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BOOK CLUB

Essential tips on how to build start-ups
June 12, 2022

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Illustration: Yajur Negi

Practical guide: Penguin Random House India (PRHI) has announced the publication
of entrepreneur Neeraj Kapoor's debut book, titled "From Stuck-up to Start-up: A
Practical Guide to Starting Your Own Venture".

Empowering readers: The book, scheduled to release on June 13, is touted to be
an essential handbook to start new businesses in a post-pandemic world. It aims
to empower readers to plan with clarity, make decisions, and launch and scale up
their ambition. "This book provides a step-by-step guide to launching your
start-up, unlocking the exponential potential of your talent, transcending new
paradigms, exploring new opportunities, and re-writing your own destiny. This
book breaks many myths that surround people's belief systems holding them back
in life," says the author of his book.

Motivating professionals: With over three decades in the industry, the first 18
as a corporate professional and the last 12 as an entrepreneur, Kapoor says
through this book he wants to motivate students and every professional with
aspirations to launch a start-up. Bringing flavours from his own life
experiences, this book, according to the publishers, is relatable, connects with
readers, and answers the 'how to' questions that most people have but don't know
whom to ask.

India’s journey: "India has come a long way in the field of entrepreneurship and
India has yet a long way to go. From 'Stuck Up to Start Up by Neeraj Kapoor
will, I hope, make this journey faster and smoother for many, and help them
successfully chase their dreams." - Milee Ashwarya, Publisher, Ebury Publishing
and Vintage, PRHI.

 * Kapoor is also the founder of 'Start-up Business Academy', a global
   initiative to empower entrepreneurs to launch and rapidly scale up their
   businesses with proven systems



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