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HOW TO GET YOUR OWN GOOGLE AD EXCHANGE (ADX) ACCOUNT?

Now you can get your very own Google Ad Exchange (AdX) account inside your Ad
Manager account. Even if you are a smaller publisher we can still get your own
AdX (no minimum traffic/revenue requirements and you can manage everything
yourself within your Ad Manager).

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AD.PLUS

Nov 15, 2021 • 1 min read

As of November 15, 2021, our MCM Manage Account child publishers can enable Ad
Exchange for their own Ad Manager account.

Now smaller publishers without an Ad Exchange account can get their very own AdX
account. Ad Exchange will be enabled to monetize display and app inventory.


WHAT ARE THE ADVANTAGES OF HAVING YOUR OWN ADX ACCOUNT?

By having your own AdX account you can access programmatic advertising campaigns
and increase the demands and the competition for your inventory resulting in a
higher yield.

Having your own Ad Exchange account inside your own Ad Manager gives you
freedom, flexibility and transparency. You can set up your own orders and line
items and set your AdX to compete with AdSense and/or any other 3rd party
networks that you might have in real time.

You can check the reports and track your earnings right inside your Google Ad
Manager account (GAM) and get paid directly by Google if needed (between the
21st and the 26th of each month).


HOW CAN I GET MY OWN ADX IF I'M A SMALLER PUBLISHER?

Ad.Plus can help you get your very own AdX account, no matter your traffic size
or your monthly revenue.

Contact us today >


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WHAT IS AD VIEWABILITY & HOW TO INCREASE THE VIEWABILITY?

Depending on the screen size and the ad placement on the page, some site
visitors may not see some of the ads, even though they might be counted as
impressions in the reporting. That is why viewability plays a big role in ad
performance and optimization. What is a viewable
Nov 24, 2022 2 min read


WHAT IS ENCRYPTED SIGNAL PASSING (ESP)?

Google recently released Encrypted Signal Passing (ESP), which is the ability
for a publisher to send encrypted signals – including identifiers and
first-party data – through Google’s Open Bidder to be monetized across those
supply paths. This will make it possible for publishers to pass select IDs
through Google’s Open
Sep 21, 2022 1 min read


WHAT ARE MULTIPLEX ADS?

Multiplex ads are content recommendation style native ads, often appear as a
grid, but the style and layout can be customized to fit your website.
Jul 13, 2021 1 min read
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