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Text Content

 * Who we are
   * Our Agencies
   * Our Work
   * Our People
   * Our Difference
 * What we do
   * B2B
   * Commerce
   * Content & Production
   * Creative
   * CRM
   * Data
   * Digital Business Transformation
   * Digital Experience
   * Health
   * Media
   * PR & Corporate Communications
   * Sport & Entertainment
   * Sustainability
 * Industries
 * News and Views
 * Work with us
   * Early Careers
   * Experienced Careers
   * All Jobs
 * Get in touch


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PUBLICIS MEDIA

Helping our clients grow their business is what makes us tick. We help brands
find new customers and engage better with existing ones. We combine thinkers,
do-ers, extroverts, introverts, storytellers, left brainers, right brainers and
sometimes our dogs help us out too. We are the fastest growing and most exciting
media agency group in the UK, if not the world.


OUR BELIEF

It’s a well-known fact that brands need to be distinctive, get noticed and be
front of mind to grow. Attention, or lack thereof, is a brand’s worst enemy. 

Publicis Media is here to help brands capture that attention and tell their
story more distinctly through media.

We’re trusted by some of the world’s largest and most disruptive brands, such as
Samsung, Meta, TikTok and Disney.


WE UNDERSTAND BUYERS BETTER

In today’s world, merely getting syndicated data or broad segments from partners
isn’t enough. That’s why our planners develop insights from what people think,
feel, do – and what they buy – using the richest available data sources, such as
our own Epsilon CORE ID. 

In the UK, Epsilon CORE ID gives our clients access to over 12m transaction
verified identifiers to build-out from their own first-party data. This is the
gold standard of verification and clean data – people who have transacted
recently – so we know they are real, fresh and accurate.

All this means we can help reengage lapsed customers, sell more to current
customers and find people with the greatest tendency to become new customers.


WE CREATE BETTER CUSTOMER EXPERIENCE

From Google to Amazon, TikTok to Twitch, there are a plethora of platforms that
have been welcomed by people into their lives. 

Our deep understanding of this fast-scrolling, low-attention world makes us
ideally placed to help brands stand out, be relevant at all stages of a
customer’s journey, and ultimately achieve better business results. That’s why
we were named agency of record for both Meta and TikTok.

Publicis Media is a Google Marketing Platform Reseller, a Google Data Partner
and certified as Gold Standard 2.0 by the IAB.


WE’RE SET UP TO HELP BRANDS GROW

Our client centric approach removes all barriers to achieving the right results
for our clients. Whether that’s through one of our agencies or a bespoke
solution, we are all united behind a shared ambition to drive brand growth.

In practical terms, we deliver strategic thinking and analysis, investment
planning, media owner negotiation, in-market execution, project management,
measuring, modelling, optimising and a lot of hard work.

Our agencies – Spark Foundry, Starcom and Zenith – are the front door to talent
and client relationships. Each agency has its own unique strength, and each is
backed by the combined buying power of PMX and the performance marketing
expertise of Performics.

Underpinning all that we do is our operations powerhouse that looks after
everything from tagging to reporting so the little things in life don’t become
an irritation. In fact, Publicis Media is the only media holding group with a
globally deployed, automated system workflow tool to drive consistency, flawless
execution, and automated reporting.





OUR MEDIA AGENCIES


SPARK FOUNDRY

We are the Acceleration Agency. We help brands identify, learn and respond to
media opportunities faster than the competition.

View more


STARCOM

Our ethos is to be Smarter.Faster.Braver. Our intelligence-driven model fuses
media, creativity, technology & data to drive faster growth for our clients.

View more


ZENITH

We make Bold Moves in media to take clients down new, more profitable paths that
deliver impact for brands and value for consumers.

View more


OUR MEDIA CAPABILITIES


PERFORMICS

Performics is the performance marketing arm of Publicis Media, leveraging
technology and innovation to create and convert consumer demand through search,
social, display and commerce.

View more


PMX

PMX is our trading arm, and the second largest media buyer in the world
responsible for over £1.8bn of annual media spend in the UK alone.

View more


PUBLICIS MEDIA CONTENT

Publicis Media Content creates and curates premium content which aligns what
brands want to say with what audiences want to hear.

View more


SPECIALIST PRACTICES

Rooted in best-in-class media capability, we provide seamless access to
expertise across everything from commerce, content and sports marketing.

View more


MEDIA SPECIALTIES


RETAIL

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FINANCIAL SERVICES

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TELCO

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CHECK OUT OUR LATEST NEWS


 * News
 * Publicis Groupe UK




AXA AND CHANNEL 4 COLLABORATION PUTS FUTURE INSURANCE FRONT AND CENTRE

View more
 * News
 * Publicis Groupe UK




DIGITAL WOMEN: KUDZAI MUBAIWA, HEAD OF PERFORMANCE AT SPARK FOUNDRY

View more
 * News
 * Publicis Groupe UK




PUBLICIS MEDIA APPOINTS CHIEF COMMERCE OFFICER FROM ESSENCEMEDIACOM

View more
 * News
 * Publicis Groupe UK




“FAST EMERGING AS A PROMISING ‘BRANDFORMANCE’ SOLUTION”: THE BRAND-SIDE BENEFITS
OF TIKTOK’S NEW SEARCH ADS TOGGLE

View more
 * News
 * Publicis Groupe UK




AVIVA AND ITV TEAM UP TO HELP SOLVE THE NATION’S FINANCIAL PUZZLES

View more
 * News
 * Publicis Groupe UK




ZENITH WINS THREE MAJOR AWARDS AT CAMPAIGN UK’S 2022 AGENCY OF THE YEAR AWARDS

View more


JUMP IN TO SEE OUR WORK

View all work
Starcom


SAMSUNG: DRIVING DEMAND FOR THE GALAXY WATCH 4

View work
Zenith


USWITCH: USTAYPUT

View work
Spark Foundry


RAIL DELIVERY GROUP: PUTTING AN END TO LOCKDOWN ISOLATION

View work
Starcom


PACO RABANNE PHANTOM: A LAUNCH OUT OF THIS WORLD

View work
Zenith


NESPRESSO: REVOLUTIONISING CRM IN MEDIA

View work
Spark Foundry


CRUCIAL: FULL FUNNEL ECOMMERCE TO OUTPACE THE COMPETITION

View work
 * Careers
 * Publicis Groupe Global

 * 
 * 

© 2023 Publicis Groupe | Privacy Policy | Cookie Policy | Media – Annual Report
and Financial Statements | Media – Modern Slavery Statement | APX – Modern
Slavery Statement



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SPARK FOUNDRY



Every client has an area of their business they need to accelerate. From
executional challenges around campaign launches and sales activity to
transformational challenges around digital integration and data. Acceleration is
the difference between getting ahead or falling behind. 

Our proposition as the Acceleration Agency, has helped clients navigate the most
difficult year on record. Now it is providing a launchpad for their future. 



View work
View website


LEADERSHIP




PETE EDWARDS

CEO


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STARCOM



Smarter.
The data and tools to understand and connect with people more effectively.

Faster.
Agile and automated ways of working, that unleash our creativity.

Braver.
A culture where we lean in, lead up and push beyond our potential.



View work
View website


LEADERSHIP




NADINE YOUNG

CEO


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ZENITH



Without Bold Moves, everything stays the same.

We work with clients to do stuff differently, to take them down more profitable
paths. Whether that is communicating in new spaces, solving an old problem in a
new way or finding an angle nobody else has uncovered.

Let’s not allow the status quo to prevail. 

View work
View website


LEADERSHIP




NATALIE CUMMINS

CEO


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PERFORMICS



Performics is the performance marketing arm of Publicis Media, leveraging
technology and innovation to create and convert consumer demand through search,
social, display and commerce. 

Over the past two decades, Performics has cultivated deep partner relationships
with the leading search engines, social networks, and media platforms, helping
all Publicis Media clients maximise their effectiveness in the Platform World.

Unlike other agency groups, Performics is the agency-of-record in performance
marketing for over 95% of Publicis Media’s clients. It is also the most awarded
and accredited performance marketing team of any UK agency holding group.

View work
View website


LEADERSHIP




SAM HOLT

Managing Director


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PMX



PMX guarantees safe and effective media investment with premium publishers and
platforms that help brands grow. 

Our digital buying tools are independently audited as being over 96% accurate in
reaching real people, but that doesn’t stop us constantly striving to be
better. 

Our ambition is to be the most trusted and transparent partner for both clients
and media owners.



Close


PUBLICIS MEDIA CONTENT



Publicis Media Content creates and curates premium content which aligns what
brands want to say with what audiences want to hear. By fusing search, social
and influencer data we can quickly identify what good looks like for any
audience on any platform for any type of creative asset. Either by partnering
with media owners and influencers, or by using our in-house team of skilled
producers and creatives, we create effective, impactful data-led content which
ensures maximum engagement and earned reach with no compromise on quality.



Close


SPECIALIST PRACTICES



PMX guarantees safe and effective media investment with premium publishers and
platforms that help brands grow. 

Our digital buying tools are independently audited as being over 96% accurate in
reaching real people, but that doesn’t stop us constantly striving to be
better. 

Our ambition is to be the most trusted and transparent partner for both clients
and media owners.

NextTECHnow partners with innovative martech start-ups to deliver solutions to
help brands differentiate themselves from competitors. Our partners help us
solve problems for clients in media planning and buying, audience insight, data
capture, commerce, content, agile production, AR/VR and the metaverse.




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