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ATTENTION: GROWING ECOMMERCE BRANDS!


READY TO SCALE YOUR BRAND WITH PAID ADS?

We achieve breakthrough results for e-commerce businesses like yours looking to
increase sales & profitability with paid ads, performance creative and email
marketing.

Book a discovery call 👉
Excellent

Brands that we increased profits for:




WHAT OUR CLIENTS ARE SAYING


WHAT OUR CLIENTS ARE SAYING

Hear what our clients have to say.

"I can hand on heart say, to date Public Nectar is the best agency we've ever
worked with."

Matthew McNiell Love
Co-founder of Thursday

"What Public Nectar has managed to achieve in such a short space of time; from
where we were a couple of months ago to where we are now, it's worlds apart."

Aaron Chavez-Munoz
Director of Barstools.co.uk

“Revenue has at least tripled since working with Public Nectar".

David Richards
Owner of The Strap Tailor

“In April we spent £13,000 in advertising & that returned in the region of
£400,000."

Nick Briant
Managing Director of Oasis Garden
(formerly Warehouse Clearance Outlet)

"Working with Public Nectar has been a breath of fresh air, and we have seen a
huge increase in our turnover."

Jake Smith
Founder of Absolute Reg

"We've achieved a 150% growth year to date, and I largely put that down to
Public Nectar."

Matt Cole
Founder of Mystery Football

"They have multiplied our revenue over Christmas by 7.5x which we would never
have dreamed of being able to achieve."

Sarah & Matt Edmonds
Co-Founders of Sarah Edmonds

“These guys are just leaps and bounds ahead of any other agency we’ve used
before.”

Dr. Peter McQuilan
Co-Founder of Novomins

“We’ve seen our turnover double, our ROAS has been somewhere between 4 & 5x -
something we never thought we’d achieve”

Simon Nesbit Johnson
Managing Director of Fix My Watch



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Book a discovery call 👉



WHAT OUR CLIENTS ARE SAYING


WHAT OUR CLIENTS ARE SAYING

Hear what our clients have to say.

"I can hand on heart say, to date Public Nectar is the best agency we've ever
worked with."

Matthew McNiell Love
Co-founder of Thursday

"What Public Nectar has managed to achieve in such a short space of time; from
where we were a couple of months ago to where we are now, it's worlds apart."

Aaron Chavez-Munoz
Director of Barstools.co.uk

“Revenue has at least tripled since working with Public Nectar".

David Richards
Owner of The Strap Tailor

“In April we spent £13,000 in advertising & that returned in the region of
£400,000."

Nick Briant
Managing Director of Oasis Garden
(formerly Warehouse Clearance Outlet)

"Working with Public Nectar has been a breath of fresh air, and we have seen a
huge increase in our turnover."

Jake Smith
Founder of Absolute Reg

"We've achieved a 150% growth year to date, and I largely put that down to
Public Nectar."

Matt Cole
Founder of Mystery Football

"They have multiplied our revenue over Christmas by 7.5x which we would never
have dreamed of being able to achieve."

Sarah & Matt Edmonds
Co-Founder of Sarah Edmonds

“These guys are just leaps and bounds ahead of any other agency we’ve used
before.”

Dr. Peter McQuilan
Co-Founder of Novomins

“We’ve seen our turnover double, our ROAS has been somewhere between 4 & 5x -
something we never thought we’d achieve”

Simon Nesbit Johnson
Managing Director of Fix My Watch



IF YOU’RE READY TO TAKE YOUR BRAND TO THE NEXT LEVEL, THEN SO ARE WE.

Book a free discovery call, and let’s explore what that might look like.

Book a discovery call 👉

“In April we spent £13,000 in advertising & that returned in the region of
£400,000."

Nick Briant
Managing Director of Oasis Garden


RESULTS WE’VE ACHIEVED FOR BRANDS LIKE YOURS...


RESULTS WE’VE ACHIEVED FOR BRANDS LIKE YOURS...

4X INCREASE IN MONTHLY REVENUE WITHIN 8 MONTHS WHILST REDUCING CPA BY 25.61%


Jenna Johnston, Paid Social Specialist, along with David Richards, the Owner of
The Strap Tailor, and Justin Jones, our Head of PPC, enjoyed a client-invited
lunch to celebrate our recent successes.
Google Ads


4X


Increase In Monthly Revenue


25.61%


Reduction in CPA


2.1X


ROAS Across Meta and Google

THEIR PROBLEM 🤔


As a small business owner, the founder, David, simply didn’t have the time to
run, manage, test, and tweak the ads for his brand on top of all of his other
responsibilities. The solution was to outsource this part of his business. But
outsourcing ads is one thing. Outsourcing your ads to a team you can trust is
another thing entirely.

OUR SOLUTION 🛠️


Our main objective with The Strap Tailor was to escalate daily spend and revenue
while maintaining the same ROAS, a challenge given that heightened spend usually
raises acquisition costs. To address this, we developed a comprehensive strategy
embracing all customer acquisition avenues, utilising Google’s Performance Max
campaigns and Meta’s ASC+ feature early. We crafted various assets including
videos, images, and ad copy to pinpoint the ones yielding the lowest acquisition
cost and utilised audience retargeting alongside Search ads to further lower
acquisition costs. After achieving the desired acquisition cost targets, we
amplified spend to reach new revenue milestones, ensuring the CPA remained
within the brand’s established limits.

THE RESULTS 📈


Despite the risk of a rising CPA and a dipping ROAS at scale, we actually
managed to 4x The Strap Tailor’s monthly revenues whilst spending 25% less to
generate a customer – within just 8 months. Off the back of this, the brand was
finally able to move into a bigger workshop, expand their business, and continue
on the path to record growth.
Their Problem 🤔


As a small business owner, the founder, David, simply didn’t have the time to
run, manage, test, and tweak the ads for his brand on top of all of his other
responsibilities. The solution was to outsource this part of his business. But
outsourcing ads is one thing. Outsourcing your ads to a team you can trust is
another thing entirely.

Our Solution 🛠️


Our main objective with The Strap Tailor was to escalate daily spend and revenue
while maintaining the same ROAS, a challenge given that heightened spend usually
raises acquisition costs. To address this, we developed a comprehensive strategy
embracing all customer acquisition avenues, utilising Google’s Performance Max
campaigns and Meta’s ASC+ feature early. We crafted various assets including
videos, images, and ad copy to pinpoint the ones yielding the lowest acquisition
cost and utilised audience retargeting alongside Search ads to further lower
acquisition costs. After achieving the desired acquisition cost targets, we
amplified spend to reach new revenue milestones, ensuring the CPA remained
within the brand’s established limits.

The Results 📈


Despite the risk of a rising CPA and a dipping ROAS at scale, we actually
managed to 4x The Strap Tailor’s monthly revenues whilst spending 25% less to
generate a customer – within just 8 months. Off the back of this, the brand was
finally able to move into a bigger workshop, expand their business, and continue
on the path to record growth.

FROM £0 TO £10,000,000+ IN REVENUE IN JUST 3 YEARS.


Google Ads



£10M+


Generated In Just 3 Years


7.89X


Blended ROAS

THEIR PROBLEM 🤔


As a local business, Oasis Garden (formerly Warehouse Clearance Outlet) had
always done well using organic strategies and relying on footfall to their
showroom. But when lockdown restrictions were introduced, footfall dried up
almost overnight. And with no website to generate online orders, their business
was faced with the prospect of shutting its doors for good.

OUR SOLUTION 🛠️


The seriousness of the situation meant it was all hands on deck at Public
Nectar. We built Oasis Garden (formerly Warehouse Clearance Outlet), a new
Shopify website, within 3 days. We helped them to build their online customer
journey from scratch, whilst helping them to develop new offers to boost average
order value. Additionally, in order to build multiple touch points in the
conversion process and increase the brand’s ability to turn website visitors
into new customers, we also implemented a multi-channel advertising strategy
across both Meta and Google. Finally, we also implemented a comprehensive email
strategy that included cart abandonment campaigns, upsell campaigns, loyalty
campaigns, and regular nurture content to increase the likelihood of turning
first-time buyers into repeat customers.

THE RESULTS 📈


By acting quickly and adapting to a new consumer environment, we helped Oasis
Garden (formerly Warehouse Clearance Outlet) to get itself back on its feet and
work its way back to the previous baseline revenue figures. On top of that,
thanks to the new online strategy we had helped the brand to build, they were
even able to explode past previous revenue levels and enter a new phase of
breakthrough growth for the business.
Their Problem 🤔


As a local business, Oasis Garden (formerly Warehouse Clearance Outlet) had
always done well using organic strategies and relying on footfall to their
showroom. But when lockdown restrictions were introduced, footfall dried up
almost overnight. And with no website to generate online orders, their business
was faced with the prospect of shutting its doors for good.

Our Solution 🛠️


The seriousness of the situation meant it was all hands on deck at Public
Nectar. We built Oasis Garden (formerly Warehouse Clearance Outlet), a new
Shopify website, within 3 days. We helped them to build their online customer
journey from scratch, whilst helping them to develop new offers to boost average
order value. Additionally, in order to build multiple touch points in the
conversion process and increase the brand’s ability to turn website visitors
into new customers, we also implemented a multi-channel advertising strategy
across both Meta and Google. Finally, we also implemented a comprehensive email
strategy that included cart abandonment campaigns, upsell campaigns, loyalty
campaigns, and regular nurture content to increase the likelihood of turning
first-time buyers into repeat customers.

The Results 📈


By acting quickly and adapting to a new consumer environment, we helped Oasis
Garden (formerly Warehouse Clearance Outlet) to get itself back on its feet and
work its way back to the previous baseline revenue figures. On top of that,
thanks to the new online strategy we had helped the brand to build, they were
even able to explode past previous revenue levels and enter a new phase of
breakthrough growth for the business.

FROM £0 TO £15,000/DAY IN REVENUE WITHIN 4 MONTHS


Google Ads



£450K MONTHLY


Starting From £0


3.85X


ROAS Across Meta, TikTok, & Snapchat


4 MONTHS


To Achieve

THEIR PROBLEM 🤔


When 2 founders had a great business idea, but an unproven product-market fit,
they thought paid ads would be the fastest way to give them the answer they
needed. The issue? They had very little time to invest in managing the paid ads
themselves, yet had been burned by agencies in the past and were reluctant to
hand over control to anyone but themselves. The message was clear: We’d need to
generate results for them, and we’d need to do it fast.

OUR SOLUTION 🛠️


Given the lack of product-market fit, we cautiously approached ad launches. Time
was crucial. Starting anew, we merged insights from similar products and prior
experiences, then rigorously tested. We established a continuous creative
feedback loop from proven concepts, refining Pear’s messaging and maintaining
low acquisition costs. We also unified Pear’s advertising accounts for holistic
omni-channel strategy management, simplifying data collection and highlighting
growth opportunities. After optimising ads in the UK, we expanded globally.


THE RESULTS 📈


Despite this untested idea, we were able to help Pear go from £0 to
£450,000/month within just 4 months of working with them, for a blended ROAS of
3.85x.
Their Problem 🤔


When 2 founders had a great business idea, but an unproven product-market fit,
they thought paid ads would be the fastest way to give them the answer they
needed. The issue? They had very little time to invest in managing the paid ads
themselves, yet had been burned by agencies in the past and were reluctant to
hand over control to anyone but themselves. The message was clear: We’d need to
generate results for them, and we’d need to do it fast.

Our Solution 🛠️


The seriousness of the situation meant it was all hands on deck at Public
Nectar. We built Oasis Garden (formerly Warehouse Clearance Outlet), a new
Shopify website, within 3 days. We helped them to build their online customer
journey from scratch, whilst helping them to develop new offers to boost average
order value. Additionally, in order to build multiple touch points in the
conversion process and increase the brand’s ability to turn website visitors
into new customers, we also implemented a multi-channel advertising strategy
across both Meta and Google. Finally, we also implemented a comprehensive email
strategy that included cart abandonment campaigns, upsell campaigns, loyalty
campaigns, and regular nurture content to increase the likelihood of turning
first-time buyers into repeat customers.

The Results 📈


Despite this untested idea, we were able to help Pear go from £0 to
£450,000/month within just 4 months of working with them, for a blended ROAS of
3.85x.

FROM £75,000/MONTH TO £250,000/MONTH IN JUST 14 MONTHS  


Google Ads


£2.16M+ 


Additional Sales Generated



239%


Revenue Increase In 14 Months


12.24X


Blended ROAS

THEIR PROBLEM 🤔


Paid ads were always a part of Barstool’s strategy, but they were proving to be
a huge drain on the team’s resources and pulled their time and energy away from
other more important areas of the business. At the same time, the revenue the
ads generated helped to sustain the business’ revenues and couldn’t afford to be
neglected.

OUR SOLUTION 🛠️


What Barstools needed was an extension of their marketing team that could handle
their paid ad strategy in the background, while the rest of the team could focus
on delivering exceptional product service and driving the business forward. And
the team at Public Nectar were all too eager to step in! To help get the brand
the most bang for their buck, we helped the brand identify their bestsellers,
then prioritized ad spend towards these products so that they could acquire
customers at the lowest possible cost. Additionally, with the advertising
landscape on Meta and Google changing on almost a monthly basis, it meant they
couldn’t afford to be complacent in using outdated strategies. And by taking the
role of their extended marketing team, we were able to continuously test, adapt,
and implement new strategies and best practices for 2023 and keep up with these
changes in a way that Barstools simply didn’t have the capacity for beforehand.

THE RESULTS 📈


We helped Barstools generate an additional £2.16m in just 14 months, taking them
from £75,000 per month to over £250,000 per month in revenue. Most importantly,
the team was finally able to focus on other areas of the business without having
to worry that their revenues would take a hit if they did.
Their Problem 🤔


Paid ads were always a part of Barstool’s strategy, but they were proving to be
a huge drain on the team’s resources and pulled their time and energy away from
other more important areas of the business. At the same time, the revenue the
ads generated helped to sustain the business’ revenues and couldn’t afford to be
neglected.

Our Solution 🛠️


What Barstools needed was an extension of their marketing team that could handle
their paid ad strategy in the background, while the rest of the team could focus
on delivering exceptional product service and driving the business forward. And
the team at Public Nectar were all too eager to step in! To help get the brand
the most bang for their buck, we helped the brand identify their bestsellers,
then prioritized ad spend towards these products so that they could acquire
customers at the lowest possible cost. Additionally, with the advertising
landscape on Meta and Google changing on almost a monthly basis, it meant they
couldn’t afford to be complacent in using outdated strategies. And by taking the
role of their extended marketing team, we were able to continuously test, adapt,
and implement new strategies and best practices for 2023 and keep up with these
changes in a way that Barstools simply didn’t have the capacity for beforehand.

The Results 📈


We helped Barstools generate an additional £2.16m in just 14 months, taking them
from £75,000 per month to over £250,000 per month in revenue. Most importantly,
the team was finally able to focus on other areas of the business without having
to worry that their revenues would take a hit if they did.

OVER £1M GENERATED BY LEVERAGING THE POWER OF INFLUENCER WHITELISTING


Founder, Lewis Lindsay at Arnold Sports Festival.



£1M+


Generated In Ticket Sales



4.8X ROAS


On a £272,000 Budget

THEIR PROBLEM 🤔


With the world’s largest health, fitness, and multi-sport festival arriving in
the UK for the first time ever, success was essential. But with lockdown
restrictions that meant the goalposts were constantly shifting, and the threat
that the event could be called off altogether, an agile strategy was needed to
guarantee the success of this once-in-a-lifetime event.

OUR SOLUTION 🛠️


With big names attending the event such as Khabib and Wim Hof, we saw an
opportunity to leverage the existing warm audiences of these influencers to
create a huge buzz around the event. Using the power of Influencer Whitelisting,
we decided to run ads from the Arnold Sports Festival ad account through the
influencer’s social media handle. This meant that the traffic the brand was
targeting was warm instead of cold, increasing the likelihood of conversions and
ticket sales.

THE RESULTS 📈


Despite the challenges of the pandemic, the event was still a huge success. With
Public Nectar’s help, Arnold Sports Festival generated over £1M in sales from a
£272k budget, for a total Return on Ad Spend (ROAS) of 4.8x!
Their Problem 🤔


With the world’s largest health, fitness, and multi-sport festival arriving in
the UK for the first time ever, success was essential. But with lockdown
restrictions that meant the goalposts were constantly shifting, and the threat
that the event could be called off altogether, an agile strategy was needed to
guarantee the success of this once-in-a-lifetime event.

Our Solution 🛠️


With big names attending the event such as Khabib and Wim Hof, we saw an
opportunity to leverage the existing warm audiences of these influencers to
create a huge buzz around the event. Using the power of Influencer Whitelisting,
we decided to run ads from the Arnold Sports Festival ad account through the
influencer’s social media handle. This meant that the traffic the brand was
targeting was warm instead of cold, increasing the likelihood of conversions and
ticket sales.

The Results 📈


Despite the challenges of the pandemic, the event was still a huge success. With
Public Nectar’s help, Arnold Sports Festival generated over £1M in sales from a
£272k budget, for a total Return on Ad Spend (ROAS) of 4.8x!




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THE STRAP TAILOR


THE STRAP TAILOR


->

400% increase in Revenue Whilst Reducing NCPA by 25.61%

4x Increase in MRR

25.61 Reduction in CPA


OASIS GARDEN


OASIS GARDEN


->

From £0 to £10,000,00 + In Revenue in Just 3 Years

10M + Generated

7.89 Blended ROAS


PEAR


PEAR


->

£0 to £450,000 Monthly In Revenue Within 4 Months

£450k MRR

3.85 Blended ROAS


SANDBANKS


SANDBANKS


->

7 Figures Generated Through Meta & Google Ads


BARSTOOLS


BARSTOOLS


->

£2M + Generated at a 12.24 Blended ROAS

239% YoY Growth

12.24 Blended ROAS

£2.16m + Generated


BABY & CO


BABY & CO


->

7 Figures Generated at a 9 Blended ROAS


MYSTERY FOOTBALL


MYSTERY FOOTBALL


->

150% Year-on-Year Growth


TOM’S STUDIO


TOM’S STUDIO


->

191% Year-on-Year Growth


AND WE’VE GOT PLENTY MORE...

£150,870.48


Spent

£2,530,535.82


Returned

16.77X


ROAS

£467,064.17


Spent

£1,324,714.98


Returned

2.84X


ROAS

£72,890.71


Spent

£1,000,530.23


Returned

13.73X


ROAS


READY TO GET STARTED?

Want us to plug YOUR BRAND into the same revenue engine responsible for Over
£20M in sales for our clients over the last 12 months?
Book a free discovery call, and let’s explore what that might look like.
Book a discovery call 👉



OUR PERFORMANCE MARKETING SERVICES


OUR PERFORMANCE MARKETING SERVICES

Everything you need to scale.


META ADS

Our team has decades of combined experience creating winning Facebook &
Instagram campaign strategies from the ground up, designed for profitable
scaling.

Whether it’s eCommerce, lead generation or events, our proven processes and
rapid-fire testing will achieve the performance you need - and we have a wealth
of case studies and happy clients to back it all up!




META ADS

Our team has decades of combined experience creating winning Facebook &
Instagram campaign strategies from the ground up, designed for profitable
scaling.

Whether it’s eCommerce, lead generation or events, our proven processes and
rapid-fire testing will achieve the performance you need - and we have a wealth
of case studies and happy clients to back it all up!


GOOGLE ADS

Put your products in front of active buyers and beat out the competition with
expert Google Shopping services. Our Google Shopping experts have worked with
brands such as Matalan, TONI&GUY, and Harveys & Bensons for Beds, helping them
achieve profitable returns and record sales.

We can help you set up from scratch or boost performance of existing campaigns
to get you the sales and ROI you need.




GOOGLE ADS

Put your products in front of active buyers and beat out the competition with
expert Google Shopping services. Our Google Shopping experts have worked with
brands such as Matalan, TONI&GUY, and Harveys & Bensons for Beds, helping them
achieve profitable returns and record sales.

We can help you set up from scratch or boost performance of existing campaigns
to get you the sales and ROI you need.


PERFORMANCE EMAIL MARKETING

Widely regarded as one of the most cost-effective marketing strategies, they say
30% of your total revenue should come from email marketing.

If you’re running a few campaigns already, you’re barely scratching the surface
of the potential revenue. From pre and post-purchase to abandoned basket flows,
we can create a bespoke strategy designed to augment your marketing funnel at
every stage.




PERFORMANCE EMAIL MARKETING

Widely regarded as one of the most cost-effective marketing strategies, they say
30% of your total revenue should come from email marketing.

If you’re running a few campaigns already, you’re barely scratching the surface
of the potential revenue. From pre and post-purchase to abandoned basket flows,
we can create a bespoke strategy designed to augment your marketing funnel at
every stage.


TIKTOK ADS

With over 800 million monthly users in the US, TikTok is the strongest link
between your brand and the next generation. Gen Z has tremendous buying power -
an estimated $143 billion in the United States alone - making it a perfect
influence platform for many online store brands.




TIKTOK ADS

With over 800 million monthly users in the US, TikTok is the strongest link
between your brand and the next generation. Gen Z has tremendous buying power -
an estimated $143 billion in the United States alone - making it a perfect
influence platform for many online store brands.


PERFORMANCE CREATIVES

If you're using basic visuals, you're likely missing out. Custom graphics and
videos can make your ads stand out and connect better with viewers. We can
develop a custom approach to ensure your ads not only catch the eye but also
resonate deeply, driving engagement and conversion at every touchpoint.




PERFORMANCE CREATIVES

If you're using basic visuals, you're likely missing out. Custom graphics and
videos can make your ads stand out and connect better with viewers. We can
develop a custom approach to ensure your ads not only catch the eye but also
resonate deeply, driving engagement and conversion at every touchpoint.


WHY PUBLIC NECTAR?

Other Agencies
Reactive communication

Single channel approach

Copy paste growth strategies

Lack of research on your industry.
Outsourced to junior talent
Public Nectar
Constant, proactive communication

Omni channel approach

Tailored best-fit solutions

Provides industry specific expertise.

Experts with 10+ years of experience

Book a discovery call 👉


SOME EXAMPLES OF OUR BEST PERFORMING CREATIVES.

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Book a discovery call 👉


5 STAR REVIEWS FROM CLIENTS

Hear what our clients have to say.

"From Zero To £12.5K Monthly"


Their knowledge of Google shopping, Facebook, Instagram and Tik Tok gives them
the edge over other agencies, and we are seeing some amazing results. Google
shopping went from zero to £12.5K monthly in just two months with a 6 ROAS.

Ben Heppell
Bellissima


"An Educational Process"


It’s an educational process when it comes to working with Public Nectar. We
problem solve as partners then leave them to produce the results. Engaging with
Public Nectar has been one of the best decisions we’ve made as a startup with a
precious budget.

Ryan Warrener
Mack


"Spike In Sales With ROAS of 21.71"


We utilised the services of Public Nectar for Facebook and Instagram advertising
over a winter campaign from October to January 21. This lead to a large spike in
sales/revenue online with ROAS of 21.71, which we are extremely pleased with!

Sam Harman
Sandbanks


"From Zero To £12.5K Monthly"


Their knowledge of Google shopping, Facebook, Instagram and Tik Tok gives them
the edge over other agencies, and we are seeing some amazing results. Google
shopping went from zero to £12.5K monthly in just two months with a 6 ROAS.

Ben Heppell
Bellissima


"An Educational Process"


It’s an educational process when it comes to working with Public Nectar. We
problem solve as partners then leave them to produce the results. Engaging with
Public Nectar has been one of the best decisions we’ve made as a startup with a
precious budget.

Ryan Warrener
Mack


"Spike In Sales With ROAS of 21.71"


We utilised the services of Public Nectar for Facebook and Instagram advertising
over a winter campaign from October to January 21. This lead to a large spike in
sales/revenue online with ROAS of 21.71, which we are extremely pleased with!

Sam Harman
Sandbanks




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WHO OUR STRATEGY WORKS BEST FOR

We take brands that have achieved baseline success and guide them to the
7/8-figure mark using our system, but we do not launch brands from the ground
up.

Here’s what you must have in place to allow us to guarantee results with our
system:
Are already making at least £20k/month from your brand
Have a real desire to grow your brand from 6-figures to 7/8-figures over the
next 3-6 months.
You must be committed to a long-term vision for your brand, and we’ll meet you
right alongside that vision as your new growth partners


IF THAT SOUNDS LIKE YOU...

We’d love to explore what the path ahead for growth looks like with a free
discovery call!

Book a discovery call 👉


OUR 6 STEP PROCESS TO



GROW YOUR BUSINESS


OUR 6 STEP PROCESS TO



GROW YOUR BUSINESS


Unlike other agencies, we don't use cookie-cutter strategies. Through years of
testing and having spent over £20M in Ad spend, we've developed a proven process
for running paid advertising campaigns.


01


CAMPAIGN FUNNEL AUDIT

Analyse your sales funnel and expose potential bottlenecks within the process.


02


CAMPAIGN OBJECTIVE

We start with your business goals, and reverse-engineer the best strategy to
achieve them.


03


RAPID FIRE TESTING

Test combinations of offers, creatives, and customer personas to find the
biggest wins for you.


04


FUNNEL AND CAMPAIGN SETUP

We'll set up your campaign and fully-automated funnel and make sure they're
firing on all cylinders.


05


REACH BASELINE TARGETS

Test combinations of offers, creatives, and customer personas to find the
biggest wins for you.


06


MAXIMISE PROFIT

We work towards driving the cost per action down further, so you can keep more
profit in your pocket.


ABOUT PUBLIC NECTAR


ABOUT PUBLIC NECTAR

WE’RE A FULL-SERVICE, ACCREDITED PERFORMANCE MARKETING AGENCY.

We achieve breakthrough results for e-commerce businesses like yours looking to
increase sales & profitability with paid ads.

We're based in Bournemouth, UK, but have been the revenue engine for businesses
around the world across multiple industries and niches, having generated over
£16M for our clients in the last 12 months.

Rather than vanity metrics such as likes, shares, or follows, our approach is
guided by the metrics that truly drive a business forward such as average
customer spend, frequency of purchase, and customer acquisition rate.




OUR TEAM

Lewis Lindsay
Managing Director
Justin Jones
Head of PPC
Joshua Hyde
Head of Paid Social
Aggie Zdańkowska
Senior Graphic Designer
Martha Lynn
Senior Paid Social Specialist
Paulo Santoni
Senior PPC Account Manger
Jenna Johnston
Paid Social Specialist
Ben Bergin
Senior PPC Account Manager
Rodi Papadopoulou
Senior Paid Social Specialist
Ben Rogers
Client Relationship Manager
Dan Cons
Account Executive
Emma Keeley
Paid Social Specialist
Keaton Open
PPC Account Manager
Radivoj Radulovic
Email Marketing Specialist
Sheryl Anne Bajao-Aseron
Senior Graphic Designer
Quintin Riekert
Paid Social Specialist
Cole & Vera
Copywriters



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Book a discovery call 👉



QUESTIONS YOU MIGHT STILL HAVE

Our most frequent questions brand owners ask us.

What Are The Next Steps After The Discovery Call?


Following your discovery call, and assuming there is synergy between our brands;
we’ll schedule a second call that includes a demo presentation. We’ll show you
the areas for growth we’ve identified for your brand, as well as the roadmap to
help you capitalize on those opportunities using our system.

What Kind Of ROAS Can I Expect?


The answer to this question is quite subjective, as it greatly depends on
various factors, including; your branding, website conversion rate, average
order value, customer retention, seasonality, etc. There must be a balance
between these factors for a campaign to hit a high ROAS. For some clients, a
mere 2X ROAS is substantial as they are heavily focused on customer lifetime
value (i.e., a subscription-based product) whereas other clients might see as
high as 15X ROAS if the initial order value is high enough. Regardless, this is
where we thrive - taking any eCommerce business and guiding it to extreme
profitability.

How Long Does It Take To Get Ads Running?


Our setup follows a simple, streamlined process. If you can dedicate just 2-5
hours in the first week to communicate with your new account manager in
exchanging assets, granting account access, supplying brand information, etc.
then you can expect ads to be live within the first 5-14 days.

How Involved Do I Have To Be As A Client In The Process


After initial campaign setup, our aim is to allow you as much freedom as
possible. Your dedicated Account Manager will keep you up to date with any news
on your account, as the rest of the team work behind the scenes to ensure your
campaigns are running smoothly.

You’ll get the option of having weekly, bi-weekly, or monthly progress calls
with your Account Manager to receive updates and ask any questions you may have;
communication can be as frequent or infrequent as you like.

In addition, your account manager will also be available on WhatsApp – with an
average response time of under an hour – to respond to any of your questions or
queries. If you need to know about any updates whatsoever, we won’t ever shy
away from letting you know.

What Are The Next Steps After The Discovery Call?


Following your discovery call, and assuming there is synergy between our brands;
we’ll schedule a second call that includes a demo presentation. We’ll show you
the areas for growth we’ve identified for your brand, as well as the roadmap to
help you capitalize on those opportunities using our system.

What Kind Of ROAS Can I Expect?


The answer to this question is quite subjective, as it greatly depends on
various factors, including; your branding, website conversion rate, average
order value, customer retention, seasonality, etc. There must be a balance
between these factors for a campaign to hit a high ROAS. For some clients, a
mere 2X ROAS is substantial as they are heavily focused on customer lifetime
value (i.e., a subscription-based product) whereas other clients might see as
high as 15X ROAS if the initial order value is high enough. Regardless, this is
where we thrive - taking any eCommerce business and guiding it to extreme
profitability.

How Long Does It Take To Get Ads Running?


Our setup follows a simple, streamlined process. If you can dedicate just 2-5
hours in the first week to communicate with your new account manager in
exchanging assets, granting account access, supplying brand information, etc.
then you can expect ads to be live within the first 5-14 days.

How Involved Do I Have To Be As A Client In The Process


After initial campaign setup, our aim is to allow you as much freedom as
possible. Your dedicated Account Manager will keep you up to date with any news
on your account, as the rest of the team work behind the scenes to ensure your
campaigns are running smoothly.

You’ll get the option of having weekly, bi-weekly, or monthly progress calls
with your Account Manager to receive updates and ask any questions you may have;
communication can be as frequent or infrequent as you like.

In addition, your account manager will also be available on WhatsApp – with an
average response time of under an hour – to respond to any of your questions or
queries. If you need to know about any updates whatsoever, we won’t ever shy
away from letting you know.


IF YOU’RE READY TO TAKE YOUR BRAND TO THE NEXT LEVEL, THEN SO ARE WE.

Book a free discovery call, and let’s explore what that might look like.

Book a discovery call 👉

"I can hand on heart say, to date Public Nectar is the best agency we've ever
worked with."

Matthew McNiell Love
Co-founder of Thursday
Copyright © 2023 Public Nectar. All Rights Reserved
UK Office:
11A Haven Road, Poole, Dorset, BH13
7LE, United Kingdom

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Facebook, Inc.




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Copyright © 2023 Public Nectar. All Rights Reserved
UK Office: 11A Haven Road, Poole, Dorset, BH13 7LE, United Kingdom