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PRIVACY STATEMENT

Last Updated: January 1, 2023

 

At General Motors, your privacy is important to us, as is your trust in our
products and services.

Our Privacy Statement describes how we collect, use, and share your personal
information, including information obtained through this site.

Please take a moment to review our Privacy Statement and contact us at
1-866-MYPRIVACY (1-866-697-7482) if you have any questions.

 * View and print our entire California Consumer Privacy Statement
 * View and print our entire U.S. Consumer Privacy Statement (PDF)
   
   

The U.S. Consumer Privacy Statement can be viewed by clicking each section’s
arrow.



INFORMATION COLLECTED AND SOURCES OF INFORMATION

As you interact with GM or our products, programs, and services, there may be
opportunities for you to provide us with your information.  Additionally, we may
collect certain information about you or your vehicle as further described
below.

You may provide us with information about you or your vehicle through a number
of sources: GM websites, applications, services, product and related events,
surveys, social media platforms, sweepstakes entries and through our customer
call centers.  We may also collect information that is publicly available.  For
example, we may collect publicly available information you submit to a blog, a
chat room, or a social media platform, and we may use your information for the
purposes set out in this Privacy Statement.  GM engages with consumers on
multiple social media platforms and if you contact us on one of our social media
pages, request assistance via social media or otherwise direct us to communicate
with you via social media, we may contact you via direct message or use other
social media tools to interact with you. In these instances, your interactions
with us are governed by this Privacy Statement as well as the privacy policy of
the social media platform you use.

We also receive information about you through vehicle sales records provided by
your dealer and we may obtain, with your consent, data obtained from your
vehicle’s Event Data Recorder (“EDR”). For additional information about EDR
data, please see your owner’s manual. We also may obtain information about you
and your vehicle from GM affiliates, dealers, GM licensees for consumer
merchandise, GM partners (for example, credit card bank partners) and other
sources such as companies that provide lists of potential vehicle purchasers and
current owners, if such companies are permitted to share your information with
us pursuant to their privacy statements. We may combine information that we
receive from the various sources described in this Privacy Statement, including
third-party sources, with information you provide and use or share it for the
purposes identified below.

The types of information that GM collects about you, your vehicle, or your
connected devices (such as your mobile phone, computer, or tablet) may include,
but are not limited to:

 * identifiers (such as name, postal address, email address, screen name,
   account ID, customer number, and telephone number; in limited circumstances,
   GM may collect a Social Security Number, for example if you win a sweepstakes
   or receive compensation that must be reported for government tax purposes)
 * payment information (such as your credit card number, CVV code and expiration
   date)
 * information about your vehicle (such as license plate number, vehicle
   identification number (VIN), geolocation data, make, model, model year,
   selling dealer, servicing dealer, date of purchase or lease, the
   lease/financing term, service history, mileage, oil/battery status, fuel
   history, battery charging and discharging history, electrical system
   function, gear status, and diagnostic trouble codes)
 * information about your connected devices and how you interact with our
   products, services, apps and websites (such as IP address, browser type,
   unique device identifier, cookie data, and associated identifying and usage
   information)
 * demographic or protected classification information (such as gender, date of
   birth, marital status, household composition, or veteran or military status)
 * commercial information (such as when you plan to purchase or lease the
   vehicle in which you're interested)
 * audio or video information (such as information collected by sensors or
   cameras in the vehicle, or photographs and videos such as those that you may
   submit for contests, sweepstakes, and social sharing)
 * physiological or biological characteristics, such as medical information
   collected to provide OnStar emergency services that you have requested
 * voice biometric data as described in the Biometric Technology Section below
 * information about your home energy usage (such as your charging and
   discharging of electric vehicles and stationary storage)
 * relationships you have with GM in addition to the purchase and servicing of
   your vehicle (such as through a My GM Rewards account, a GM Rewards Card or
   OnStar, etc.)
 * relationships you have with third parties in connection with your use of GM
   products and services (such as GM dealers, energy utilities, and companies
   offering or operating in-vehicle applications)
 * information related to My GM Rewards and the My GM Rewards Card Program (“GM
   Card”), including rewards points, account type, tier status, enrollment,
   redemption
 * investor and stockholder services information (such as name, address, phone
   number, email address, and account information)

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HOW WE USE YOUR INFORMATION

The information GM collects about you, your vehicle, or your connected devices
may be used:

 * to provide products and services, programs, and maintain customer
   relationships
 * to improve the quality, safety, and security of our products and services
 * to administer your account(s) and process your payments for products and
   services
 * to operate our websites and applications, including online registration
   processes
 * to facilitate and support GM dealer and supplier diversity programs and GM
   grant programs
 * to autofill data fields on our websites to improve your online experience
 * to develop new products and services, including connected, autonomous and
   car-sharing products and services
 * to provide customer and vehicle support and service (such as recall
   information)
 * for warranty administration and validation
 * to provide information and product updates
 * to evaluate vehicle performance and safety
 * for research, evaluation of use, and troubleshooting purposes
 * to verify eligibility for vehicle purchase or incentive programs
 * to verify eligibility for GM card and to provide GM card account management
   services
 * for marketing and analytics purposes
 * to support the electronic signature and delivery process between you and your
   dealer
 * to customize and improve communication content
 * to evaluate or conduct a merger, divestiture, acquisition, restructuring,
   reorganization, dissolution, or other sale or transfer of some or all of our
   assets
 * to comply with legal, regulatory or contractual requirements
 * to protect our rights, or to detect, investigate and prevent fraud or other
   illegal activity

Communications with you in connection with these uses may be via mail,
telephone, e-mail, text message, social media, and other electronic messages,
through the in-vehicle infotainment or OnStar system or via our websites and
applications. Texting with GM is subject to the GM Consolidated Texting Policy
(“Texting Policy,” available at gm.com/texting-policy). See “Choices” below to
learn how to manage your communication preferences. 

You may choose to forward information from one of our websites or emails to
another person through our Forward to a Friend or similar program. Email
addresses submitted to our E-card or other Forward to a Friend programs are not
used by us for other marketing purposes unless the recipient interacts with us
separately.

When we maintain and use information that has been deidentified, we take
reasonable steps to ensure that such information is maintained and used only in
deidentified form, and will not attempt to reidentify such information unless
required or permitted by applicable law.

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HOW WE SHARE YOUR INFORMATION

GM may share the information it collects about you, your vehicle, or your
connected devices (including the categories of information listed above) in the
following instances and with the following categories of third parties:

 * within GM, with our GM controlled subsidiaries and affiliates, with GM
   dealers, with service providers we or our dealers use to deliver products and
   services to you, and with GM licensees.  However, transaction information
   regarding your GM Card will not be shared with GM dealers 
 * with our services providers who work on our behalf and who do not have an
   independent right to use the information to which they have access or that we
   disclose to them
 * with companies we enter into business or marketing arrangements with, such as
   arrangements supporting services we offer to you and our GM card program
 * with third parties for research and development purposes (such as university
   research institutes for improving highway safety)
 * in connection with the sale, transfer or financing of a significant part of a
   GM business or its assets, including any such activities associated with a
   bankruptcy proceeding
 * when we believe in good faith that disclosure is necessary to protect our
   rights, protect your safety or the safety of others, detect, investigate and
   prevent fraud or other illegal activity, or respond to a law enforcement
   request
 * as required or permitted by law, such as in conjunction with a subpoena,
   government inquiry, litigation, dispute resolution or similar legal process

Apart from the purposes listed above, GM will not share information about you or
your vehicle with other third parties for their independent use without your
prior consent.

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YOUR CHOICES

If you do not want to receive marketing communications from GM, please visit
our Consumer Preference System website at www.gmcontactpreferences.com. This
will allow you to opt out of unsolicited marketing telephone and email
communications and/or to change previously submitted opt-out preferences. You
can also call 1-866-MYPRIVACY (1-866-697-7482) to opt out of direct mail
communications, as well as telephone and email communications, and/or to change
previously submitted opt-out preferences.

If you opt out of receiving marketing communications from GM, your personal
information will not be used to send marketing communications, but may still be
used for the other purposes described in this Privacy Statement (such as vehicle
support and service).

To unsubscribe from a particular email newsletter or other communication (such
as My GMLINK Service Reminders), you should follow the instructions in the email
or on a related website.

To opt-out of receiving text messages from GM, you should follow the opt-out
instructions in that specific text message program or visit our Texting Policy,
at gm.com/texting-policy, for more information. If you have opted into any of
our text message programs and you later decide to change your phone number or
cancel your phone plan you should immediately opt-out of any text message
programs and re-opt in with your new phone number if you wish to continue to
receive text messages from GM. This will help us ensure we continue to honor
your preferences and text the correct phone number.

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COOKIES/TRACKING TECHNOLOGIES

GM may use cookies, pixel tags, web beacons and other tracking technologies on
our websites, applications, email messages and advertisements, sometimes across
devices, to gather information about your visit (such as demographic data,
browser type, IP address, pages visited, activities conducted on the page, and
the day and time of your visit). Using cookies provides benefits to you, such as
allowing you to maintain your account login information or contact information
on Request a Quote forms between visits or locating a nearby dealer. In
addition, we use information gathered from cookies to autofill fields on forms
such as the city, state or zip code associated with your IP address. This
information can be corrected by you before submitting any form or inquiry or you
can disable the cookie as discussed below and the information will not be
collected.

We place pixel tags and web beacons in our emails to measure the effectiveness
of our email campaigns by identifying the individuals who open or act upon an
email message, when an email message is opened, how many times an email message
is forwarded, the type of software, device, operating system and browser used to
deliver the email and any URL accessed through our email message.

To measure site activity, provide a better user experience, and tailor our
marketing communications, we or our service providers or companies we do
business with may compile information from the cookies, pixel tags, web beacons
or other technologies on our websites.  This information may be combined with
other information collected online or offline about you, including data provided
by third party sources, and may be used or shared for the purposes described in
this Privacy Statement.  We may also allow third party advertising and
personalization companies to use this information to develop personalized
content and appropriate advertising based on your visits over time on GM web
sites and non-GM web sites.  This information may also be used to evaluate our
online advertising campaigns or to tailor promotions and other marketing
messages to you across your devices.

At this time, we do not honor “do not track” signals if enabled in a web
browser.  

You may choose to decline or delete some or all of the cookies that we use on
our websites; however, doing so may impair the functionality of our websites.
 Please refer your web browser’s settings or help features to learn more about
cookies and other technologies and how to manage their use. If you elect to
refuse or delete cookies, you will need to repeat this process if you use
another computer or device or change web browsers.

GM adheres to the Digital Advertising Alliance's Self-Regulatory Principles for
Online Behavioral Advertising (www.AboutAds.info). If you do not wish to receive
personalized advertising or content from us while visiting GM web sites, you may
click on the AdChoices icon and/or link located at the bottom of the web site
page or the Digital Advertising Alliance’s Opt-Out page, where applicable. If
you do not wish to receive personalized advertising or content from us on non-GM
websites, please visit the Digital Advertising Alliance’s Opt-Out page or click
on the AboutAds icon on a GM advertisement and follow the instructions on how to
opt out. Opting out of relevant advertising will not opt you out of all
advertising, but rather only those advertisements that are personalized to your
interests by GM or its agents or representatives.

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MOBILE APPLICATIONS

GM may offer certain mobile applications that you have the option to download to
or use with your connected device or vehicle (“GM Applications”). When you
choose to download or use a GM Application, there may be an opportunity for you
to provide us with, or for us to obtain, information about you, your connected
device, or your vehicle. Each GM Application may display a separate privacy
statement that will inform you about how any information is collected, used and
shared via the application and how to decline such use or uninstall the
application.

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CONNECTED SERVICES

Our U.S. Connected Services Privacy Statement applies to your use of our
connected services, such as services offered through GM vehicles and mobile
applications, and describes the information we collect use and share in
connection with those services. A copy of our U.S. Connected Services Privacy
Statement is available at onstar.com.

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BIOMETRIC TECHNOLOGY

Instead of being asked security questions, we may offer voice verification
services when you contact our call centers. If you consent to use this service,
we will use a mathematical model when you speak to a call center Advisor to
compare your voice in real-time against a voice print provided during
enrollment.  If we detect a match, you may be automatically authenticated and
may not have to provide a PIN or answer account security questions.

For your security:

 * Voice biometric data is only used to confirm your identity when you contact a
   participating call center.
 * Voice biometric data will not be sold or shared without your consent.
 * When we use your voice to create a voiceprint, we will encrypt your biometric
   data so that it cannot be used by third parties.
 * If you opt-out or close your account, we will delete your biometric data.

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THIRD PARTY SERVICES, APPLICATIONS, AND WEBSITES

Through the use of GM products and services, you may be able to access third
party services, applications, and websites not offered or controlled by GM
(“Third Party Services”). We recommend that you carefully review the privacy
disclosures of these Third-Party Services, before interacting with them or
providing your personal information to them. Unless otherwise expressly
indicated by GM, this Privacy Statement does not apply to your use of such Third
Party Services or how such Third Party Services may collect, use, or share your
information.

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GM DEALERS

GM and dealers that sell GM vehicles are separate legal entities with their own
privacy practices. This Privacy Statement does not apply to a dealer’s
collection, use, or sharing of your information. For questions about your
dealer's privacy practices including opting out of marketing communications from
your dealer, please contact your dealer directly.

When you buy or lease a vehicle from, or sign a service repair order with, a GM
dealer, the dealer may share your information with GM for use by GM in
accordance with this Privacy Statement. We recommend that you read your dealer’s
privacy disclosures to ensure that you understand its privacy practices,
including how your dealer shares your information with GM. Additionally, because
your dealer often is the first contact with you, your dealer can answer any
questions you may have about your dealer’s privacy practices. Although GM
encourages dealers to ensure full compliance with all applicable privacy law and
may provide dealers with information relating to their respective privacy
obligations, GM is not responsible for dealers’ compliance with applicable law.

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ACCURACY AND UPDATES

You may contact us, as provided below, to learn about how to update your mail,
email or telephone information. Please call one of the following Customer
Assistance Centers that is specific to your vehicle:

 * Buick: 1-800-521-7300
 * Cadillac: 1-800-458-8006
 * Chevrolet: 1-800-222-1020
 * GMC: 1-800-462-8782
 * Saturn: 1-800-553-6000
 * HUMMER (2010 and prior model years): 1-866-486-6376
 * Pontiac: 1-800-762-2737

For inquiries about how the information you submit to the Investor Information
portion of GM’s website or to GM Stockholder Services is handled, please call
1-313-667-1432.

You may update GM Rewards Cards contact information, such as name, address,
phone number and email address, by logging onto the Account portion of the
website listed on the back of your card. You can refer to the back of your
credit card for customer assistance phone numbers for your account needs.

If you have a question or concern about the privacy practices of the GM Rewards
Cards or the GM Card websites, please contact us by sending an email from the
Contact Us page.

For GM Family First participants, you may update your information by contacting
your Human Resources representative or updating your information via WorkDay.
For Vehicle Purchase Plan (“VPP”) participants, you may update your personal
information by visiting the VPP site that applies to you.

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YOUR RIGHTS

Residents of certain states, such as California and Virginia, may have the right
to submit a privacy request in accordance with their local laws. Depending on
where you live, you may have the right under your local laws to request that we:

 * provide access to the personal information that we collect about you – to do
   so, submit a request to Access My Personal Information,
 * delete the personal information that we collect about you – to do so, submit
   a request to Delete My Personal Information, or
 * correct inaccuracies in personal information that we collect about you – to
   do so, submit a request to Correct My Personal Information.

You may also have the rights under your local laws to opt-out of certain ways
that we use and share your personal information, such as to opt-out of:

 * the sale of your personal information to third parties, which may include,
   for example, where we share your personal information with third parties for
   their own independent uses – to do so, submit a request to Do Not Sell My
   Personal Information,
 * certain types of targeted advertising based on your activity across other
   sites – to do so, submit a request to Opt-out of Targeted Advertising (for
   California residents, Do Not Share My Personal Information); please note,
   after opting out of targeted advertising, you may still see advertising from
   us on other sites based on your current visits to those sites, or
 * certain types of automated processing of your personal information – to do
   so, submit a request to Opt-out of Profiling.

Exercising Your Rights

To exercise the rights described above, please submit a verifiable consumer
request to us by either:

 * Calling us at 1-866-MYPRIVACY (1-866-697-7482)
 * Visiting GM’s U.S. Consumer Privacy Request Form

Other than as required by law, we do not respond to signals or mechanisms
enabled in web browsers indicating a preference to exercise the rights listed
above.

We do not discriminate against consumers who exercise these rights. We take
reasonable steps to respond to all requests and will work to process your
request in accordance with the laws that apply where you reside.  Our processing
time may vary, and in some cases we may require up to 45 days to process your
request.  We may retain the information you submit with your request for as long
as required or permitted by applicable law.

Authorizing an Agent

You may be permitted by law to authorize someone else to act as your agent to
exercise some of your privacy rights on your behalf. In such cases, your
authorized agent must provide documentation supporting his or her authority to
make this request on your behalf.  In some cases, we may also require you to
verify your identity directly with us and confirm the request before we will
process it. 

Further information about how to submit this request and the documentation we
require to support it is available within our U.S. Consumer Privacy Request Form
at consumerprivacy.gm.com.  Your authorized agent can also contact us at
gm.datacompliance@gm.com to request a copy of our Authorized Agent Form and to
submit this request on your behalf.  Documentation supporting your authorized
agent’s right to submit this request on your behalf, such as a copy of our
Authorized Agent Form signed by you or a Power of Attorney, must be submitted
with this request.  If this request is submitted over the phone, your authorized
agent will be asked to email supporting documentation to
gm.datacompliance@gm.com. 

Verifying Your Request

For your protection, we take reasonable steps to verify all requests before they
are processed.  This may include, for example, a request from us for you to
confirm your identity, to validate documents you submit to us, to verify your
authority to make the request, or for other purposes.  In all cases, we reserve
the right to deny your request in accordance with applicable law if we cannot
verify you or your authority to make the request.     

If we decline to take action regarding your request, you may the right to
appeal. Please contact us at gm.datacompliance@gm.com if you would like to
submit such an appeal.

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HOW WE SAFEGUARD YOUR INFORMATION

We maintain reasonable technical, administrative, and physical security and
confidentiality measures designed to help protect your information from
unauthorized access or use.  We also require (other than in certain emergency
situations) third party service providers acting on our behalf or with whom we
share your information to provide similar security and confidentiality measures.

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HOW LONG WE RETAIN YOUR INFORMATION

We may keep the information we collect for as long as necessary to provide
products or services to you, to operate our business, to enable us to
communicate with you, for our safety, research, evaluation of use, or
troubleshooting purposes, or to satisfy our legal or contractual obligations. 
Where required, we will anonymize or dispose of the information we collect when
we no longer need it for the uses described in this Privacy Statement.

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CHILDREN'S PRIVACY

GM websites and other online services do not target or knowingly collect any
information from children under the age of 13.

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INTERNATIONAL DATA TRANSFERS

When GM and its controlled subsidiaries and affiliates in the United States,
including OnStar LLC, (“GM U.S.”) receive information from GM controlled
subsidiaries and affiliates in Europe, (collectively “Europe Companies”), we
comply with applicable legal requirements providing adequate protection for the
transfer of personal information to countries outside of the EEA, UK, or
Switzerland. GM U.S. acts as a data processor for its Europe Companies by
providing data hosting, maintenance, support, and troubleshooting of services,
as well as other back office support.

We store your information in the United States, the European Economic Area
(EEA), and other locations where we or our service providers maintain
servers. With respect to such transfers from the EEA to the United States and
other non-EEA jurisdictions, we implement standard contractual clauses and other
mechanisms to protect such data.

Individuals that use products or services offered by Europe Companies may wish
to raise any privacy questions with such company directly, including filing any
requests to access European customer data or exercise other privacy rights. Each
Europe Company has a separate privacy statement that you can find by visiting
its website. Individuals may also raise questions with GM U.S. using the contact
details below. 

In addition, anonymized and aggregated data from Europe Companies are shared
with GM U.S. to evaluate or research the safety, quality, usage, and
functionality of vehicles and services; to provide Europe Company customers with
vehicle support and services; and to ensure accurate customer records and
maintain customer relationships.  Information also is shared with GM U.S. in
order to contact Europe Company customers about their vehicle or the services,
or for marketing purposes, but only if the individual has opted in to receive
marketing information.

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HOW TO CONTACT US

If you have concerns or questions regarding GM's consumer privacy practices or
this Privacy Statement you may contact us at 1-866-MYPRIVACY (1-866-697-7482).

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CHANGES TO THIS PRIVACY STATEMENT

We may amend this Privacy Statement from time to time.  In some cases, we will
notify you of this change only by posting a new effective date at the top of
this Privacy Statement and your continued use of our products and services
covered by this Privacy Statement will mean you accept the changes.  In other
cases, if we intend to collect, use, or share personal information in a way that
is materially different from the way that we disclosed at the time of collecting
your personal information, then we will notify you as required by law, such as
by email or through a notice on the applicable website.

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DEFINITIONS

 1.  Population is based on employee count by location and not by full-time
     equivalent. Data as of Dec 31, 2022, excluding GM Financial and Cruise.
 2.  Number of GM facilities in the U.S. as of January 1, 2023. Facilities
     include: Assembly, Battery, Die & Stamping, GPS,Components, Engineering,
     Office, CCA, GM Financial, GM IT, Sales Service and Marketing and Cruise
     offices.
 3.  Total number of active GM dealers in the U.S. and by individual state as of
     January 1, 2023.
 4.  Approximate number includes both hourly and salaried retirees as of January
     1, 2023.
 5.  Direct investment amount announced in the U.S. since 2013.
 6.  2022 taxable wages (Box 16 W-2) paid in the U.S. State Unemployment Income
     (SUI) used to provide approximate wages for AK, FL, NV, NH, SD, TN, TX, WA
     and WY where state personal income taxes are not collected on wages.
 7.  Total GM philanthropic investments by state in 2021, including corporate
     grants, community impact grants and charitable sponsorships
 8.  Number of vehicles delivered in the U.S. and by state, in 2022. U.S. total
     includes deliveries in Guam, Puerto Rico and Virgin Islands.
 9.  Number of GM primary suppliers (direct and indirect) with a purchase order
     current within the last 365 days. 2022 spend is based on GM's global
     purchasing and supply chain invoice system.
 10. 2021 global amount provided in cash and in-kind donations to nonprofits
     working to help create inclusive solutions to social issues around the
     world.
 11. As reported in our 10-K filing, the approximate number employed by GM
     worldwide at December 31, 2021.
 12. 2021 full-year earnings before tax (EBT).
 13. Source: Center for Automotive Research, 2019.
 14. 2022 calendar year. No state personal income tax collected on wages. State
     Unemployment Income (SUI) used to provide approximate total wages paid in
     the state.
 15. State taxable wages, 2022 (Box 16 W-2).
 16. State taxable wages, 2022 (Box 16 W-2). State Unemployment Income (SUI)
     used to provide approximate wages for employees at facilities in AK, FL,
     NV, NH, SD, TN, TX, WA and WY where state personal income taxes are not
     collected on wages.
 17. Total Community Impact Grants disbursed at a local level in 2019, 2020 and
     2021.
 18. Total GM philanthropic investments in the Detroit area in 2019, 2020 and
     2021, including corporate grants, community impact grants and charitable
     sponsorships.