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MOBILE APPS MARKETING MANAGER

 * Growth & Marketing
 * London, Zurich, Geneva;, United Kingdom

 * Job openings
 * Mobile Apps Marketing Manager




MOBILE APPS MARKETING MANAGER


JOB DESCRIPTION

At Proton, we envision an internet where privacy is the default, and we’re
building ways to help all people secure their digital lives and take control of
their data. ProtonMail was founded in 2014 by a group of scientists who met at
the European Organization for Nuclear Research (CERN). And since its inception,
the company has grown at a fast pace and today has over 40 million users.


ProtonMail was founded in 2014 by a group of scientists who met at the European
Organization for Nuclear Research (CERN). And since its inception, the company
has grown at a fast pace and today has over 40 million users. Our principal
product, ProtonMail, is the world’s largest secure email service. Our second
product, ProtonVPN, is one of the world’s most popular VPN services. Our vision
is to build an internet platform for the protection of digital rights, and we
are also developing additional products, including ProtonCalendar, ProtonDrive,
and more to come.

Our users include New York Times journalists, some of the world’s largest
corporations, and millions of ordinary citizens. The world is adopting our
products at an accelerating pace. Whether it’s in New York, or at the front
lines of the global struggle for freedom and democracy in Hong Kong, Belarus,
and Myanmar, the work we do saves lives and is transforming the world. Our team
is diverse and dynamic, representing over 30 different nationalities, with
offices in Geneva, Zurich, Prague, London, Vilnius, Skopje, and Taipei,
employing people around the world.

Proton is a mission-driven company. We’re deeply committed to enabling freedom
online and ensuring the internet serves the interests of all people. Our
technologies provide trusted ways for people to be secure online and in control
of their information at all times. The world is adopting our products at an
accelerating pace. Help us bring it from tens of millions of users to billions
of users. We’re creating one of the world’s most impactful tech companies.




Purpose of the role


As an experienced, well-rounded App Store Optimisation (ASO) Manager you'll
drive mobile app installs for all our apps across all app stores. You'll drive
the vision, strategy, and execution of mobile user acquisition activities and
campaigns. Together with our SEO Manager, you'll implement ASO best practices to
increase our organic ranking, and together with our Advertising Manager you'll
run paid campaigns to test hypotheses and increase app installs.

If you’re a self-starter and results-driven marketer, and you thrive in a
fast-paced environment, this is a great opportunity to play a pivotal role in a
fast-growing company. You will have a concrete impact on the future of the
business as a whole.



What you will do

 * Own, plan, and execute our global, multi-product, multi-app ASO strategy.
 * Drive mobile app install growth at scale via inbound marketing, ASO, and
   other organic activities.
 * Implement mobile monitoring processes, guidelines, audits, and tools to
   identify opportunities and issues with our ASO rankings, app store listing
   experience, conversion rates, and other relevant metrics.
 * Coordinate with product, content, localization, engineering, and other teams
   to keep the information up-to-date and relevant across all our apps.
 * Drive actionable insights based on the analysis of our competitors, keywords,
   and data.
 * Continually evaluate and refine ASO processes, metrics, and tools.
 * Create and present weekly, monthly, and quarterly reports and analyses.
 * Keep abreast of the newest trends, innovations, and technologies in the
   online advertising industry.


JOB REQUIREMENTS

 * 3+ years of hands-on experience and a proven track record driving growth in
   mobile app installs.
 * 3+ years of hands-on experience and a proven track record of executing ASO
   audits and implementing outcomes.
 * Proven experience with global, multi-product, multilingual apps.
 * Strong project and program management, with the ability to thrive in a
   high-growth, fast-paced startup environment, setting objectives, and
   ruthlessly prioritizing activities based on impact.
 * Independent, self-motivated, and proactive with strong attention to detail
   and excellent written and spoken English.
 * Experience with global, multi-product, multilingual mobile apps.




BONUS POINTS FOR

 * Experience in the tech and SaaS industries.
 * Fluency in other languages.




WHY WORK AT PROTON?

 * We work on interesting, challenging problems every day. There is never a dull
   moment.
 * Our startup culture means everyone’s opinion matters. You can have a
   significant impact.
 * Our rapid growth means there are many opportunities for advancement.
 * The chance to do something meaningful. ProtonMail protects dissidents,
   journalists, and activists. Our work saves lives.
 * Be part of something bigger. Millions of people and businesses around the
   world have embraced our idea of an Internet where privacy and security are
   the default. Join the privacy revolution that is changing the world.

ProtonMail uses the Recruitee recruitment platform for a more effective hiring
process and a better candidate experience. Your data will always be kept
confidential and is not shared with any third parties. Keep in mind that you
will receive emails from the email address careers@protonmail.recruitee.com or
other addresses on the protonmail.recruitee.com domain.




Proton does not accept unsolicited resumes from any sources other than directly
from a candidate. Proton will not pay a fee for any placement resulting from the
receipt of an unsolicited offer, even in a situation when the relevant candidate
is employed by Proton.


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