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PI MAKES RISK,
LESS RISKY.

Pi is a smart decisioning engine that dynamically personalizes and manages risk
for individual users—so you can take on more risk to confidently grow your
business.

Let’s Chat




RISK ISN’T BINARY. YOUR GROWTH SHOULDN’T BE EITHER.

Move beyond Y/N decisioning and into continuous risk assessment. Our platform
enables fintechs to onboard more users and grow share of wallet by providing
risk-tiered rules, policies, and feature flags.




We’re proudly backed by the world’s most innovative marquee investors.




EASY AS PI




PERSONALIZED

Deploy rule sets, policies, and feature flags based on unique risk tiers you set
for your business.


ML DRIVEN

Our machine learning models will automatically move users across risk tiers
based on demonstrated good and bad behavior on your application.


LIGHTNING FAST

Move quickly and scale confidently. Pi typically decisions under 50ms—allowing
you to quickly assess risk levels while maintaining frictionless customer
experiences.


READY

Use our templates to get started within weeks and customize and tune as you go.


SCALE UP, OUT, OR BOTH

Pi offers a foolproof, future-proof risk strategy. Highly capable and
configurable, our platform can handle any level of data ingestion and
accommodate new use cases with ease.


MAKE UNKNOWNS KNOWN

Pi has built-in anomaly detection to automatically identify patterns and
outliers, including unknown unknowns.


STOP THREATS
IN THEIR TRACKS

One centralized hub with the ability to author or edit rules in minutes via a
low-to-no code dashboard means more efficient reactions to stop emerging
threats.


BE UP AND RUNNING
IN NO TIME

Take advantage of a decade of firsthand learnings and get up and running within
weeks with a solution specifically tailored to your business needs.


PERSONALIZE THE EXPERIENCE

Create personalized experiences for users based on their risk profiles and
activity.


MAKE UNKNOWNS KNOWN

Pi uses both Unified Modeling Language (UML) and Machine Learning (ML) to
automatically identify patterns and outliers, including unknown unknowns.


DON’T BE LIMITED BY RESPONSE TIME

Create complex rules sets or add data enrichment at time of decision without
worrying about response time.


BE UP AND RUNNING IN NO TIME

Take advantage of a decade of firsthand learnings and get up and running within
weeks with best practice templates.





99%

average maintained approval rating1


5B

rule evaluations and 427M
decisions made every day2


2X

faster decision-making than
the industry average3

9
9
%

average maintained approval rating1
5
B

rule evaluations and 427M
decisions made every day2

2
X

faster decision-making than
the industry average3


“THANKS TO PI, WE'VE REDUCED FRAUD TO BELOW 0.0005%—FAR BELOW THE INDUSTRY
AVERAGE. THE PI PLATFORM GIVES US A HOLISTIC VIEW OF DATA AND ALLOWS US TO
PROTECT OUR BUSINESS WITHOUT STIFLING GROWTH AND WITHOUT CREATING USER
FRICTION.”

 * 

 * TOSHIHIRO NOMURA
   
   Head of risk
   


GET A TASTE OF PI

Schedule a demo today to see how Pi can lower operation costs, reduce fraud
loss, and ultimately transform your organization.

Let’s Chat



TORONTO

1 Richmond St. W., Suite 200
Toronto, Ontario M5H3W4


SALT LAKE CITY

341 S. Main St., Suite 500
Salt Lake City, Utah 84111


JAPAN

PayPay Corp, WeWork
Kamiyacho Trust Tower, 4-1-1
Toranomon, Minatoku,
Tokyo, 105-6923


PI@PAYTM.COM


QUICK LINKS

About us

Partner with us

Let’s Chat


TORONTO

1 Richmond St. W., Suite 200
Toronto, Ontario M5H3W4


SALT LAKE CITY

341 S. Main St., Suite 500
Salt Lake City, Utah 84111


JAPAN

PayPay Corp, WeWork
Kamiyacho Trust Tower, 4-1-1
Toranomon, Minatoku,
Tokyo, 105-6923


PI@PAYTM.COM


QUICK LINKS

About us

Partner with us

Let’s Chat
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1 Based on average results for customers in 2022
2 Pi internal data
3 100-200ms is the average decision-making time in the fraud industry (vs. 50ms
for Pi)