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 * Why El Toro
   * Overview
   * Cookieless Targeting
   * Human Behavior
   * MatchBack Analysis
   * Data Privacy
 * Products
   * Overview
   * IP Targeting
   * Advanced Analytics
   * Digital Canvassing
   * Digital New Movers
   * Venue Replay
   * Web-To-Home
   * IP+ Targeting
   * OTT Video
   * Venue Replay to Direct Mail
   * Bullseye Reports
 * Political
 * Creative Types
   * Overview
   * Creative Specifications
 * About El Toro
   * Overview
   * Culture
   * Leadership
 * Resources
   * Overview
   * Case Studies
   * CPM Calculator
   * FAQ
   * Podcast
   * Press
 * Careers
 * Blog
 * Contact Us
 * El Toro Login

Accurate.
Measurable.
Trusted.

We are the leader in mobile location science. Our innovations have been awarded
14 patents, and we continue to shape the future of the industry. Welcome to the
forefront of advertising technology and advanced analytics.


DIGITAL ADVERTISING WITH EL TORO IP TARGETING

As the only 100% cookie-free IP Targeting solution, we view IP addresses as a
way to connect businesses and marketers to their current and prospective
customers more effectively than ever. We match physical addresses to IP
addresses with extreme precision to increase the accuracy of your reach and the
effectiveness of your penetration.

Our Digital Trinity

Our patented process matches mobile advertising IDs (MAIDs) to the physical
address through the IP address. This Digital Trinity methodology for audience
identification provides extreme precision allowing us to bypass all the
cookie-based fraud and serve ads directly to the devices in that household -
within 24 hrs.



We Don’t Follow Standards.
We Define Them.

At El Toro, we look at the world differently. We are the leader in observing and
understanding human behavior. Our customers gain a competitive advantage from
our advanced analytics and ad tech, delivering empirical results that matter.

>  
> 
> 
> 100% COOKIE-FREE DEVICE & IP TARGETING
> 
> The end of cookie-based advertising is near as tech leaders are abandoning
> support of it in the name of user privacy. Google is no longer going to
> support third-party cookies in 2024. Apple Intelligent Tracking Prevention
> already stops cookies from attaching to your browser and prohibits traditional
> cookie advertising from working. Those who have relied on third-party data are
> scrambling to find a viable replacement with no solution in sight.
> 
>  

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Our Difference

IP Targeting

Cookieless Remarketing Based Off Physical Locations

Learn More

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Our Difference

MatchBack Analysis

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About

Our Culture

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Work With Us

Whether you're a business owner, advertising agency, political firm, or Fortune
500 company, we'd love to connect with you!

Learn More

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Resources

Case Studies

View Case Studies

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Resources

FAQs

View FAQs

Ready to Run with the Bull?

Contact Us

© 2023 All Rights Reserved

El Toro HQ
552 E. Market Street
4th Floor
Louisville, KY 40202

502.353.0390

CONTACT US

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 * Why El Toro
   * Cookieless Targeting
   * Data Privacy
   * Human Behavior
   * MatchBack Analysis

 * Products
   * IP Targeting
   * Advanced Analytics
   * Digital Canvassing
   * Digital New Movers
   * IP+ Targeting
   * OTT Video
   * Venue Replay
   * Venue Replay with Direct Mail
   * Web-To-Home

 * About El Toro
   * Leadership
   * Culture
   * Careers

 * Resources
   * Blog
   * Case Studies
   * CPM Calculator
   * Creative Specifications
   * FAQ
   * Podcast
   * Press

 * Contact Us

 * 
 * 
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 * Privacy Policy
 * Website Terms of Use
 * Do Not Sell Or Share My Personal Information
 * Your Privacy Choices And Opt-Out Rights

© 2023 All Rights Reserved

Don't miss out!

Let us prove to you how El Toro customers gain an edge with hyperaccurate
targeting.





Have our sales team contact you with more information by filling the form out
below!
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