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 * Products
   
   PRODUCT OVERVIEW
   
   SurveyMonkey is built to handle every use case and need. Explore our product
   to learn how SurveyMonkey can work for you.
   
   SURVEYMONKEY
   
   Get data-driven insights from a global leader in online surveys.
   
   INTEGRATIONS
   
   Integrate with 100+ apps and plug-ins to get more done.
   
   SURVEYMONKEY FORMS
   
   Build and customize online forms to collect info and payments.
   
   SURVEYMONKEY GENIUS
   
   Create better surveys and spot insights quickly with built-in AI.
   
   MARKET RESEARCH SOLUTIONS
   
   Purpose-built solutions for all of your market research needs.
   
   INDUSTRIES
   
   HEALTHCARE
   
   EDUCATION
   
   TECHNOLOGY
   
   GOVERNMENT
   
   FINANCIAL SERVICES
   
   SEE MORE INDUSTRIES
   
   ROLES
   
   MARKETING
   
   CUSTOMER EXPERIENCE
   
   PRODUCT
   
   HUMAN RESOURCES
   
   RESEARCH
   
   SEE MORE ROLES
   
   USE CASES
   
   ONLINE POLLS
   
   REGISTRATION FORMS
   
   EMPLOYEE FEEDBACK
   
   EVENT FEEDBACK
   
   CUSTOMER SATISFACTION
   
   SEE MORE USE CASES

 * Templates
   
   NET PROMOTER SCORE
   
   Measure customer satisfaction and loyalty for your business.
   
   CUSTOMER SATISFACTION
   
   Learn what makes customers happy and turn them into advocates.
   
   WEBSITE FEEDBACK
   
   Get actionable insights to improve the user experience.
   
   CONTACT INFORMATION
   
   Collect contact information from prospects, invitees, and more.
   
   EVENT REGISTRATION
   
   Easily collect and track RSVPs for your next event.
   
   EVENT FEEDBACK
   
   Find out what attendees want so that you can improve your next event.
   
   EMPLOYEE ENGAGEMENT
   
   Uncover insights to boost engagement and drive better results.
   
   MEETING FEEDBACK
   
   Get feedback from your attendees so you can run better meetings.
   
   360-DEGREE EMPLOYEE EVALUATION
   
   Use peer feedback to help improve employee performance.
   
   COURSE EVALUATION
   
   Create better courses and improve teaching methods.
   
   UNIVERSITY INSTRUCTOR EVALUATION
   
   Learn how students rate the course material and its presentation.
   
   PRODUCT TESTING
   
   Find out what your customers think about your new product ideas.
   
   SEE ALL TEMPLATES

 * Pricing

 * Enterprise

 * Resources
   
   RESOURCE CENTER
   
   Best practices for using surveys and survey data
   
   CURIOSITY AT WORK BLOG
   
   Our blog about surveys, tips for business, and more.
   
   HELP CENTER
   
   Tutorials and how to guides for using SurveyMonkey.
   
   CUSTOMERS
   
   How top brands drive growth with SurveyMonkey.


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CUSTOMER SATISFACTION SURVEY TEMPLATES: WHAT TO INCLUDE FOR BETTER CX SURVEYS

Sign up freeLearn more



Customer experience (CX) professionals are always searching for ways to
streamline and enhance the customer journey. Customer satisfaction survey
templates allow your business to rapidly customize, personalize, and launch
tailored surveys that give you insight into the customer experience.

From initial touchpoints to customer retention strategies, everything can
influence the overall customer experience. Monitoring these touchpoints with
surveys helps identify and improve potential pain points. SurveyMonkey research
suggests that Improving your customer satisfaction scores can lead to higher
profits, increased growth, and lower customer churn. 

Choose one of these customer satisfaction survey templates and start monitoring
the customer experience in minutes. 


WHY USE CUSTOMER SATISFACTION SURVEY TEMPLATES?



According to SurveyMonkey research, 89% of CX pros state that the customer
experience is the leading contributor to churn. However, if businesses fully
understand their customer experience, they can improve it over time and boost
satisfaction. 

Using data gained from customer satisfaction survey templates will allow your
business to identify areas where you can enhance the customer experience. By
streaming CX, your customers will report higher levels of satisfaction, leading
to reduced churn and higher profits.

Customer satisfaction survey templates allow customer experience pros to save
time while getting the data they need. They offer insight into how your audience
feels about your brand and what you could do better.

By using a customer satisfaction survey template, you can rapidly collect data
that enhances your customer care and streamlines the entire customer journey.

Related: How to measure customer satisfaction with CSAT


WHAT SHOULD BE INCLUDED IN A CUSTOMER SATISFACTION SURVEY?

A great customer satisfaction survey monitors various areas of the customer
experience. These surveys offer a holistic overview of how your customers feel,
what they want, and how easy it is to engage with your brand.

With that in mind, your customer satisfaction surveys should include questions
that gather the following:

 * Overall satisfaction: A baseline customer satisfaction survey template will
   always include a question that aims to quantify the overall satisfaction of
   your audience. A Customer Satisfaction Score survey helps gauge customer
   satisfaction, an important metric to track when determining how effective
   your CX program is over time.

 * Product and service quality: High-quality products and services tend to
   result in happier customers. Monitoring how your customers feel about your
   product and service quality is an important part of overall customer
   satisfaction.

 * Quality of customer service and support: Whenever something goes wrong, your
   customers will always turn to your customer support. Determining how
   effectively your customer support team solves these issues rapidly and
   effectively will help reflect on customer satisfaction.

 * Ease of use/friction areas: SurveyMonkey research suggests that 91% of
   customers will recommend a brand after a positive, low-effort experience. A
   Customer Effort Score Survey helps identify potential friction areas and
   points toward solutions to improve the customer experience.

 * Likelihood to recommend: Customer satisfaction survey templates will often
   include questions to measure customer loyalty. Net Promoter Score® (NPS®)
   survey (a type of customer satisfaction survey) reflects how willing
   customers are to recommend your brand, giving insight into their
   satisfaction.

 * Open-ended questions: Open-ended questions give customers the opportunity to
   give context to their answers. These in-depth insights can offer your
   business a greater level of understanding and help identify areas in the
   customer experience you can improve.

 * Demographic information: Businesses can use demographic segmentation to get
   more from survey data. Including brief, close-ended questions that fill in
   demographic details will help enrich your customer satisfaction survey
   templates.

Depending on the specific areas of the customer experience in which you want to
measure satisfaction, you could include all or only some of these elements. 

If your business wants to measure customer satisfaction comprehensively, we
recommend beginning a Voice of the Customer (VOC) program. A VOC program
collects customer feedback to better understand the customer journey. By using
this data, you can streamline every customer touchpoint and create a better
overall customer experience. 

Related: How to build a successful Voice of the Customer program


FREE CUSTOMER SATISFACTION TEMPLATES



These free SurveyMonkey customer satisfaction templates will help your business
measure every aspect of the customer experience.

Whether you want to accurately measure loyalty or gain insight into the
effectiveness of your customer service team, our free customer satisfaction
templates cover it all.


CUSTOMER SATISFACTION SURVEY TEMPLATE

Use this customer satisfaction survey template to get an overall insight into
how your customers feel about your business. It allows your business to generate
data on satisfaction with your services, product, or company as a whole.

Monitoring customer satisfaction over time will help your business measure how
your customer experience programs are influencing your brand. Boosting customer
satisfaction will lead to improved customer retention, higher revenue, and
increased customer lifetime value.

This customer satisfaction surveys ask questions like:

 * How likely is it that you would recommend this company to a friend or
   colleague?
 * Overall, how satisfied or dissatisfied are you with our company?
 * Which of the following words would you use to describe our products? Select
   all that apply.

 * 
 * 
 * 

Try this template


CUSTOMER SERVICE SURVEY TEMPLATE

Use this customer service survey template to accurately measure the success of
your front-line customer service and support agents. It allows your business to
generate data on how well your customer service team interacts with customers
and solves their problems.

Monitoring customer service satisfaction will help determine whether or not your
customer service team is effective, helpful, and friendly. Customer service is
vital when creating a positive customer experience. Improve your customer
service teams, and you’ll enhance the overall customer experience with your
company. 

You can launch this survey directly after a customer interacts with customer
support to monitor the impression your representatives leave on your customers.
The customer service survey includes questions like:


 * Overall, how would you rate the quality of your customer service experience?
 * How well did we understand your questions and concerns?
 * How much time did it take us to address your questions and concerns?

 * 
 * 
 * 

Try this template


CUSTOMER FEEDBACK SURVEY TEMPLATE

Use this customer feedback survey template to monitor how your customers assess
your processes and the overall experience of working with you. Especially in B2B
environments, insight into whether your business effectively manages projects
and is easy to collaborate with is vital for future success.

The data you receive from a customer feedback survey will help you better manage
projects in the future and keep your clients happy. Better internal business
processes will help streamline your workflow and ensure you complete new
projects in a timely fashion. 

A customer feedback survey asks some of the following questions:

 * How likely is it that you would recommend our service to a friend or
   colleague?
 * Is your project with our company currently active?
 * How well did your account manager handle your project?

 * 
 * 
 * 

Try this template


NET PROMOTER SCORE® (NPS) SURVEY TEMPLATE

Use this Net Promoter Score (NPS) survey template to measure customer loyalty
rates in your business. It allows your business to generate a quantitative
metric of customer loyalty that you can monitor and improve over time.

Customer loyalty is a leading customer experience metric. By understanding why
your customers feel loyal to your brand, you can continue to create winning
experiences for them. Equally, using an NPS survey allows you to identify
reasons that customers may be unhappy with your business, letting you create an
action plan to fix them.

A Net Promoter Score (NPS) survey typically asks the following question, which
is sometimes followed by an open-ended question to gain more information about
the response: “How likely is it that you would recommend [COMPANY] to a friend
or colleague?”

 * 
 * 
 * 

Try this template


CUSTOMER ONBOARDING SATISFACTION SURVEY TEMPLATE

Use this customer onboarding satisfaction survey template to monitor how your
customers perceive the onboarding process. It will help determine whether your
onboarding is effective and how you can improve the process.

The customer onboarding process is a strong indicator of whether a customer will
buy from your business again. Improving customer onboarding will help establish
a positive association with your brand at this vital touchpoint. A seamless
onboarding will satisfy your customers and lead to lower customer churn and
higher loyalty.

A customer onboarding satisfaction survey may include the following questions:

 * How likely is it that you would recommend this company to a friend or
   colleague?
 * Overall, how satisfied or dissatisfied are you with our company’s customer
   onboarding process?
 * Which of the following words would you use to describe our onboarding
   process? Select all that apply.

 * 
 * 
 * 

Try this template


CUSTOMER SUPPORT SATISFACTION SURVEY TEMPLATE

Use this customer support satisfaction survey template to assess how your
customer support team helps and guides customers through their journey with your
brand. It will illuminate how your customer support team reflects on your brand
and whether or not they are forging long-lasting customer relationships.

A customer support team helps to ensure that every single touchpoint a customer
has with your business is as effective as possible. You can use the data from
this survey to improve your team and their interactions with your customers. As
your team improves, overall levels of customer satisfaction will increase.

A customer support satisfaction survey may include the following questions:

 * Overall, how satisfied or dissatisfied are you with our company’s customer
   support?
 * How easy or difficult was it to get the support you needed?
 * How much time did it take us to resolve your custom support needs?

 * 
 * 
 * 

Try this template


SOLUTION SATISFACTION SURVEY TEMPLATE

Use this solution satisfaction survey template to measure customer satisfaction
with your products and solutions. It will reveal whether you meet customer
expectations and point out areas for improvement.

The solutions your business offers are at the heart of what makes you stand out
from other companies. As customer expectations change and evolve, monitoring
whether or not you are developing with those expectations is vital. Customers
who feel satisfied with your solutions will show greater loyalty to your brand.

A solution satisfaction survey template may include the following questions:

 * Overall, how satisfied or dissatisfied are you with our products and
   services?
 * How well do our products and services meet your needs?
 * How would you rate the quality of our products and services?

 * 
 * 
 * 

Try this template


PRODUCT SATISFACTION SURVEY TEMPLATE

Use this product satisfaction survey template to monitor how your customers feel
about the quality of certain products. It will help you explore whether or not
your products meet your customers' expectations and how satisfied customers are
with your offerings.

Every product your business brings into the world directly reflects your brand.
If a product meets the high expectations of your customers, they’ll feel
positively about your brand and continue to shop with you. You can develop and
improve your products using actionable insights from this survey template.

Uncover how your customers feel about your products by using the following
questions:

 * How likely is it that you would recommend [PRODUCT] to a friend or colleague?
 * Overall, how satisfied or dissatisfied are you with [PRODUCT]?
 * Which of the following words would you use to describe [PRODUCT]? Select all
   that apply.

 * 
 * 
 * 

Try this template


GET MORE FROM YOUR AUDIENCE BY USING A CUSTOMER SATISFACTION SURVEY TEMPLATE

Your company can use any of these customer satisfaction survey templates to
rapidly gain insight into how your customers feel. If you use several of these
survey templates in tandem, you can get a holistic overview of customer
satisfaction in your business at vital touchpoints.

Improving customer satisfaction across all of your touchpoints will lead to
happier customers. With happier customers comes an increase in profit, boosted
customer retention, and higher lifetime values.

See how SurveyMonkey can help you measure customer satisfaction and loyalty for
your business.


DISCOVER MORE RESOURCES

3 WAYS TO BOOST BUSINESS GROWTH BY CONNECTING SURVEYMONKEY AND HUBSPOT

See how users are taking action on survey data to improve customer experience
with the SurveyMonkey app for HubSpot.

Learn more

HOW TO USE FORMS TO ENHANCE YOUR SURVEY EXPERIENCE

How do surveys and forms differ? Learn how to combine form data with survey
feedback for seamless events and experiences.

Learn more

BEYOND CX: HOW SURVEYMONKEY + SALESFORCE TURN FEEDBACK INTO REVENUE

SurveyMonkey + Salesforce turn feedback into revenue

Learn more

GET THE FEEDBACK YOU CAN ACT ON WITH ONLINE EVALUATION FORMS

Unlock the power of feedback with SurveyMonkey's online evaluation forms. Start
with our form builder today!

Learn more

SEE HOW SURVEYMONKEY CAN POWER YOUR CURIOSITY



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