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DocumentationAPI Reference

GETTING STARTED

Start here
What should I track?

SETUP

Install
Identify users & companies
Track behavior

SDKS

Web
HTTP API

Getting started


START HERE

Welcome to Metrical! This guide will help you understand the basics of Metrical
and how to get started.



Before you start, you should know these basic concepts of Metrical:

 * Users - are the people who use your product
 * Accounts - are the organizations that use your product
 * Properties - are the attributes or traits of your users and companies
 * Events - are the things that happen in your product

To set up Metrical successfully, you need to understand how these concepts work
together - and plan your first implementation accordingly.


USER

A user is the specific individual that completed an interaction with your
product. Each user has a unique identifier that you can use to track their
activity. This identifier can be an email address, a username, or a unique ID.
Metrical uses a unique ID to identify users.


ACCOUNTS

To track how companies use your product, you can assign users to accounts. Each
user can belong to one or more accounts. For example, if you’re a B2B SaaS
company like Slack, each of your users can belong to more than one workspace.


PROPERTIES

You can also track additional information about your users and accounts. This
information is called a property. For example, you can track a user’s email
address, their account’s name, their role in the company, or the subscription
plan they have.


EVENTS

An event is a data point that represents an interaction between a user and your
product. Events can be a wide range of interactions. For example, every time a
customer purchases a subscription for your service, there are details which
describe that purchase the moment it happens. Actions like purchasing a
subscription can be tracked as an event in Metrical.


NEXT STEPS

Now that you understand the basics, what I’d recommend is to plan your
implementation. This will help you understand what you need to do to get
started.

Planning your implementation should take no more than 10 minutes.

What should I track?
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 * User
 * Accounts
 * Properties
 * Events
 * Next steps