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Submitted URL: https://email.e.segment.com/e/c/eyJlbWFpbF9pZCI6ImRnVDY3UVlBQUtuYlFLamJRQUdLY0l6ZWVHNTc5eWtYa0JWUXZMQT0iLCJocmVmIjoiaHR0cHM6...
Effective URL: https://webinars.segment.com/series/cdp-maturity-webinar-a-guide/landing_page?utm_bmcr_source=customerio&utm_campaign=CDP+Mat...
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CDP MATURITY WEBINAR SERIES

3-Part Series: Sept 14, 21, & 28
Register Now


ABOUT THIS SERIES

Our book, Customer Data Maturity, articulates the steps that have allowed
thousands of organizations of all sizes to successfully implement Segment’s
CDP. 

Join us for our series of webinars that will explore the core concepts of the
book. We’ll provide actionable ideas that help you ensure you’re getting the
basics right, whatever your role and whether you’re new to Segment or not.

Register for all 3 sessions by clicking the "Register Now" button above, or
register for an individual session below.




Part 1: Foundational - September 14 at 11am EST

Part 2: Advancing - September 21 at 11am EST

Part 3: Adaptive - September 28 at 11am EST










SESSIONS


 * CDP MATURITY WEBINAR PART 1: FOUNDATIONAL
   
   In the first session of this three part series, we’ll explore concepts of the
   Foundational maturity level and you’ll learn 1) what it means to collect data
   reliably around unified profiles and 2) how to act on this foundational data
   to realize business value.
   Learn more


 * CDP MATURITY WEBINAR PART 2: ADVANCING
   
   In the second session of this three part series, we’ll explore concepts of
   the Advancing maturity level and you’ll learn 1) the importance of iterating
   on what you’ve already built and 2) how to use your data to drive your KPIs
   and growth strategies
   Learn more


 * CDP MATURITY WEBINAR PART 3: ADAPTIVE
   
   In the third session of this three part series, we’ll explore concepts of the
   Adaptive maturity level and you’ll learn how to 1) be a category leader with
   data-driven and omni-channel user experiences, 2) create personalization at
   scale by unifying data across all touchpoints, and 3) implement predictive
   analytics.
   Learn more

© 2023 Segment.io, Inc. All Rights Reserved.


CDP Maturity Webinar Series