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PROGRESS IS POSSIBLE


SIMPLE AND POWERFUL ANALYTICS THAT HELPS EVERYONE MAKE BETTER DECISIONS.

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Analytics for Everyone


FROM DATA TO DECISIONS

Let your team see every moment of the customer experience clearly, so you can
make changes that work.

🏝 MAPPING TRAVEL BEHAVIOR

+2


Idea

We should introduce a "split payments" feature. We think it will drive up
overall bookings.



Validation

59% of users in our “Gen Z” cohort in Australia used split payments to book a
stay in the last 30 days.

Decision

Looks like we’re ready to ship the feature globally! 🚀


100%
622
100%
378
35%
218
30%
113
Outcome

The new feature increased our bookings by 15%. Bonus: increase in the number of
organic referrals with Gen Z demographic.


EVERYONE HAS QUESTIONS.
WE ANSWER OVER 1 MILLION EVERY DAY.

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ANALYTICS YOU’LL ENJOY USING

Mixpanel lets you explore data freely, without SQL. Set up your metrics to
measure growth and retention. Slice and dice data to uncover trends and see live
updates on how people are using your app.
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ANSWERS YOU CAN TRUST

Use your source of truth to activate event data. Mixpanel enables interactive
event analysis on top of data your engineering team trusts.
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Data warehouse
Get trusted data from your warehouse with our native connectors and democratize
analysis on your source of truth for all teams.
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SDK
You can stream data directly from any digital product using a Mixpanel SDK. Our
developer documentation will guide you in choosing the best option for your
infrastructure.
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CDP
With tools like Segment, you can send data by flipping a switch. We partner with
a growing number of CDPs to seamlessly integrate analytics into any tech stack.
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Scalable Infrastructure
Ready to grow with you
Scale isn’t something you should worry about when you use a new tool — it’s
something you should expect. For new businesses and Fortune100s, Mixpanel grows
with your data volume.
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