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PRIVACY POLICY




Home   /   Privacy Policy



OVERALL PRIVACY POLICY

WBA Research is committed to maintaining the confidentiality of our respondents
and our research clients. WBA will protect the privacy of any individuals whose
information is contained within its databases, as well as any other personally
identifiable information that WBA may come to possess.

WBA is bound by the professional standards and ethics of the survey research
industry held by the Insights Association and the Council for Marketing and
Opinion Research (CMOR), as well as state, federal and international laws that
require us to respect and protect respondent privacy, such as the Health
Insurance Portability and Accountability Act (HIPAA), the Children’s Online
Privacy Protection Act (COPPA) and the Gramm-Leach-Bliley Act.


RESPONDENT PRIVACY

WBA Research will observe the confidentiality of all respondents participating
in research studies. Respondent information will only be used for
legitimate research purposes.

If you participate in one of our surveys, we may request certain personally
identifiable information. Participation in these surveys is completely voluntary
and you, therefore, have a choice whether or not to disclose this information.
We request this information as a unit of analysis. In any reports prepared, no
information will be included that will make it possible to identify a particular
respondent, unless approved by the respondent themselves.

Respondent information is the sole property of WBA Research and our clients and
will only be used for business activities related to survey
research. Our clients must agree to maintain the confidentiality of information
provided to them and may not disclose this information to any other party or use
the information for any other purpose.

Respondent information collected for any panel development purposes is used
solely by employees of WBA Research for targeting respondents for
participation in research studies. Our panel information is never sold or given
to outside parties.

To ensure that employees of WBA Research adhere to our privacy policies, all
employees of WBA Research are required to sign a confidentiality and
non-disclosure statement.


CLIENT PRIVACY

WBA Research is committed to protecting the confidentiality of our clients’
business activities. All full-time and part-time employees, as well as any
temporary employees, are required to sign a non-disclosure agreement, and are
thoroughly briefed and trained on an ongoing basis to honor this
commitment.

We are committed to protecting your privacy at WBA Research. We will not collect
any personal information from you that you do not volunteer, and we and our
clients are the sole owner of all information collected. We do not sell, share,
or rent this information to others in any way that has not been mentioned in
this statement.


LEGAL DISCLAIMER

We reserve the right to disclose your personally identifiable information as
required by law and when we believe that disclosure is necessary
to protect our rights and/or to comply with a judicial proceeding, court order,
or legal process.


OBTAINING YOUR CONSENT

By using our Web site, you give WBA Research permission to collect information
about the pages served to you as an anonymous user for the purpose
of calculating aggregate site statistics.


PRIVACY POLICY UPDATES

WBA Research may occasionally update this policy. We suggest that you bookmark
this page and check to see if it has changed from time to time.


CONTACT US

If you have any questions regarding our privacy policy, please contact us at:
WBA Research
4200 Parliament Place
Suite 200
Lanham, Maryland 20706
Tel: 800-383-2324
privacy@WBAresearch.com


NOTICES FOR RESIDENTS OF CALIFORNIA

This PRIVACY NOTICE FOR CALIFORNIA RESIDENTS supplements the information
contained in the Privacy Policy of WBA Research, Inc. (collectively, “we,” “us,”
or “our”) and applies solely to visitors, users, survey respondents, and others
who reside in the State of California (“consumers” or “you”). We adopt this
notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and
other California privacy laws.  Any terms defined in the CCPA have the same
meaning when used in this notice.


INFORMATION WE COLLECT

During the course of a survey, we may ask for information that identifies or is
capable of being associated with, or could be reasonably linked, directly or
indirectly, with a specific consumer (“personally identifiable information or
PII”).

WBA Research, Inc. discloses that we have collected the following categories of
personal information from consumers within the last twelve (12) months:

Categories

Collected Identifiers Yes Personal information categories listed in the
California Customer Records Statute (available here) Yes Protected legal
characteristics Yes Commercial information Yes Biometric information No Internet
activity No Geolocation data No Audio, electronic, visual, thermal, olfactory,
or similar information No Employment information Yes Non-public education
information No Inferences about personal preferences and attributes drawn from
profiling (e.g. via cookies) No

 


PERSONAL INFORMATION DOES NOT INCLUDE:

 * Publicly available information from government records.
 * De-identified or aggregated consumer information.
 * Information excluded from the CCPA’s scope, like:
   * health or medical information covered by the Health Insurance Portability
     and Accountability Act of 1996 (HIPAA) and the California Confidentiality
     of Medical Information Act (CMIA) or clinical trial data;
   * personal information covered by certain sector-specific privacy laws,
     including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act
     (GLBA) or California Financial Information Privacy Act (FIPA), and the
     Driver’s Privacy Protection Act of 1994.

We obtain the categories of personal information listed above from the following
categories of sources:

 * Directly from our clients or their agents. For example, from documents that
   our clients provide to us related to the services for which they engage us.
 * Indirectly from our clients or their agents. For example, through information
   we collect from our clients in the course of providing services to them.
 * Directly from you when you complete a survey.


USE OF PERSONAL INFORMATION

We may use or disclose the personal information we collect for one or more of
the following business purposes:

 * To fulfill or meet the reason for which the information is provided. For
   example, if you complete a survey, we will use that information to conduct
   Market Research.
 * For testing, research, and analysis.
 * As necessary or appropriate to protect the rights, property or safety of us,
   our clients or others.
 * To respond to law enforcement requests and as required by applicable law,
   court order, or governmental regulations.
 * As described to you when collecting your personal information or as otherwise
   set forth in the CCPA.

We will not collect additional categories of personal information or use the
personal information we collected for materially different, unrelated, or
incompatible purposes without providing you notice.


SHARING PERSONAL INFORMATION

We may disclose your personal information to a third party for a business
purpose. When we disclose personal information for a business purpose, we enter
a contract that describes the purpose and requires the recipient to both keep
that personal information confidential and not use it for any purpose except
performing the contract.

In the preceding twelve (12) months, we have disclosed the following categories
of personal information for a business purpose:

 * Category A: Identifiers.
 * Category B: California Customer Records personal information categories.

We disclose your personal information for a business purpose to the following
categories of third parties:

 * Service providers.

We do not sell the personal information of consumers we actually know are less
than 16 years of age, unless we receive affirmative authorization (the “right to
opt in”) from either the consumer who is between 13 and 16 years of age, or the
parent or guardian of a consumer who is between 13 and 16 years of age.


YOUR RIGHTS AND CHOICES

The CCPA provides consumers (California residents) with specific rights
regarding their personal information. This section describes your CCPA rights
and explains how to exercise those rights.

Categories Rights Access to Specific Information and Data Portability. You have
the right to request that we disclose certain information to you about our
collection and use of your personal data over the past 12 months. Once we
receive and confirm your verifiable consumer request, we will disclose to you:



 1. The categories of personal data we collected about you.
 2. Our business or commercial purpose for collecting that personal data.
 3. The categories of third parties with whom we share that personal data.
 4. The specific pieces of personal data we collected about you (also called a
    data portability request).

Deletion Request. You have the right to request that we delete any of your
personal data we collected from you and retained, subject to certain exceptions.
Once we receive and confirm your verifiable consumer request, we will delete
(and direct our service providers to delete) your personal data from our
records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for
us or our service providers to:

 * Complete the transaction for which we collected the personal information,
   provide a good or service that you requested, take actions reasonably
   anticipated within the context of our ongoing business relationship with you,
   or otherwise perform our contract with you.
 * Detect security incidents, protect against malicious, deceptive, fraudulent,
   or illegal activity, or prosecute those responsible for such activities.
 * Debug products to identify and repair errors that impair existing intended
   functionality.
 * Exercise free speech, ensure the right of another consumer to exercise their
   free speech rights, or exercise another right provided for by law.
 * Comply with the California Electronic Communications Privacy Act (Cal. Penal
   Code § 1546 seq.).
 * Engage in public or peer-reviewed scientific, historical, or statistical
   research in the public interest that adheres to all other applicable ethics
   and privacy laws, when the information’s deletion may likely render
   impossible or seriously impair the research’s achievement, if you previously
   provided informed consent.
 * Enable solely internal uses that are reasonably aligned with consumer
   expectations based on your relationship with us.
 * Comply with a legal obligation.
 * Make other internal and lawful uses of that information that are compatible
   with the context in which you provided it.


EXERCISING ACCESS, DATA PORTABILITY, AND DELETION RIGHTS (OPT-OUT REQUEST)

To exercise the access, data portability, and deletion rights described above,
please submit a verifiable consumer request to us by contacting us at:

 * (800) 383-2324.
 * privacy@WBAresearch.com

Only you or a person registered with the California Secretary of State that you
authorize to act on your behalf, may make a verifiable consumer request related
to your personal information. You may also make a verifiable consumer request on
behalf of your minor child.

You may only make a verifiable consumer request for access or data portability
twice within a 12-month period.

The verifiable consumer request must:

 * Provide sufficient information that allows us to reasonably verify you are
   the person about whom we collected personal information or an authorized
   representative.
 * Describe your request with sufficient detail that allows us to properly
   understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we
cannot verify your identity or authority to make the request and confirm the
personal information relates to you.

Making a verifiable consumer request does not require you to create an account
with us. We will only use personal information provided in a verifiable consumer
request to verify the requestor’s identity or authority to make the request.


RESPONSE TIMING AND FORMAT

We endeavor to respond to a verifiable consumer request within 45 days of its
receipt. If we require more time (up to 90 days), we will inform you of the
reason and extension period in writing. We will deliver our written response by
mail or electronically, at your option. Any disclosures we provide will only
cover the 12-month period preceding the verifiable consumer request’s receipt.
The response we provide will also explain the reasons we cannot comply with a
request, if applicable.

For data portability requests, we will select a format to provide your personal
information that is readily usable and should allow you to transmit the
information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request
unless it is excessive, repetitive, or manifestly unfounded. If we determine
that the request warrants a fee, we will tell you why we made that decision and
provide you with a cost estimate before completing your request.


NON-DISCRIMINATION

We will not discriminate against you for exercising any of your CCPA rights.
Unless permitted by the CCPA, we will not:

 * Deny you goods or services.
 * Charge you different prices or rates for goods or services, including through
   granting discounts or other benefits, or imposing penalties.
 * Provide you a different level or quality of goods or services.
 * Suggest that you may receive a different price or rate for goods or services
   or a different level or quality of goods or services.


CHANGES TO OUR PRIVACY NOTICE

We reserve the right to amend this privacy notice at our discretion and at any
time. When we make changes to this privacy notice, we will notify you by email
or through a notice on our website homepage.


CONTACT INFORMATION

If you have any questions or comments about this notice, our Privacy Statement,
the ways in which we collect and use your personal information, your choices and
rights regarding such use, or wish to exercise your rights under California law,
please do not hesitate to contact us at:

Phone: (800) 383-2324

Website: www.wbaresearch.com

Email: privacy@WBAresearch.com

Postal Address: 4200 Parliament Place, Suite 200 Lanham, MD 20706



OUR OFFICE

Headquarters:
WBA Research
4200 Parliament Place
Suite 200
Lanham, MD, 20706

P 410-721-0500






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