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Search:
Loyalty Event Latam 2023
31021
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LATIN AMERICAN LOYALTY EVENT
Scroll Down for the Event
CO-HOST:
La Conferencia de Asociaciones de Fidelización de América Latina co auspiciada
por LATAM Pass se llevó a cabo en Santiago de Chile el martes 27 de junio.
Examinó las relaciones comerciales, las tecnologías, la automatización del
marketing y la optimización de los ingresos para una “asociación de fidelización
perfecta”. La sesión se enmarcó desde una perspectiva latinoamericana, al mismo
tiempo que se compartirán las mejores prácticas de todo el mundo.
Este evento fue para aquellos que trabajan en Fidelización en una aerolínea,
institución financiera, minorista o empresa relacionada con viajes que buscan
conocer a los responsables de asociaciones de fidelización de otras empresas
para compartir ideas y ponerse manos a la obra.
Algunos de los temas que se exploraron en la agenda de este evento incluyeron:
* Las tecnologías y soluciones para permitir la “asociación de Fidelización
perfecta”
* Cómo ser un eficaz minorista de Fidelización online
* Suscripciones de Fidelización
* Identificación y prevención del fraude de Fidelización
* Desarrollar campañas eficaces y estrategias de marketing conjuntas
* Comparando su Fidelización con el panorama internacional de Fidelización
Para ver las presentaciones (que tenemos permiso para compartir), Desplácese
hacia abajo y abra la agenda y los encontrará en cada instancia donde indica
“Descargar presentación aquí”.
AUSPICIADO POR:
Haga Click Para Ver Agenda
MARTES 27 DE JUNIO 2023
Para ver las presentaciones, Desplácese hacia abajo y abra la agenda y los
encontrará en cada instancia donde indica “Descargar presentación aquí”.
9:30am – 10:00am
REGISTRO Y CAFÉ DE BIENVENIDA AUSPICIADO POR MASTERCARD
10:00am – 10:15am
*
*
*
PALABRAS DE BIENVENIDA DEL CO-ANFITRIÓN LATAM PASS
– Cristian Ortiz, CEO, LATAM Pass
10:15am – 10:45am
*
*
*
ENTREVISTA CON EL CEO DE LATAM PASS
– Cristian Ortiz, CEO, LATAM Pass
10:45am – 11:15am
*
*
*
*
ESTADÍSTICAS QUE NECESITAS SABER
– Diego Rodríguez, Socio Gerente, BSMS
– Emilio Martínez, Socio Fundador y Director, BSMS
>DESCARGAR PRESENTACIÓN AQUÍ
11:15am – 11:45am
COFFEE BREAK
11.45am – 12.15pm
*
*
*
FIDELIZACIÓN DE CANALES DE DISTRIBUCIÓN EN LA INDUSTRIA DE CONSUMO MASIVO.
– María Victoria Troncoso, Gerente de Desarrollo Comercial Latam, Grupo
Fidelatam (Ashi, Fanbag, epoints, Fidelplus)
>DESCARGAR PRESENTACIÓN AQUÍ
12.15pm – 1.00pm
*
*
*
*
CASO DE ÉXITO: BANCO DE ARGENTINA
– Diego Rodríguez, Socio Gerente, BSMS
– Emilio Martínez, Socio Fundador y Director, BSMS
>DESCARGAR PRESENTACIÓN AQUÍ
1:00pm – 2:15pm
ALMUERZO
2:15pm – 2:45pm
*
*
*
PARTNERSHIPS DE FIDELIZACIÓN: LECCIONES DEL EXTERIOR
– Federico Rosas, Senior Strategy Consultant, Loyalty & Reward Co
>MIRAR PRESENTACIÓN AQUÍ
2:45pm – 3:30pm
*
*
*
TECNOLOGÍA DE LA FIDELIZACIÓN
– Leandro Brisola, VP Sales, Mastercard
3:30pm – 4:00pm
COFFEE BREAK
4:00pm – 5:00pm
*
*
*
*
*
*
PANEL DE CIERRE: CREANDO LAS ALIANZAS DE FIDELIZACIÓN PERFECTAS
– Marcela Mejía, Gerente Sr de Alianzas Financieras, LATAM Pass
– Valentina Osorio, Partner Manager LATAM, Rocket Travel
– Barbara Letelier, Jefe Fidelización y Contenido Digital, Bice Vida
– Marcela Ossa, Head Comercial & Marketing, Puntos Cencosud
5:00pm – 7:00pm
RECEPCIÓN DE NETWORKING
UPCOMING EVENTS
* Airline & Travel Payments Summit 2024
22-23 May, London, UK
* ATPS 2024 Networking Event
22 May, London, UK
* Ai Events Networking Evening at Mega
17 June, Calgary
* Mega Event 2024
18-19 June, Calgary, Canada
* Revenue Management Conference Latam 2024
10-11 Julio, Bogota
* Ai Events Networking Evening Bogotá
10 Julio 2024
* ATPS APAC 2024
20-21 August, Phuket
* Co-Brand & Travel Rewards 2024
6-7 November, Wilmington, US
* Ai Events Networking Evening at Co-Brand
6 November, Wilmington, US
* ATPS LATAM 2024
4-5 Diciembre, Santiago
NAVIGATE
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Categories Select Category All News (27) ATPS-2022 (2) ATPS-2023 (6)
ATPS-2024 (5) ATPS-APAC-2023 (1) ATPS-APAC-2024 (4) ATPS-APAC-Forum (3)
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Profiles (2) Loyalty Editorials (46) Payment & Fraud Editorials (112)
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2021 (2) ATPS-2021 (3) ATPS-LATAM-2021-Dec (2) B2B ATPS Update (2)
Co-brand & Travel Rewards Virtual 2021 (3) Mega Event Asia 2021: Driving
Loyalty Program Revenues (5) NDC-Ask-Me-the-Questions (1)
Touchless-Virtual-Conference (2) Events (10) LATAM-ATPS-2022 (2)
LATAM-LOYALTY-2023 (3) LSA-Fall-Conference (1) Mega-2023 (5) Mega-2024 (4)
MODERNIZING-PRICING-&-REVENUE-MANAGEMENT-IN-TRAVEL (2) NDC-January (1)
NDC-Retrofitting-Payments-Fraud (1) NDC-Retrofitting-Payments-Loyalty (1) Past
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Travel-Agency-Distribution-Conference (2)
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