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Text Content

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MULTI-CHANNEL B2B LEAD GENERATION AND APPOINTMENT SETTING

Looking to grow your sales pipeline with qualified appointments? You've come to
the right place. 

KICK START YOUR SALES ENGINE


EXPERIENCE BY THE NUMBERS

20 YEARS IN LEAD GENERATION

Since 2002, Concept has been a pioneer of the outsourced B2B lead generation and
appointment setting space.

Learn More

5,187,423+ QUALIFIED APPOINTMENTS SET

We don't just generate leads, we convert them into qualified and scheduled
appointments for our clients.

Learn More

$1,002,643,925+ DOLLARS IN PIPELINE CONTRIBUTION

We track our leads throughout the sales funnel to be able to provide valuable
insight on ROI from our partnerships.

Learn More




PREDICTABLE AND SCALABLE REVENUE STARTS WITH A STRONG FOUNDATION

Whether your ideal prospects are looking for you, or they are ready for you to
find them, we make sure you're in front of them. 

"We open the door, you close the deal."

Since 2002, Concept has been a pioneer of the outsourced B2B lead generation and
appointment setting space. Concept specializes in providing a unique blend of
solutions to bridge the gap between sales, marketing, and technology to drive
predictable and scalable revenue for our clients.

Generating qualified leads on an ongoing basis is often one of if not the
biggest struggles for most sales teams. It's easy to focus on quotes, customers,
and opportunities, that directly tie to closed sales, but the trick is putting
the process and discipline behind finding ways to continue to fill the funnel
not just for today, but for tomorrow.  

ATTRACT NEW LEADS

Identify your ideal customers, create awareness, and generate appointments
through outbound strategies.

Learn More

ENHANCE SALES OUTREACH

Utilize an experienced sales and marketing team to nurture and manage leads, so
your sales teams focuses on closing more deals.

Learn More

OPTIMIZE TECHNOLOGY

Ensure your sales and marketing technology is aligned with your business goals.

Learn More

Our team becomes yours


PROGRAM PARTNERSHIPS

As a B2B lead generation and appointment setting services provider, we become an
extension of your company and handle the time-consuming up-front tasks of
finding and qualifying potential customers for you. Using a combination of
personalized 1:1 outreach and digital marketing efforts across multiple
channels, we not only identify but qualify and warm up prospects before handing
off sales-ready leads to your team. 


STRATEGY

Gain access to industry-leading best practices and strategic guidance.


AWARENESS

Build brand awareness within your target market to generate more leads.


IDENTIFY

Identify your ideal customers & get more sales-qualified appointments.


PROFILE

Uncover and profile key prospects' information within target accounts.


ENGAGE

Connect with prospects through multiple channels with relevant and timely
messages.


QUALIFY

Qualify target accounts and inbound lead channels to provide your sales reps
with quality insight.


CONVERT

Set and confirm appointments with sales-ready prospects meeting your defined
lead criteria.


VISIBILITY

End-to-end, real-time visibility into lead generation with source and
attribution reporting.


B2B LEAD GENERATION PARTNERSHIPS

Sales teams are typically tasked with and focus on existing customer
relationships and active opportunities leaving new business development efforts
from new customers to suffer. We partner with B2B organizations across a variety
of industries as their outsourced partner to continuously fill the funnel not
just for today, but for tomorrow.

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Testimonials


WONDERING WHAT IT'S LIKE TO WORK WITH CONCEPT?

See what our clients have to say...

Previous

"Concept’s multi-faceted approach has helped us develop a stronger online
presence with a direct marketing campaign. Their business development side has
brought in opportunities from both target accounts and those that have been
stagnant for a while."

Taylor Smith, VP of Sales & Marketing
Integrity Lift Services

"If you are looking to outsource your outbound calling and business development,
I highly recommend Concept. It will end up costing your company more money to
hire the wrong people internally than to make the right choice in outsourcing!"

Vinnie Rocco, General Manager
Amcast

"Concept has been instrumental in helping us innovate on the Salesforce
platform. Not only do they build exactly what we need to implement new processes
on the platform, but they are a constant sounding board as we look at everyday
business challenges."

Michael Fullan, Director of Information & Experience
Hodge

"Tremendous partners and great customer service! The entire team at Concept has
been a pleasure to work with. They are truly vested in the project, take pride
in their work, and in the success of our company. "

Robyn Hyra, Director of Corporate Training
R2 Logistics

"Concept has exceeded our expectations in virtually every way. The CRM team
helped us understand and implement key processes designed around our unique
customer relationship challenges. Our relationship continues and we can heartily
endorse Concept Ltd."

Tim Chafins, Group Member Services
Christian Healthcare Ministries



"Concept has assisted us with HubSpot & Salesforce integrations, training,
customized dashboards, email templates, as well as data automation and custom
objects. Every time I think I've stumped them, they come up with an innovative
solution that precisely addresses our needs."

Angela Arnold, Director of Marketing
Selman & Company



"Worked with Concept's CRM team to create a custom solution for us to integrate
a process that was very manual. This group is awesome and I highly recommend
using Concept Services. I will definitely be using them again for our Phase 2
CRM needs!"

Denise Hrzic, Sales Administration Manager
National Safety Apparel



"I reached out to Concept and we are now on track - first time since 2011! These
guys are Salesforce ROCKSTARS! We got incredible value for every dollar
invested. I personally highly recommend Joe and his team for any Salesforce
project. "

Woodie Anderson, Solution Sales
Talan Products



"Concept has been integral to our successful Salesforce launch. They have solved
any problem we have come to them with quickly and always with excellence beyond
our expectations. We highly recommend you use them for your Salesforce
implementation!"

Rebecca Galeskas, Marketing Coordinator
Lift Power, Inc.



"We hired Concept to provide us with updates within Salesforce. They were
extremely professional and efficient. If there were changes we wanted that would
cause problems or wasn't the best solution, the CRM team would provide best
practices and alternatives."

Sara McMurray, Director of Sales and Marketing
Premier Thermal Solutions



"Concept customized our Salesforce CRM to our industry, migrated our customers,
integrated our EDA information, and trained our entire team. Effortless and very
impressive! If 6 stars were available, they would have them as they have set us
up for the future. Thank you!"

Mark T. Maechling, President
Cal-Lift Inc.



"Concept's CRM team did an amazing job of getting our sales team out of the
Outlook exclusive world of account/sales tracking that we had been using for
almost 20 years and into the amazing world of Salesforce. I highly recommend
Concept as your Salesforce partner!"

Kevin Conner, Director of System Sales
World Source Integration, Inc.



"Concept was very proactive in the Salesforce implementation to ensure that the
system met our objectives. They were also very responsive to making changes to
accommodate various users. From our experience, Concept Services is highly
recommended."

Pete Voss, President
Voss Equipment, Inc.


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Blogs & Resources


LEARN MORE

Explore our latest blogs and resources to help take your B2B sales, marketing,
and technology strategy to the next level.

Previous


3 STEPS TO PROJECT SUCCESS WITH CONCEPT

| November 28, 2022

Keeping our current customers satisfied and cultivating long-term relationships
with our clients is our priority at Concept. To initiate successful..

Read More


PREPARING FOR 2023: B2B LEAD GENERATION STRATEGIES TO CONSIDER

| October 18, 2022

Even though we’re beginning to see more and more light at the end of the tunnel
with the sense of some normalcy at our fingertips, we can’t discount..

Read More


CONCEPT REACHES DIAMOND AS A HUBSPOT SOLUTIONS PARTNER

| July 15, 2022

Since 2002, Concept has helped their clients revenue development goals by
specializing in providing the people, process, and technology necessary to..

Read More


CRAFTING AN EFFECTIVE OUTBOUND SALES PLAYBOOK

| June 15, 2023

In the dynamic world of sales, making sure your team is equipped with a
well-defined outbound sales playbook is crucial to achieving success and..

Read More


SALESFORCE AND HUBSPOT INTEGRATION: WHAT YOU NEED TO KNOW

| May 18, 2023

As a sales or marketing professional, you understand the importance of having
access to accurate and up-to-date customer data. With a relationship..

Read More


REAP THE BENEFITS OF MARKETING AUTOMATION

| April 14, 2023

In today’s digital landscape, marketing automation is one of the most effective
ways to optimize your efforts. This technology makes it possible to..

Read More


HARNESS THE POWER OF INTENT-DRIVEN B2B LEAD GENERATION STRATEGIES

| March 14, 2023

In the world of B2B lead generation, intent is everything. Knowing what your
prospects want, what they need, and why they’re likely to buy is key to..

Read More


CONCEPT EARNS HUBSPOT ONBOARDING ACCREDITATION

| February 15, 2023

Concept has recently been awarded the HubSpot Onboarding Accreditation, a
credential that validates the skills and strategic experience required to..

Read More


PROGRAMMATIC MEDIA: WHAT IT IS AND WHY YOU NEED IT

| February 10, 2023

Programmatic media is a powerful marketing tool for businesses looking to
maximize the effectiveness of their advertising campaigns and is quickly..

Read More


NEW FEATURE: USING HUBSPOT'S REQUIRED ASSOCIATIONS

| January 9, 2023

On December 8, 2022, HubSpot announced a new feature that allows admins to
require associations when a user is creating a record. This is a solid..

Read More


3 STEPS TO PROJECT SUCCESS WITH CONCEPT

| November 28, 2022

Keeping our current customers satisfied and cultivating long-term relationships
with our clients is our priority at Concept. To initiate successful..

Read More


PREPARING FOR 2023: B2B LEAD GENERATION STRATEGIES TO CONSIDER

| October 18, 2022

Even though we’re beginning to see more and more light at the end of the tunnel
with the sense of some normalcy at our fingertips, we can’t discount..

Read More


CONCEPT REACHES DIAMOND AS A HUBSPOT SOLUTIONS PARTNER

| July 15, 2022

Since 2002, Concept has helped their clients revenue development goals by
specializing in providing the people, process, and technology necessary to..

Read More


CRAFTING AN EFFECTIVE OUTBOUND SALES PLAYBOOK

| June 15, 2023

In the dynamic world of sales, making sure your team is equipped with a
well-defined outbound sales playbook is crucial to achieving success and..

Read More


SALESFORCE AND HUBSPOT INTEGRATION: WHAT YOU NEED TO KNOW

| May 18, 2023

As a sales or marketing professional, you understand the importance of having
access to accurate and up-to-date customer data. With a relationship..

Read More


REAP THE BENEFITS OF MARKETING AUTOMATION

| April 14, 2023

In today’s digital landscape, marketing automation is one of the most effective
ways to optimize your efforts. This technology makes it possible to..

Read More


HARNESS THE POWER OF INTENT-DRIVEN B2B LEAD GENERATION STRATEGIES

| March 14, 2023

In the world of B2B lead generation, intent is everything. Knowing what your
prospects want, what they need, and why they’re likely to buy is key to..

Read More


CONCEPT EARNS HUBSPOT ONBOARDING ACCREDITATION

| February 15, 2023

Concept has recently been awarded the HubSpot Onboarding Accreditation, a
credential that validates the skills and strategic experience required to..

Read More


PROGRAMMATIC MEDIA: WHAT IT IS AND WHY YOU NEED IT

| February 10, 2023

Programmatic media is a powerful marketing tool for businesses looking to
maximize the effectiveness of their advertising campaigns and is quickly..

Read More


NEW FEATURE: USING HUBSPOT'S REQUIRED ASSOCIATIONS

| January 9, 2023

On December 8, 2022, HubSpot announced a new feature that allows admins to
require associations when a user is creating a record. This is a solid..

Read More


3 STEPS TO PROJECT SUCCESS WITH CONCEPT

| November 28, 2022

Keeping our current customers satisfied and cultivating long-term relationships
with our clients is our priority at Concept. To initiate successful..

Read More


PREPARING FOR 2023: B2B LEAD GENERATION STRATEGIES TO CONSIDER

| October 18, 2022

Even though we’re beginning to see more and more light at the end of the tunnel
with the sense of some normalcy at our fingertips, we can’t discount..

Read More


CONCEPT REACHES DIAMOND AS A HUBSPOT SOLUTIONS PARTNER

| July 15, 2022

Since 2002, Concept has helped their clients revenue development goals by
specializing in providing the people, process, and technology necessary to..

Read More

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