searchengineland.com Open in urlscan Pro
141.193.213.21  Public Scan

Submitted URL: http://searchengineland.com/google-mobile-search-tests-colored-dots-in-result-snippets-219967
Effective URL: https://searchengineland.com/google-mobile-search-tests-colored-dots-in-result-snippets-219967
Submission: On December 12 via api from AU — Scanned from AU

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Search Engine Land » Platforms » Google » Google Mobile Search Tests Colored
Dots In Result Snippets


GOOGLE MOBILE SEARCH TESTS COLORED DOTS IN RESULT SNIPPETS


YET ANOTHER USER INTERFACE BEING TESTED IN THE GOOGLE MOBILE SEARCH RESULTS...

Barry Schwartz on April 29, 2015 at 12:31 pm | Reading time: 1 minute


A reader based in Almaty City, Kazakhstan, using the Chrome browser on his
Android device, spotted a new Google mobile search results test. This new user
interface displays four colored dots at the right bottom portion of the search
result snippets. Clicking on the Google colored dots opens the site in the
browser, it does not do anything special, I am told.





Here is a picture showing the green, blue, yellow and red dots at the bottom
right of the snippets:



I cannot personally replicate this but this is indeed a very interesting test. I
assume it is more of a stylistic improvement test versus a usability improvement
test.

Google is constantly testing user interface changes and we track many of them
over here.

This was sent to us by Abramov, SEO freelancer from Almaty.

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About the author

Staff
Barry Schwartz

Barry Schwartz is a Contributing Editor to Search Engine Land and a member of
the programming team for SMX events. He owns RustyBrick, a NY based web
consulting firm. He also runs Search Engine Roundtable, a popular search blog on
very advanced SEM topics. Barry can be followed on Twitter here.

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