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Call for Entries Deadline:

This program is now closed.

Learn more about current programs here.


AWARDS TIMELINE

This program is now closed.

Learn more about current programs here.


RECOGNITION

EACH CATEGORY WINNER WILL RECIEVE:

AN ELEGANT TROPHY:
Display this shiny trophy for all to see. Go ahead, you’ve earned it.
EDITORIAL & SOCIAL MEDIA COVERAGE:
You’ll be featured on Ragan’s web sites Ragan.com and PRDaily.com, on our social
platforms and in our eletters, reaching more than 250,000 communicators and
marketers.
MARKETING & PR:
Leverage your win in your marketing materials, press releases and other
messaging.
DIGITAL BADGE:
Add the Winners badge to your email signature and your web site.
PRESS RELEASE:
We’ll provide you with a quote for your press release plus we’ll post your
organization’s award release on our site to boost recognition.

It is imperative that organizations foster a work environment that is welcoming
for everyone, where all employees’ voices and ideas are heard and diverse
backgrounds are celebrated and embraced.

In addition to cultivating an open and accepting workplace environment,
organizations’ corporate social responsibility and environmental social and
governance efforts must also champion causes and organizations that positively
impact our physical environment.

Ragan’s CSR & Diversity Awards will honor the organizations, people and teams
whose CSR, ESG or DE&I efforts have played an important role in making the world
safer, healthier, more equitable and sustainable.

The program recognizes corporate social responsibility, environmental, social
and governance, and diversity, equity and inclusion work that is positively
impacting their communities, whether internally, locally or globally. Ragan’s
CSR & Diversity Awards features categories that showcase CSR, DE&I and ESG
campaigns, initiatives and programs.

Ragan will recognize all finalists—and announce category winners—at a special
live event in July at the National Press Club in Washington, D.C. To see what
winning work looks like, check out last year’s winners.

Show us how CSR, ESG & DE&I are woven into the fabric of your mission and
values. Enter Ragan’s CSR & Diversity Awards by February 17, 2023 to earn
recognition for the important work you, your team and your organization are
doing!




CATEGORIES

BUSINESS PRACTICES


 BRAND ACTIVISM

Your organization took a stand on a social issue. It may have been risky, but
your passion and values were more important than maintaining the status quo.
Tell us about the issue that you’re passionate about and how you communicated
that to employees and external audiences. What steps are you taking to address
violence in your community, issues in health care, education reform or civil
rights? How has this mission been woven into the culture of your organization?


 EMPLOYEE VOLUNTEER/COMMUNITY RELATIONS PROGRAM

Service learning can inspire and motivate employees. Why is that an important
component of your business, and how has it made a difference for your
organization and team? How did you recruit volunteers? What project did you take
on? Did employees take a day off to help build a house, volunteer at an animal
shelter, plant an urban garden or do a virtual activity to help a specific
cause? Tell us how you inspired your team of volunteers. How has this affected
employee recruitment and retention, along with your reputation in the community?


 EMPLOYER BRANDING




 ENVIRONMENTAL STEWARDSHIP

Sustainability is a major pillar of your organization. Tell us why going green
is important to your organization, and what your goals are for reducing your
carbon footprint. How did you educate your workforce about environmental issues
and inspire employees to get on board? Did you start an office recycling
program? Perhaps your organization made the switch to an alternative energy
source. How did you do it? Let us hear about how you transformed your business
practices to preserve the health of our planet.

ENGAGEMENT AND COMMUNICATIONS


 COVID-19/VACCINE COMMUNICATIONS

Your organization quickly developed new messaging and channels to face the
challenge of communicating with and engaging employees during the pandemic or
other vaccines. Did you develop new WFH policies? How did you successfully reach
and engage remote employees? What did you do to support frontline employees? How
did leadership connect with your workforce? What new technology proved useful
when communicating during lockdowns? How did you survey and measure what
information employees needed? We want to hear what changes you made to
messaging, technology and channels to effectively connect with your workforce.


 CSR CAMPAIGN

Your corporate social responsibility campaign outshone them all. What challenges
stood in the way of your success, and how did you overcome them? Tell us about
your CSR initiative and how you exceeded your promotional, recruitment or
fundraising goals. Be sure to include measurable results.


 CSR OR ESG EVENT (VIRTUAL OR IN PERSON)

Coordinating an event is a reliable way to bring attention to a cause or
campaign. Did you put together a fundraising event to collect donations for your
cause, set up an awards gala to honor those making a difference in your
community, or celebrate the success of a recent cause-related campaign? How did
you work with journalists and local influencers to drum up enthusiasm before the
event? What news media outlets covered it, and how did it affect your business?


 EMPLOYEE ENGAGEMENT CAMPAIGN

Share your method for communicating with employees about your corporate social
responsibility or environmental, social and governance campaign. How did you
encourage them to get involved with your fundraising campaign, join their team’s
volunteering initiative or assist with collecting donations? Tell us your
strategy for communicating internally and how you measured success.


 ESG CAMPAIGN

Your environmental, social and governance program wowed your audiences and
surpassed every goal. Show us how storytelling around your environmental, social
and corporate governance played a role. What messaging and channels did you use?
What were your challenges and how did you overcome them? What were your goals
and how were they met? Share the results with us.


 MEDIA RELATIONS CAMPAIGN

Journalists, news media outlets and your customers were eager to share the
details of your corporate social responsibility initiative. How did you entice
and inspire them to write your project’s most compelling features and generate
buzz? What resources did you provide for them to learn more about your cause and
persuade them to get involved? What were your PR and media goals? Share the
big-picture strategy and break it down with metrics that prove its success.


 PR CAMPAIGN




 PUBLIC AFFAIRS/ISSUES MANAGEMENT CAMPAIGN




 REPORT (CSR, DEI AND/OR ESG - PRINT OR DIGITAL)

Your corporate social responsibility; diversity, equity and inclusion; or
environmental, social and governance campaign was a complete success, so you
pulled together a report to show it off. How did you put the results on display
in a captivating manner? Show us how you showcased your achievement with
excellent writing, unique visuals and striking metrics. Send us the report, talk
us through your most important KPIs and why you chose them, and share the
positive responses you received.


 SOCIAL MEDIA CAMPAIGN

How did social media help you generate excitement about your corporate social
responsibility or ESG initiative? How did it provide opportunities to get
involved with your cause? What social media channels did you use? Did photos,
videos or giveaways help you meet your goals? Share your campaign and its
incredible results.


 STAKEHOLDER ENGAGEMENT

Your employees and stakeholders drive the success of your corporate social
responsibility or ESG efforts. How did you inspire them to get involved with
your cause and tell others in their community about it? Tell us how you
positioned your organization’s employees as brand ambassadors for your mission
and how it affected the overall success of the program.


 TRUST & TRANSPARENCY IN COMMUNICATIONS

Honesty is the lifeblood of your organization. How did you put the heart of your
organization on display? How did you address ethical issues and make changes
that are important to your community? Tell us how open conversations and
educating the public about products, services and business practices has made
your organization a leader in your industry. How did this strengthen your brand
image and underscore your brand’s purpose?


 VIDEO

Inspiring others to speak on behalf of your education, environmental or health
initiative requires great storytelling. How did you use video to create a
heartwarming, humorous or inspiring narrative? Did you interview the people
benefiting from your project or showcase people affected by the issue you wanted
to spotlight? How did you share it? Provide us with the video or other visual
elements, and tell us about the results.


 VISUAL DESIGN

Inspiring others to speak on behalf of your education, environmental or health
initiative requires great storytelling. How did you use visuals to create a
heartwarming, humorous or inspiring narrative? Did you create an infographic
breaking down statistics about the problem? How did you share it? Provide us
with the video or other visual elements, and tell us about the results.

SOCIAL IMPACT


 CAUSE ADVOCACY CAMPAIGN

You raised awareness for an under-the-radar issue with a cause advocacy
campaign. What did you do to make sure your message was heard? What channels did
you use to distribute it and whom did you target? What was the cause and what
were your goals? Tell us how you got people talking about this oft-ignored issue
and inspired them to get involved.


 COMMUNITY AFFAIRS

Community members help your business thrive. You gave back to them with a
community affairs campaign that addressed the issues they care about. What
problem were you hoping to solve or bring to light for your community? How did
you tackle the issue? Tell us how you worked together for the well-being of your
community and how it affected your organization.


 CORPORATE-COMMUNITY OR NONPROFIT PARTNERSHIP

Collaboration is the key to any successful partnership. You found a partner for
a mutually beneficial relationship that also helps your community. Tell us how
you chose your partner and how you worked together. How did the reputation
enhance the work you’re doing together? What were the results of this
partnership?


 DISASTER PREVENTION OR PANDEMIC RELIEF

We want to know how your organization provided resources and assistance to
affected groups in anticipation of—or after—a natural disaster or the COVID-19
pandemic. Did you organize a volunteer initiative, raise funds or provide
support in a unique way? How and why did your organization choose to address a
local or international humanitarian crisis? How did you communicate this to your
employees and community with compassion and grace?


 EDUCATION OR SCHOLARSHIP PROGRAM

Tell us how your organization works to support educational opportunities within
your community. Did you put together a scholarship program for students at a
local school? Have you donated funds to an underserved school in your area, or
provided additional training or scholarship opportunities to employees? Share
your passion for education and scholarships, and tell us how it affected your
business.


 FUNDRAISING AND PHILANTHROPIC INITIATIVE

Money makes the world go around, and no one knows that better than a nonprofit
in need of donations. Tell us about the cause you raised money for and your
strategy for collecting funds. Did you put together an event or set aside funds
each year to donate? How did you inspire others to give with an open heart? Tell
us about the difference these donations are making in your community and the
world.


 GLOBAL CSR INITIATIVE

You committed to an issue affecting the world and thought beyond borders to lend
a helping hand. Why was it important to address an international issue? Tell us
how you raised money or awareness—or provided resources for those issues. How
did that affect your business, brand and employees?


 GLOBAL ESG INITIATIVE

You committed to an issue affecting the world and thought beyond borders to lend
a helping hand. Why was it important to address an international issue? Tell us
how you raised money or awareness—or provided resources for those issues. How
did that affect your business, brand and employees?


 PUBLIC HEALTH OR SAFETY INITIATIVE

Issues of public health and safety can profoundly affect your community. How did
you create a beneficial corporate social responsibility or environmental, social
and governance initiative that couldn’t be ignored? What issue(s) did you
address? How did you educate people to help them develop healthier habits? Tell
us how you made your community a better place. Include your relevant videos,
contests and metrics.


 RESEARCH

Recognizing research reports or initiatives in the past 18 months that have
contributed to the body of knowledge around CSR, ESG or DEI with outstanding
data and findings that address significant challenges and help organizations
improve their initiatives.

CAMPAIGNS/INITIATIVES


 ALLYSHIP

How has your organization supported marginalized individuals or groups? Let us
know how you’ve used your communications platform or brand influence to advocate
for these individuals or groups and foster allyship within your organization.


 BRAND ACTIVISM

Your organization took a stand on a social issue or issues. Tell us about the
issue(s) that you’re passionate about and how you communicated that to employees
and the public. What steps are you taking to address violence in your community,
issues in health care, education reform or civil rights? How has this mission
been woven into the culture of your organization?


 COMMUNITY RELATIONS

How has your organization worked with and engaged your community to ensure it’s
more equitable, just and inclusive? What was the messaging? How did you reach
these members? Tell us about your goals, along with the results.


 CONTENT GUIDE

You created a guide for all content creators (communications, marketing, sales,
editorial and more), which ensures that, when creating content, language and
visuals are inclusive and representative. We want to know all about it.


 CULTURAL CELEBRATION OR EVENT

Your organization celebrated culturally diverse celebrations or events. Did you
hold an event (live or virtual) to celebrate Kwanzaa, Black History Month,
Hispanic Heritage Month, Chinese New Year or any other cultural celebrations?
Tell us about the event and how you engaged your internal or external audiences.


 DIVERSITY, EQUITY AND INCLUSION COMMITMENT

How do you promote diversity within your organization? How have you supported
and fostered diversity as part of your corporate culture? Tell us about the
communications surrounding these efforts.


 EVENT (VIRTUAL OR LIVE)

We want to hear about your engaging event that promoted diversity, equity and
inclusion. What was your goal? How did you engage with audiences before, during
and after the event? Tell us about your tactics, messaging and delivery
efforts—along with the positive results with impact.


 EMAIL/NEWSLETTER INITIATIVES

Much of the workforce is working remotely, but it’s essential to continue to
promote an inclusive workplace culture—and email is a wonderful channel for
communicating with your employees. How have you used email to engage with and
solicit feedback from your employees about DE&I initiatives and programs?


 EMPLOYEE RESOURCE GROUPS (ERGS)

How have these employee-led groups helped your organization become more diverse,
inclusive and equitable? What were their goals and how did they communicate
them? How have they helped advance the careers of employees and fostered a more
equitable workplace culture?


 EMPLOYEE PULSE SURVEYS

It’s essential to understand the thoughts and wants of your employees. How did
you use the data collected to ensure all employees’ voices were heard and
promote a more diverse, equitable and inclusive organization? How did you
communicate with and engage employees about the survey? What were the results?
We want to hear all about it.


 EMPLOYER BRANDING




 EXECUTIVE THOUGHT LEADERSHIP INITIATIVES

Your organization’s leadership did more than say the right things—they made a
commitment to diversity, equity and inclusion. What actions have they taken, and
how did they communicate with stakeholders?


 GLOBAL DIVERSITY, EQUITY AND INCLUSION COMMITMENT

Your organization has locations around the world, making the commitment to
diversity and inclusivity paramount. How do you promote diversity within your
organization on a global scale? How do you support and foster diversity across
cultures and norms? Tell us about the communications surrounding these efforts,
and how you are continuing the conversation within a global organization.


 HIRING PRACTICES

Your organization made a commitment to hiring more diverse employees. What was
the strategy for finding, connecting with and hiring this top talent? How did
you engage with these future employees? Let us know the tactics and results.


 INCLUSIVE LANGUAGE INITIATIVE

The language we use in our daily lives—as well as within our
organizations—matters. Tell us about the document, videos, social media efforts
or any other content you created to ensure inclusivity within your organization.
Tell us how you delivered this to employees, and how you ensure it was adopted
throughout your organization.


 INDUSTRY PARTNERSHIPS/ALLIANCES

You partnered or aligned with an organization that shares your beliefs and
commitment to diversity, equity and inclusion. What was the organization, and
how did you connect with them? What was your strategy for engaging audiences and
following through on your commitment?


 INTRANET STRATEGY

With so many employees working from home, intranets are crucial hubs for
distributing information and resources for happenings within your
organization—including your DE&I efforts. How have you provided employees with
resources to continue education or provide support for diverse and equitable
organizations and causes?


 LEADERSHIP COMMUNICATION

Your organization’s leaders and managers are taking a stand and talking about
important social issues with their stakeholders via video and posting them on
their LinkedIn and internal social channels. We want to hear how your leaders
are continuously addressing DE&I and social justice.


 MARKETING PROGRAMS

How is your organization making its DE&I commitments known publicly and holding
itself accountable? Did your CEO sign a document, committing to more diverse and
equitable practices? Did you post your pledge on your website? Tell us how your
shared your diversity, equity and inclusion commitment with the public.


 MEASUREMENT PROGRAM

You gathered the evidence, identified key metrics and worked hard to achieve
measurable goals. Tell us about it.


 MEDIA RELATIONS

How have you worked with the media to deliver messaging to improve diversity,
equity and inclusion within your community and organization? What was the
messaging? What were your goals? Tell us about the results and how this promoted
equity not only within your organization, but on a larger scale, too.


 MENTORING PROGRAM

Has your organization championed a mentoring program that was instrumental in
advancing the careers of diverse employees? Tell us about the program, including
your communications strategy for promoting it and the results.


 NEWSLETTER (PRINT OR DIGITAL)

Your organization is doing its part to continue the conversation around
diversity, equity and inclusion by sending a newsletter. This could be weekly,
bi-weekly, monthly or quarterly. What information or resources do you provide in
your newsletter? Where are you finding your information or stories? How has it
been received by employees? We want to hear all about your DE&I newsletter.


 SOCIAL JUSTICE CAMPAIGN

Tell us about your campaign that aimed to bring justice in terms of the
distribution of wealth, opportunities or privilege. How did you engage and
educate audiences? We want to hear about how your powerful and influential
campaign.


 SOCIAL MEDIA INITIATIVES

What social media steps, guidelines or campaigns have you implemented or
launched in support of DE&I initiatives or social issues? What was the strategy
for engaging audiences? What were your goals and results? Tell us how you used
social media to support a cause or initiative.


 TOWN HALL

Employees expect to hear from their leadership about DE&I and social justice
issues and initiatives. What made your town hall effective for communicating
your organization’s commitment to DE&I? We’re looking for town halls that
delivered essential information and kickstarted beneficial conversations. Share
your results with us.


 TRAINING

To ensure you’re advancing your diversity, equity and inclusion efforts and
commitments, it’s essential you continue to educate yourselves. Tell us about
the training programs and communications you’ve shared with employees and how
you ensured maximum attendance and engagement.


 WORK-FROM-HOME INITIATIVES

Much of the workforce is still working remotely, but that didn’t stop your
organization from organizing and executing a remote experience or program that
promotes diversity, equity and inclusion. Tell us about it, and how you are
staying connected with your employees and continuing these important
conversations while working remotely.

PEOPLE AND TEAMS


 AGENCY

Top agencies providing outstanding CSR, DEI and/or ESG counsel and outcomes.


 EXECUTIVE OF THE YEAR

C-suite individuals who champion CSR, DEI and ESG and are moving the needle in
this area.


 PROFESSIONAL OF THE YEAR

The dynamic do-ers who are having a meaningful impact on DEI, CSR or ESG.


 TEAM

Corporate, nonprofit and agency teams delivering measurable, impressive goals
around DEI, CSR and/or ESG


HOW TO ENTER

On the entry form, be sure to include a thorough synopsis explaining the purpose
and scope of your entry. The synopsis should be 350 to 900 words and include the
following sub-headings (when applicable):

 * Goals
 * Strategy and tactics
 * Execution
 * Evaluation: success, results or ROI

Be sure to follow the guidelines laid out in the category descriptions, as the
judges will look for those elements when they select the winners.

You will be able to upload additional documents, links, videos and URLs to your
submission. Proprietary or internal information can also be attached and will
not be shared with the public.


ELIGIBILITY REQUIREMENTS

These awards are open to organizations and professionals in the private,
corporate, nonprofit and government sectors. Vendors may also submit their work
or their client’s work. Enter your work, the work of your organization or submit
entries on behalf of your clients.

Companies from around the world are welcome to enter as long as the entry is
submitted in English.

Contact Brendan Gannon to find the perfect category for your campaign or
project. You can email him at brendang@ragan.com or call 312-960-4407.

This year’s program is open to any work executed between Feb. 1, 2022, and Feb.
17, 2023, inclusive.


ENTRY FEES

The fee for this program is $475 per entry. 

A late fee of $250 per entry will be added to all entries received after 11:59
p.m. Central time, Feb. 17, 2023.

Do you have a campaign, project or team you'd like to enter into multiple
categories? Pay the original entry fee, and then only $250 for each additional
category!

All entries are non-returnable and non-refundable.

W-9 Form / Tax ID Number Request


FREQUENTLY ASKED QUESTIONS

WHY SHOULD YOU APPLY?

Our CSR & Diversity Awards program helps you measure the success of your work
and prove the value of your contributions to your organization or clients. As a
winner, you’ll earn publicity for your brand across our websites and social
media audiences, a custom write-up about your campaign and a trophy.

WHO CAN ENTER?

Entries may be submitted by organizations worldwide. The only requirement is
that entries be submitted in English. The program is open to in-house, agency,
independent communication practitioners and vendors in the private, corporate,
nonprofit and government sectors.

WHAT DOES IT TAKE TO BE A WINNER?

We look for top-quality work that shows clear, bold and creative ideas that
benefit your business or client. Please provide metrics or results that back up
your claims, and share creative collateral such as videos, visual design or
websites that were a part of your project. Please look at our past award winners
to see what gets recognized and rewarded. We encourage you to submit the same
campaign to multiple categories, if you feel they are relevant. Doing so
increases your chances of winning. You'll also save on multiple submissions of
the same campaign or project.

WHY ARE SOME DEADLINES EXTENDED?

We extend deadlines based on applicant needs and upcoming promotional
opportunities.

WHEN WILL I FIND OUT RESULTS?

Ragan will recognize all finalists—and announce category winners—at a special
live event in July in Chicago.


ADDITIONAL QUESTIONS

If you have any questions about the program or problems submitting your entry,
please call Brendan Gannon at 312-960-4407 or email brendang@ragan.com.


RECOGNITION

EACH CATEGORY WINNER WILL RECIEVE:

AN ELEGANT TROPHY:
Display this shiny trophy for all to see. Go ahead, you’ve earned it.
EDITORIAL & SOCIAL MEDIA COVERAGE:
You’ll be featured on Ragan’s web sites Ragan.com and PRDaily.com, on our social
platforms and in our eletters, reaching more than 250,000 communicators and
marketers.
MARKETING & PR:
Leverage your win in your marketing materials, press releases and other
messaging.
DIGITAL BADGE:
Add the Winners badge to your email signature and your web site.
PRESS RELEASE:
We’ll provide you with a quote for your press release plus we’ll post your
organization’s award release on our site to boost recognition.


SPONSORSHIP OPPORTUNITIES

If you are interested in sponsoring one of Ragan Communications’ award programs,
please contact Hannah Lavelle at 312-960-4628 or email hannahl@ragan.com.

Ragan Communications is not responsible for international shipping fees related
to trophies or certificates.

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