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HOW DOES AI SOCIAL LISTENING WORK? TOOLS FOR 2024

Discover how AI social listening tools make it faster and easier to learn what
people are saying—and feeling—about the topics that matter to your brand.

June 20, 2024


38 WAYS TO GET MORE FOLLOWERS ON INSTAGRAM (WITHOUT BUYING THEM)

Want to know how to get more Instagram followers? You don’t need to pay for fake
followers or use bots — just follow our guide.

June 19, 2024


12 FACEBOOK ANALYTICS TOOLS MARKETERS SWEAR BY [2024]

Facebook analytics tools help you get better results with the help of
data-backed insights about your performance. Find the best one for your needs.

June 19, 2024


HOW TO START SELLING ON TIKTOK SHOP: 5 TOP TIPS

With TikTok Shopping, you can display and sell products without ever leaving the
app. Here’s how to set up your TikTok Shop for success.

June 19, 2024


EXPERIMENT: DOES INSTAGRAM CARE IF YOU EDIT YOUR REELS WITH CAPCUT?

Wondering if third-party editing tools are ruining your Instagram reach? We were
curious, too, so we put on our lab coats and went to work.

June 19, 2024


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22 FRESH SOCIAL MEDIA POST IDEAS FOR 2024

This list of engaging social media post ideas will help you out the next time
you need to beat that dreaded writer’s block.

June 18, 2024


HOW TO DO SMS MARKETING RIGHT: TIPS AND TOOLS FOR 2024

Consumers are becoming more comfortable interacting with businesses on their
mobile devices. Time to get in on the SMS marketing train, now.

June 18, 2024


HOW MUCH DO FACEBOOK ADS COST IN 2024? [SOLVED]

How much do Facebook ads really cost? Read on for 2024 benchmarks and tips to
get the most out of any budget.

June 18, 2024


HOW TO GET VERIFIED ON YOUTUBE IN 2024 [CHEATSHEET]

Wondering how to get verified on YouTube? We’ll walk you through each step and
teach you all about the coveted YouTube verification badge.

June 14, 2024


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EXPERIMENT: HOW MANY INSTAGRAM STORIES SHOULD YOU POST?

Which earns more reach: a single Instagram Story per day or many Stories per
day? Is there even a “right” number of daily Stories to post?

May 29, 2024


EXPERIMENT: WHERE SHOULD YOUR INSTAGRAM HASHTAGS GO?

Do Instagram hashtags belong in the caption or comments? Does hashtag location
even matter? Time to put on our lab coats and start testing.

May 23, 2024


EXPERIMENT: DO LONG-FORM X POSTS GIVE YOU MORE REACH?

What gives you better reach on X: a good old-fashioned tweet thread or one
long-form post? Here’s what we found.

January 31, 2024


EXPERIMENT: DO LONGER LINKEDIN COMMENTS DRIVE MORE CONNECTION REQUESTS?

Does being original on LinkedIn generate faster growth? Here’s a thrilling
social experiment that answers the question.

January 2, 2024


HOOTSUITE HQ

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HOOTSUITE CEO REVEALS HOW LONG SHE SPENDS ON SOCIAL MEDIA EVERY MORNING

Irina Novoselsky, Hootsuite CEO, shares how she has found her niche as a social
CEO at Collision 2023—and much more.

July 11, 2023


THE STORY BEHIND HOOTSUITE’S ‘PROUD MAMAS’ MOTHER’S DAY TRIBUTE

Hootsuite social media manager Trish Riswick’s tribute to her mom for supporting
her career (even when she doesn’t always understand it).

May 11, 2023


CREATIVE BLOCK IS INEVITABLE—HERE’S HOW OUR SOCIAL TEAM BEATS IT

All out of social media ideas? We know the feeling. Discover how to overcome
creative block with these 9 tips from our in-house experts.

February 3, 2023


MEET IRINA NOVOSELSKY, HOOTSUITE’S NEW CEO

Irina Novoselsky shares her thoughts on why she’s excited to join the Hootsuite
team as Chief Executive Officer.

January 18, 2023


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