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SETTING NEW STANDARDS IN CUSTOMER EXPERIENCE•
INSTANTLY CONNECT WITH YOUR CUSTOMERS AND OUTPERFORM THEIR GROWING EXPECTATIONS
WITH OUR CONVERSATIONAL SOFTWARE.
Get StartedDownload Formula 1 Paper
TRUSTED BY COMPANIES WORLDWIDE
CM.COM X FORMULA 1 HEINEKEN DUTCH GRAND PRIX
The Formula 1 Heineken Dutch Grand Prix is an event unlike any other. Many of
our products contribute to this. You've probably experienced them, without
realizing.
Watch the video to find out more!
[DOWNLOAD FREE PAPER]
FORMULA 1: PINNACLES OF PERFORMANCE
THE ROAD TO THE ULTIMATE FAN EXPERIENCE
In this paper, we follow Rob, one of the many supporters of the Dutch Grand
Prix, excited to see the stars of motorsport go head-to-head on the track.
Download the free white paper and learn more about how all our products work
together during the event!
Download Paper
OPTIMIZE THE ENTIRE MOBILE CUSTOMER JOURNEY
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experience. Our software enables you to perfect your customers' experience on
their favorite channels. From the first message to the latest conversion, we've
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1. ENGAGE WITH CUSTOMERS
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ENGAGE WITH CUSTOMERS
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REACH YOUR AUDIENCE
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MONETIZE CONVERSATIONS
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Founded in 1999
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LATEST ARTICLES
Aug 08, 2022 • Customer Experience
MAKE MORE IMPACT WITH YOUR CHARITY: TURN POTENTIAL DONATORS INTO AMBASSADORS
It’s an exciting time to be part of the charity industry. Sure, there are
challenges, but there are also huge opportunities for innovation. For example,
while the COVID-19 pandemic may have affected some people’s capacity to support
worthwhile causes, it has also provided the drive needed to push charities
toward finding new and effective ways of reaching potential donators and turning
them into ambassadors.
Aug 05, 2022 • CM.com
HOW CM.COM HELPS THE FORMULA 1 HEINEKEN DUTCH GRAND PRIX REALIZE AN AMAZING FAN
EXPERIENCE
What is needed for the best Formula 1 Heineken Dutch Grand Prix experience?
Skilled racers, fast cars, perhaps even some cold beers? All true. But did you
know there are also many unseen factors contributing to your event experience?
CM.com is supporting the Formula 1 Heineken Dutch Grand Prix in many ways. Read
on to discover how.
Aug 02, 2022 • CM.com
FAST EVENT VISITOR SUPPORT AT FORMULA 1 HEINEKEN DUTCH GRAND PRIX
When you go to any event, questions might arise. How do you get there? Where can
you find your tickets? And where will you stay? For some questions, you prefer
instant support from the organization. Swift and smooth. In this article, we’ll
show how the Formula 1 Heineken Dutch Grand Prix will always help you in the
best way possible.
Jul 24, 2022 • Ticketing
10 WAYS TECHNOLOGY CAN BOOST THE POPULARITY OF MUSEUMS AND PARKS
Most museums and parks focus on the live experience of their visitors. However,
with more and more visitors consisting of younger generations such as
Millennials and Gen Z, the mobile experience is becoming increasingly important.
Especially with visitor numbers declining, now is the time to explore
opportunities to attract new streams of visitors. Embracing technology can help
with this; discover ten ways to do so and enjoy the benefits.
Jul 19, 2022 • Customer Experience
THE VALUE OF ENGAGING WITH CUSTOMERS DURING THE UTILITY CUSTOMER EXPERIENCE
Utility companies interact with their customers on a daily basis. Think about
paying a bill online or answering questions about their usage. There are many
different touchpoints and interactions within the customer journey of utilities,
but how can you engage with your customers on the right moment? That is what you
will discover in our 7 phase customer journey for utilities.
Jul 14, 2022 • Marketing
HOW TO BOOST FAN ENGAGEMENT - A FORMULA 1 HEINEKEN DUTCH GRAND PRIX USE CASE
What’s so great about sports is that it connects all kinds of people. On the
other hand, knowing no two sports fans are alike makes it challenging for sports
organizations to address different fan segments. The organization behind the
Formula 1 Heineken Dutch Grand Prix acknowledged this challenge and didn’t just
pack the CM.com Circuit Zandvoort with their best fans. Instead, they’ve managed
to enhance their fan experience right at their first racing event in 35 years.
What’s more, they keep improving fan engagement year on year. Curious to know
how? We’ll share five insider tips on how the Dutch Grand Prix enhanced its fan
engagement before, during, and after the race.
Jul 05, 2022 • Messaging
HOW TO OPTIMIZE CUSTOMER RELATIONS VIA INSTAGRAM'S DIRECT MESSAGES
Building meaningful relationships with customers is something we all wish to do.
A good customer relationship will increase brand loyalty and, in the long run,
revenue. Instagram is an excellent place to build good customer relations due to
its social nature.
Jul 03, 2022 • Payments
PAYMENTS ON HIGH PERFORMANCE FOR THE ULTIMATE DUTCH GRAND PRIX EXPERIENCE
What is needed for the best Formula 1 Heineken Dutch Grand Prix experience? A
good, fair race of course. Racers who are on top of their game. A good car with
a skilled, quick team to maximize its performance. Perhaps even good food and a
nice cold beer? All the above are true. But there are also unseen factors that
contribute to a great day at the Dutch Grand Prix. Payments during an event are
seen as a given, a necessary evil perhaps, but they can truly make or break the
experience for a visitor. Learn more about our Payments solutions at the Dutch
Grand Prix and how they contributed to this awesome event.
Jun 28, 2022 • Customer Experience
CREATE OUTSTANDING CUSTOMER EXPERIENCES WITH AN INTEGRATED MARKETING & SERVICE
SOLUTION
Consumers are nothing like the consumers of, say, ten years ago. They are more
critical than ever before and have razor-sharp requirements. They expect speed,
convenience, and reassurance right at their fingertips. Meeting these
expectations is quite a challenge. Especially if the marketing and customer
service departments operate independently, these departments need to work
together seamlessly to serve today's consumers best.
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