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THE OUTCOME MEDIA COMPANY
Xaxis, part of GroupM Nexus, combines innovative AI technology, advanced
omnichannel solutions, data-driven creative, and worldwide programmatic
expertise to transform digital media investments into real business outcomes.
MEASURABLE BUSINESS OUTCOMES
Forget meaningless metrics that have no real link to business success. We work
with our clients to define their ideal outcome and design data-driven strategies
to achieve it.
Discover more
Skip outdated proxy metrics to drive results that link directly to real business
value
HUMAN + ARTIFICIAL INTELLIGENCE
We built our own AI technology called Copilot to help our clients extract the
most value from their investments. Our in-house AI experts use Copilot to apply
customizable algorithmic models that optimize programmatic campaigns and
engineer stronger outcomes.
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Apply the right data and expert marketing science talent to the best in AI
technology
ADVANCEDOMNICHANNEL SOLUTIONS
We design and deliver cutting-edge cross-channel solutions in every digital
format and orchestrate them all through seamless, unified omnichannel strategy.
channels:
DOOH, Audio, Video, Display, Gaming
Holistic Strategies:
Omnichannel Integration, E- Commerce, Outcome Media
DYNAMIC, DATA-DRIVEN CREATIVE
We enhance the power of creative with the intelligence of data, speed of AI, and
creativity of a team of dedicated creative specialists. See how we can adapt and
optimize your message for better performance across different formats, devices,
and audiences.
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Optimize campaign creative in real-time based on audience, context, platform,
and performance
GLOBAL, EXPERT PARTNERSHIP
As the programmatic specialist of the world’s largest media buyer, GroupM,
provide strict brand and data protection standards and strategic relationships
with the world’s leading providers.
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Learn more about Xaxis
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Premium Strategic Partnerships
featured case study
PI FOR FORD: OPTIMIZING TOWARDS PURCHASE INTENT OUTCOME
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featured solution
DATA-DRIVEN, AI-POWERED PROGRAMMATIC EXECUTION IS A GREAT WAY TO DRIVE
EFFICIENT, EFFECTIVE MEDIA PLACEMENTS. BUT SUCCESSFUL CAMPAIGNS RELY MOST ON THE
AD WE DELIVER AT THE END OF IT ALL
Explore Xaxis Creative Studios
LATEST INSIGHTS & NEWS
Insights
News
December 15, 2022
What's in store for programmatic advertising in 2023: Xaxis India report
By Xaxis
More posts by Xaxis
December 8, 2022
Programmatic Expectations: What brands are demanding in 2023
By Xaxis
More posts by Xaxis
November 16, 2022
A guide to Attention Metrics
By Xaxis
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May 16, 2022
New Report Highlights Ecommerce Trends Resulting From Pandemic
Read more
May 9, 2022
Sightline Global #DOOH Survey Findings
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Join the team
Working for Xaxis combines world-leading expertise in data sciences, AI, and
client leadership with a truly entrepreneurial spirit — all while being part of
the world’s leading global performance organization, GroupM Nexus
Find Your Role
CELEBRATING TEN YEARS OF... INNOVATION
To celebrate our 10th anniversary, we’re sharing 10 months of content centered
around the top 10 trends in programmatic media.
10x10 Hub
WANT TO LEARN MORE?
Get in touch to find out how outcome-driven media can deliver measurable
results.
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