smg.com
Open in
urlscan Pro
151.101.194.159
Public Scan
Submitted URL: https://smg.com/resources/local-to-global-how-shell-tested-market-level-changes-to-make-worldwide-improvements-2/
Effective URL: https://smg.com/resources/how-shell-tested-market-level-changes-to-make-worldwide-improvements
Submission: On November 17 via api from US — Scanned from DE
Effective URL: https://smg.com/resources/how-shell-tested-market-level-changes-to-make-worldwide-improvements
Submission: On November 17 via api from US — Scanned from DE
Form analysis 3 forms found in the DOM
POST /resources/how-shell-tested-market-level-changes-to-make-worldwide-improvements
<form method="post" enctype="multipart/form-data" id="gform_1" action="/resources/how-shell-tested-market-level-changes-to-make-worldwide-improvements" novalidate="" target="_blank">
<div class="gform_body gform-body">
<div id="gform_fields_1" class="gform_fields top_label form_sublabel_below description_below">
<fieldset id="field_1_2" class="gfield gfield--width-full gfield_contains_required field_sublabel_hidden_label field_description_below hidden_label gfield_visibility_visible" data-js-reload="field_1_2">
<legend class="gfield_label gfield_label_before_complex">Name<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></legend>
<div class="ginput_complex ginput_container no_prefix has_first_name no_middle_name has_last_name no_suffix gf_name_has_2 ginput_container_name" id="input_1_2">
<span id="input_1_2_3_container" class="name_first">
<input type="text" name="input_2.3" id="input_1_2_3" value="" aria-required="true" placeholder="* First Name">
<label for="input_1_2_3" class="hidden_sub_label screen-reader-text">First</label>
</span>
<span id="input_1_2_6_container" class="name_last">
<input type="text" name="input_2.6" id="input_1_2_6" value="" aria-required="true" placeholder="* Last Name">
<label for="input_1_2_6" class="hidden_sub_label screen-reader-text">Last</label>
</span>
</div>
</fieldset>
<div id="field_1_3" class="gfield gfield--width-full gfield_contains_required field_sublabel_below field_description_below hidden_label gfield_visibility_visible" data-js-reload="field_1_3"><label class="gfield_label"
for="input_1_3">Company<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label>
<div class="ginput_container ginput_container_text"><input name="input_3" id="input_1_3" type="text" value="" class="large" placeholder="* Company" aria-required="true" aria-invalid="false"> </div>
</div>
<div id="field_1_1" class="gfield gfield_contains_required field_sublabel_below field_description_below hidden_label gfield_visibility_visible" data-js-reload="field_1_1"><label class="gfield_label" for="input_1_1">Email<span
class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label>
<div class="ginput_container ginput_container_email">
<input name="input_1" id="input_1_1" type="email" value="" class="large" placeholder="* Email" aria-required="true" aria-invalid="false">
</div>
</div>
<div id="field_1_10" class="gfield gfield--width-full gfield_contains_required field_sublabel_below field_description_below hidden_label gfield_visibility_visible" data-js-reload="field_1_10"><label class="gfield_label"
for="input_1_10">Industry<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label>
<div class="ginput_container ginput_container_select"><select name="input_10" id="input_1_10" class="large gfield_select" aria-required="true" aria-invalid="false">
<option value="" selected="selected" class="gf_placeholder">* Industry</option>
<option value="B2B">B2B</option>
<option value="Financial">Financial</option>
<option value="Grocery">Grocery</option>
<option value="Healthcare">Healthcare</option>
<option value="Non-Applicable">Non-Applicable</option>
<option value="Petro/Convenience">Petro/Convenience</option>
<option value="Restaurant">Restaurant</option>
<option value="Retail">Retail</option>
<option value="Service">Service</option>
</select></div>
</div>
<div id="field_1_8" class="gfield gfield--width-full gfield_contains_required field_sublabel_below field_description_below hidden_label gfield_visibility_visible" data-js-reload="field_1_8"><label class="gfield_label" for="input_1_8">Company
Revenue<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></label>
<div class="ginput_container ginput_container_select"><select name="input_8" id="input_1_8" class="large gfield_select" aria-required="true" aria-invalid="false">
<option value="" selected="selected" class="gf_placeholder">* Company Revenue</option>
<option value="$99 million and below">$99 million and below</option>
<option value="$100 million - $224 million">$100 million - $224 million</option>
<option value="$225 million - $499 million">$225 million - $499 million</option>
<option value="$500 million - $799 million">$500 million - $799 million</option>
<option value="$800 million and above">$800 million and above</option>
</select></div>
</div>
<fieldset id="field_1_4" class="gfield gfield_contains_required field_sublabel_below field_description_below hidden_label gfield_visibility_visible" data-js-reload="field_1_4">
<legend class="gfield_label gfield_label_before_complex">Consent<span class="gfield_required"><span class="gfield_required gfield_required_asterisk">*</span></span></legend>
<div class="ginput_container ginput_container_consent"><input name="input_4.1" id="input_1_4_1" type="checkbox" value="1" aria-required="true" aria-invalid="false"> <label class="gfield_consent_label" for="input_1_4_1">Yes, I agree to receive
electronic communications about SMG solutions and offerings. Visit our Privacy Policy for information on our privacy practices.</label><span class="gfield_required gfield_required_asterisk">*</span><input type="hidden" name="input_4.2"
value="Yes, I agree to receive electronic communications about SMG solutions and offerings. Visit our Privacy Policy for information on our privacy practices." class="gform_hidden"><input type="hidden" name="input_4.3" value="1"
class="gform_hidden"></div>
</fieldset>
<div id="field_1_5" class="gfield marketo_file field_sublabel_below field_description_below gfield_visibility_hidden" data-js-reload="field_1_5">
<div class="admin-hidden-markup"><i class="gform-icon gform-icon--hidden"></i><span>Hidden</span></div><label class="gfield_label" for="input_1_5">resource_file</label>
<div class="ginput_container ginput_container_text"><input name="input_5" id="input_1_5" type="text" value="https://smg.com/wp-content/uploads/2021/08/local-to-global-how-shell-tested-market-level-changes-to-make-worldwide-improvements.pdf"
class="large" aria-invalid="false"> </div>
</div>
<div id="field_1_6" class="gfield field_sublabel_below field_description_below gfield_visibility_hidden" data-js-reload="field_1_6">
<div class="admin-hidden-markup"><i class="gform-icon gform-icon--hidden"></i><span>Hidden</span></div><label class="gfield_label" for="input_1_6">resource_file_title</label>
<div class="ginput_container ginput_container_text"><input name="input_6" id="input_1_6" type="text" value="Local to global: How Shell tested market-level changes to make worldwide improvements" class="large" aria-invalid="false"> </div>
</div>
<div id="field_1_7" class="gfield field_sublabel_below field_description_below gfield_visibility_hidden" data-js-reload="field_1_7">
<div class="admin-hidden-markup"><i class="gform-icon gform-icon--hidden"></i><span>Hidden</span></div><label class="gfield_label" for="input_1_7">resource_id</label>
<div class="ginput_container ginput_container_text"><input name="input_7" id="input_1_7" type="text" value="4007" class="large" aria-invalid="false"> </div>
</div>
</div>
</div>
<div class="gform_footer top_label"> <input type="submit" id="gform_submit_button_1" class="gform_button button" value="Download"
onclick="if(window["gf_submitting_1"]){return false;} if( !jQuery("#gform_1")[0].checkValidity || jQuery("#gform_1")[0].checkValidity()){window["gf_submitting_1"]=true;} "
onkeypress="if( event.keyCode == 13 ){ if(window["gf_submitting_1"]){return false;} if( !jQuery("#gform_1")[0].checkValidity || jQuery("#gform_1")[0].checkValidity()){window["gf_submitting_1"]=true;} jQuery("#gform_1").trigger("submit",[true]); }">
<input type="hidden" class="gform_hidden" name="is_submit_1" value="1">
<input type="hidden" class="gform_hidden" name="gform_submit" value="1">
<input type="hidden" class="gform_hidden" name="gform_unique_id" value="">
<input type="hidden" class="gform_hidden" name="state_1"
value="WyJ7XCI0LjFcIjpcIjRkMTIxNTE4YmFiYWMwMGU4ZDE4ZmI4OGI1ZmM0ODU1XCIsXCI0LjJcIjpcImEwNjYwMzg2OTE3YWQxMjZkMjdhOWUxYjFmOGU4Njk5XCIsXCI0LjNcIjpcIjRkMTIxNTE4YmFiYWMwMGU4ZDE4ZmI4OGI1ZmM0ODU1XCJ9IiwiZjJlOGEwN2VjOWNmNjAyNmU1YTEwYmIyNWY0MTI3MzciXQ==">
<input type="hidden" class="gform_hidden" name="gform_target_page_number_1" id="gform_target_page_number_1" value="0">
<input type="hidden" class="gform_hidden" name="gform_source_page_number_1" id="gform_source_page_number_1" value="1">
<input type="hidden" name="gform_field_values"
value="resource_file=https%3A%2F%2Fsmg.com%2Fwp-content%2Fuploads%2F2021%2F08%2Flocal-to-global-how-shell-tested-market-level-changes-to-make-worldwide-improvements.pdf&resource_file_title=Local+to+global%3A+How+Shell+tested+market-level+changes+to+make+worldwide+improvements&resource_id=4007">
</div>
</form>GET https://smg.com
<form role="search" method="get" class="search-form relative" action="https://smg.com" data-lang="en">
<label class="remove-margin">
<input type="text" class="search-field" placeholder="Search" value="" name="s" title="">
</label>
<button type="submit" class="search-submit absolute" aria-label="Search"><i class="fal fa-search"></i></button>
</form>POST #
<form class="acsb-form" data-acsb-search="form" enctype="multipart/form-data" action="#" method="POST"> <input type="text" tabindex="0" name="acsb_search" autocomplete="off" placeholder="Unclear content? Search in dictionary..."
aria-label="Unclear content? Search in dictionary..."> <i class="acsbi-search"></i> <i class="acsbi-chevron_down"></i> </form>Text Content
Skip to Content
↵ENTER
Skip to Menu
↵ENTER
Skip to Footer
↵ENTER
EN
English日本語
* EN
English日本語
* Client Login
* Get A Demo
* Platform
Platform
Platform
Enterprise experience management platform with a dual focus on
industry-leading software + hands-on service.
Learn More
Technology
Seamless, secure data + integrations
Technology
Technology
Seamless, secure data + integrations
Learn More
Integrations + Connectors
Enhance your technology ecosystem
Security + Compliance
Air-tight infrastructure
Partners
Solutions from industry leaders
Data Management
Data you can trust
Channels
Holistic customer + employee journeys
Channels
Channels
Holistic customer + employee journeys
Learn More
Location
Localized opportunities for improvement
Digital
Deliver on customer intent
Ratings + Reviews
Better reputation, better relationships
Contact Center
Facilitate first-rate customer connections
Brand
Understand your customers + competition
Employee
Employee engagement opportunities
Reporting + Analytics
Customizable, powerful, actionable
Reporting + Analytics
Reporting + Analytics
Customizable, powerful, actionable
Learn More
Role-Based Reporting
Customized access to data
AI-Native Text Analytics
Machine learning algorithms
Business Intelligence
Agile answers to complex problems
Benchmarking
See how you rank
Mobile Reporting App
On-the-go insights
Taking Action
Data-driven prescriptive actions
Taking Action
Taking Action
Data-driven prescriptive actions
Learn More
Journey Analytics
Cross-channel customer insights
Predictive Analytics
Motivate + track workforce progress
Case Management
Consolidated feedback, fast responses
Online Reputation Management
Swift, seamless response integration
Employee Action Planning
Motivate + track workforce progress
* Services
Services
Services
Evolve from data-driven to insights-driven.
Learn More
Professional Services
XM program management partners dedicated to helping you move your business
forward
Insights
Answer your specific business challenges with measurable results + tangible
ROI
The SMG Difference
Uniquely combining an end-to-end platform with hands-on professional services
* Experiences
Experiences
Experiences
Deliver uniquely positive experiences.
Learn More
Customer Experience
Improve business outcomes across expanding touchpoints + evolving
expectations
Employee Experience
Drive engagement + reduce turnover at every stage of the employee life cycle
Brand Experience
Gain a deeper perspective with brand tracking, branded benchmarks, +
behavioral insights
* Industries
Industries
Industries
Industry-specific XM solutions
Learn More
Restaurant
Tailored insights for every touchpoint
Retail
Online + offline customer management
Consumer Services
Differentiate your service experience
Grocery
Cross-channel shopper interactions
C-Store
Data for agile actions
Financial Services
Drive customer lifetime value
* Client Success
Client Success
Client Success
Customized + proven support
Learn More
Services
Proactive partnership at every step, designed to move your business forward
Business Outcomes
Success comes when you can justify XM investments + future-proof your
business
Success Stories
See how top-tier brands use SMG’s XM platform to achieve meaningful outcomes
* Resources
Resources
Resources
On-demand XM education
Learn More
Blog
Industry insights and updates
Resource Library
Access hundreds of assets
Success Stories
Demonstrated client impact
Trends
Industry data shaping the future
CX ROI Calculator
See the business impact
EX ROI Calculator
The value of improved EX
* Company
Company
Company
A leader in enterprise XM
Learn More
About Us
Catalysts for change
The SMG Difference
Platform + professional services
Service Profit Chain
Loyal employees –> loyal customers
Leadership
Meet the SMG team
News
Your hub for XM updates
Careers
Creating inspired experiences
LOCAL TO GLOBAL: HOW SHELL TESTED MARKET-LEVEL CHANGES TO MAKE WORLDWIDE
IMPROVEMENTS
*
*
*
*
*
All Resources
LOCAL TO GLOBAL: HOW SHELL TESTED MARKET-LEVEL CHANGES TO MAKE WORLDWIDE
IMPROVEMENTS
C-Store
*
*
*
*
*
SMALL STRATEGIC SHIFTS TO YOUR CUSTOMER EXPERIENCE MANAGEMENT PROGRAMME CAN HAVE
A BIG IMPACT
When Shell noticed declining response rates across international markets, they
knew they needed to hear from a broader customer base—not just brand
loyalists—to make the proper adjustments. The brand turned to Service Management
Group, its longtime CX partner, to better understand what tactics could be
leveraged to set a foundation for change and reinvigorate their programme.
Download the case study to learn how the Shell team:
* Used location-level feedback + SMG’s proprietary research to identify 4 key
areas for improvement
* Created localised solutions in test markets before successfully applying to
its global programme
* Made a huge impact on survey response + completion rates, in addition to an
increase in OSAT score
"*" indicates required fields
Name*
First Last
Company*
Email*
Industry*
*
IndustryB2BFinancialGroceryHealthcareNon-ApplicablePetro/ConvenienceRestaurantRetailService
Company Revenue*
* Company Revenue$99 million and below$100 million - $224 million$225 million -
$499 million$500 million - $799 million$800 million and above
Consent*
Yes, I agree to receive electronic communications about SMG solutions and
offerings. Visit our Privacy Policy for information on our privacy practices.*
Hidden
resource_file
Hidden
resource_file_title
Hidden
resource_id
FEATURED RESOURCE
EXECUTIVE BRIEF
HOW THE GLOBAL ECONOMY IS IMPACTING CONSUMER SPEND IN SPA + WELLNESS
RELATED BLOGS
--------------------------------------------------------------------------------
Follow Us
* Resources
* Blog
* Client Login
* Contact Us
* Platform
* Technology
* Channels
* Reporting + Analytics
* Taking Action
* Services
* Professional Services
* Insights
* The SMG Difference
* Experiences
* Customer Experience
* Employee Experience
* Brand Experience
* Industries
* Restaurant
* Retail
* Consumer Services
* Grocery
* C-Store/Fuel
* Financial Services
* Client Success
* Services
* Business Outcomes
* Success Stories
* Company
* About Us
* The SMG Difference
* Service Profit Chain
* Leadership
* News
* Careers
* Privacy Policy
* Preference Center
© 2022 Service Management Group (SMG). All Rights Reserved.
日本語
Cookie SettingsAccept All
We use cookies on our website to give you the most relevant experience by
remembering your preferences and repeat visits. By clicking “Accept All”, you
consent to the use of ALL the cookies. However, you may visit "Cookie Settings"
to provide a controlled consent.
Manage consent
Close
PRIVACY OVERVIEW
This website uses cookies to improve your experience while you navigate through
the website. Out of these, the cookies that are categorized as necessary are
stored on your browser as they are essential for the working of basic
functionalities of the ...
Necessary
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly.
These cookies ensure basic functionalities and security features of the website,
anonymously.
CookieDurationDescriptioncookielawinfo-checkbox-analytics11 monthsThis cookie is
set by GDPR Cookie Consent plugin. The cookie is used to store the user consent
for the cookies in the category "Analytics".cookielawinfo-checkbox-functional11
monthsThe cookie is set by GDPR cookie consent to record the user consent for
the cookies in the category "Functional".cookielawinfo-checkbox-necessary11
monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to
store the user consent for the cookies in the category
"Necessary".cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR
Cookie Consent plugin. The cookie is used to store the user consent for the
cookies in the category "Other.cookielawinfo-checkbox-performance11 monthsThis
cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the
user consent for the cookies in the category
"Performance".viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie
Consent plugin and is used to store whether or not user has consented to the use
of cookies. It does not store any personal data.
Functional
Functional
Functional cookies help to perform certain functionalities like sharing the
content of the website on social media platforms, collect feedbacks, and other
third-party features.
Performance
Performance
Performance cookies are used to understand and analyze the key performance
indexes of the website which helps in delivering a better user experience for
the visitors.
Analytics
Analytics
Analytical cookies are used to understand how visitors interact with the
website. These cookies help provide information on metrics the number of
visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and
marketing campaigns. These cookies track visitors across websites and collect
information to provide customized ads.
Others
Others
Other uncategorized cookies are those that are being analyzed and have not been
classified into a category as yet.
SAVE & ACCEPT
Notifications
English
Accessibility Adjustments
Reset Settings Statement Hide Interface
Choose the right accessibility profile for you
OFF ON
Seizure Safe Profile Clear flashes & reduces color
This profile enables epileptic and seizure prone users to browse safely by
eliminating the risk of seizures that result from flashing or blinking
animations and risky color combinations.
OFF ON
Vision Impaired Profile Enhances website's visuals
This profile adjusts the website, so that it is accessible to the majority of
visual impairments such as Degrading Eyesight, Tunnel Vision, Cataract,
Glaucoma, and others.
OFF ON
ADHD Friendly Profile More focus & fewer distractions
This profile significantly reduces distractions, to help people with ADHD and
Neurodevelopmental disorders browse, read, and focus on the essential elements
of the website more easily.
OFF ON
Cognitive Disability Profile Assists with reading & focusing
This profile provides various assistive features to help users with cognitive
disabilities such as Autism, Dyslexia, CVA, and others, to focus on the
essential elements of the website more easily.
OFF ON
Keyboard Navigation (Motor) Use website with the keyboard
This profile enables motor-impaired persons to operate the website using the
keyboard Tab, Shift+Tab, and the Enter keys. Users can also use shortcuts such
as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics)
to jump to specific elements.
Note: This profile prompts automatically for keyboard users.
OFF ON
Blind Users (Screen Reader) Optimize website for screen-readers
This profile adjusts the website to be compatible with screen-readers such as
JAWS, NVDA, VoiceOver, and TalkBack. A screen-reader is software that is
installed on the blind user’s computer and smartphone, and websites should
ensure compatibility with it.
Note: This profile prompts automatically to screen-readers.
Content Adjustments
Content Scaling
Default
Readable Font
Highlight Titles
Highlight Links
Text Magnifier
Adjust Font Sizing
Default
Align Center
Adjust Line Height
Default
Align Left
Adjust Letter Spacing
Default
Align Right
Color Adjustments
Dark Contrast
Light Contrast
High Contrast
High Saturation
Adjust Text Colors
Cancel
Monochrome
Adjust Title Colors
Cancel
Low Saturation
Adjust Background Colors
Cancel
Orientation Adjustments
Mute Sounds
Hide Images
Read Mode
Reading Guide
Useful Links
Select an option Home Header Footer Main Content
Stop Animations
Reading Mask
Highlight Hover
Highlight Focus
Big Black Cursor
Big White Cursor
HIDDEN_ADJUSTMENTS
Keyboard Navigation
Accessible Mode
Screen Reader Adjustments
Read Mode
Web Accessibility By
Learn More
Choose the Interface Language
English
Español
Deutsch
Português
Français
Italiano
עברית
繁體中文
Pусский
عربى
عربى
Nederlands
繁體中文
日本語
Polski
Türk
Accessibility StatementCompliance status
We firmly believe that the internet should be available and accessible to anyone
and are committed to providing a website that is accessible to the broadest
possible audience, regardless of ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web
Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA
level. These guidelines explain how to make web content accessible to people
with a wide array of disabilities. Complying with those guidelines helps us
ensure that the website is accessible to blind people, people with motor
impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as
accessible as possible at all times. We utilize an accessibility interface that
allows persons with specific disabilities to adjust the website’s UI (user
interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the
background and optimizes its accessibility level constantly. This application
remediates the website’s HTML, adapts its functionality and behavior for
screen-readers used by blind users, and for keyboard functions used by
individuals with motor impairments.
If you wish to contact the website’s owner please use the website's form
Screen-reader and keyboard navigation
Our website implements the ARIA attributes (Accessible Rich Internet
Applications) technique, alongside various behavioral changes, to ensure blind
users visiting with screen-readers can read, comprehend, and enjoy the website’s
functions. As soon as a user with a screen-reader enters your site, they
immediately receive a prompt to enter the Screen-Reader Profile so they can
browse and operate your site effectively. Here’s how our website covers some of
the most important screen-reader requirements:
1. Screen-reader optimization: we run a process that learns the website’s
components from top to bottom, to ensure ongoing compliance even when
updating the website. In this process, we provide screen-readers with
meaningful data using the ARIA set of attributes. For example, we provide
accurate form labels; descriptions for actionable icons (social media icons,
search icons, cart icons, etc.); validation guidance for form inputs;
element roles such as buttons, menus, modal dialogues (popups), and others.
Additionally, the background process scans all of the website’s images. It
provides an accurate and meaningful image-object-recognition-based
description as an ALT (alternate text) tag for images that are not
described. It will also extract texts embedded within the image using an OCR
(optical character recognition) technology. To turn on screen-reader
adjustments at any time, users need only to press the Alt+1 keyboard
combination. Screen-reader users also get automatic announcements to turn
the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with popular screen readers such as JAWS,
NVDA, VoiceOver, and TalkBack.
2. Keyboard navigation optimization: The background process also adjusts the
website’s HTML and adds various behaviors using JavaScript code to make the
website operable by the keyboard. This includes the ability to navigate the
website using the Tab and Shift+Tab keys, operate dropdowns with the arrow
keys, close them with Esc, trigger buttons and links using the Enter key,
navigate between radio and checkbox elements using the arrow keys, and fill
them in with the Spacebar or Enter key.
Additionally, keyboard users will find content-skip menus available at any
time by clicking Alt+2, or as the first element of the site while navigating
with the keyboard. The background process also handles triggered popups by
moving the keyboard focus towards them as soon as they appear, not allowing
the focus to drift outside.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F”
(forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
Disability profiles supported on our website
* Epilepsy Safe Profile: this profile enables people with epilepsy to safely
use the website by eliminating the risk of seizures resulting from flashing
or blinking animations and risky color combinations.
* Vision Impaired Profile: this profile adjusts the website so that it is
accessible to the majority of visual impairments such as Degrading Eyesight,
Tunnel Vision, Cataract, Glaucoma, and others.
* Cognitive Disability Profile: this profile provides various assistive
features to help users with cognitive disabilities such as Autism, Dyslexia,
CVA, and others, to focus on the essential elements more easily.
* ADHD Friendly Profile: this profile significantly reduces distractions and
noise to help people with ADHD, and Neurodevelopmental disorders browse,
read, and focus on the essential elements more easily.
* Blind Users Profile (Screen-readers): this profile adjusts the website to be
compatible with screen-readers such as JAWS, NVDA, VoiceOver, and TalkBack. A
screen-reader is installed on the blind user’s computer, and this site is
compatible with it.
* Keyboard Navigation Profile (Motor-Impaired): this profile enables
motor-impaired persons to operate the website using the keyboard Tab,
Shift+Tab, and the Enter keys. Users can also use shortcuts such as “M”
(menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to
jump to specific elements.
Additional UI, design, and readability adjustments
1. Font adjustments – users can increase and decrease its size, change its
family (type), adjust the spacing, alignment, line height, and more.
2. Color adjustments – users can select various color contrast profiles such as
light, dark, inverted, and monochrome. Additionally, users can swap color
schemes of titles, texts, and backgrounds with over seven different coloring
options.
3. Animations – epileptic users can stop all running animations with the click
of a button. Animations controlled by the interface include videos, GIFs,
and CSS flashing transitions.
4. Content highlighting – users can choose to emphasize essential elements such
as links and titles. They can also choose to highlight focused or hovered
elements only.
5. Audio muting – users with hearing devices may experience headaches or other
issues due to automatic audio playing. This option lets users mute the
entire website instantly.
6. Cognitive disorders – we utilize a search engine linked to Wikipedia and
Wiktionary, allowing people with cognitive disorders to decipher meanings of
phrases, initials, slang, and others.
7. Additional functions – we allow users to change cursor color and size, use a
printing mode, enable a virtual keyboard, and many other functions.
Assistive technology and browser compatibility
We aim to support as many browsers and assistive technologies as possible, so
our users can choose the best fitting tools for them, with as few limitations as
possible. Therefore, we have worked very hard to be able to support all major
systems that comprise over 95% of the user market share, including Google
Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS, and NVDA
(screen readers), both for Windows and MAC users.
Notes, comments, and feedback
Despite our very best efforts to allow anybody to adjust the website to their
needs, there may still be pages or sections that are not fully accessible, are
in the process of becoming accessible, or are lacking an adequate technological
solution to make them accessible. Still, we are continually improving our
accessibility, adding, updating, improving its options and features, and
developing and adopting new technologies. All this is meant to reach the optimal
level of accessibility following technological advancements. If you wish to
contact the website’s owner, please use the website's form
Hide Accessibility Interface? Please note: If you choose to hide the
accessibility interface, you won't be able to see it anymore, unless you clear
your browsing history and data. Are you sure that you wish to hide the
interface?
Accept Cancel
Continue
Processing the data, please give it a few seconds...