 November 2023
 * • Marcus Venu Das


HK IT EXPERTS CONCERNED ABOUT DATA SHARING BETWEEN GOVT AND FINANCIAL
INSTITUTIONS

 * 16 November 2023
 * • Staff Writer 2


OPENAI UNVEILS PLATFORM FOR USERS TO MAKE CUSTOM GPTS

 * 07 November 2023
 * • Marcus Venu Das


NEXPLAY’S KOL-LAB PLAYS MATCHMAKER BETWEEN INFLUENCERS AND BRANDS

 * 03 November 2023
 * • Boo Ping Er


KASPERSKY AND UM JOIN HANDS TO DEVELOP MALAYSIA’S CYBERSECURITY TALENT

 * 24 October 2023
 * • Boo Ping Er


TUNE IN MORE


 * DMA CONVO: MARKETER PHILIP CHAU ON HOW TO FORMULATE THE ROADMAP FOR CRAFTING
   A NEXT-GEN DIGITAL EXPERIENCE
   
   * 11 October 2023
   * Vanessa Yuen


 * #EXPLAINIT: ADLAND PLAYERS SHARE THE LATEST DOOH TRENDS MARKETERS SHOULD TAKE
   NOTE OF
   
   * 12 September 2023
   * Karen Wong


 * #EXPLAINIT: WHY SOME BRANDS IN HK STILL PLACE PR UNDER MARKETING
   
   * 05 September 2023
   * Vanessa Yuen


 * #EXPLAINIT: HK ADLAND CREATIVES ON THE RECENT 'HAPPY HONG KONG' CAMPAIGN
   
   * 09 May 2023
   * Vanessa Yuen


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