iterable.com Open in urlscan Pro
99.86.4.26  Public Scan

Form analysis
4 forms found in the DOM

POST javascript:void(0)

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  <p><span class="wpcf7-form-control-wrap subject"><input type="text" name="subject" value="iterable.com form submission" size="40" class="wpcf7-form-control wpcf7-text wpcf7-validates-as-required cf7-1901-subject" aria-required="true"
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POST

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  <div class="cell small-12 medium-6 firstName__wrap "><label class="itbl-b-label__text" for="FirstName">First Name <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="FirstName" name="FirstName" class="itbl-b-input itbl-b-input__first-name " required="" data-validator="alpha_validator" type="text" value="" placeholder="Enter first name" aria-describedby="91bdcx-abide-error"><span class="form-error"
      data-form-error-for="FirstName" id="91bdcx-abide-error" role="alert">What is your first name?</span>
  </div>
  <div class="cell small-12 medium-6 lastName__wrap "><label class="itbl-b-label__text" for="LastName">Last Name <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="LastName" name="LastName" class="itbl-b-input itbl-b-input__last-name " required="" data-validator="alpha_validator" type="text" value="" placeholder="Enter last name" aria-describedby="ozfwk9-abide-error"><span class="form-error"
      data-form-error-for="LastName" id="ozfwk9-abide-error" role="alert">What is your last name?</span>
  </div>
  <div class="cell small-12 email__wrap "><label class="itbl-b-label__email" for="Email">Company Email <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="Email" name="Email" class="itbl-b-input itbl-b-input__email " required="" data-validator="valid_work_email" type="email" value="" placeholder="Enter company email" aria-describedby="a4snnk-abide-error"><span class="form-error"
      data-form-error-for="Email" id="a4snnk-abide-error" role="alert">What is your company email address?</span>
  </div>
  <div class="cell small-12 medium-6 title__wrap "><label class="itbl-b-label__text" for="Title">Job Title <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="Title" name="Title" class="itbl-b-input itbl-b-input__text " required="" data-validator="alpha_validator" type="text" value="" placeholder="Enter job title" aria-describedby="wz7yqe-abide-error"><span class="form-error"
      data-form-error-for="Title" id="wz7yqe-abide-error" role="alert">What is your job title?</span>
  </div>
  <div class="cell small-12 medium-6 company__wrap "><label class="itbl-b-label__text" for="Company">Company <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="Company" name="Company" class="itbl-b-input itbl-b-input__text " required="" data-validator="alpha_validator" type="text" value="" placeholder="Enter company" aria-describedby="cm6ip2-abide-error"><span class="form-error"
      data-form-error-for="Company" id="cm6ip2-abide-error" role="alert">What is your company?</span>
  </div>
  <div class="cell small-12 cXPersonaC__wrap "><label class="itbl-b-label__select" for="CX_Persona__c">Although we identify with all three, which of the following do you most identify with? <strong class="itbl-u-font-color--alert ">*</strong></label>
    <select id="CX_Persona__c" name="CX_Persona__c" class="itbl-b-input itbl-b-select__country " required="" aria-describedby="lnqco2-abide-error">
      <option value="">Please select</option>
      <option value="Dreamer">Dreamers: Innovative, Visionary, Growth-Focused</option>
      <option value="Builder">Builders: Structured, Analytical, Solution-Driven</option>
      <option value="Maker">Makers: Strategic, Creative, Tactical</option>
    </select><span class="form-error" data-form-error-for="CX_Persona__c" role="alert" id="lnqco2-abide-error">Which persona do you identify with?</span>
  </div>
  <div class="cell small-12 country__wrap "><label class="itbl-b-label__select" for="Country">Country/Permanent Residence <strong class="itbl-u-font-color--alert ">*</strong></label>
    <select id="Country" name="Country" class="itbl-b-input itbl-b-select__country " required="" data-showusaddress="false" aria-describedby="z25som-abide-error">
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      <option value="Canada">Canada</option>
      <option value="Afghanistan">Afghanistan</option>
      <option value="Aland Islands">Aland Islands</option>
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      <option value="Algeria">Algeria</option>
      <option value="American Samoa">American Samoa</option>
      <option value="Andorra">Andorra</option>
      <option value="Angola">Angola</option>
      <option value="Anguilla">Anguilla</option>
      <option value="Antarctica">Antarctica</option>
      <option value="Antigua and Barbuda">Antigua and Barbuda</option>
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      <option value="Armenia">Armenia</option>
      <option value="Aruba">Aruba</option>
      <option value="Australia">Australia</option>
      <option value="Austria">Austria</option>
      <option value="Azerbaijan">Azerbaijan</option>
      <option value="Bahamas">Bahamas</option>
      <option value="Bahrain">Bahrain</option>
      <option value="Bangladesh">Bangladesh</option>
      <option value="Barbados">Barbados</option>
      <option value="Belarus">Belarus</option>
      <option value="Belgium">Belgium</option>
      <option value="Belize">Belize</option>
      <option value="Benin">Benin</option>
      <option value="Bermuda">Bermuda</option>
      <option value="Bhutan">Bhutan</option>
      <option value="Bolivia">Bolivia</option>
      <option value="Bonaire Sint Eustatius and Saba">Bonaire Sint Eustatius and Saba</option>
      <option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option>
      <option value="Botswana">Botswana</option>
      <option value="Bouvet Island">Bouvet Island</option>
      <option value="Brazil">Brazil</option>
      <option value="British Indian Ocean Territory">British Indian Ocean Territory</option>
      <option value="Brunei Darussalam">Brunei Darussalam</option>
      <option value="Bulgaria">Bulgaria</option>
      <option value="Burkina Faso">Burkina Faso</option>
      <option value="Burundi">Burundi</option>
      <option value="Cambodia">Cambodia</option>
      <option value="Cameroon">Cameroon</option>
      <option value="Cape Verde">Cape Verde</option>
      <option value="Cayman Islands">Cayman Islands</option>
      <option value="Central African Republic">Central African Republic</option>
      <option value="Chad">Chad</option>
      <option value="Chile">Chile</option>
      <option value="China">China</option>
      <option value="Christmas Island">Christmas Island</option>
      <option value="Cocos (Keeling) Islands">Cocos (Keeling) Islands</option>
      <option value="Colombia">Colombia</option>
      <option value="Comoros">Comoros</option>
      <option value="Congo">Congo</option>
      <option value="Congo, the Democratic Republic of the">Congo, the Democratic Republic of the</option>
      <option value="Cook Islands">Cook Islands</option>
      <option value="Costa Rica">Costa Rica</option>
      <option value="Cote D'Ivoire">Cote D'Ivoire</option>
      <option value="Croatia">Croatia</option>
      <option value="Cuba">Cuba</option>
      <option value="Curaçao">Curaçao</option>
      <option value="Cyprus">Cyprus</option>
      <option value="Czech Republic">Czech Republic</option>
      <option value="Denmark">Denmark</option>
      <option value="Djibouti">Djibouti</option>
      <option value="Dominica">Dominica</option>
      <option value="Dominican Republic">Dominican Republic</option>
      <option value="Ecuador">Ecuador</option>
      <option value="Egypt">Egypt</option>
      <option value="El Salvador">El Salvador</option>
      <option value="Equatorial Guinea">Equatorial Guinea</option>
      <option value="Eritrea">Eritrea</option>
      <option value="Estonia">Estonia</option>
      <option value="Ethiopia">Ethiopia</option>
      <option value="Falkland Islands (Malvinas)">Falkland Islands (Malvinas)</option>
      <option value="Faroe Islands">Faroe Islands</option>
      <option value="Fiji">Fiji</option>
      <option value="Finland">Finland</option>
      <option value="France">France</option>
      <option value="French Guiana">French Guiana</option>
      <option value="French Polynesia">French Polynesia</option>
      <option value="French Southern Territories">French Southern Territories</option>
      <option value="Gabon">Gabon</option>
      <option value="Gambia">Gambia</option>
      <option value="Georgia">Georgia</option>
      <option value="Germany">Germany</option>
      <option value="Ghana">Ghana</option>
      <option value="Gibraltar">Gibraltar</option>
      <option value="Greece">Greece</option>
      <option value="Greenland">Greenland</option>
      <option value="Grenada">Grenada</option>
      <option value="Guadeloupe">Guadeloupe</option>
      <option value="Guam">Guam</option>
      <option value="Guatemala">Guatemala</option>
      <option value="Guernsey">Guernsey</option>
      <option value="Guinea">Guinea</option>
      <option value="Guinea-Bissau">Guinea-Bissau</option>
      <option value="Guyana">Guyana</option>
      <option value="Haiti">Haiti</option>
      <option value="Heard Island and Mcdonald Islands">Heard Island and Mcdonald Islands</option>
      <option value="Holy See (Vatican City State)">Holy See (Vatican City State)</option>
      <option value="Honduras">Honduras</option>
      <option value="Hong Kong">Hong Kong</option>
      <option value="Hungary">Hungary</option>
      <option value="Iceland">Iceland</option>
      <option value="India">India</option>
      <option value="Indonesia">Indonesia</option>
      <option value="Iran, Islamic Republic of">Iran, Islamic Republic of</option>
      <option value="Iraq">Iraq</option>
      <option value="Ireland">Ireland</option>
      <option value="Isle of Man">Isle of Man</option>
      <option value="Israel">Israel</option>
      <option value="Italy">Italy</option>
      <option value="Jamaica">Jamaica</option>
      <option value="Japan">Japan</option>
      <option value="Jersey">Jersey</option>
      <option value="Jordan">Jordan</option>
      <option value="Kazakhstan">Kazakhstan</option>
      <option value="Kenya">Kenya</option>
      <option value="Kiribati">Kiribati</option>
      <option value="Korea, Democratic People's Republic of">Korea, Democratic People's Republic of</option>
      <option value="Korea, Republic of">Korea, Republic of</option>
      <option value="Kuwait">Kuwait</option>
      <option value="Kyrgyzstan">Kyrgyzstan</option>
      <option value="Lao People's Democratic Republic">Lao People's Democratic Republic</option>
      <option value="Latvia">Latvia</option>
      <option value="Lebanon">Lebanon</option>
      <option value="Lesotho">Lesotho</option>
      <option value="Liberia">Liberia</option>
      <option value="Libyan Arab Jamahiriya">Libyan Arab Jamahiriya</option>
      <option value="Liechtenstein">Liechtenstein</option>
      <option value="Lithuania">Lithuania</option>
      <option value="Luxembourg">Luxembourg</option>
      <option value="Macao">Macao</option>
      <option value="Madagascar">Madagascar</option>
      <option value="Malawi">Malawi</option>
      <option value="Malaysia">Malaysia</option>
      <option value="Maldives">Maldives</option>
      <option value="Mali">Mali</option>
      <option value="Malta">Malta</option>
      <option value="Marshall Islands">Marshall Islands</option>
      <option value="Martinique">Martinique</option>
      <option value="Mauritania">Mauritania</option>
      <option value="Mauritius">Mauritius</option>
      <option value="Mayotte">Mayotte</option>
      <option value="Mexico">Mexico</option>
      <option value="Micronesia">Micronesia</option>
      <option value="Moldova, Republic of">Moldova, Republic of</option>
      <option value="Monaco">Monaco</option>
      <option value="Mongolia">Mongolia</option>
      <option value="Montenegro">Montenegro</option>
      <option value="Montserrat">Montserrat</option>
      <option value="Morocco">Morocco</option>
      <option value="Mozambique">Mozambique</option>
      <option value="Myanmar">Myanmar</option>
      <option value="Namibia">Namibia</option>
      <option value="Nauru">Nauru</option>
      <option value="Nepal">Nepal</option>
      <option value="Netherlands">Netherlands</option>
      <option value="Netherlands Antilles">Netherlands Antilles</option>
      <option value="New Caledonia">New Caledonia</option>
      <option value="New Zealand">New Zealand</option>
      <option value="Nicaragua">Nicaragua</option>
      <option value="Niger">Niger</option>
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      <option value="Niue">Niue</option>
      <option value="Norfolk Island">Norfolk Island</option>
      <option value="North Macedonia">North Macedonia</option>
      <option value="Northern Mariana Islands">Northern Mariana Islands</option>
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      <option value="Oman">Oman</option>
      <option value="Pakistan">Pakistan</option>
      <option value="Palau">Palau</option>
      <option value="Palestinian Territory, Occupied">Palestinian Territory, Occupied</option>
      <option value="Panama">Panama</option>
      <option value="Papua New Guinea">Papua New Guinea</option>
      <option value="Paraguay">Paraguay</option>
      <option value="Peru">Peru</option>
      <option value="Philippines">Philippines</option>
      <option value="Pitcairn">Pitcairn</option>
      <option value="Poland">Poland</option>
      <option value="Portugal">Portugal</option>
      <option value="Puerto Rico">Puerto Rico</option>
      <option value="Qatar">Qatar</option>
      <option value="Reunion">Reunion</option>
      <option value="Romania">Romania</option>
      <option value="Russian Federation">Russian Federation</option>
      <option value="Rwanda">Rwanda</option>
      <option value="Saint Barthélemy">Saint Barthélemy</option>
      <option value="Saint Helena">Saint Helena</option>
      <option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option>
      <option value="Saint Lucia">Saint Lucia</option>
      <option value="Saint Martin">Saint Martin</option>
      <option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option>
      <option value="Saint Vincent and the Grenadines">Saint Vincent and the Grenadines</option>
      <option value="Samoa">Samoa</option>
      <option value="San Marino">San Marino</option>
      <option value="Sao Tome and Principe">Sao Tome and Principe</option>
      <option value="Saudi Arabia">Saudi Arabia</option>
      <option value="Senegal">Senegal</option>
      <option value="Serbia">Serbia</option>
      <option value="Seychelles">Seychelles</option>
      <option value="Sierra Leone">Sierra Leone</option>
      <option value="Sint Maarten">Sint Maarten</option>
      <option value="Singapore">Singapore</option>
      <option value="Slovakia">Slovakia</option>
      <option value="Slovenia">Slovenia</option>
      <option value="Solomon Islands">Solomon Islands</option>
      <option value="Somalia">Somalia</option>
      <option value="South Africa">South Africa</option>
      <option value="South Georgia and the South Sandwich Islands">South Georgia and the South Sandwich Islands</option>
      <option value="South Sudan">South Sudan</option>
      <option value="Spain">Spain</option>
      <option value="Sri Lanka">Sri Lanka</option>
      <option value="Sudan">Sudan</option>
      <option value="Suriname">Suriname</option>
      <option value="Svalbard and Jan Mayen">Svalbard and Jan Mayen</option>
      <option value="Swaziland">Swaziland</option>
      <option value="Sweden">Sweden</option>
      <option value="Switzerland">Switzerland</option>
      <option value="Syrian Arab Republic">Syrian Arab Republic</option>
      <option value="Taiwan">Taiwan</option>
      <option value="Tajikistan">Tajikistan</option>
      <option value="Tanzania, United Republic of">Tanzania, United Republic of</option>
      <option value="Thailand">Thailand</option>
      <option value="Timor-Leste">Timor-Leste</option>
      <option value="Togo">Togo</option>
      <option value="Tokelau">Tokelau</option>
      <option value="Tonga">Tonga</option>
      <option value="Trinidad and Tobago">Trinidad and Tobago</option>
      <option value="Tunisia">Tunisia</option>
      <option value="Turkey">Turkey</option>
      <option value="Turkmenistan">Turkmenistan</option>
      <option value="Turks and Caicos Islands">Turks and Caicos Islands</option>
      <option value="Tuvalu">Tuvalu</option>
      <option value="Uganda">Uganda</option>
      <option value="Ukraine">Ukraine</option>
      <option value="United Arab Emirates">United Arab Emirates</option>
      <option value="United States Minor Outlying Islands">United States Minor Outlying Islands</option>
      <option value="Uruguay">Uruguay</option>
      <option value="Uzbekistan">Uzbekistan</option>
      <option value="Vanuatu">Vanuatu</option>
      <option value="Venezuela">Venezuela</option>
      <option value="Viet Nam">Viet Nam</option>
      <option value="Virgin Islands, British">Virgin Islands, British</option>
      <option value="Virgin Islands, US">Virgin Islands, US</option>
      <option value="Wallis and Futuna">Wallis and Futuna</option>
      <option value="Western Sahara">Western Sahara</option>
      <option value="Yemen">Yemen</option>
      <option value="Zambia">Zambia</option>
      <option value="Zimbabwe">Zimbabwe</option>
    </select><span class="form-error" data-form-error-for="Country" role="alert" id="z25som-abide-error">What is your country/permanent residence?</span>
  </div>
  <div class="cell small-12 medium-12 show-US-fields hideThis activateAddress__wrap"><label class="itbl-b-label__text" for="activateAddress">Please provide your best mailing address.</label>
    <input id="activateAddress" name="activateAddress" class="itbl-b-input itbl-b-input__text " data-validator="alpha_validator" type="text" value="" placeholder="Enter address">
  </div>
  <div class="cell small-12 medium-6 show-US-fields hideThis activateCity__wrap"><label class="itbl-b-label__text" for="activateCity"></label>
    <input id="activateCity" name="activateCity" class="itbl-b-input itbl-b-input__text " data-validator="alpha_validator" type="text" value="" placeholder="City">
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  <div class="cell small-12 medium-6 show-US-fields hideThis activateState__wrap"><label class="itbl-b-label__select" for="activateState"></label>
    <select id="activateState" name="activateState" class="itbl-b-input itbl-b-select__country ">
      <option value="">Please select State</option>
      <option value="AL">Alabama</option>
      <option value="AK">Alaska</option>
      <option value="AZ">Arizona</option>
      <option value="AR">Arkansas</option>
      <option value="CA">California</option>
      <option value="CO">Colorado</option>
      <option value="CT">Connecticut</option>
      <option value="DE">Delaware</option>
      <option value="DC">Distric of Columbia</option>
      <option value="FL">Florida</option>
      <option value="GA">Georgia</option>
      <option value="HI">Hawaii</option>
      <option value="ID">Idaho</option>
      <option value="IL">Illinois</option>
      <option value="IN">Indiana</option>
      <option value="IA">Iowa</option>
      <option value="KS">Kansas</option>
      <option value="KY">Kentucky</option>
      <option value="LA">Louisiana</option>
      <option value="ME">Maine</option>
      <option value="MD">Maryland</option>
      <option value="MA">Massachusetts</option>
      <option value="MI">Michigan</option>
      <option value="MN">Minnesota</option>
      <option value="MS">Mississippi</option>
      <option value="MO">Missouri</option>
      <option value="MT">Montana</option>
      <option value="NE">Nebraska</option>
      <option value="NV">Nevada</option>
      <option value="NH">New Hampshire</option>
      <option value="NJ">New Jersey</option>
      <option value="NM">New Mexico</option>
      <option value="NY">New York</option>
      <option value="NC">North Carolina</option>
      <option value="ND">North Dakota</option>
      <option value="OH">Ohio</option>
      <option value="OK">Oklahoma</option>
      <option value="OR">Oregon</option>
      <option value="PA">Pennsylvania</option>
      <option value="RI">Rhode Island</option>
      <option value="SC">South Carolina</option>
      <option value="SD">South Dakota</option>
      <option value="TN">Tennessee</option>
      <option value="TX">Texas</option>
      <option value="UT">Utah</option>
      <option value="VT">Vermont</option>
      <option value="VA">Virginia</option>
      <option value="WA">Washington</option>
      <option value="WV">West Virginia</option>
      <option value="WI">Wisconsin</option>
      <option value="WY">Wyoming</option>
    </select>
  </div>
  <div class="cell small-12 medium-6 show-US-fields hideThis activateZipPostalCode__wrap"><label class="itbl-b-label__text" for="activateZipPostalCode"></label>
    <input id="activateZipPostalCode" name="activateZipPostalCode" class="itbl-b-input itbl-b-input__text " data-validator="alpha_validator" type="text" value="" placeholder="Zip">
  </div>
  <div class="cell small-12 medium-6 show-US-fields hideThis activatePhone__wrap"><label class="itbl-b-label__tel" for="activatePhone"></label>
    <input id="activatePhone" name="activatePhone" class="itbl-b-input itbl-b-input__phone " data-validator="phone_validator" type="tel" value="" placeholder="Phone number">
  </div><span id="opt-in-consent2" class="cell small-12 itbl-c-form__privacy itbl-u-mt-nudge itbl-u-font-size-xxs show-US-fields hideThis">Your mailing address will be securely stored and will be permanently deleted after this one-time use.</span>
  <div class="cell small-12 marketingConsent__wrap marketingConsent__wrap2 mailingInfo__wrap ">
    <input id="mailingInfo" name="mailingInfo" class="itbl-b-input itbl-b-checkbox__consent " type="checkbox" value=""><label class="itbl-b-label__checkbox" for="mailingInfo"></label>
  </div><span id="opt-in-consent" class="cell small-12 itbl-c-form__privacy itbl-u-mt-nudge itbl-u-font-size-xxs">By submitting my details, I agree with Iterable's
    <a href="https://iterable.com/trust/privacy-policy/" target="_blank">Privacy Policy</a> and agree to receive updates about the Activate conference, as well as products and services that might interest me. I understand that I can unsubscribe at
    any time. When I visit a sponsor's virtual booth or session, I am agreeing to share this information with those sponsors. Sponsors that I visit virtually may contact me, and that sponsor's privacy policy applies. For more information on a
    sponsor's data practices, please contact the sponsor directly.</span>
  <div class="cell small-12 marketingConsent__wrap marketingConsent__wrap ">
    <div class="checkbox_header"></div><input type="checkbox" name="marketingConsent" value="true" id="i-have-read-and-agree-to-the-privacy-policy-" required="" aria-describedby="64iiec-abide-error"> <label class="itbl-b-label__checkbox"
      for="i-have-read-and-agree-to-the-privacy-policy-">I have read and agree to the privacy policy. <strong class="itbl-u-font-color--alert ">*</strong></label><span class="form-error" data-form-error-for="marketingConsent" id="64iiec-abide-error"
      role="alert">To register, you need to agree to the Iterable privacy policy</span>
  </div>
  <input id="_mktoReferrer" name="_mktoReferrer" type="hidden" value="https://iterable.com/activate/northamerica/" aria-describedby="91bdcx-abide-error">
  <input id="formVid" name="formVid" type="hidden" value="1064" aria-describedby="91bdcx-abide-error">
  <input id="munchkinId" name="munchkinId" type="hidden" value="723-YAV-537" aria-describedby="91bdcx-abide-error">
  <input id="_mkt_trk" name="_mkt_trk" type="hidden" value="id:723-YAV-537&amp;token:_mch-iterable.com-1659992566205-19449" aria-describedby="91bdcx-abide-error">
  <input id="formid" name="formid" type="hidden" value="1064" aria-describedby="91bdcx-abide-error">
  <div class="cell small-12 submit__wrap ">
    <input id="submit" name="submit" class="itbl-b-input button itbl-b-input__submit itbl-b-input__submit_rose medium-down-expanded " type="submit" value="Submit">
  </div><input type="hidden" name="UTM_Medium__c" value="sigstr"><input type="hidden" name="UTM_Source__c" value="email_signature"><input type="hidden" name="UTM_Campaign__c" value="fy23_activate_summit_north_america_-_early_bird_%5bnoam%5d"><input
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</form>

POST

<form method="post" enctype="application/x-www-form-urlencoded" class="itbl-b-form grid-x grid-padding-x itbl-c-form-download " novalidate="" data-abide="up8jqb-abide">
  <div class="cell small-12 medium-6 firstName__wrap "><label class="itbl-b-label__text" for="FirstName">First Name <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="FirstName" name="FirstName" class="itbl-b-input itbl-b-input__first-name " required="" data-validator="alpha_validator" type="text" value="" placeholder="First Name" aria-describedby="szm00m-abide-error"><span class="form-error"
      data-form-error-for="FirstName" id="szm00m-abide-error" role="alert">Please provide your first name</span>
  </div>
  <div class="cell small-12 medium-6 lastName__wrap "><label class="itbl-b-label__text" for="LastName">Last Name <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="LastName" name="LastName" class="itbl-b-input itbl-b-input__last-name " required="" data-validator="alpha_validator" type="text" value="" placeholder="Last Name" aria-describedby="4841h8-abide-error"><span class="form-error"
      data-form-error-for="LastName" id="4841h8-abide-error" role="alert">Please provide your last name</span>
  </div>
  <div class="cell small-12 email__wrap "><label class="itbl-b-label__email" for="Email">Company Email <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="Email" name="Email" class="itbl-b-input itbl-b-input__email " required="" data-validator="valid_work_email" type="email" value="" placeholder="Company Email" aria-describedby="x2l3zf-abide-error"><span class="form-error"
      data-form-error-for="Email" id="x2l3zf-abide-error" role="alert">What is your company email?</span>
  </div>
  <div class="cell small-12 medium-6 company__wrap "><label class="itbl-b-label__text" for="Company">Company <strong class="itbl-u-font-color--alert ">*</strong></label>
    <input id="Company" name="Company" class="itbl-b-input itbl-b-input__text " required="" data-validator="alpha_validator" type="text" value="" placeholder="Company" aria-describedby="ub092k-abide-error"><span class="form-error"
      data-form-error-for="Company" id="ub092k-abide-error" role="alert">Who do you work for?</span>
  </div>
  <div class="cell small-12 medium-6 companySizeRangeC__wrap "><label class="itbl-b-label__select" for="Company_Size_Range__c">Company Size <strong class="itbl-u-font-color--alert ">*</strong></label>
    <select id="Company_Size_Range__c" name="Company_Size_Range__c" class="itbl-b-input itbl-b-select__company-size " required="" aria-describedby="7yifgj-abide-error">
      <option value="">Company Size*</option>
      <option value="1 - 40">1 - 40</option>
      <option value="41 - 349">41 - 349</option>
      <option value="350 - 999">350 - 999</option>
      <option value="1,000 - 4,999">1,000 - 4,999</option>
      <option value="5,000+">5,000+</option>
    </select><span class="form-error" data-form-error-for="Company_Size_Range__c" role="alert" id="7yifgj-abide-error">What is the size of your company?</span>
  </div>
  <div class="cell small-12 country__wrap "><label class="itbl-b-label__select" for="Country">Country/Permanent Residence <strong class="itbl-u-font-color--alert ">*</strong></label>
    <select id="Country" name="Country" class="itbl-b-input itbl-b-select__country " required="" aria-describedby="7mvhq8-abide-error">
      <option value="United States">United States</option>
      <option value="United Kingdom">United Kingdom</option>
      <option value="Canada">Canada</option>
      <option value="Afghanistan">Afghanistan</option>
      <option value="Aland Islands">Aland Islands</option>
      <option value="Albania">Albania</option>
      <option value="Algeria">Algeria</option>
      <option value="American Samoa">American Samoa</option>
      <option value="Andorra">Andorra</option>
      <option value="Angola">Angola</option>
      <option value="Anguilla">Anguilla</option>
      <option value="Antarctica">Antarctica</option>
      <option value="Antigua and Barbuda">Antigua and Barbuda</option>
      <option value="Argentina">Argentina</option>
      <option value="Armenia">Armenia</option>
      <option value="Aruba">Aruba</option>
      <option value="Australia">Australia</option>
      <option value="Austria">Austria</option>
      <option value="Azerbaijan">Azerbaijan</option>
      <option value="Bahamas">Bahamas</option>
      <option value="Bahrain">Bahrain</option>
      <option value="Bangladesh">Bangladesh</option>
      <option value="Barbados">Barbados</option>
      <option value="Belarus">Belarus</option>
      <option value="Belgium">Belgium</option>
      <option value="Belize">Belize</option>
      <option value="Benin">Benin</option>
      <option value="Bermuda">Bermuda</option>
      <option value="Bhutan">Bhutan</option>
      <option value="Bolivia">Bolivia</option>
      <option value="Bonaire Sint Eustatius and Saba">Bonaire Sint Eustatius and Saba</option>
      <option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option>
      <option value="Botswana">Botswana</option>
      <option value="Bouvet Island">Bouvet Island</option>
      <option value="Brazil">Brazil</option>
      <option value="British Indian Ocean Territory">British Indian Ocean Territory</option>
      <option value="Brunei Darussalam">Brunei Darussalam</option>
      <option value="Bulgaria">Bulgaria</option>
      <option value="Burkina Faso">Burkina Faso</option>
      <option value="Burundi">Burundi</option>
      <option value="Cambodia">Cambodia</option>
      <option value="Cameroon">Cameroon</option>
      <option value="Cape Verde">Cape Verde</option>
      <option value="Cayman Islands">Cayman Islands</option>
      <option value="Central African Republic">Central African Republic</option>
      <option value="Chad">Chad</option>
      <option value="Chile">Chile</option>
      <option value="China">China</option>
      <option value="Christmas Island">Christmas Island</option>
      <option value="Cocos (Keeling) Islands">Cocos (Keeling) Islands</option>
      <option value="Colombia">Colombia</option>
      <option value="Comoros">Comoros</option>
      <option value="Congo">Congo</option>
      <option value="Congo, the Democratic Republic of the">Congo, the Democratic Republic of the</option>
      <option value="Cook Islands">Cook Islands</option>
      <option value="Costa Rica">Costa Rica</option>
      <option value="Cote D'Ivoire">Cote D'Ivoire</option>
      <option value="Croatia">Croatia</option>
      <option value="Cuba">Cuba</option>
      <option value="Curaçao">Curaçao</option>
      <option value="Cyprus">Cyprus</option>
      <option value="Czech Republic">Czech Republic</option>
      <option value="Denmark">Denmark</option>
      <option value="Djibouti">Djibouti</option>
      <option value="Dominica">Dominica</option>
      <option value="Dominican Republic">Dominican Republic</option>
      <option value="Ecuador">Ecuador</option>
      <option value="Egypt">Egypt</option>
      <option value="El Salvador">El Salvador</option>
      <option value="Equatorial Guinea">Equatorial Guinea</option>
      <option value="Eritrea">Eritrea</option>
      <option value="Estonia">Estonia</option>
      <option value="Ethiopia">Ethiopia</option>
      <option value="Falkland Islands (Malvinas)">Falkland Islands (Malvinas)</option>
      <option value="Faroe Islands">Faroe Islands</option>
      <option value="Fiji">Fiji</option>
      <option value="Finland">Finland</option>
      <option value="France">France</option>
      <option value="French Guiana">French Guiana</option>
      <option value="French Polynesia">French Polynesia</option>
      <option value="French Southern Territories">French Southern Territories</option>
      <option value="Gabon">Gabon</option>
      <option value="Gambia">Gambia</option>
      <option value="Georgia">Georgia</option>
      <option value="Germany">Germany</option>
      <option value="Ghana">Ghana</option>
      <option value="Gibraltar">Gibraltar</option>
      <option value="Greece">Greece</option>
      <option value="Greenland">Greenland</option>
      <option value="Grenada">Grenada</option>
      <option value="Guadeloupe">Guadeloupe</option>
      <option value="Guam">Guam</option>
      <option value="Guatemala">Guatemala</option>
      <option value="Guernsey">Guernsey</option>
      <option value="Guinea">Guinea</option>
      <option value="Guinea-Bissau">Guinea-Bissau</option>
      <option value="Guyana">Guyana</option>
      <option value="Haiti">Haiti</option>
      <option value="Heard Island and Mcdonald Islands">Heard Island and Mcdonald Islands</option>
      <option value="Holy See (Vatican City State)">Holy See (Vatican City State)</option>
      <option value="Honduras">Honduras</option>
      <option value="Hong Kong">Hong Kong</option>
      <option value="Hungary">Hungary</option>
      <option value="Iceland">Iceland</option>
      <option value="India">India</option>
      <option value="Indonesia">Indonesia</option>
      <option value="Iran, Islamic Republic of">Iran, Islamic Republic of</option>
      <option value="Iraq">Iraq</option>
      <option value="Ireland">Ireland</option>
      <option value="Isle of Man">Isle of Man</option>
      <option value="Israel">Israel</option>
      <option value="Italy">Italy</option>
      <option value="Jamaica">Jamaica</option>
      <option value="Japan">Japan</option>
      <option value="Jersey">Jersey</option>
      <option value="Jordan">Jordan</option>
      <option value="Kazakhstan">Kazakhstan</option>
      <option value="Kenya">Kenya</option>
      <option value="Kiribati">Kiribati</option>
      <option value="Korea, Democratic People's Republic of">Korea, Democratic People's Republic of</option>
      <option value="Korea, Republic of">Korea, Republic of</option>
      <option value="Kuwait">Kuwait</option>
      <option value="Kyrgyzstan">Kyrgyzstan</option>
      <option value="Lao People's Democratic Republic">Lao People's Democratic Republic</option>
      <option value="Latvia">Latvia</option>
      <option value="Lebanon">Lebanon</option>
      <option value="Lesotho">Lesotho</option>
      <option value="Liberia">Liberia</option>
      <option value="Libyan Arab Jamahiriya">Libyan Arab Jamahiriya</option>
      <option value="Liechtenstein">Liechtenstein</option>
      <option value="Lithuania">Lithuania</option>
      <option value="Luxembourg">Luxembourg</option>
      <option value="Macao">Macao</option>
      <option value="Madagascar">Madagascar</option>
      <option value="Malawi">Malawi</option>
      <option value="Malaysia">Malaysia</option>
      <option value="Maldives">Maldives</option>
      <option value="Mali">Mali</option>
      <option value="Malta">Malta</option>
      <option value="Marshall Islands">Marshall Islands</option>
      <option value="Martinique">Martinique</option>
      <option value="Mauritania">Mauritania</option>
      <option value="Mauritius">Mauritius</option>
      <option value="Mayotte">Mayotte</option>
      <option value="Mexico">Mexico</option>
      <option value="Micronesia">Micronesia</option>
      <option value="Moldova, Republic of">Moldova, Republic of</option>
      <option value="Monaco">Monaco</option>
      <option value="Mongolia">Mongolia</option>
      <option value="Montenegro">Montenegro</option>
      <option value="Montserrat">Montserrat</option>
      <option value="Morocco">Morocco</option>
      <option value="Mozambique">Mozambique</option>
      <option value="Myanmar">Myanmar</option>
      <option value="Namibia">Namibia</option>
      <option value="Nauru">Nauru</option>
      <option value="Nepal">Nepal</option>
      <option value="Netherlands">Netherlands</option>
      <option value="Netherlands Antilles">Netherlands Antilles</option>
      <option value="New Caledonia">New Caledonia</option>
      <option value="New Zealand">New Zealand</option>
      <option value="Nicaragua">Nicaragua</option>
      <option value="Niger">Niger</option>
      <option value="Nigeria">Nigeria</option>
      <option value="Niue">Niue</option>
      <option value="Norfolk Island">Norfolk Island</option>
      <option value="North Macedonia">North Macedonia</option>
      <option value="Northern Mariana Islands">Northern Mariana Islands</option>
      <option value="Norway">Norway</option>
      <option value="Oman">Oman</option>
      <option value="Pakistan">Pakistan</option>
      <option value="Palau">Palau</option>
      <option value="Palestinian Territory, Occupied">Palestinian Territory, Occupied</option>
      <option value="Panama">Panama</option>
      <option value="Papua New Guinea">Papua New Guinea</option>
      <option value="Paraguay">Paraguay</option>
      <option value="Peru">Peru</option>
      <option value="Philippines">Philippines</option>
      <option value="Pitcairn">Pitcairn</option>
      <option value="Poland">Poland</option>
      <option value="Portugal">Portugal</option>
      <option value="Puerto Rico">Puerto Rico</option>
      <option value="Qatar">Qatar</option>
      <option value="Reunion">Reunion</option>
      <option value="Romania">Romania</option>
      <option value="Russian Federation">Russian Federation</option>
      <option value="Rwanda">Rwanda</option>
      <option value="Saint Barthélemy">Saint Barthélemy</option>
      <option value="Saint Helena">Saint Helena</option>
      <option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option>
      <option value="Saint Lucia">Saint Lucia</option>
      <option value="Saint Martin">Saint Martin</option>
      <option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option>
      <option value="Saint Vincent and the Grenadines">Saint Vincent and the Grenadines</option>
      <option value="Samoa">Samoa</option>
      <option value="San Marino">San Marino</option>
      <option value="Sao Tome and Principe">Sao Tome and Principe</option>
      <option value="Saudi Arabia">Saudi Arabia</option>
      <option value="Senegal">Senegal</option>
      <option value="Serbia">Serbia</option>
      <option value="Seychelles">Seychelles</option>
      <option value="Sierra Leone">Sierra Leone</option>
      <option value="Sint Maarten">Sint Maarten</option>
      <option value="Singapore">Singapore</option>
      <option value="Slovakia">Slovakia</option>
      <option value="Slovenia">Slovenia</option>
      <option value="Solomon Islands">Solomon Islands</option>
      <option value="Somalia">Somalia</option>
      <option value="South Africa">South Africa</option>
      <option value="South Georgia and the South Sandwich Islands">South Georgia and the South Sandwich Islands</option>
      <option value="South Sudan">South Sudan</option>
      <option value="Spain">Spain</option>
      <option value="Sri Lanka">Sri Lanka</option>
      <option value="Sudan">Sudan</option>
      <option value="Suriname">Suriname</option>
      <option value="Svalbard and Jan Mayen">Svalbard and Jan Mayen</option>
      <option value="Swaziland">Swaziland</option>
      <option value="Sweden">Sweden</option>
      <option value="Switzerland">Switzerland</option>
      <option value="Syrian Arab Republic">Syrian Arab Republic</option>
      <option value="Taiwan">Taiwan</option>
      <option value="Tajikistan">Tajikistan</option>
      <option value="Tanzania, United Republic of">Tanzania, United Republic of</option>
      <option value="Thailand">Thailand</option>
      <option value="Timor-Leste">Timor-Leste</option>
      <option value="Togo">Togo</option>
      <option value="Tokelau">Tokelau</option>
      <option value="Tonga">Tonga</option>
      <option value="Trinidad and Tobago">Trinidad and Tobago</option>
      <option value="Tunisia">Tunisia</option>
      <option value="Turkey">Turkey</option>
      <option value="Turkmenistan">Turkmenistan</option>
      <option value="Turks and Caicos Islands">Turks and Caicos Islands</option>
      <option value="Tuvalu">Tuvalu</option>
      <option value="Uganda">Uganda</option>
      <option value="Ukraine">Ukraine</option>
      <option value="United Arab Emirates">United Arab Emirates</option>
      <option value="United States Minor Outlying Islands">United States Minor Outlying Islands</option>
      <option value="Uruguay">Uruguay</option>
      <option value="Uzbekistan">Uzbekistan</option>
      <option value="Vanuatu">Vanuatu</option>
      <option value="Venezuela">Venezuela</option>
      <option value="Viet Nam">Viet Nam</option>
      <option value="Virgin Islands, British">Virgin Islands, British</option>
      <option value="Virgin Islands, US">Virgin Islands, US</option>
      <option value="Wallis and Futuna">Wallis and Futuna</option>
      <option value="Western Sahara">Western Sahara</option>
      <option value="Yemen">Yemen</option>
      <option value="Zambia">Zambia</option>
      <option value="Zimbabwe">Zimbabwe</option>
    </select><span class="form-error" data-form-error-for="Country" role="alert" id="7mvhq8-abide-error">What is your country/permanent residence?</span>
  </div><span id="opt-in-consent" class="itbl-c-form__privacy itbl-u-font-size-sm cell small-12 ">*By signing up, I agree with Iterable’s <a href="https://iterable.com/trust/privacy-policy/" target="_blank">privacy policy</a>. I understand I can
    unsubscribe at any time.</span>
  <div class="cell small-12 marketingConsent__wrap marketingConsent__wrap ">
    <div class="checkbox_header"></div><input type="checkbox" name="marketingConsent" value="true" id="i-agree"> <label class="itbl-b-label__checkbox" for="i-agree">I agree</label>
  </div>
  <input id="_mktoReferrer" name="_mktoReferrer" type="hidden" value="https://iterable.com/activate/northamerica/" aria-describedby="szm00m-abide-error">
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  <input id="formid" name="formid" type="hidden" value="1002" aria-describedby="szm00m-abide-error">
  <div class="cell small-12 submit__wrap ">
    <input id="submit" name="submit" class="itbl-b-input button itbl-b-input__submit medium-down-expanded " type="submit" value="Submit">
  </div><input type="hidden" name="UTM_Medium__c" value="sigstr"><input type="hidden" name="UTM_Source__c" value="email_signature"><input type="hidden" name="UTM_Campaign__c" value="fy23_activate_summit_north_america_-_early_bird_%5bnoam%5d"><input
    type="hidden" name="UTM_Content__c" value="employee_email"><input type="hidden" name="UTM_Term__c" value="NULL"><input type="hidden" name="GCLID__c" value="NULL"><input type="hidden" name="First_UTM_Medium__c" value="sigstr"><input type="hidden"
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    type="hidden" name="First_UTM_Term__c" value="NULL"><input type="hidden" name="First_GCLID__c" value="NULL">
</form>

<form class="save-the-date-form">
  <div class="form">
    <div class="Email-wrap form-control">
      <label> Email address<span class="red-required">*</span><br>
        <input name="Email" placeholder="Enter email address">
        <div class="required-error validation-error hide">Please provide your company email</div>
      </label>
    </div>
    <div class="form-control">
      <label> Country<span class="red-required">*</span><br>
        <select name="Country">
          <option value="United States">United States</option>
          <option value="United Kingdom">United Kingdom</option>
          <option value="Canada">Canada</option>
          <option value="Afghanistan">Afghanistan</option>
          <option value="Aland Islands">Aland Islands</option>
          <option value="Albania">Albania</option>
          <option value="Algeria">Algeria</option>
          <option value="American Samoa">American Samoa</option>
          <option value="Andorra">Andorra</option>
          <option value="Angola">Angola</option>
          <option value="Anguilla">Anguilla</option>
          <option value="Antarctica">Antarctica</option>
          <option value="Antigua and Barbuda">Antigua and Barbuda</option>
          <option value="Argentina">Argentina</option>
          <option value="Armenia">Armenia</option>
          <option value="Aruba">Aruba</option>
          <option value="Australia">Australia</option>
          <option value="Austria">Austria</option>
          <option value="Azerbaijan">Azerbaijan</option>
          <option value="Bahamas">Bahamas</option>
          <option value="Bahrain">Bahrain</option>
          <option value="Bangladesh">Bangladesh</option>
          <option value="Barbados">Barbados</option>
          <option value="Belarus">Belarus</option>
          <option value="Belgium">Belgium</option>
          <option value="Belize">Belize</option>
          <option value="Benin">Benin</option>
          <option value="Bermuda">Bermuda</option>
          <option value="Bhutan">Bhutan</option>
          <option value="Bolivia">Bolivia</option>
          <option value="Bonaire Sint Eustatius and Saba">Bonaire Sint Eustatius and Saba</option>
          <option value="Bosnia and Herzegovina">Bosnia and Herzegovina</option>
          <option value="Botswana">Botswana</option>
          <option value="Bouvet Island">Bouvet Island</option>
          <option value="Brazil">Brazil</option>
          <option value="British Indian Ocean Territory">British Indian Ocean Territory</option>
          <option value="Brunei Darussalam">Brunei Darussalam</option>
          <option value="Bulgaria">Bulgaria</option>
          <option value="Burkina Faso">Burkina Faso</option>
          <option value="Burundi">Burundi</option>
          <option value="Cambodia">Cambodia</option>
          <option value="Cameroon">Cameroon</option>
          <option value="Cape Verde">Cape Verde</option>
          <option value="Cayman Islands">Cayman Islands</option>
          <option value="Central African Republic">Central African Republic</option>
          <option value="Chad">Chad</option>
          <option value="Chile">Chile</option>
          <option value="China">China</option>
          <option value="Christmas Island">Christmas Island</option>
          <option value="Cocos (Keeling) Islands">Cocos (Keeling) Islands</option>
          <option value="Colombia">Colombia</option>
          <option value="Comoros">Comoros</option>
          <option value="Congo">Congo</option>
          <option value="Congo, the Democratic Republic of the">Congo, the Democratic Republic of the</option>
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          <option value="Costa Rica">Costa Rica</option>
          <option value="Cote D'Ivoire">Cote D'Ivoire</option>
          <option value="Croatia">Croatia</option>
          <option value="Cuba">Cuba</option>
          <option value="Curaçao">Curaçao</option>
          <option value="Cyprus">Cyprus</option>
          <option value="Czech Republic">Czech Republic</option>
          <option value="Denmark">Denmark</option>
          <option value="Djibouti">Djibouti</option>
          <option value="Dominica">Dominica</option>
          <option value="Dominican Republic">Dominican Republic</option>
          <option value="Ecuador">Ecuador</option>
          <option value="Egypt">Egypt</option>
          <option value="El Salvador">El Salvador</option>
          <option value="Equatorial Guinea">Equatorial Guinea</option>
          <option value="Eritrea">Eritrea</option>
          <option value="Estonia">Estonia</option>
          <option value="Ethiopia">Ethiopia</option>
          <option value="Falkland Islands (Malvinas)">Falkland Islands (Malvinas)</option>
          <option value="Faroe Islands">Faroe Islands</option>
          <option value="Fiji">Fiji</option>
          <option value="Finland">Finland</option>
          <option value="France">France</option>
          <option value="French Guiana">French Guiana</option>
          <option value="French Polynesia">French Polynesia</option>
          <option value="French Southern Territories">French Southern Territories</option>
          <option value="Gabon">Gabon</option>
          <option value="Gambia">Gambia</option>
          <option value="Georgia">Georgia</option>
          <option value="Germany">Germany</option>
          <option value="Ghana">Ghana</option>
          <option value="Gibraltar">Gibraltar</option>
          <option value="Greece">Greece</option>
          <option value="Greenland">Greenland</option>
          <option value="Grenada">Grenada</option>
          <option value="Guadeloupe">Guadeloupe</option>
          <option value="Guam">Guam</option>
          <option value="Guatemala">Guatemala</option>
          <option value="Guernsey">Guernsey</option>
          <option value="Guinea">Guinea</option>
          <option value="Guinea-Bissau">Guinea-Bissau</option>
          <option value="Guyana">Guyana</option>
          <option value="Haiti">Haiti</option>
          <option value="Heard Island and Mcdonald Islands">Heard Island and Mcdonald Islands</option>
          <option value="Holy See (Vatican City State)">Holy See (Vatican City State)</option>
          <option value="Honduras">Honduras</option>
          <option value="Hong Kong">Hong Kong</option>
          <option value="Hungary">Hungary</option>
          <option value="Iceland">Iceland</option>
          <option value="India">India</option>
          <option value="Indonesia">Indonesia</option>
          <option value="Iran, Islamic Republic of">Iran, Islamic Republic of</option>
          <option value="Iraq">Iraq</option>
          <option value="Ireland">Ireland</option>
          <option value="Isle of Man">Isle of Man</option>
          <option value="Israel">Israel</option>
          <option value="Italy">Italy</option>
          <option value="Jamaica">Jamaica</option>
          <option value="Japan">Japan</option>
          <option value="Jersey">Jersey</option>
          <option value="Jordan">Jordan</option>
          <option value="Kazakhstan">Kazakhstan</option>
          <option value="Kenya">Kenya</option>
          <option value="Kiribati">Kiribati</option>
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          <option value="Lao People's Democratic Republic">Lao People's Democratic Republic</option>
          <option value="Latvia">Latvia</option>
          <option value="Lebanon">Lebanon</option>
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          <option value="Liberia">Liberia</option>
          <option value="Libyan Arab Jamahiriya">Libyan Arab Jamahiriya</option>
          <option value="Liechtenstein">Liechtenstein</option>
          <option value="Lithuania">Lithuania</option>
          <option value="Luxembourg">Luxembourg</option>
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          <option value="Madagascar">Madagascar</option>
          <option value="Malawi">Malawi</option>
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          <option value="Maldives">Maldives</option>
          <option value="Mali">Mali</option>
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          <option value="Mauritius">Mauritius</option>
          <option value="Mayotte">Mayotte</option>
          <option value="Mexico">Mexico</option>
          <option value="Micronesia">Micronesia</option>
          <option value="Moldova, Republic of">Moldova, Republic of</option>
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          <option value="Mongolia">Mongolia</option>
          <option value="Montenegro">Montenegro</option>
          <option value="Montserrat">Montserrat</option>
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          <option value="Myanmar">Myanmar</option>
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          <option value="Nauru">Nauru</option>
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          <option value="Netherlands Antilles">Netherlands Antilles</option>
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          <option value="New Zealand">New Zealand</option>
          <option value="Nicaragua">Nicaragua</option>
          <option value="Niger">Niger</option>
          <option value="Nigeria">Nigeria</option>
          <option value="Niue">Niue</option>
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          <option value="North Macedonia">North Macedonia</option>
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          <option value="Norway">Norway</option>
          <option value="Oman">Oman</option>
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          <option value="Palau">Palau</option>
          <option value="Palestinian Territory, Occupied">Palestinian Territory, Occupied</option>
          <option value="Panama">Panama</option>
          <option value="Papua New Guinea">Papua New Guinea</option>
          <option value="Paraguay">Paraguay</option>
          <option value="Peru">Peru</option>
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          <option value="Portugal">Portugal</option>
          <option value="Puerto Rico">Puerto Rico</option>
          <option value="Qatar">Qatar</option>
          <option value="Reunion">Reunion</option>
          <option value="Romania">Romania</option>
          <option value="Russian Federation">Russian Federation</option>
          <option value="Rwanda">Rwanda</option>
          <option value="Saint Barthélemy">Saint Barthélemy</option>
          <option value="Saint Helena">Saint Helena</option>
          <option value="Saint Kitts and Nevis">Saint Kitts and Nevis</option>
          <option value="Saint Lucia">Saint Lucia</option>
          <option value="Saint Martin">Saint Martin</option>
          <option value="Saint Pierre and Miquelon">Saint Pierre and Miquelon</option>
          <option value="Saint Vincent and the Grenadines">Saint Vincent and the Grenadines</option>
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          <option value="Sao Tome and Principe">Sao Tome and Principe</option>
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          <option value="Senegal">Senegal</option>
          <option value="Serbia">Serbia</option>
          <option value="Seychelles">Seychelles</option>
          <option value="Sierra Leone">Sierra Leone</option>
          <option value="Sint Maarten">Sint Maarten</option>
          <option value="Singapore">Singapore</option>
          <option value="Slovakia">Slovakia</option>
          <option value="Slovenia">Slovenia</option>
          <option value="Solomon Islands">Solomon Islands</option>
          <option value="Somalia">Somalia</option>
          <option value="South Africa">South Africa</option>
          <option value="South Georgia and the South Sandwich Islands">South Georgia and the South Sandwich Islands</option>
          <option value="South Sudan">South Sudan</option>
          <option value="Spain">Spain</option>
          <option value="Sri Lanka">Sri Lanka</option>
          <option value="Sudan">Sudan</option>
          <option value="Suriname">Suriname</option>
          <option value="Svalbard and Jan Mayen">Svalbard and Jan Mayen</option>
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          <option value="Switzerland">Switzerland</option>
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          <option value="Timor-Leste">Timor-Leste</option>
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          <option value="Virgin Islands, US">Virgin Islands, US</option>
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 * Why Attend
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 * FAQs
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 * Why Attend
 * Agenda
 * Speakers
 * Tickets
 * Venue
 * Sponsors
 * FAQs
 * Past Recordings

Buy Tickets


ACTIVATE SUMMIT

The conference that dives deep into a joyful customer journey

San Francisco | September 7 – September 9, 2022

Buy Tickets
Activate Summit North America starts in It’s Live!
29 days
11 hrs
57 min
9 sec


WHY ATTEND

This year at Activate Summit, we’re all about the marketing moment: those
seemingly small interactions that build into something bigger, transforming a
customer’s relationship with your brand. In other words, one moment can totally
change the game.

Join us for three days packed with thought-provoking sessions as we dive deeper
into what makes these moments tick. Network and connect in person with
like-minded marketers while you hear from industry experts and leading brands.
Discover how you can elevate marketing moments, build real connection, and
create lasting impact for customers.




WHO YOU’LL MEET

Activate Summit is for the marketing masters involved in bringing customers a
delightful experience. And it takes a team—a cross-functional crew of Dreamers,
Builders, and Makers—in order to craft a truly meaningful moment. Because every
expert brings something unique to the table.

 

   Dreamers

Dreamers constantly have an innovative, clear eye on the future. They think big
and identify the direction of your brand and ensure customers grow along with
the business.

   Builders

Builders thrive in problem solving and shaping the foundation on which the
business succeeds. They construct products that bring customers joy and create
the best infrastructure to empower brand growth.

   Makers

Makers foster connections directly with customers. They craft strategies and
tactics that promote long term relationships and satisfy the customer’s call for
individualization.

 

Past Attendees








FEATURED KEYNOTE


NICOLE BYER

Host of an Emmy-Winning TV Show, Comedian, Actress, Podcaster, and more.

Nicole Byer is a multi-talented performer who brings a touch of humor to
everything she does. From hosting Netflix’s Nailed It to her own podcast Why
Won’t You Date Me?, Nicole isn’t one to shy away from center stage.

Her next adventure? Being the keynote speaker at Activate Summit North America,
of course. Get ready to giggle as Nicole brings buckets of joy to Activate.






SESSIONS

STRATEGY

Gaining Marketing Momentum

If you’re looking for inspiration, you’re in the right place. This track will
resonate if you relate to the Dreamer. You’ll hear about current and future
marketing trends from thought leaders in the space. Think: big picture. The
takeaways from this track will give you ideas to take back to your marketing
teams and use as jumping off points for your own strategies.

 

EXECUTION

Tapping into the Tactical

This track is all about the “how.” If you are curious how certain marketing
strategies are executed, which tools are used, and why they’re important for
success. If you’re interested in bringing out your inner Builder, this track
will explore the nitty gritty of making marketing moments that have lasting
impact and improve the overall customer experience.

 

PROFESSIONAL DEVELOPMENT

Digging into Development

Listening and absorbing information may work for some, but if you’re looking to
be more in touch with your Maker side, a hands-on experience may be more up your
alley. Our professional development track is loaded with interactive activities
and networking opportunities. Pull up a chair and get ready to be a part of the
fun.




AGENDA AT A GLANCE

The schedule can be updated up until the event, so check back often and opt-in
to receive notifications. All times are in PDT (Pacific Daylight Time).

Wednesday, September 7, 2022

1:00 PM - 5:00 PM Pre-Conference Customer Workshops

Thursday, September 8, 2022

8:00 AM Breakfast and Registration 9:00 AM Morning Keynote 10:20 AM Morning
Breakout Sessions 12:45 PM Lunch 2:00 PM Afternoon Breakout Sessions 5:00 PM End
of Conference Day 1 5:00 PM Happy Hour 6:00 PM Iterable After Party

Friday, September 9, 2022

8:00 AM Breakfast and Registration 9:00 AM Morning Keynote 10:00 AM Morning
Breakout Sessions 12:00 PM Lunch 1:00 PM Event Ends


SCHEDULE

September 7, 2022



All Sessions Strategy: Gaining Marketing Momentum Execution: Tapping into the
Tactical Professional Development: Digging into Development Product Showcase
Panel Morning Keynote



  Dreamers
  Makers
  Builders
EXPAND ALL

1:00 pm

Iterable Advanced Workshop



Have you mastered the foundations of Iterable and are hungry for more? Then this
workshop is for you! Join us for this four hour, pre-conference workshop at
Activate.

By the end of this advanced workshop you’ll be able to:

 * Plan and implement an ongoing sunset policy using segmentation to act on
   list-hygiene best practices
 * Determine the initial campaign steps to take with a newly cleaned list to
   boost positive engagement metrics in the 60 days following their initial
   sunsetting campaign
 * Implement ongoing industry-validated deliverability practices to send the
   right message, to the right people, at the right time, creating memorable
   experiences for their customers

*Please note, you must be pre-registered to attend this workshop.

1:00 pm

Iterable Foundations Workshop



Are you new to Iterable or have you been with us for awhile and would like a
refresh on all the basics? Then this workshop is for you! Join us for this four
hour, pre-conference workshop at Activate.

By the end of this foundations workshop you’ll be able to:

 * Configure a sandbox project within Iterable to enable sending a campaign
   including message channels, message types and sender email addresses
 * Create a template, maintain a list and send a campaign from Iterable
 * Create an onboarding journey using workflows, user and event data and filters
   to ensure a personalized and optimized experience

*Please note, you must be pre-registered to attend this workshop.

There is no schedule data matching your criteria
There is no schedule data matching your criteria
There is no schedule data matching your criteria
There is no schedule data matching your criteria
There is no schedule data matching your criteria
There is no schedule data matching your criteria

September 8, 2022



All Sessions Strategy: Gaining Marketing Momentum Execution: Tapping into the
Tactical Professional Development: Digging into Development Product Showcase
Panel Morning Keynote



  Dreamers
  Makers
  Builders
EXPAND ALL

9:10 am

Morning Keynote
By Adriana Gil Miner  •  Chief Marketing Officer,  Iterable
By Andrew Boni  •  Founder & CEO,  Iterable
By Jeff Samuels  •  COO,  Iterable



More info coming soon

10:20 am

Deep Dive into Cross-Channel SMS



More info coming soon

10:20 am

Women Language + Power and Standard Communication
By Susannah Baldwin  •  Leadership and Communications Coach,  Susannah Baldwin,
Ph.D.



The Women, Language & Power session, led by leadership and communications coach,
Susannah Baldwin, Ph.D., explores issues of gender, power, and the extraordinary
role language plays in inhibiting or unleashing women’s potential to be
effective and powerful in the business world. Susannah will explore the social
conditioning that results in women modifying their speaking to always be
collaborative, contain their bodies and voices, and put others’ needs before
their own – minimizing their effectiveness in the workplace. This session
focuses on how women can make new language choices that connect them to their
power, themselves, and their goals.

10:20 am

Keep Up With The Times: Advice for Shifting Your Marketing Strategies
By Nicole Fisher  •  Sr. Manager, Engagement Marketing,  Glassdoor



When it comes to empowering your customers to help them reach their goals,
nailing the journey is key. But customer journeys are rarely a one-and-done
deal. The world moves fast, and companies must adapt as the times change to
support their customers’ ever-changing needs.

In this session, join Nicole Fisher, Sr. Manager of Engagement Marketing at
Glassdoor, as she recounts how Glassdoor has evolved to ensure that customers
find the right job for them, through the beginnings of the pandemic and beyond.
You’ll learn how to create journeys for your users, and how to re-evaluate
whether it’s time to pivot and add new products or features.


11:10 am

How to Build Flexible, Effective Notification Preferences For Any Audience, at
Any Time
By Neil Wainwright  •  CEO,  UpHabit



Dive into the nitty gritty of notification preferences. Discover how Iterable’s
extensive server APIs, along with backend and mobile engineering, build deep,
granular, and adaptable notification preferences for your users. Using settings
such as time of day, channel preferences, and notification category, learn how
to adjust notifications in real-time and have them instantly updated for users
across the globe.

11:10 am

Building Long Term Value to Keep Customers Engaged
By Sterling Bailey  •  Sr. Director of Marketing Infrastructure,  Evernote



Building long-term value is essential to reducing churn. So how do you ensure
that your current users stay engaged, focused, and passionate about your
product? It all begins with understanding your customer.

Join Sterling Bailey, Sr. Director of Marketing Infrastructure at Evernote, as
he shares Evernote’s evolution from “batch-and-blast” beginnings, to looking
deeper into customer habit journeys and adapting new features to help users stay
on track with their goals.

You’ll discover ways to understand your users at a deeper level, and how to
adapt your strategies to match exactly what your customers are looking for.

12:00 pm

Iterable Product Keynote and Showcase
By Bela Stepanova  •  VP of Product Management,  Iterable



More info coming soon

12:45 pm

Lunch




2:00 pm

Studio and Segmentation: Building Complex, Reusable Audiences for Dynamic
Content
By Anna Bayacal  •  Sr. Manager, Digital Communications,  Cinemark



Who doesn’t love a good list? With Iterable, you can leverage segmentation and
studio tools to build complex lists that power dynamic content across multiple
campaigns.

Join Cinemark’s Sr. Manager of Digital Communications, Anna Bayacal, in this
session to learn more about how to manage different content across different
cohorts and teams—using Studio to increase the accuracy of your messaging. Hear
more about how to maximize efficiency by refreshing data on standard lists, so
that the logic only needs to be set once.

2:00 pm

Presenting with Impact
By Susannah Baldwin  •  Leadership and Communications Coach,  Susannah Baldwin,
Ph.D.



Presenting with Impact is a group training that concentrates on developing
skills in content structure, messaging, use of stories and analogies, and
effective delivery style. Participants practice these skills by preparing a
short spoken presentation for the group, followed by targeted and actionable
feedback from the trainer and fellow participants to identify opportunities to
improve their impact. Participants are encouraged to identify their pertinent
real-life stories and use them to connect with audiences.

2:00 pm

Using Engagement Data to Drive Higher Relevancy



More info coming soon!

2:50 pm

Test 1, 2, 3: Creating an A/B Testing Framework
By Alex Orton  •  Sr. Lifecycle Marketing Manager,  Tally



Let’s say you’re feeling inspired and you write a poem about Activate Summit.
How would you know if it’s a good poem? The truth is, it’s hard to evaluate
something that’s subjective if you don’t have a framework in place. (Although
we’d love to see that poem.)

The same is true when it comes to crafting successful A/B tests—a solid
framework is crucial. Join this session with Tally’s Sr. Lifecycle Marketing
Manager, Alex Orton, to uncover how to use Iterable to create an effective A/B
testing framework to clarify, guide, and power up your experiments.

2:50 pm

Connect and Collect: Propelling Customer Journeys with the Power of Automation
By Nate Casimiro  •  Senior Marketing Operations Specialist,  StreetEasy



Are you pushing the limits of Iterable’s automation toolset? If your
small-but-mighty marketing squad has limited engineering resources, then it’s
vital to utilize catalogs, data feeds, and third-party platforms to automate
workflows.

No one knows this better than the team at StreetEasy. With more than 12 catalogs
and data feeds in production, StreetEasy delivers over 80 million
hyper-personalized campaigns each month to their audiences — without lifting a
finger

Join StreetEasy’s Senior Marketing Operations Specialist, Nate Casimiro, in this
session to discover how to trigger journeys and populate campaign templates
using cost-effective platforms and minimal resources, all while reducing manual
efforts and driving impactful, personalized customer journeys.

3:40 pm

Beyond the Buzzword: Why it’s Time to Ignore “Best Practices”
By Allie Donovan  •  Head of Retention and Lifecycle Marketing,  Quince



“Best practices” is one of those phrases that never seems to go away.
Ultimately, we all want to do our due diligence, especially when it comes to
crafting an email program. But when does a “best practice” turn a guideline into
a limit?

In this session with Allie Donovan, Quince’s Head of Retention & Lifecycle
Marketing, discover why it’s time to throw out historical best practices, and
look instead at individual demographics, behaviors, and testing strategies to
maximize email engagement and revenue. You’ll learn how to think differently and
develop strategies for testing against best practices and you’ll leave with
fresh campaign ideas.

3:40 pm

Creativity Under Stress: 3 Ways to Unlock Ingenuity



Do you ever feel like you’re at a loss for solutions, time, or energy? Do you
feel like so much of your energy gets spent on your list of revolving tasks and
on putting out fires that you don’t have any energy left for thinking creatively
when you most need to?

We have all been there.

The good news is that there are practical solutions that support your ability to
thrive and be creative under pressure. Neuroscience studies have shown that
somatic practices unlock our ability to be creative and resilient even in
high-stress environments.

During this interactive session, you will learn how to meet your goals in
high-pressure moments, find new solutions to old problems, and have ease with
your team during periods of upheaval and change. Solunis Nicole Bay will share
how creativity and somatics can deepen your ability to help you move through
stuckness and fear to take action in stressful times.


3:40 pm

Power of AI



More info coming soon

4:30 pm

How to Create Process Out of CRM Chaos
By Phil Hill  •  Associate Manager, Retention Marketing,  DoorDash



Process improvements can always be made —whether you’re building a new CRM
program, joining an existing one, or finding yourself bogged down in the daily
routine of a program that you’ve used for years. But how do you pinpoint the CRM
processes that need review? And how do you prioritize the need-to-haves versus
the nice-to-haves? This session will dig into exactly what you need to improve
efficiency and decrease service-level agreements (SLAs). Discover tips and
tricks for making smart process adjustments that increase or maintain your
program’s output quality.

4:30 pm

Creating an Immersive Customer Experience



Developing an immersive customer experience is how brands are creating
distinction as products and services are becoming more and more ubiquitous. 

In this session, hear how the PGA and NHL are thinking about, developing, and
delivering an immersive customer experience for their fans. 

They’ll share how they’re planning for uncertainty (COVID impacts), their roles
in creating this experience between sports teams/players, how fan emotions play
a role in communications, how changing consumer habits impacts go-to-market
efforts, and what effectiveness looks like in order to determine success.

4:30 pm

Tech Stack Deep Dive



More info coming soon

5:00 pm

Happy Hour



Join us in the Partner Hall for a happy hour with our sponsors.

6:00 pm

Iterable After Party



Location and details coming soon!

10:20 am

Keep Up With The Times: Advice for Shifting Your Marketing Strategies
By Nicole Fisher  •  Sr. Manager, Engagement Marketing,  Glassdoor



When it comes to empowering your customers to help them reach their goals,
nailing the journey is key. But customer journeys are rarely a one-and-done
deal. The world moves fast, and companies must adapt as the times change to
support their customers’ ever-changing needs.

In this session, join Nicole Fisher, Sr. Manager of Engagement Marketing at
Glassdoor, as she recounts how Glassdoor has evolved to ensure that customers
find the right job for them, through the beginnings of the pandemic and beyond.
You’ll learn how to create journeys for your users, and how to re-evaluate
whether it’s time to pivot and add new products or features.


11:10 am

Building Long Term Value to Keep Customers Engaged
By Sterling Bailey  •  Sr. Director of Marketing Infrastructure,  Evernote



Building long-term value is essential to reducing churn. So how do you ensure
that your current users stay engaged, focused, and passionate about your
product? It all begins with understanding your customer.

Join Sterling Bailey, Sr. Director of Marketing Infrastructure at Evernote, as
he shares Evernote’s evolution from “batch-and-blast” beginnings, to looking
deeper into customer habit journeys and adapting new features to help users stay
on track with their goals.

You’ll discover ways to understand your users at a deeper level, and how to
adapt your strategies to match exactly what your customers are looking for.

2:00 pm

Using Engagement Data to Drive Higher Relevancy



More info coming soon!

2:50 pm

Test 1, 2, 3: Creating an A/B Testing Framework
By Alex Orton  •  Sr. Lifecycle Marketing Manager,  Tally



Let’s say you’re feeling inspired and you write a poem about Activate Summit.
How would you know if it’s a good poem? The truth is, it’s hard to evaluate
something that’s subjective if you don’t have a framework in place. (Although
we’d love to see that poem.)

The same is true when it comes to crafting successful A/B tests—a solid
framework is crucial. Join this session with Tally’s Sr. Lifecycle Marketing
Manager, Alex Orton, to uncover how to use Iterable to create an effective A/B
testing framework to clarify, guide, and power up your experiments.

3:40 pm

Beyond the Buzzword: Why it’s Time to Ignore “Best Practices”
By Allie Donovan  •  Head of Retention and Lifecycle Marketing,  Quince



“Best practices” is one of those phrases that never seems to go away.
Ultimately, we all want to do our due diligence, especially when it comes to
crafting an email program. But when does a “best practice” turn a guideline into
a limit?

In this session with Allie Donovan, Quince’s Head of Retention & Lifecycle
Marketing, discover why it’s time to throw out historical best practices, and
look instead at individual demographics, behaviors, and testing strategies to
maximize email engagement and revenue. You’ll learn how to think differently and
develop strategies for testing against best practices and you’ll leave with
fresh campaign ideas.

4:30 pm

Creating an Immersive Customer Experience



Developing an immersive customer experience is how brands are creating
distinction as products and services are becoming more and more ubiquitous. 

In this session, hear how the PGA and NHL are thinking about, developing, and
delivering an immersive customer experience for their fans. 

They’ll share how they’re planning for uncertainty (COVID impacts), their roles
in creating this experience between sports teams/players, how fan emotions play
a role in communications, how changing consumer habits impacts go-to-market
efforts, and what effectiveness looks like in order to determine success.

10:20 am

Deep Dive into Cross-Channel SMS



More info coming soon

11:10 am

How to Build Flexible, Effective Notification Preferences For Any Audience, at
Any Time
By Neil Wainwright  •  CEO,  UpHabit



Dive into the nitty gritty of notification preferences. Discover how Iterable’s
extensive server APIs, along with backend and mobile engineering, build deep,
granular, and adaptable notification preferences for your users. Using settings
such as time of day, channel preferences, and notification category, learn how
to adjust notifications in real-time and have them instantly updated for users
across the globe.

2:00 pm

Studio and Segmentation: Building Complex, Reusable Audiences for Dynamic
Content
By Anna Bayacal  •  Sr. Manager, Digital Communications,  Cinemark



Who doesn’t love a good list? With Iterable, you can leverage segmentation and
studio tools to build complex lists that power dynamic content across multiple
campaigns.

Join Cinemark’s Sr. Manager of Digital Communications, Anna Bayacal, in this
session to learn more about how to manage different content across different
cohorts and teams—using Studio to increase the accuracy of your messaging. Hear
more about how to maximize efficiency by refreshing data on standard lists, so
that the logic only needs to be set once.

2:50 pm

Connect and Collect: Propelling Customer Journeys with the Power of Automation
By Nate Casimiro  •  Senior Marketing Operations Specialist,  StreetEasy



Are you pushing the limits of Iterable’s automation toolset? If your
small-but-mighty marketing squad has limited engineering resources, then it’s
vital to utilize catalogs, data feeds, and third-party platforms to automate
workflows.

No one knows this better than the team at StreetEasy. With more than 12 catalogs
and data feeds in production, StreetEasy delivers over 80 million
hyper-personalized campaigns each month to their audiences — without lifting a
finger

Join StreetEasy’s Senior Marketing Operations Specialist, Nate Casimiro, in this
session to discover how to trigger journeys and populate campaign templates
using cost-effective platforms and minimal resources, all while reducing manual
efforts and driving impactful, personalized customer journeys.

3:40 pm

Power of AI



More info coming soon

4:30 pm

Tech Stack Deep Dive



More info coming soon

10:20 am

Women Language + Power and Standard Communication
By Susannah Baldwin  •  Leadership and Communications Coach,  Susannah Baldwin,
Ph.D.



The Women, Language & Power session, led by leadership and communications coach,
Susannah Baldwin, Ph.D., explores issues of gender, power, and the extraordinary
role language plays in inhibiting or unleashing women’s potential to be
effective and powerful in the business world. Susannah will explore the social
conditioning that results in women modifying their speaking to always be
collaborative, contain their bodies and voices, and put others’ needs before
their own – minimizing their effectiveness in the workplace. This session
focuses on how women can make new language choices that connect them to their
power, themselves, and their goals.

2:00 pm

Presenting with Impact
By Susannah Baldwin  •  Leadership and Communications Coach,  Susannah Baldwin,
Ph.D.



Presenting with Impact is a group training that concentrates on developing
skills in content structure, messaging, use of stories and analogies, and
effective delivery style. Participants practice these skills by preparing a
short spoken presentation for the group, followed by targeted and actionable
feedback from the trainer and fellow participants to identify opportunities to
improve their impact. Participants are encouraged to identify their pertinent
real-life stories and use them to connect with audiences.

3:40 pm

Creativity Under Stress: 3 Ways to Unlock Ingenuity



Do you ever feel like you’re at a loss for solutions, time, or energy? Do you
feel like so much of your energy gets spent on your list of revolving tasks and
on putting out fires that you don’t have any energy left for thinking creatively
when you most need to?

We have all been there.

The good news is that there are practical solutions that support your ability to
thrive and be creative under pressure. Neuroscience studies have shown that
somatic practices unlock our ability to be creative and resilient even in
high-stress environments.

During this interactive session, you will learn how to meet your goals in
high-pressure moments, find new solutions to old problems, and have ease with
your team during periods of upheaval and change. Solunis Nicole Bay will share
how creativity and somatics can deepen your ability to help you move through
stuckness and fear to take action in stressful times.


4:30 pm

How to Create Process Out of CRM Chaos
By Phil Hill  •  Associate Manager, Retention Marketing,  DoorDash



Process improvements can always be made —whether you’re building a new CRM
program, joining an existing one, or finding yourself bogged down in the daily
routine of a program that you’ve used for years. But how do you pinpoint the CRM
processes that need review? And how do you prioritize the need-to-haves versus
the nice-to-haves? This session will dig into exactly what you need to improve
efficiency and decrease service-level agreements (SLAs). Discover tips and
tricks for making smart process adjustments that increase or maintain your
program’s output quality.

12:00 pm

Iterable Product Keynote and Showcase
By Bela Stepanova  •  VP of Product Management,  Iterable



More info coming soon

There is no schedule data matching your criteria

9:10 am

Morning Keynote
By Adriana Gil Miner  •  Chief Marketing Officer,  Iterable
By Andrew Boni  •  Founder & CEO,  Iterable
By Jeff Samuels  •  COO,  Iterable



More info coming soon

September 9, 2022



All Sessions Strategy: Gaining Marketing Momentum Execution: Tapping into the
Tactical Professional Development: Digging into Development Product Showcase
Panel Morning Keynote



  Dreamers
  Makers
  Builders
EXPAND ALL

9:00 am

Bringing Joy Through Laughter with Nicole Byer
By Nicole Byer  •  Comedian, TV Host, Podcast Host, and More



Few things bring us together quite like laughter. A little bit of laughter and
joy goes a long way in connecting with your audience. From her time on Brooklyn
Nine-Nine, 30 Rock, and hosting Nailed it!, Emmy-nominated Nicole Byer knows a
thing or two about energy, levity, and how to connect with audiences through
joy. Join Nicole as she opens day two of Activate and shares the stories of how
her career of bringing joy to audiences has evolved over the years.

10:00 am

Find Your Target: Reaching Different Personality Types Without Flooding Your
Marketing Channels
By Tim Hemingway  •  SVP, Commerce,  Havas Media



Marketers are only human. Often, how we like to be communicated with isn’t
always the same as what our customers prefer. For example, personality tests
usually stick to four dominant personality types–which means if you only connect
with your type, you’re missing out on 75% of your audience. While some may
overcompensate for this disconnect by sending more messaging, this only muddies
the waters.

In this session, Havas Media’s SVP of Commerce, Tim Hemingway, breaks down
various marketing channels and tools, and how they can be used to appeal to
different personality types. Join this session to learn how to break out of your
comfort zone, and communicate with your customers in the way they prefer.

10:00 am

Technical and Organizational Strategies for Successfully Implementing Iterable
By Brian Schmidt  •  VP, Acquisition & Retention,  ReserveBar



It goes without saying that when it comes to implementing new technology,
there’s a lot to consider—both at the technical and organizational level. In
this talk, Brian Schmidt, ReserveBar’s VP of Acquisition & Retention, will share
useful tips and tricks for building, refining, and clarifying your
implementation strategies. This includes: what to think about, which pitfalls to
avoid, and how to get buy-in from all players involved. Discover new ways of
thinking about implementing Iterable to ensure technological and organizational
success.

10:00 am

Part 1: Becoming a Better Email Marketer



More info coming soon

10:45 am

Leveraging Catalog to Build Loyalty and Deliver Joy
By Ana Mourao  •  Customer Journey/CRM Senior Manager,  Stanley Black & Decker



Catalog gives you the ability to both acquire new customers and retain current
ones—even if you’re targeting different audiences across the globe. In this
session, Ana Mourao, Customer Journey/CRM Manager at Stanley Black & Decker,
will demonstrate how to leverage Catalog functionality inside Iterable to
collect more data and provide customized content along the customer journey.
Learn ways to boost retention metrics, use dynamic templates to appeal to
disparate audiences, and scale with fewer resources, all while ensuring that
your customers come back again and again.

10:45 am

Part 2: Becoming a Better Email Marketer



More info coming soon

11:30 am

Get In the Game: Level Up Your Player Experiences With Personalized Customer
Journeys
By Rachel Kamel  •  Director, Growth,  NCSOFT



Everyone plays games differently—whether you like to spend time with friends on
your virtual farm, or go on a grand adventure to fight digital dragons—there’s
something for everyone. A personalized player lifecycle is fundamental for
keeping players engaged, both in-game and IRL.

Rachel Kamel, Director of Growth at NCSoft, will share how they use Iterable’s
triggers, workflows, and rich player data can help build customer journeys that
follow each player’s progression and gameplay habits. You’ll learn how to create
an optimized customer lifecycle by sharing personalized content at exactly the
right time—helping your customers “level up” while driving sales and preventing
churn.

11:30 am

Part 3: Becoming a Better Email Marketer



More info coming soon

12:00 pm

Lunch




10:00 am

Find Your Target: Reaching Different Personality Types Without Flooding Your
Marketing Channels
By Tim Hemingway  •  SVP, Commerce,  Havas Media



Marketers are only human. Often, how we like to be communicated with isn’t
always the same as what our customers prefer. For example, personality tests
usually stick to four dominant personality types–which means if you only connect
with your type, you’re missing out on 75% of your audience. While some may
overcompensate for this disconnect by sending more messaging, this only muddies
the waters.

In this session, Havas Media’s SVP of Commerce, Tim Hemingway, breaks down
various marketing channels and tools, and how they can be used to appeal to
different personality types. Join this session to learn how to break out of your
comfort zone, and communicate with your customers in the way they prefer.

10:00 am

Technical and Organizational Strategies for Successfully Implementing Iterable
By Brian Schmidt  •  VP, Acquisition & Retention,  ReserveBar



It goes without saying that when it comes to implementing new technology,
there’s a lot to consider—both at the technical and organizational level. In
this talk, Brian Schmidt, ReserveBar’s VP of Acquisition & Retention, will share
useful tips and tricks for building, refining, and clarifying your
implementation strategies. This includes: what to think about, which pitfalls to
avoid, and how to get buy-in from all players involved. Discover new ways of
thinking about implementing Iterable to ensure technological and organizational
success.

10:45 am

Leveraging Catalog to Build Loyalty and Deliver Joy
By Ana Mourao  •  Customer Journey/CRM Senior Manager,  Stanley Black & Decker



Catalog gives you the ability to both acquire new customers and retain current
ones—even if you’re targeting different audiences across the globe. In this
session, Ana Mourao, Customer Journey/CRM Manager at Stanley Black & Decker,
will demonstrate how to leverage Catalog functionality inside Iterable to
collect more data and provide customized content along the customer journey.
Learn ways to boost retention metrics, use dynamic templates to appeal to
disparate audiences, and scale with fewer resources, all while ensuring that
your customers come back again and again.

11:30 am

Get In the Game: Level Up Your Player Experiences With Personalized Customer
Journeys
By Rachel Kamel  •  Director, Growth,  NCSOFT



Everyone plays games differently—whether you like to spend time with friends on
your virtual farm, or go on a grand adventure to fight digital dragons—there’s
something for everyone. A personalized player lifecycle is fundamental for
keeping players engaged, both in-game and IRL.

Rachel Kamel, Director of Growth at NCSoft, will share how they use Iterable’s
triggers, workflows, and rich player data can help build customer journeys that
follow each player’s progression and gameplay habits. You’ll learn how to create
an optimized customer lifecycle by sharing personalized content at exactly the
right time—helping your customers “level up” while driving sales and preventing
churn.

10:00 am

Part 1: Becoming a Better Email Marketer



More info coming soon

10:45 am

Part 2: Becoming a Better Email Marketer



More info coming soon

11:30 am

Part 3: Becoming a Better Email Marketer



More info coming soon

There is no schedule data matching your criteria
There is no schedule data matching your criteria

9:00 am

Bringing Joy Through Laughter with Nicole Byer
By Nicole Byer  •  Comedian, TV Host, Podcast Host, and More



Few things bring us together quite like laughter. A little bit of laughter and
joy goes a long way in connecting with your audience. From her time on Brooklyn
Nine-Nine, 30 Rock, and hosting Nailed it!, Emmy-nominated Nicole Byer knows a
thing or two about energy, levity, and how to connect with audiences through
joy. Join Nicole as she opens day two of Activate and shares the stories of how
her career of bringing joy to audiences has evolved over the years.


CUSTOMER

WORKSHOPS

Join us for one of our customer pre-conference workshops at Activate Summit
North America! You’ll leave with new connections in the industry and even more
Iterable knowledge than you had before. We’ll provide take-away documents that
list other resources you can check out to continue learning and a certification
of completion badge you can post to LinkedIn. To learn more, check out the
workshop descriptions below:

 

FOUNDATIONS WORKSHOP | SEPTEMBER 7TH AT 1:00PM PST:

Are you new to Iterable or have you been with us for awhile and would like a
refresh on all the basics? Join us for four hours, pre-conference workshop at
Activate.

By the end of this beginner workshop you’ll be able to:

 * Configure a sandbox project within Iterable to enable sending a campaign
   including message channels, message types and sender email addresses
 * Create a template, maintain a list and send a campaign from Iterable
 * Create an onboarding journey using workflows, user and event data and filters
   to ensure a personalized and optimized experience


ADVANCED WORKSHOP | SEPTEMBER 7TH AT 1:00PM PST:

Have you mastered the foundations of Iterable and are hungry for more? Then this
workshop is for you! Join us for this four hour, pre-conference workshop at
Activate.

By the end of this advanced workshop you’ll be able to:

 * Plan and implement an ongoing sunset policy using segmentation to act on
   list-hygiene best practices
 * Determine the initial campaign steps to take with a newly cleaned list to
   boost positive engagement metrics in the 60 days following their initial
   sunsetting campaign
 * Implement ongoing industry-validated deliverability practices to send the
   right message, to the right people, at the right time, creating memorable
   experiences for their customers

You’ll leave with new connections in the industry and more knowledge than you
had before! We’ll also provide you with a take-away document that lists other
resources you can check out to continue learning. We will also email you a
certification of completion badge you can post to LinkedIn!




OUR SPEAKERS

This year’s speaker lineup showcases Dreamers, Builders, and Makers leading the
charge for a better customer experience. They will challenge you to shift your
perspective, expand your creativity, and, most importantly, identify how to take
action immediately.
Stay tuned for new speakers!




TICKETS

Activate Summit is offering two types of tickets! Purchase our full access pass
for all the latest and greatest. Workshops are only available to Iterable
customers.

Full Access
Keynotes
40+ Educational Sessions
Networking Receptions

April 6 - June 10

$599

June 11 - August 12

$999

Aug 13 - Sep 2

$1,299

Full Access + Workshop
Keynotes
40+ Educational Sessions
Networking Receptions
Pre-conference Customer
Workshops

April 6 - June 10

$699

June 11 - August 12

$1099

Aug 13 - Sep 2

$1,399

Type
April 6 - June 10
June 11 - August 12
Aug 13 - Sep 2

Full Access
Keynotes
40+ Educational Sessions
Networking Receptions

$599

$999

$1,299

Full Access + Workshop
Keynotes
40+ Educational Sessions
Networking Receptions
Pre-conference Customer
Workshops

$699

$1099

$1,399

Buy Tickets


JUSTIFY YOUR TRIP

Activate Summit is back and bigger than ever! We understand that managers
sometimes need a little help understanding the value of attending a conference.
Let us help! Fill in the missing areas to personalize the Justify Your Activate
Trip Letter and you’re all set!

Justify Your Activate Trip Letter →




VENUE & HOTEL

Activate Summit North America will be held at the San Francisco Marriott
Marquis. A block of rooms has been held for Activate attendees at a rate of $269
plus tax per night.

San Francisco Marriott Marquis
780 Mission St,
San Francisco, CA 94103



Reserve My Room



OUR SPONSORS



TITLE

mParticle makes it easy to holistically manage customer data along the entire
product and customer lifecycle. Teams across companies like NBCUniversal,
Spotify, and Airbnb use mParticle to deliver great customer experiences and
accelerate growth by solving the foundational challenges that impede success at
scale. We simplify customer data infrastructure resulting in cleaner code,
improved site and app performance, less maintenance, and reclaimed engineering
time. Founded in 2013, mParticle is headquartered in New York City with
employees around the globe.

GOLD

Inte Q is a customer engagement agency that delivers full-service email
marketing agency services, CRM, and loyalty marketing, to clients across a wide
spectrum of industries. We have a long-standing history of helping clients take
action with their marketing data, optimize those programs and maximize their
revenue impact. We’ve been an Iterable partner for three years and are proud to
sponsor this year’s Activate North America event. We’re looking forward to
meeting you in San Francisco!



Telnyx is a global connectivity platform and partner that provides carrier-grade
services on a private, cloud-agnostic IP network. Its Voice, Messaging,
Numbering, Video, Wireless, Fax, and Security solutions are accessible through
RESTful APIs and its award-winning Mission Control Portal. From in-app messaging
and calling to feature-rich contact centers, Telnyx solves communications needs
at every complexity level, with 24/7 in-house engineering support on hand. As an
internationally licensed telco carrier, Telnyx powers secure, high-fidelity
connectivity while democratizing worldwide access to real-time communications
over the internet.

Founded in 2009 with offices in Chicago, Dublin, Amsterdam, Warsaw and São
Paolo, Telnyx serves mission-critical communications for customers including
Cisco, Philips, Slack, Red Cross, and more.

SILVER

Convert more customers and capture zero-party data with Digioh. Our
pixel-perfect editor makes it easy to create on-brand web forms, pop-ups,
landing pages, quizzes, surveys, and preference centers. Flexible targeting and
dynamic content give you full control of your campaigns, while integrations with
your marketing technology allow you to put your data to use. With our blend of
powerful technology, expert services, and hands-on support, you can launch
high-performing campaigns that turn site visitors into loyal customers. Learn
more at digioh.com, or connect with us on LinkedIn.



Faraday is the no-code, prediction platform for digital commerce companies.



Friendbuy helps high-growth brands get more out of every customer with
best-in-class Referral and Loyalty Programs.



As the first composable customer data platform (CDP) built for enterprises,
Lytics’ vision is to fuel the world’s most customer-centric companies. Lytics
provides the ultimate security and flexibility for the modern marketing and ad
technology stacks, including unparalleled audience insights & AI / ML
enrinchments that power smarter audience identification, best-in-class media
activation, and a one-of-a-kind flexible and composable architecture. Offering
reverse ETL capabilities and the ability to deploy both private instance &
private cloud deployments, Lytics’ unique data-driven approach enables brands to
leverage their own customer data to increase customer engagement, marketing ROI,
customized content recommendations and personalized web experiences.

Led by experienced executives (Webtrends, Qualtrics, Tripwire, ZoomInfo, Simple,
Mozilla, etc.) and backed by JMI Equity, Comcast Ventures, Two Sigma Ventures,
Voyager Capital, Rembrandt Venture Partners and EPIC Ventures. Their customers
include Live Nation, Nestle Purina, Fox, Whirlpool, and many more of the world’s
largest and most sophisticated businesses.



Customers don’t experience data, they experience content. Movable Ink activates
any data into personalized content in any customer engagement. The world’s most
innovative brands rely on Movable Ink to accelerate their marketing performance.
With more than 500 employees, the company is headquartered in New York City with
operations throughout North America, Central America, Europe, Australia, and
Japan. Learn more at movableink.com.



Radar’s geofencing platform empowers engineering, product, and marketing teams
to build location-based experiences faster, enabling timely and relevant
experiences that drive engagement, loyalty, and revenue.



Regal.io is the outbound phone and SMS sales solution built to drive more
conversations with your customers, so you can hit your growth goals way faster.



The Stensul Email Creation Platform™ is the first email creation solution built
for the enterprise. Stensul dramatically reduces email creation time by up to
90% to help teams focus on improving email performance. With Stensul, teams
launch campaigns faster by streamlining the collaboration process and
simplifying creation for all marketers, so they can build emails that drive
results. Stensul integrates with leading marketing platforms including Marketo,
Oracle Eloqua, Workfront, Adobe Campaign, and Salesforce Marketing Cloud. The
world’s best brands trust Stensul, including ASICS Digital, BMW, Capital One,
Clover Health, Greenhouse, and Verizon Media Group.



Businesses run better and grow faster with accurate data that enables them to
increase email engagement and sales productivity. Data that lets you target,
engage and convert customers, and do so more effectively than before.

Validity is the most trusted name in customer data quality. Tens of thousands of
organizations rely on Validity solutions – including Everest, DemandTools,
GridBuddy Connect, BriteVerify, and MailCharts  – to improve customer engagement
and manage their customer data. With Validity, these organizations make better
decisions that drive more leads, close more deals, and confidently plan for
continued growth.

BRONZE

Kickbox takes the guesswork out of hitting the inbox by providing
industry-leading email verification and a suite of deliverability monitoring
tools.



Mailgun is the all-in-one, intelligent email delivery platform trusted by
businesses, loved by developers. The platform’s ease of use, world-class
support, and powerful APIs empower smart development teams to reach real
customers at scale with a data-driven approach so their organization can grow
faster. Send and track your transactional and marketing messages effortlessly.
Prevent fake signups and remove invalid email addresses from your list quickly.
Partner with email experts to improve your deliverability and drive higher
conversion rates.



Talon.One was built as a response to the limited functionality of all available
coupon, discount, loyalty, referral and promotion marketing tools out there —
which barely meet the needs of scaling businesses or big enterprises. Our
Promotion Engine is enabling international brands such as Adidas, Afterpay,
Ticketmaster and River Island to build sophisticated campaigns without
additional development resources.

What makes Talon.One unique? We provide one holistic solution for coupons,
bundling, discounts, loyalty and referrals, with features that allow you to
fully customize and scale easily to meet any business requirements. A member of
the MACH Alliance, the organisation promoting Microservice-based, API-First,
Cloud-hosted and Headless SaaS solutions, connectivity is in our DNA and we have
a long list of integration partners.

After integration, marketers gain the ability to spin-up rules based, automated
campaigns, limited only by their imaginations — making it so developers can
return their focus to their core product.

Find out more


BECOME A SPONSOR

Learn how you can start engaging with the Activate community!



Find out More


FAQS


When is Activate Summit North America?

Activate Summit North America is on September 7-9, 2022.

Where is Activate Summit North America?

Activate Summit North America will be held at the San Francisco Marriott
Marquis. To book a hotel room for the conference, please click this link.

What is the dress code for Activate?

Business comfortable attire is recommended for all functions related to
Activate. A jacket or sweater is recommended for air-conditioned rooms at the
Marriott Hotel.

What if I have a dietary restriction?

There is an opportunity to indicate special dietary restrictions during the
registration process. If you have dietary restrictions that are not mentioned in
the registration form, please email us at activate@iterable.com.

Which airport should I fly into?

Best options for airports near San Francisco are San Francisco International
Airport (SFO) and Oakland International Airport (OAK).

What is the registration cost?

Please see the ticket section on the landing page for the latest pricing.
Pricing will change depending on time of purchase.

How do I get an invoice? 

After you purchase your ticket, a copy of your invoice will be sent to the email
you used to register with. If you did not recieve the invoice, please double
check to make sure the email was not sent to your spam folder. Also, feel free
to reach out to activate@iterable.com to receive a new copy of your invoice.

Can I transfer my ticket to a colleague?

We understand plans change. Please email activate@iterable.com and we will help
transfer your ticket.

What is the hotel cost? How do I make a hotel reservation? What if I have to
cancel my hotel reservation?

A block of rooms have been reserved at the San Francisco Marriott Marquis. The
hotel room rate for Activate attendees is $269/night. All reservations must be
made by Monday, August 15, 2022. To make a reservation, click here. Please note,
attendees are responsible for their own bookings and cancellations.

Where should I send my media inquiry?

Please email your media inquires to our PR team at press@iterable.com.

What are the COVID-19 safety protocols?

We are fully committed to our guests’ safety, therefore attendance is limited.

In compliance with the City of San Francisco, Activate attendees will not be
required to show proof of vaccination or a negative Covid test upon entry to the
event.

However, we strongly encourage our guests to follow the CDC guidelines regarding
vaccinations. If you are feeling symptoms of COVID-19, we kindly request you do
not attend the conference. Additionally, you can find a COVID-19 testing site
closest to your location by using the link here.

We will continue to monitor the COVID-19 state policies and update this section
as needed.

What is the registration cancellation policy?

Iterable’s top priority is the health & safety of our attendees and making it
easier for you to join us at Activate Summit North America, September 7-9, 2022,
in San Francisco. We understand that every situation and region may be different
during this time. As a result, we have implemented a risk-free registration
process. The cancellation deadline is Friday, July 29, 2022, 11:59 PM PT.

In-Person Cancellation Terms:
– After you register, if you are no longer able to attend in-person in San
Francisco, a full refund of your pre-paid registration fee will be available if
you cancel by Friday, July 29, 2022, 11:59 PM PT. If you decide to cancel after
this date, your pre-paid registration fee will automatically be applied toward
your registration to Activate Summit North America 2023.

-The deadline to request a full refund is Friday, July 29, 2022, 11:59 PM PT.
Your cancellation must be received by the stated cancellation deadline and will
be accepted in writing only to: activate@iterable.com.

-No shows for the event will not receive a refund or credit.

-This cancellation policy applies to registration and any add-on items you have
purchased in connection with Activate Summit North America 2022, including
customer workshops.

-This cancellation policy is not applicable to sponsorship & exhibitor
agreements. Please see your sponsorship and exhibitor agreement for Iterable’s
cancellation policy for sponsors and exhibitors.

Travel Restrictions: If due to COVID-19 travel restrictions are imposed in the
state or country from which you are traveling prevents your in-person
attendance, Iterable will work with you to credit the registration value towards
a future event or refund the full amount.

Please remember that canceling your registration does not automatically cancel
your hotel and travel arrangements. You are responsible for canceling your own
hotel and travel reservations.


Will an event code of conduct be upheld? Where can I review the full code of
conduct?

Activate is intended for networking and collaboration in the marketing
community.

At Iterable, diverse identities are what drive us forward. We are committed to
creating a safe environment that is inclusive and free from discrimination,
regardless of race, religion, color, national origin, sexual orientation, gender
expression or identity, transgender status, age, disability, veteran or marital
status, or any other protected categories under applicable law.

All participants of Iterable events must abide by the following policy:

Expected Behavior

Be considerate of those around you.
Be respectful of others and viewpoints that may be different from your own.
Be mindful of your words and actions.

Access the full code of conduct here.




LET’S CONNECT



Follow #Activate22 on Twitter for updates as well as connect with other
attendees. We will be tweeting live from the event in September!






#Activate22


Beachrcrtr(LeesaM)@Beachrcrtr·
3 Aug


Emmy-nominated @NicoleByer is a person of many talents: comedian, actor, TV
host, writer and now, Keynote Speaker at #ActivateSummit. We’re thrilled to
welcome her to the stage. Join her on Sept 9 in San Francisco! #Activate22
https://sprou.tt/1BZvh7zXtdE

Reply on Twitter 1554927014301286401Retweet on Twitter 1554927014301286401Like
on Twitter 1554927014301286401Twitter 1554927014301286401
Iterable@Iterable·
29 Jul


Will you be at #ActivateSummit SF? https://iterable.com/activate/northamerica/

#Activate22 #TeamJoy

Reply on Twitter 1553113244989960194Retweet on Twitter 1553113244989960194Like
on Twitter 15531132449899601941Twitter 1553113244989960194
Beachrcrtr(LeesaM)@Beachrcrtr·
29 Jul


We're sparking joy this September at Activate Summit North America! Join us!
#TeamJoy #ActivateSummit #Activate22 https://sprou.tt/1YaNnPxmDLE

Reply on Twitter 1553047707580776454Retweet on Twitter 1553047707580776454Like
on Twitter 1553047707580776454Twitter 1553047707580776454



INTERESTED IN PAST RECORDINGS?

Access keynotes, sessions and more from previous years at Activate



View All


CONTACT US

Have questions or comments? Reach out to us at activate@iterable.com





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