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Text Content

Skip to content
 * Things to Do
   * Immersive Wizard of OZ
   * Immersive Van Gogh Experience
   * Immersive Universe
   * Art Museum
   * Science Museum
   * Orlando Attractions
   * Museum Experience
     * Props
       * Original Dorothy Dress – Wizard of Oz Museum
     * Ornaments
     * 1939 Movie memorabilia
     * Dolls
     * Animated Dolls
     * Figurines
     * Puppets
     * Toys
     * Mugs, Cups, Glass
     * Costumes
     * Plates
     * Magazines and Articles
     * Books
     * Buttons
     * Cards
     * Posters
     * Publicity Items
     * Sheet Music
     * Frank Baum
     * Games
     * Masks
     * Oz Music
     * Color Illustrations
     * Limited edition memorabilia
     * Other
   * Things to do with kids
     * The Importance of Taking Children to Museums
   * Port Canaveral Top Attraction
 * Visitor Information
   * FAQ
   * Reviews
   * Groups & Tours
   * Photos by visitors
   * Shop
   * Immersive Experience Explanation
   * News & Media
 * About
   * Mission
   * History
     * Hint For Advertisements
   * Blog
     * Museum Statistics
     * Museum Visitors
     * Press Releases
   * Contact

Menu
 * Things to Do
   * Immersive Wizard of OZ
   * Immersive Van Gogh Experience
   * Immersive Universe
   * Art Museum
   * Science Museum
   * Orlando Attractions
   * Museum Experience
     * Props
       * Original Dorothy Dress – Wizard of Oz Museum
     * Ornaments
     * 1939 Movie memorabilia
     * Dolls
     * Animated Dolls
     * Figurines
     * Puppets
     * Toys
     * Mugs, Cups, Glass
     * Costumes
     * Plates
     * Magazines and Articles
     * Books
     * Buttons
     * Cards
     * Posters
     * Publicity Items
     * Sheet Music
     * Frank Baum
     * Games
     * Masks
     * Oz Music
     * Color Illustrations
     * Limited edition memorabilia
     * Other
   * Things to do with kids
     * The Importance of Taking Children to Museums
   * Port Canaveral Top Attraction
 * Visitor Information
   * FAQ
   * Reviews
   * Groups & Tours
   * Photos by visitors
   * Shop
   * Immersive Experience Explanation
   * News & Media
 * About
   * Mission
   * History
     * Hint For Advertisements
   * Blog
     * Museum Statistics
     * Museum Visitors
     * Press Releases
   * Contact

(888) 949-6369


buy tickets

(888) 949-6369


buy tickets
 * Things to Do
   * Immersive Wizard of OZ
   * Immersive Van Gogh Experience
   * Immersive Universe
   * Art Museum
   * Science Museum
   * Orlando Attractions
   * Museum Experience
     * Props
       * Original Dorothy Dress – Wizard of Oz Museum
     * Ornaments
     * 1939 Movie memorabilia
     * Dolls
     * Animated Dolls
     * Figurines
     * Puppets
     * Toys
     * Mugs, Cups, Glass
     * Costumes
     * Plates
     * Magazines and Articles
     * Books
     * Buttons
     * Cards
     * Posters
     * Publicity Items
     * Sheet Music
     * Frank Baum
     * Games
     * Masks
     * Oz Music
     * Color Illustrations
     * Limited edition memorabilia
     * Other
   * Things to do with kids
     * The Importance of Taking Children to Museums
   * Port Canaveral Top Attraction
 * Visitor Information
   * FAQ
   * Reviews
   * Groups & Tours
   * Photos by visitors
   * Shop
   * Immersive Experience Explanation
   * News & Media
 * About
   * Mission
   * History
     * Hint For Advertisements
   * Blog
     * Museum Statistics
     * Museum Visitors
     * Press Releases
   * Contact

Menu
 * Things to Do
   * Immersive Wizard of OZ
   * Immersive Van Gogh Experience
   * Immersive Universe
   * Art Museum
   * Science Museum
   * Orlando Attractions
   * Museum Experience
     * Props
       * Original Dorothy Dress – Wizard of Oz Museum
     * Ornaments
     * 1939 Movie memorabilia
     * Dolls
     * Animated Dolls
     * Figurines
     * Puppets
     * Toys
     * Mugs, Cups, Glass
     * Costumes
     * Plates
     * Magazines and Articles
     * Books
     * Buttons
     * Cards
     * Posters
     * Publicity Items
     * Sheet Music
     * Frank Baum
     * Games
     * Masks
     * Oz Music
     * Color Illustrations
     * Limited edition memorabilia
     * Other
   * Things to do with kids
     * The Importance of Taking Children to Museums
   * Port Canaveral Top Attraction
 * Visitor Information
   * FAQ
   * Reviews
   * Groups & Tours
   * Photos by visitors
   * Shop
   * Immersive Experience Explanation
   * News & Media
 * About
   * Mission
   * History
     * Hint For Advertisements
   * Blog
     * Museum Statistics
     * Museum Visitors
     * Press Releases
   * Contact

Immerse yourself on the way to Oz
World First Wizard of Oz Immersive experience.
Immerse yourself in Van Gogh Paintings
Surrounded by brushstrokes and colors, imagine stepping inside a Vincent Van
Gogh painting
Flying through the Universe
Latest high-resolution images from the James Webb telescope
Enter the world of Oz
The museum exhibits over 2000 artifacts, original movie props like Dorothy's
dress, a townsman jacket, and Winkie's spear.
Immerse yourself on the way to Oz
World First Wizard of Oz Immersive experience.
Immerse yourself in Van Gogh Paintings
Surrounded by brushstrokes and colors, imagine stepping inside a Vincent Van
Gogh painting
Flying through the Universe
Latest high-resolution images from the James Webb telescope
Enter the world of Oz
The museum exhibits over 2000 artifacts, original movie props like Dorothy's
dress, a townsman jacket, and Winkie's spear.
Immerse yourself on the way to Oz
World First Wizard of Oz Immersive experience.
Immerse yourself in Van Gogh Paintings
Surrounded by brushstrokes and colors, imagine stepping inside a Vincent Van
Gogh painting
Flying through the Universe
Latest high-resolution images from the James Webb telescope
Enter the world of Oz
The museum exhibits over 2000 artifacts, original movie props like Dorothy's
dress, a townsman jacket, and Winkie's spear.

Previous
Next
Buy tickets

While the Immersive experiences cost over $40 in other parts of the country,
your Wizard of Oz Museum ticket includes the Museum and three different
Immersive Experiences under $29 for adults and $15 for kids.

Open 7 days a week from 9 am – 5 pm. 

2000+ reviews on Google (4.9 stars) &  850+ on TripAdvisor(5.0 stars). 


You might wonder why the Wizard of Oz Museum is so wonderful.  Because the
museum serves as a blank canvas for so many kinds of American Fantasies.   Oz is
American; Oz is nonsense; Oz is movie; Oz is musical; Oz is satire;  Oz is
fantasy; Oz is brilliant; Oz is entertaining; Oz is book;  Oz is obvious; Oz is
secret; Oz is measure of Gold.

TripAdvisor is the most reliable source for attraction ranking worldwide.
TripAdvisor is to travel as Google is to search, Amazon is to online shopping,
and Uber is to cabs.

Below are results sorted by Traveler’s rankings and Favorite ranking on
TripAdvisor

IN THE USA – (TRAVELERS AND FAVORITE)

For Museum lovers, we are  #23 out of 30384 and  #82 out of 30384

For Things to Do  #297 out of 100,000+  and #108 out of  100,000+.

For Art Lovers  #5 out of 1830  and #28 out of 1830.

For  Kids #1 out of 619 Children’s museums and #3 out of 619.

For Pop-Culture  #10 out of 7424 and #55 out of 7424.

For Hidden Gem Attractions  #3 out of 1535 and #23 out of 1535.

 

Searching Google for the Best Florida Museums produces a list of the museums on
the map. The Wizard of Oz Museum is currently in the top 10 on the list. 

Other top museums within a 1-hour drive from the Orlando Icon Park, include 
Charles Morse Museum #8, The Wizard of Oz Museum #10, and Orlando Science Center
#17.



 

We advise you to watch the 2-minute video to get the museum introduction. The
expression “Better to see something once than to hear about it a thousand times”
best applies to the museum experience.


THE WIZARD OF OZ MUSEUM

Step into a world of wonders with The Wizard of Oz Museum and explore over 2000
memorabilia items.

Uncover the fascinating history behind the classic movie and explore the
original props used in the 1939 film.

 

For over a hundred years, America’s best-loved fairy tale, THE WIZARD OF OZ has
been delighting audiences (both young and young at heart) worldwide.
Now the magic of Oz comes to Florida. Launched in Cape Canaveral  /  Cocoa Beach
in the Fall, of 2021, a glittering new museum lets visitors experience the world
of THE WIZARD OF OZ with an enchanting celebration of all the classic’s enduring
appeal.

HOURS:

OPEN 7 DAYS FROM 9 AM - 5 PM.

LOCATION:

7099 N ATLANTIC AVE, CAPE CANAVERAL, FL 32920

TICKETS:

ADULTS $29.99, KIDS $14.99

HOURS:

OPEN 7 DAYS FROM 9 AM - 5 PM.

LOCATION:

7099 N ATLANTIC AVE, CAPE CANAVERAL, FL 32920

TICKETS:

ADULTS $29.99, KIDS $14.99

Play Video about The Wizard of Oz Museum in the News

WIZARD OF OZ MUSEUM BRINGS IMMERSIVE MOVIE EXPERIENCE TO BREVARD COUNTY

 * August 9, 2023
 * News 6

MAGICAL WIZARD OF OZ MUSEUM AND IMMERSIVE EXPERIENCE IN FLORIDA

 * March 7, 2022
 * The Orlando Guy

FRED TRUST, OWNER OF THE WIZARD OF OZ MUSEUM SHOWS THE IMPACT OF THE MOVIE ON
AMERICAN CULTURE.

 * January 24, 2024
 * News Channel 8 WFLA | Daytime

BEST FAMILY ATTRACTION | BEST OF CENTRAL FLORIDA WITH JUSTIN CLARK & MAKAILA
NICHOLS

 * February 23, 2024
 * Best of Central Florida - WKMG - CBS



Summary:
In general, the museum experience addresses the following topics:

 * Oz Books authors’ lives and how American history of the late 18th century
   influenced Oz books writing, Official 40 Oz books, other books by Frank Baum,
   written on various subjects, including magic and fiction literature.
 * The museum covers all the Broadway musicals, three different Wizard of OZ
   movies, and others such as Return to Oz and Oz Great and Powerful.
 * The memorabilia on display covers pieces from the 1850s to current times, and
   visitors may notice some of them from their own Oz collections.
 * 1939 Movie props, Movie script, signed contracts, and signatures of all
   members of the MGM cast, including personal items of Judy Garland.
 * A guided tour and notes educate visitors about artifacts.
 * Photo opportunity with life-size Oz characters and the option to watch a
   movie.
 * Many adults enjoy looking at the old children’s toys in the kid’s room, which
   takes them back to their childhood.
 * In the Immersive room, you can relax on the bench through classical music to
   appreciate Van Gogh’s Art, Fly through the Universe, and watch the
   custom-created scenes from the Wizard of Oz book that never made it into the
   movie.
 * Lastly, the gift shop is full of old collectibles and new merchandise.

 
If not sure if the museum experience is for you check this article.

INFORMATION ABOUT THE MUSEUM

The museum displays over 2000 pieces with original props from the famous 1939
movie.

Learn more

IMMERSIVE WIZARD OF OZ

In the museum, we installed a new light-colored floor for visitors to have an
immersive experience as close to reality. Visitors are immersed in the first
American fairy tale within 20,000 cubic feet of space, utilizing the latest
technology to project images to the walls and the floor using over 30 laser
projectors.

Learn more

IMMERSIVE VAN GOGH

One of the Cocoa Beach attractions in the Museum is the Van Gogh Immersive
experience show.

Learn more

IMMERSIVE UNIVERSE

The museum experience enhancing storytelling, with visuals provided through
immersive technology, allows visitors to walk through the landscape described in
the oz books.

Learn more


WHAT MAKES OUR MUSEUM SPECIAL



The Wizard of Oz Museum is a unique and exciting destination that offers a
one-of-a-kind experience for visitors of all ages.

What sets us apart is our dedication to preserving the legacy of the beloved
classic film and its enduring impact on popular culture.

Regardless of the weather conditions, a museum visit is one of the fun things in
Florida to do with kids indoors.



 * Discover the fascinating history behind one of America's best-loved fairy
   tales.
 * Explore over 2000 items of memorabilia, including original props from the
   1939 movie.
 * Take part in the Immersive Experience show, which transports visitors to
   Munchkin Land, the Witch's Castle, and more.
 * Learn about the universe of Oz, which consists of 40 official Oz books.
 * Enjoy interactive activities for kids, including an animal scavenger hunt and
   a munchkin room filled with collectible Wizard of Oz toys.
 * See unique artifacts from the story's remarkable history, such as dolls,
   toys, maps, and first editions.
 * Experience a one-of-a-kind celebration of all the classic's enduring appeal
   and relive your childhood memories with the magic of The Wizard of Oz Museum.
 * Less than an hour away from Orlando’s hotspots, the new WIZARD OF OZ Museum
   became one of coastal Florida’s best-loved attractions. The museum is one of
   the best things to do in Cocoa Beach, joining The Kennedy Space Center and
   other attractions near Port Canaveral, Cruise terminals, beaches, and parks.


WIZARD OF OZ MERCHANDISE

Oz merchandise is highly collectible among fans of the classic movie. From
figurines and posters to t-shirts and jewelry, there is no shortage of items
available for purchase.




BE PART OF THE STORY AT THE WIZARD OF OZ MUSEUM

While most museum gift shops offer books about a museum and its contents, The
Wizard of Oz Museum takes its own story from the books to the screen by way of
an immersive experience that can be enjoyed by visitors of all ages.

The Wizard of Oz Museum is the most popular museum in the country that covers a
book that emphasizes L. Frank Baum’s story and its impact on American culture.
The museum’s family appeal is recognized by two major traveler ranking sources –
TripAdvisor and Whichmuseum – where The Wizard of Oz Museum ranks in the top 20
for things to do in Florida among art
and/or museum lovers, couples, kids, and pop culture fans, as well as best group
activities, and as a hidden gem. 

At Whichmuseum, it ranks as #1 out of 8,751 museums in the country in four
categories (child-friendly, audio tour, museum shop, and parking); as #2 among
art museums in Florida, and #14 among the best museums in Florida.

For kids, excitement peaks when encountering artifacts in the Oz museum, when
they are engaged and can make their own choices and participate in activities.
Children are most drawn to the objects that resonate with their interests, prior
knowledge, and experiences.

For teenagers, it’s often an eye-opener that there is more than one book in the
Oz series, and there’s much more in the book than what was in the 1939 movie.
They are also shocked to learn that the Tik-Tok they use every day is from
Baum’s book titled Tik-Tok of Oz from 1914.

Millennials might also be impressed by the author’s prediction about wireless
phones, robots, satellites, and bulletproof vests before 1920, and how the
Google car resembles one from the cover of a 1941 Oz book titled Scalawagon in
Oz.

Gen X is intrigued by different versions of populism used in the story and
guessing the origin of the main characters. Does the Scarecrow represent
farmers? Does the Tin Man represent industrial people? What about TinMan’s
missing heart? Does this have anything to do with Baum having childhood heart
issues that ultimately led to his death?

Older Oz Museum visitors analyze the information presented to them through their
life-long experiences. The “Boomers” age group is often surprised when they
learn Baum got an idea about the Emerald City from visiting the first Chicago
World’s Fair in 1893. Baum’s use of spectacles in the Oz story is based on
visitors of the fair who were blinded by the light at night.

The original Oz book was written at a time when the country moved from silver to
the gold standard. This led to theories about Dorothy&#39;s silver shoes from
the book and the yellow brick road representing gold. Adding to the speculation,
it was noted that the measure for gold is an ounce
with an abbreviation of “oz”, and the color of American currency is the color of
Emerald City.

Other Oz theories questioned the coincidence that all the females in the Wizard
of Oz story are strong, and all male characters lack something and need the
support of Dorothy. Looking into this further, attention focused on what amount
of influence Baum’s mother-in-law, Matilda Gage,
a feminist had on him.

History says children frequently asked Baum to draw a map to the Emerald City,
but today only a GPS is needed to get there. Simply type Cape Canaveral,
Florida, to find The Wizard of Oz Museum, and then just look for a 12-foot-tall
Tin Man.



Boasting a unique collection of rare and unique artifacts from the story’s
remarkable history, guests can journey down the Yellow Brick Road with Dorothy
and her beloved companion exploring Oz’s early days as a best-selling children’s
book series first envisioned by the imagination of legendary author L. Frank
Baum, the iconic MGM film starring Judy Garland, to modern pop culture
sensations, such as THE WIZ and WICKED and beyond.

And because Oz is for everyone, guests can expect THE WIZARD OF OZ Museum to be
one of Florida’s most affordable outings for the entire family at the beach. So
re-live your childhood and travel ‘over the rainbow’ for memories old and new
with the magic of THE WIZARD OF OZ Museum. Where fun and imagination await,
there’s truly, ‘no place like home.’

 




THEY ARE TALKING ABOUT THE MUSEUM AS THE TOP THING TO DO IN COCOA BEACH

A MESSAGE FROM THE OWNERS

The Wizard of Oz Museum is not a public museum. There is no public or private
funding, no tax breaks, no guild, and it is not staffed by volunteers. The
Memorabilia on displays is not donated and the Immersive Experience is entirely
the creation and construction of one family. We open the museum to the public
for your pleasure because we know it needs to be shared. The support you show
with your attendance allows us to keep the doors open and continue our
preservation efforts. Thank you for helping us preserve the legacy of the
beloved classic film. It is an honor for us to be the stewards of Florida’s Most
Unique attraction.



OPEN 7 DAYS FROM 9 AM. - 5 PM.

(888) 949-6369

7099 N ATLANTIC AVE, CAPE CANAVERAL, FL 32920

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