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Presented By

 * Ideas
 * poverty
 * The Demonization of Rural America


THE DEMONIZATION OF RURAL AMERICA

8 minute read
Downtown Paris, Kentucky on Sept. 7, 2016. Mike Belleme—The New York Times/Redux
Ideas
By Bobi Conn
May 23, 2024 7:00 AM EDT
Conn is a Kentucky author of memoir and fiction. Her new novel Someplace Like
Home explores the resilience of women living in Appalachia and rural America



By the time I was seven or eight years old, I was keenly aware of my father’s
drug use. He didn’t snort pills in front of me yet—he saved that for my teen
years—but he talked about pills freely and I knew he took them. He was meaner
than usual when he couldn’t get his pills, and I learned to recognize the signs
of withdrawal long before I ever heard that term. Any hope for stability in our
lives probably vanished before I could walk. And by the time I became an adult,
everyone in my nuclear family—and plenty of my extended family members—was
struggling to cope with the impacts of violence, incarceration, and addiction.

I grew up in Appalachian Eastern Kentucky, where systemic poverty has been a
challenge for many decades. We always joked that Kentucky was 20 years behind
the rest of the country but as a kid, I didn’t understand what we really faced:
underfunded schools, inadequate transportation systems, poor healthcare,
unreliable utilities. Prescription pain pills flooded into our region and did
nothing to cure our collective pain, but instead exacerbated the personal and
social struggles that the region is often associated with.

Mason, West Virginia 2017Stacy Kranitz

I was born in 1979, so most of this unraveling and destruction took place during
the 1980s and 1990s. But it was sometime in the early 2000s when I read about
the opioid epidemic online for the first time. At first, I was shocked to learn
prescription pills had become a mainstream problem. But next, I was angry. By
this time, pain pill manufacturers had changed their formulas so pills could no
longer be crushed and snorted or injected; right away, heroin became widely
available, which shocked me. When I was little, heroin was a city drug, scary
and distant. Someone must have known that opiate-addicted hillbillies were a
ripe market for a replacement opiate, just as someone had first found a way to
saturate the Appalachian region with highly addictive pills without drawing
attention to their crime.



But why wasn’t it talked about until now? Why wasn’t it an epidemic when it was
ravaging my family for the last 20 years? Why wasn’t it newsworthy when my
father chose pain pills over feeding his family, or when the same thing happened
to families all around me?

I already knew the answer to those questions, though. Eastern Kentucky had been
a throwaway place for a long time. Through a wide range of experiences, I
learned at a young age that we were poor white trash. The stereotypes about us
were, and continue to be, disdainful and dismissive, mixed with a potent disgust
for good measure. Our accents are signs of ignorance and stupidity; we’re
presumed to be shoeless and perpetually pregnant, sometimes—repulsively—even as
a result of incest. Lawless and toothless, who would decry a manmade epidemic
that wiped out thousands of hillbillies and their worthless children?



Read More: Kentucky Floods Destroyed Homes That Had Been Safe for Generations.
Nobody’s Sure What to Do Next

Americans have discarded and scapegoated various socioeconomic groups throughout
our history—this is not a new phenomenon. Unlike many biases that we have
reckoned with, though, the vitriolic view of Appalachia—and to some extent,
other areas of rural America—stems from an entrenched classism that remains
unchallenged in our collective moral consciousness.



The most popular Mexican restaurant in our small town of Berea, Kentucky, has
several machines where you can buy gumballs, small toys, and even temporary
tattoos. When they were little, my kids always begged for a quarter or two so
they could buy something after we ate there. But there was one novelty that made
me cringe each time and I forbade my children from spending quarters on it: the
hillbilly teeth, which are “the first line of fake teeth purposefully designed
to look trashy, hillbilly-like, and downright gross.”

The teeth didn’t offend my sensibilities as a young mother; they publicized my
shame. I grew up in a holler and the well my father dug for our house never
functioned quite right. My parents often had to pump creek water into the well
so we would have water pressure and I knew we weren’t supposed to drink it. But
we still mixed it into Kool-Aid and coffee, cooked with it, and brushed our
teeth with it. Most of the time, we drank milk or pop.

My brother and I both had visible black cavities on our baby teeth and I looked
forward to the day they would fall out. But when my permanent teeth grew in,
they were spaced too far apart on top and crowded against each other on the
bottom; my gums bled at humiliating moments. Somehow, I always knew my teeth
were a sign of the particular kind of poverty I came from.



Why didn’t my parents get us clean drinking water and ensure we had proper
dental care? The first reason for these oversights was my father’s drug
addiction; the second was his relentless abuse of my mother, my brother, and me.
Visits to the dentist, fixing the well, braces for my permanent teeth—those
concerns fade into the background for both the drug-addicted and traumatized
minds.

Pine Mountain, Kentucky, 2016Stacy Kranitz

When I moved away from my hometown, I found a way to hide my accent at college
and work, as so many Appalachians do. But I couldn’t hide my teeth or fix them
until I was well into adulthood. The hillbilly teeth at the Mexican restaurant
served as a cruel reminder that it’s socially acceptable to mock the
socioeconomic class I was born into; our problems are a joke.



Another popular, insidious sentiment loomed large in the 2016 election, and I
suspect it was infused into early conversations about our opioid problem: “They
deserve what they get.”

The 2024 book, White Rural Rage, highlights the problematic conversations around
Appalachia in interesting ways. Early in the book, the authors claim that rural
America poses “a quadruple threat to democracy” and they begin their critique
with Mingo County, West Virginia. The authors decry the fact that this county’s
majority vote went to Trump in both 2016 and 2020, but fail to acknowledge an
important fact in Appalachian voting and indeed, in voting among many vulnerable
populations: less than half of the registered voters cast a ballot in either
election.

Even though this book doesn’t claim to focus on Appalachia, Mary Jo Murphy at
The Washington Post suggests early in her review of it that “Someone write a new
elegy for the bilious hillbilly, because these authors went for his jugular.”
She addresses rural Americans from that point after. “Hillbillies” are
historically associated with Appalachia, but the poor, white inhabitants of this
handful of states don’t represent rural America as a whole. They’re used as an
easy target—a convenient stand-in for the diverse population that actually
comprises rural America—because they’re considered to be poor, ignorant, white
trash that no one will defend.



There will be no social backlash against overt and covert claims that rural
Americans deserve everything they get. Poor whites remain a safe target for
political commentary and cheap humor alike.

Classism is not just a problem when someone writes a book about it. And it’s not
just a problem when people take to social media to blame election results on
some of our most disenfranchised citizens. Classism distracts us from solving
our collective problems because it keeps us from asking the right questions.
Classism tells us to blame rural whites for our country’s ills—just like other
populations have been blamed in the past—demonizing our neighbors instead of the
dysfunctional systems and perhaps even individuals who hold incredible power
over our political and financial wellbeing.

Whether they are poor or not, white or not, rural Americans grapple with the
same issues as everyone else: poverty, violence, addiction, and social decay are
obviously not unique to rural areas. But this population faces those problems
with fewer resources than their urban and suburban neighbors. Just as there is
no excuse for bigotry, we cannot justify blaming our country’s challenges on a
disempowered socioeconomic group. Placing blame fuels divide. We need to do some
collective soul-searching to understand our biases and find a way to move past
them.



Finding solutions is the harder work and the right work. That work requires that
everyone has a voice and a seat at the table—especially the people who have
historically been excluded. If we can find the courage to set aside classist
prejudice, we might discover that there are no throwaway places and more
importantly, no throwaway people. Not even hillbillies like me.

Hazard, Kentucky, 2011Stacy Kranitz

Photographer Stacy Kranitz has been documenting life in Appalachia for over 13
years to challenge stereotypes and provide an honest look at a complex region.


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